Europe Cosmetics Market Report and Forecast 2025-2034
Description
The Europe cosmetics market reached USD 75.43 Billion in 2024. The market is expected to grow at a CAGR of 3.98% between 2025 and 2034, reaching USD 111.44 Billion by 2034.
Europe Cosmetics Market Growth
Supermarkets and hypermarkets boost the Europe cosmetics market due to high disposable income, changing aspirational needs, the influence of social media, and rapid urbanisation.
Supermarkets and hypermarkets are major distribution channels for cosmetics products, along with groceries and household items. They leverage their excessive space to showcase a range of brands and products under the same roof, providing a variety of choices for consumers. Suitable for those seeking variety and convenience. With dedicated shelf space supermarkets are playing a pivotal role in capturing the cosmetic market in Europe.
In September 2023, Haus Labs by Lady Gaga expanded its operation through 12 European Union countries, exclusively through Sephora, following its successful UK launch. Available across both stores and online sales channels, the brand offers a diverse range of products including its best-selling HausTech Powered Triclone Skin Tech Foundation and the newly launched PhD Hybrid Nourishing Lip Oil.
Speciality stores are used to specifically target a customer through their branding and personalized shopping experience, conveying their brand story to have an emotional connection with customers. These outlets prioritise overall customer perception and satisfaction. Usually visited by those consumers who prefer quality, innovation, and expert guidance while making their beauty purchases. Also, consumers get the authenticity that they purchased original products, and it usually targets high-income individuals.
Europe Cosmetics Market Segmentation
Europe Cosmetics Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product:
Hair Care
Skin and Sun Care
Makeup and Colour Cosmetics
Fragrances and Deodorants
Others
Market Breakup by Gender:
Men
Women
Unisex
Market Breakup by Price Range:
Mass
Premium
Market Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Convenience Stores
Speciality Stores
Online
Others
Market Breakup by Region:
Germany
United Kingdom
France
Italy
Others
Europe Cosmetics Market Share
Mass cosmetics, affordable and widely available in supermarkets and drugstores, foster customer loyalty with effective formulations for diverse skin types. Premium cosmetics, using top-tier ingredients and advanced formulas, offer luxury and exclusivity, targeting specific needs and yielding higher profit margins.
Leading Companies in the Europe cosmetics market
The report provides a detailed analysis of the following key players in the market, covering their competitive landscape and the latest developments like mergers and acquisitions, investments, and capacity expansion.
L'Oreal S.A.
Estée Lauder Companies Inc.
Procter & Gamble Co.
Beiersdorf AG
Groupe Clarins
Unilever Plc
Kao Corp.
Shiseido Co. Ltd.
Center 7
Natura & Co.
Others
The companies offer a varied range of skincare items like cleansers, moisturizers, serums, and anti-ageing treatments, incorporating advanced technology and ingredients. Substantial R&D investments are made to develop pioneering skincare solutions addressing diverse skin concerns and promoting skin wellness. Moreover, a strong commitment to sustainability is evident through eco-friendly practices implemented in product development, packaging, and operations.
Europe Cosmetics Market Growth
Supermarkets and hypermarkets boost the Europe cosmetics market due to high disposable income, changing aspirational needs, the influence of social media, and rapid urbanisation.
Supermarkets and hypermarkets are major distribution channels for cosmetics products, along with groceries and household items. They leverage their excessive space to showcase a range of brands and products under the same roof, providing a variety of choices for consumers. Suitable for those seeking variety and convenience. With dedicated shelf space supermarkets are playing a pivotal role in capturing the cosmetic market in Europe.
In September 2023, Haus Labs by Lady Gaga expanded its operation through 12 European Union countries, exclusively through Sephora, following its successful UK launch. Available across both stores and online sales channels, the brand offers a diverse range of products including its best-selling HausTech Powered Triclone Skin Tech Foundation and the newly launched PhD Hybrid Nourishing Lip Oil.
Speciality stores are used to specifically target a customer through their branding and personalized shopping experience, conveying their brand story to have an emotional connection with customers. These outlets prioritise overall customer perception and satisfaction. Usually visited by those consumers who prefer quality, innovation, and expert guidance while making their beauty purchases. Also, consumers get the authenticity that they purchased original products, and it usually targets high-income individuals.
Europe Cosmetics Market Segmentation
Europe Cosmetics Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product:
Hair Care
Skin and Sun Care
Makeup and Colour Cosmetics
Fragrances and Deodorants
Others
Market Breakup by Gender:
Men
Women
Unisex
Market Breakup by Price Range:
Mass
Premium
Market Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Convenience Stores
Speciality Stores
Online
Others
Market Breakup by Region:
Germany
United Kingdom
France
Italy
Others
Europe Cosmetics Market Share
Mass cosmetics, affordable and widely available in supermarkets and drugstores, foster customer loyalty with effective formulations for diverse skin types. Premium cosmetics, using top-tier ingredients and advanced formulas, offer luxury and exclusivity, targeting specific needs and yielding higher profit margins.
Leading Companies in the Europe cosmetics market
The report provides a detailed analysis of the following key players in the market, covering their competitive landscape and the latest developments like mergers and acquisitions, investments, and capacity expansion.
L'Oreal S.A.
Estée Lauder Companies Inc.
Procter & Gamble Co.
Beiersdorf AG
Groupe Clarins
Unilever Plc
Kao Corp.
Shiseido Co. Ltd.
Center 7
Natura & Co.
Others
The companies offer a varied range of skincare items like cleansers, moisturizers, serums, and anti-ageing treatments, incorporating advanced technology and ingredients. Substantial R&D investments are made to develop pioneering skincare solutions addressing diverse skin concerns and promoting skin wellness. Moreover, a strong commitment to sustainability is evident through eco-friendly practices implemented in product development, packaging, and operations.
Table of Contents
138 Pages
- 1 Executive Summary
- 1.1 Market Size 2024-2025
- 1.2 Market Growth 2025(F)-2034(F)
- 1.3 Key Demand Drivers
- 1.4 Key Players and Competitive Structure
- 1.5 Industry Best Practices
- 1.6 Recent Trends and Developments
- 1.7 Industry Outlook
- 2 Market Overview and Stakeholder Insights
- 2.1 Market Trends
- 2.2 Key Verticals
- 2.3 Key Countries
- 2.4 Supplier Power
- 2.5 Buyer Power
- 2.6 Key Market Opportunities and Risks
- 2.7 Key Initiatives by Stakeholders
- 3 Economic Summary
- 3.1 GDP Outlook
- 3.2 GDP Per Capita Growth
- 3.3 Inflation Trends
- 3.4 Democracy Index
- 3.5 Gross Public Debt Ratios
- 3.6 Balance of Payment (BoP) Position
- 3.7 Population Outlook
- 3.8 Urbanisation Trends
- 4 Country Risk Profiles
- 4.1 Country Risk
- 4.2 Business Climate
- 5 Global Cosmetics Market Overview
- 5.1 Key Industry Highlights
- 5.2 Global Cosmetics Historical Market (2018-2024)
- 5.3 Global Cosmetics Market Forecast (2025-2034)
- 5.4 Global Cosmetics Market Share by Region
- 5.4.1 North America
- 5.4.2 Europe
- 5.4.3 Asia Pacific
- 5.4.4 Latin America
- 5.4.5 Middle East and Africa
- 6 Europe Cosmetics Market Overview
- 6.1 Key Industry Highlights
- 6.2 Europe Cosmetics Historical Market (2018-2024)
- 6.3 Europe Cosmetics Market Forecast (2025-2034)
- 7 Europe Cosmetics Market by Product
- 7.1 Hair Care
- 7.1.1 Historical Trend (2018-2024)
- 7.1.2 Forecast Trend (2025-2034)
- 7.2 Skin and Sun Care
- 7.2.1 Historical Trend (2018-2024)
- 7.2.2 Forecast Trend (2025-2034)
- 7.3 Makeup and Colour Cosmetics
- 7.3.1 Historical Trend (2018-2024)
- 7.3.2 Forecast Trend (2025-2034)
- 7.4 Fragrances and Deodorants
- 7.4.1 Historical Trend (2018-2024)
- 7.4.2 Forecast Trend (2025-2034)
- 7.5 Others
- 8 Europe Cosmetics Market by Gender
- 8.1 Men
- 8.1.1 Historical Trend (2018-2024)
- 8.1.2 Forecast Trend (2025-2034)
- 8.2 Women
- 8.2.1 Historical Trend (2018-2024)
- 8.2.2 Forecast Trend (2025-2034)
- 8.3 Unisex
- 8.3.1 Historical Trend (2018-2024)
- 8.3.2 Forecast Trend (2025-2034)
- 9 Europe Cosmetics Market by Price Range
- 9.1 Mass
- 9.1.1 Historical Trend (2018-2024)
- 9.1.2 Forecast Trend (2025-2034)
- 9.2 Premium
- 9.2.1 Historical Trend (2018-2024)
- 9.2.2 Forecast Trend (2025-2034)
- 10 Europe Cosmetics Market by Distribution Channel
- 10.1 Supermarkets and Hypermarkets
- 10.1.1 Historical Trend (2018-2024)
- 10.1.2 Forecast Trend (2025-2034)
- 10.2 Convenience Stores
- 10.2.1 Historical Trend (2018-2024)
- 10.2.2 Forecast Trend (2025-2034)
- 10.3 Specialty Store
- 10.3.1 Historical Trend (2018-2024)
- 10.3.2 Forecast Trend (2025-2034)
- 10.4 Online
- 10.4.1 Historical Trend (2018-2024)
- 10.4.2 Forecast Trend (2025-2034)
- 10.5 Others
- 11 Europe Cosmetics Market by Country
- 11.1 Germany
- 11.1.1 Historical Trend (2018-2024)
- 11.1.2 Forecast Trend (2025-2034)
- 11.2 United Kingdom
- 11.2.1 Historical Trend (2018-2024)
- 11.2.2 Forecast Trend (2025-2034)
- 11.3 France
- 11.3.1 Historical Trend (2018-2024)
- 11.3.2 Forecast Trend (2025-2034)
- 11.4 Italy
- 11.4.1 Historical Trend (2018-2024)
- 11.4.2 Forecast Trend (2025-2034)
- 11.5 Others
- 12 Market Dynamics
- 12.1 SWOT Analysis
- 12.1.1 Strengths
- 12.1.2 Weaknesses
- 12.1.3 Opportunities
- 12.1.4 Threats
- 12.2 Porter’s Five Forces Analysis
- 12.2.1 Supplier’s Power
- 12.2.2 Buyer’s Power
- 12.2.3 Threat of New Entrants
- 12.2.4 Degree of Rivalry
- 12.2.5 Threat of Substitutes
- 12.3 Key Indicators of Demand
- 12.4 Key Indicators of Price
- 13 Value Chain Analysis
- 14 Trade Data Analysis (HS Code – 334)
- 14.1 Major Exporting Countries
- 14.1.1 By Value
- 14.1.2 By Volume
- 14.2 Major Importing Countries
- 14.2.1 By Value
- 14.2.2 By Volume
- 15 Competitive Landscape
- 15.1 Supplier Selection
- 15.2 Key Global Players
- 15.3 Key Regional Players
- 15.4 Key Player Strategies
- 15.5 Company Profiles
- 15.5.1 L’oreal S.A.
- 15.5.1.1 Company Overview
- 15.5.1.2 Product Portfolio
- 15.5.1.3 Demographic Reach and Achievements
- 15.5.1.4 Certifications
- 15.5.2 Estée Lauder Companies Inc.
- 15.5.2.1 Company Overview
- 15.5.2.2 Product Portfolio
- 15.5.2.3 Demographic Reach and Achievements
- 15.5.2.4 Certifications
- 15.5.3 Procter & Gamble Co.
- 15.5.3.1 Company Overview
- 15.5.3.2 Product Portfolio
- 15.5.3.3 Demographic Reach and Achievements
- 15.5.3.4 Certifications
- 15.5.4 Beiersdorf AG
- 15.5.4.1 Company Overview
- 15.5.4.2 Product Portfolio
- 15.5.4.3 Demographic Reach and Achievements
- 15.5.4.4 Certifications
- 15.5.5 Groupe Clarins
- 15.5.5.1 Company Overview
- 15.5.5.2 Product Portfolio
- 15.5.5.3 Demographic Reach and Achievements
- 15.5.5.4 Certifications
- 15.5.6 Unilever Plc
- 15.5.6.1 Company Overview
- 15.5.6.2 Product Portfolio
- 15.5.6.3 Demographic Reach and Achievements
- 15.5.6.4 Certifications
- 15.5.7 Kao Corp.
- 15.5.7.1 Company Overview
- 15.5.7.2 Product Portfolio
- 15.5.7.3 Demographic Reach and Achievements
- 15.5.7.4 Certifications
- 15.5.8 Shiseido Co. Ltd.
- 15.5.8.1 Company Overview
- 15.5.8.2 Product Portfolio
- 15.5.8.3 Demographic Reach and Achievements
- 15.5.8.4 Certifications
- 15.5.9 Natura &Co. (Avon)
- 15.5.9.1 Company Overview
- 15.5.9.2 Product Portfolio
- 15.5.9.3 Demographic Reach and Achievements
- 15.5.9.4 Certifications
- 15.5.10 Center 7
- 15.5.10.1 Company Overview
- 15.5.10.2 Product Portfolio
- 15.5.10.3 Demographic Reach and Achievements
- 15.5.10.4 Certifications
- 15.5.11 Others
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