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Rich Communication Services Market

Publisher Evolve Business Intelligence
Published Apr 14, 2025
SKU # EVBI19932511

Description

The global rich communication services market is projected to reach $21.64 billion by 2028, expanding at a CAGR of 17.69% from 2021 to 2028. This growth is driven by various macro and microeconomic factors, including a rising number of advertising and marketing firms.

The latest research report by Evolve Business Intelligence explores the various factors influencing the global market. It includes an analysis of the current market size, forecasts for key segments and regions, and the driving forces behind market growth. The report examines the potential impacts of key trends on business strategies and provides a SWOT analysis of critical sectors for each major competitor and customer group. This valuable data highlights the conglomerates likely to impact the industry, crucial for any company planning to invest strategically over the next five years. These insights complement our initial quantitative study, aiding in new investments and strategic planning to mitigate threats in existing sectors.

Segments covered

By Deployment Model (Cloud, On-Premise, Deployment)
By Enterprise Size (Small & Medium Enterprises , Large Enterprises)
By Application (Rich Calls & Messaging, Content Delivery, Value Added Services (VAS), Marketing & Advertising Campaign, Cloud Storage)
By Industry Vertical (Healthcare, Retail & E-commerce, BFSI, IT & Telecom, Travel & Tourism, Others)

Key players

AT&T Inc.
Vodafone Idea Limited
Google LLC/Alphabet Inc.
Verizon Communications Inc.
Deutsche Telekom
China Mobile
China Mobile
Ericsson
Huawei Technologies Co. Ltd
Mavenir System

Table of Contents

Chapter 1. Executive Summary
Chapter 2. Scope Of The Study
2.1. Market Definition
2.2. Scope Of The Study
2.2.1. Objectives of Report
Chapter 3. Evolve BI Methodology
Chapter 4. Market Insights and Trends
4.1. Supply/ Value Chain Analysis
4.2. Porter’s Five Forces Analysis
4.2.1. Threat Of New Entrants
4.2.2. Bargaining Power Of Buyers
4.2.3. Bargaining Power Of Suppliers
4.2.4. Threat Of Substitutes
4.2.5. Industry Rivalry
4.3. Impact of COVID-19 on Rich Communication Services Market
4.3.1. Impact on Market Size
4.3.2. Industry Vertical Trend, Preferences and Budget Impact
4.3.3. Regulatory Framework/Government Policies
4.3.4. Key Players Strategy to Tackle Negative Impact
4.3.5. Opportunity Window
Chapter 5. Market Dynamics
5.1. Introduction
5.2. DRO Analysis
5.2.1. Drivers
5.2.2. Restraints
5.2.3. Opportunities
Chapter 6. Global Rich Communication Services Market, By Deployment Model
6.1. Introduction
6.2. Cloud
6.3. On-Premise
Chapter 7. Global Rich Communication Services Market, By Enterprise Size
7.1. Introduction
7.2. Small & Medium Enterprises
7.3. Large Enterprises
Chapter 8. Global Rich Communication Services Market, By Application
8.1. Introduction
8.2. Rich Calls & Messaging
8.3. Content Delivery
8.4. Value Added Services (VAS)
8.5. Marketing & Advertising Campaign
8.6. Cloud Storage
Chapter 9. Global Rich Communication Services Market, By Industry Vertical
9.1. Introduction
9.2. Healthcare
9.3. Retail & E-commerce
9.4. BFSI
9.5. IT & Telecom
9.6. Travel & Tourism
9.7. Others
Chapter 10. Global Rich Communication Services Market, By Region
10.1. Introduction
10.2. North America
10.2.1. Introduction
10.2.2. Driving Factors, Opportunity Analyzed and Key Trends
10.2.3. Market Size and Forecast, By Country, 2020 - 2028
10.2.4. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.2.5. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.2.6. Market Size and Forecast, By Application, 2020 - 2028
10.2.7. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.2.8. US
10.2.8.1. Introduction
10.2.8.2. Driving Factors, Opportunity Analyzed and Key Trends
10.2.8.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.2.8.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.2.8.5. Market Size and Forecast, By Application, 2020 - 2028
10.2.8.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.2.9. Canada
10.2.9.1. Introduction
10.2.9.2. Driving Factors, Opportunity Analyzed and Key Trends
10.2.9.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.2.9.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.2.9.5. Market Size and Forecast, By Application, 2020 - 2028
10.2.9.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.3. Europe
10.3.1. Introduction
10.3.2. Driving Factors, Opportunity Analyzed and Key Trends
10.3.3. Market Size and Forecast, By Country, 2020 - 2028
10.3.4. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.3.5. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.3.6. Market Size and Forecast, By Application, 2020 - 2028
10.3.7. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.3.8. Germany
10.3.8.1. Introduction
10.3.8.2. Driving Factors, Opportunity Analyzed and Key Trends
10.3.8.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.3.8.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.3.8.5. Market Size and Forecast, By Application, 2020 - 2028
10.3.8.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.3.9. France
10.3.9.1. Introduction
10.3.9.2. Driving Factors, Opportunity Analyzed and Key Trends
10.3.9.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.3.9.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.3.9.5. Market Size and Forecast, By Application, 2020 - 2028
10.3.9.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.3.10. UK
10.3.10.1. Introduction
10.3.10.2. Driving Factors, Opportunity Analyzed and Key Trends
10.3.10.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.3.10.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.3.10.5. Market Size and Forecast, By Application, 2020 - 2028
10.3.10.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.3.11. Italy
10.3.11.1. Introduction
10.3.11.2. Driving Factors, Opportunity Analyzed and Key Trends
10.3.11.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.3.11.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.3.11.5. Market Size and Forecast, By Application, 2020 - 2028
10.3.11.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.3.12. Rest Of Europe
10.3.12.1. Introduction
10.3.12.2. Driving Factors, Opportunity Analyzed and Key Trends
10.3.12.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.3.12.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.3.12.5. Market Size and Forecast, By Application, 2020 - 2028
10.3.12.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.4. Asia-Pacific
10.4.1. Introduction
10.4.2. Driving Factors, Opportunity Analyzed and Key Trends
10.4.3. Market Size and Forecast, By Country, 2020 - 2028
10.4.4. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.4.5. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.4.6. Market Size and Forecast, By Application, 2020 - 2028
10.4.7. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.4.8. China
10.4.8.1. Introduction
10.4.8.2. Driving Factors, Opportunity Analyzed and Key Trends
10.4.8.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.4.8.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.4.8.5. Market Size and Forecast, By Application, 2020 - 2028
10.4.8.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.4.9. India
10.4.9.1. Introduction
10.4.9.2. Driving Factors, Opportunity Analyzed and Key Trends
10.4.9.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.4.9.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.4.9.5. Market Size and Forecast, By Application, 2020 - 2028
10.4.9.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.4.10. Japan
10.4.10.1. Introduction
10.4.10.2. Driving Factors, Opportunity Analyzed and Key Trends
10.4.10.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.4.10.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.4.10.5. Market Size and Forecast, By Application, 2020 - 2028
10.4.10.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.4.11. South Korea
10.4.11.1. Introduction
10.4.11.2. Driving Factors, Opportunity Analyzed and Key Trends
10.4.11.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.4.11.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.4.11.5. Market Size and Forecast, By Application, 2020 - 2028
10.4.11.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.4.12. Rest Of Asia-Pacific
10.4.12.1. Introduction
10.4.12.2. Driving Factors, Opportunity Analyzed and Key Trends
10.4.12.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.4.12.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.4.12.5. Market Size and Forecast, By Application, 2020 - 2028
10.4.12.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.5. Rest Of The World (RoW)
10.5.1. Introduction
10.5.2. Driving Factors, Opportunity Analyzed and Key Trends
10.5.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.5.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.5.5. Market Size and Forecast, By Application, 2020 - 2028
10.5.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.5.7. Market Size and Forecast, By Region, 2020 - 2028
10.5.8. South America
10.5.8.1. Introduction
10.5.8.2. Driving Factors, Opportunity Analyzed and Key Trends
10.5.8.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.5.8.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.5.8.5. Market Size and Forecast, By Application, 2020 - 2028
10.5.8.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
10.5.9. Middle East & Africa
10.5.9.1. Introduction
10.5.9.2. Driving Factors, Opportunity Analyzed and Key Trends
10.5.9.3. Market Size and Forecast, By Deployment Model, 2020 - 2028
10.5.9.4. Market Size and Forecast, By Enterprise Size, 2020 - 2028
10.5.9.5. Market Size and Forecast, By Application, 2020 - 2028
10.5.9.6. Market Size and Forecast, By Industry Vertical, 2020 - 2028
Chapter 11. Competitive Landscape
11.1. Introduction
11.2. Vendor Share Analysis, 2020/Key Players Positioning, 2020
Chapter 12. Company Profiles
12.1. AT&T Inc.
12.1.1. Business Overview
12.1.2. Financial Analysis
12.1.3. Product Portfolio
12.1.4. Recent Development and Strategies Adopted
12.1.5. SWOT Analysis
12.2. Vodafone Idea Limited
12.2.1. Business Overview
12.2.2. Financial Analysis
12.2.3. Product Portfolio
12.2.4. Recent Development and Strategies Adopted
12.2.5. SWOT Analysis
12.3. Google LLC/Alphabet Inc.
12.3.1. Business Overview
12.3.2. Financial Analysis
12.3.3. Product Portfolio
12.3.4. Recent Development and Strategies Adopted
12.3.5. SWOT Analysis
12.4. Verizon Communications Inc.
12.4.1. Business Overview
12.4.2. Financial Analysis
12.4.3. Product Portfolio
12.4.4. Recent Development and Strategies Adopted
12.4.5. SWOT Analysis
12.5. Deutsche Telekom
12.5.1. Business Overview
12.5.2. Financial Analysis
12.5.3. Product Portfolio
12.5.4. Recent Development and Strategies Adopted
12.5.5. SWOT Analysis
12.6. China Mobile
12.6.1. Business Overview
12.6.2. Financial Analysis
12.6.3. Product Portfolio
12.6.4. Recent Development and Strategies Adopted
12.6.5. SWOT Analysis
12.7. China Mobile
12.7.1. Business Overview
12.7.2. Financial Analysis
12.7.3. Product Portfolio
12.7.4. Recent Development and Strategies Adopted
12.7.5. SWOT Analysis
12.8. Ericsson
12.8.1. Business Overview
12.8.2. Financial Analysis
12.8.3. Product Portfolio
12.8.4. Recent Development and Strategies Adopted
12.8.5. SWOT Analysis
12.9. Huawei Technologies Co. Ltd
12.9.1. Business Overview
12.9.2. Financial Analysis
12.9.3. Product Portfolio
12.9.4. Recent Development and Strategies Adopted
12.9.5. SWOT Analysis
12.10. Mavenir System
12.10.1. Business Overview
12.10.2. Financial Analysis
12.10.3. Product Portfolio
12.10.4. Recent Development and Strategies Adopted
12.10.5. SWOT Analysis
Chapter 13. Key Takeaways

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