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Australia Electric Toothbrush Market Size, Share and Growth Analysis Report: Forecast Trends and Outlook (2025-2034)

Published Oct 27, 2025
Length 118 Pages
SKU # EMAR20523777

Description

Rechargeable electric toothbrushes have been driving the Australia electric toothbrush market growth as they are cost-effective in the long run. Australia electric toothbrush market growth is accelerated by the rechargeable toothbrushes that may have a higher initial cost but provide various benefits in the long run. They are convenient as they offer uninterrupted use once fully charged and come with magnetic charging stands and travel cases. They often have advanced features such as timers, brushing modes, Bluetooth connectivity and many more for tracking brushing habits. Electric toothbrushes are perceived as environmentally friendly as they reduce battery waste than battery-operated toothbrushes. Rechargeable Electric Toothbrush from Oral-B iO series 9 has a smart pressure sensor which helps to protect your gums and enamel from brushing too hard and a 2-minute quadrant timer that pulsates every 30 seconds, ensuring a complete clean.Increasing awareness of oral health and hygiene is driving consumers to invest in advanced dental care products, such as electric toothbrushes. Improved understanding of the benefits of proper oral care has led to greater adoption of these devices. The increasing need for convenience among individuals is fuelling the Australia electric toothbrush market growth, as electric toothbrushes offer ease of use and advanced features like timers, pressure sensors, and automated brushing motions. These attributes led consumers to look for more efficient and effortless oral care solutions."Australia Electric Toothbrush Market Report and Forecast 2025-2034" offers a detailed analysis of the market based on the following segments:Market Breakup by Product Type
Battery Operated
RechargeableMarket Breakup by Bristle
Soft Bristles
Nanometer BristlesMarket Breakup by Head Movement
Rotation/Oscillations
Sonic/Side-by-SideMarket Breakup by End Use
Kids
AdultsMarket Breakup by Distribution Channel
Offline
Online Market Breakup by Region
New South Wales
Victoria
Queensland
Australian Capital Territory
Western Australia
Others

Australia Electric Toothbrush Market ShareSoft bristles are preferred due to their gentle nature, which reduces the risk of damaging enamel and gums while effectively cleaning teeth. Soft bristles are recommended by dental professionals for their ability to provide thorough cleaning without causing irritation or abrasion to the sensitive tissues of the mouth.Leading Companies in the Australia Electric Toothbrush MarketThe growth of the electric toothbrush market is fuelled by the increasing use of rechargeable electric toothbrushes, rising household expenditure and disposable income, and changing lifestyles.
Colgate-Palmolive Company
Procter & Gamble Company
Koninklijke Philips N.V.
Panasonic Holdings Corporation
Pigeon Corporation
Others

Table of Contents

118 Pages
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Asia Pacific Electric Toothbrush Market Overview
8.1 Key Industry Highlights
8.2 Asia Pacific Electric Toothbrush Historical Market (2018-2024)
8.3 Asia Pacific Electric Toothbrush Market Forecast (2025-2034)
9 Australia Electric Toothbrush Market Overview
9.1 Key Industry Highlights
9.2 Australia Electric Toothbrush Historical Market (2018-2024)
9.3 Australia Electric Toothbrush Market Forecast (2025-2034)
10 Australia Electric Toothbrush Market by Product Type
10.1 Battery Operated
10.1.1 Historical Trend (2018-2024)
10.1.2 Forecast Trend (2025-2034)
10.2 Rechargeable
10.2.1 Historical Trend (2018-2024)
10.2.2 Forecast Trend (2025-2034)
11 Australia Electric Toothbrush Market by Bristle
11.1 Soft Bristles
11.1.1 Historical Trend (2018-2024)
11.1.2 Forecast Trend (2025-2034)
11.2 Nanometer Bristles
11.2.1 Historical Trend (2018-2024)
11.2.2 Forecast Trend (2025-2034)
12 Australia Electric Toothbrush Market by Head Movement
12.1 Rotation/Oscillations
12.1.1 Historical Trend (2018-2024)
12.1.2 Forecast Trend (2025-2034)
12.2 Sonic/Side-by-Side
12.2.1 Historical Trend (2018-2024)
12.2.2 Forecast Trend (2025-2034)
13 Australia Electric Toothbrush Market by End Use
13.1 Kids
13.1.1 Historical Trend (2018-2024)
13.1.2 Forecast Trend (2025-2034)
13.2 Adults
13.2.1 Historical Trend (2018-2024)
13.2.2 Forecast Trend (2025-2034)
14 Australia Electric Toothbrush Market by Distribution Channel
14.1 Offline
14.1.1 Historical Trend (2018-2024)
14.1.2 Forecast Trend (2025-2034)
14.2 Online
14.2.1 Historical Trend (2018-2024)
14.2.2 Forecast Trend (2025-2034)
15 Australia Electric Toothbrush Market by Region
15.1 New South Wales
15.1.1 Historical Trend (2018-2024)
15.1.2 Forecast Trend (2025-2034)
15.2 Victoria
15.2.1 Historical Trend (2018-2024)
15.2.2 Forecast Trend (2025-2034)
15.3 Queensland
15.3.1 Historical Trend (2018-2024)
15.3.2 Forecast Trend (2025-2034)
15.4 Australian Capital Territory
15.4.1 Historical Trend (2018-2024)
15.4.2 Forecast Trend (2025-2034)
15.5 Western Australia
15.5.1 Historical Trend (2018-2024)
15.5.2 Forecast Trend (2025-2034)
15.6 Others
16 Market Dynamics
16.1 SWOT Analysis
16.1.1 Strengths
16.1.2 Weaknesses
16.1.3 Opportunities
16.1.4 Threats
16.2 Porter’s Five Forces Analysis
16.2.1 Supplier’s Power
16.2.2 Buyer’s Power
16.2.3 Threat of New Entrants
16.2.4 Degree of Rivalry
16.2.5 Threat of Substitutes
16.3 Key Indicators for Demand
16.4 Key Indicators for Price
17 Competitive Landscape
17.1 Market Structure
17.2 Company Profiles
17.2.1 Colgate-Palmolive Company
17.2.1.1 Company Overview
17.2.1.2 Product Portfolio
17.2.1.3 Demographic Reach and Achievements
17.2.1.4 Certifications
17.2.2 Procter & Gamble Company
17.2.2.1 Company Overview
17.2.2.2 Product Portfolio
17.2.2.3 Demographic Reach and Achievements
17.2.2.4 Certifications
17.2.3 Koninklijke Philips N.V.
17.2.3.1 Company Overview
17.2.3.2 Product Portfolio
17.2.3.3 Demographic Reach and Achievements
17.2.3.4 Certifications
17.2.4 Panasonic Holdings Corporation
17.2.4.1 Company Overview
17.2.4.2 Product Portfolio
17.2.4.3 Demographic Reach and Achievements
17.2.4.4 Certifications
17.2.5 Pigeon Corporation
17.2.5.1 Company Overview
17.2.5.2 Product Portfolio
17.2.5.3 Demographic Reach and Achievements
17.2.5.4 Certifications
17.2.6 Others
18 Key Trends and Developments in the Market
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