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Australia Earl Grey Tea Market Size, Share and Growth Analysis Report: Forecast Trends and Outlook (2025-2034)

Published Oct 27, 2025
Length 119 Pages
SKU # EMAR20523775

Description

Based on the distribution channels, the Australia earl grey tea market share is driven by hypermarkets and supermarkets as they offer a broad range of products to cater to the dietary needs of consumers. Australia earl grey tea market growth gets accelerated as earl grey tea offers numerous health benefits. These include antioxidant properties for combating oxidative stress, improved digestion, hypertension, lower blood pressure levels, mental alertness, immune support, stress relief, oral health benefits, and hydration while its low-calorie nature supports weight management goals. Earl Grey's demand rises as it aligns with health-conscious beverage choices.The distinct flavour profile of this product, which includes notes of citrusy bergamot, is widely available in numerous hypermarkets and supermarkets in various convenient packaging options like tea bags and loose leaves. It caters to diverse consumer preferences. It is easily accessible in retail outlets ensuring easy availability to consumers during their shopping routines.According to the Australian Bureau of Statistics (ABS), the prevalence of hypertension rises with age, nearly tripling from 4.7% in the 35–44 age group to 12.4% in the 45–54 age group. It further escalates with age, with almost half (45.2%) of individuals aged 75 years and older reporting hypertension,  indicating a strong customer base for the Australia earl grey tea market to thrive."Australia Earl Grey Tea Market Report and Forecast 2025-2034" offers a detailed analysis of the market based on the following segments:Market Breakup by Origin
Organic
ConventionalMarket Breakup by Type
Black
Green
Oolong
Others

Market Breakup by Form
Loose
Sachets/Bags
Premixes
Ready-to-Drink
Others

Market Breakup by Distribution Channel
Hypermarkets and Supermarkets
Convenience Stores
Speciality Stores
Online Channel
Others

Market Breakup by Region
New South Wales
Victoria
Queensland
Australian Capital Territory
Western Australia
Others

Australia Earl Grey Tea Market ShareConsumers are increasingly preferring organic options due to their perceived health benefits and environmentally friendly cultivation practices. Organic Earl Grey tea is made without the use of synthetic pesticides and fertilisers, aligning with the growing trend towards natural and sustainable products. This preference is driven by a desire for higher quality, better taste, and a commitment to supporting sustainable agriculture and ethical farming practices.Leading Companies in the Australia Earl Grey Tea MarketThe growth of the earl grey tea market is fuelled by increasing cases of hypertension and low blood pressure levels and availability in a wide range of packaging at hypermarkets and supermarkets.
The Art of Tea
Nerada Tea Pty Ltd.
Byron Bay Tea Company
Madura Tea Estates
Chai Walli
BlendCo Pty Ltd. (Tea Forté AU)
Kintra Foods
Others

Table of Contents

119 Pages
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Asia Pacific Earl Grey Tea Market Overview
8.1 Key Industry Highlights
8.2 Asia Pacific Earl Grey Tea Historical Market (2018-2024)
8.3 Asia Pacific Earl Grey Tea Market Forecast (2025-2034)
9 Australia Earl Grey Tea Market Overview
9.1 Key Industry Highlights
9.2 Australia Earl Grey Tea Historical Market (2018-2024)
9.3 Australia Earl Grey Tea Market Forecast (2025-2034)
10 Australia Earl Grey Tea Market by Origin
10.1 Organic
10.1.1 Historical Trend (2018-2024)
10.1.2 Forecast Trend (2025-2034)
10.2 Conventional
10.2.1 Historical Trend (2018-2024)
10.2.2 Forecast Trend (2025-2034)
11 Australia Earl Grey Tea Market by Type
11.1 Black
11.1.1 Historical Trend (2018-2024)
11.1.2 Forecast Trend (2025-2034)
11.2 Green
11.2.1 Historical Trend (2018-2024)
11.2.2 Forecast Trend (2025-2034)
11.3 Oolong
11.3.1 Historical Trend (2018-2024)
11.3.2 Forecast Trend (2025-2034)
11.4 Others
12 Australia Earl Grey Tea Market by Form
12.1 Loose
12.1.1 Historical Trend (2018-2024)
12.1.2 Forecast Trend (2025-2034)
12.2 Sachets/Bags
12.2.1 Historical Trend (2018-2024)
12.2.2 Forecast Trend (2025-2034)
12.3 Premixes
12.3.1 Historical Trend (2018-2024)
12.3.2 Forecast Trend (2025-2034)
12.4 Ready-to-Drink
12.4.1 Historical Trend (2018-2024)
12.4.2 Forecast Trend (2025-2034)
12.5 Others
13 Australia Earl Grey Tea Market by Distribution Channel
13.1 Hypermarkets and Supermarkets
13.1.1 Historical Trend (2018-2024)
13.1.2 Forecast Trend (2025-2034)
13.2 Convenience Stores
13.2.1 Historical Trend (2018-2024)
13.2.2 Forecast Trend (2025-2034)
13.3 Speciality Stores
13.3.1 Historical Trend (2018-2024)
13.3.2 Forecast Trend (2025-2034)
13.4 Online Channel
13.4.1 Historical Trend (2018-2024)
13.4.2 Forecast Trend (2025-2034)
13.5 Others
14 Australia Earl Grey Tea Market by Region
14.1 New South Wales
14.1.1 Historical Trend (2018-2024)
14.1.2 Forecast Trend (2025-2034)
14.2 Victoria
14.2.1 Historical Trend (2018-2024)
14.2.2 Forecast Trend (2025-2034)
14.3 Queensland
14.3.1 Historical Trend (2018-2024)
14.3.2 Forecast Trend (2025-2034)
14.4 Australian Capital Territory
14.4.1 Historical Trend (2018-2024)
14.4.2 Forecast Trend (2025-2034)
14.5 Western Australia
14.5.1 Historical Trend (2018-2024)
14.5.2 Forecast Trend (2025-2034)
14.6 Others
15 Market Dynamics
15.1 SWOT Analysis
15.1.1 Strengths
15.1.2 Weaknesses
15.1.3 Opportunities
15.1.4 Threats
15.2 Porter’s Five Forces Analysis
15.2.1 Supplier’s Power
15.2.2 Buyer’s Power
15.2.3 Threat of New Entrants
15.2.4 Degree of Rivalry
15.2.5 Threat of Substitutes
15.3 Key Indicator for Price
15.4 Key Indicator for Demand
16 Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 The Art of Tea
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 Nerada Tea Pty Ltd.
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Byron Bay Tea Company
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 Madura Tea Estates
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 Chai Walli
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 BlendCo Pty Ltd.( Tea Forté AU)
16.2.6.1 Company Overview
16.2.6.2 Product Portfolio
16.2.6.3 Demographic Reach and Achievements
16.2.6.4 Certifications
16.2.7 Kintra Foods
16.2.7.1 Company Overview
16.2.7.2 Product Portfolio
16.2.7.3 Demographic Reach and Achievements
16.2.7.4 Certifications
16.2.8 Others
17 Key Trends and Developments in the Market
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