Global Soju Competitive Landscape Professional Research Report 2025

Research Summary

Soju is a clear, distilled alcoholic beverage originating from Korea. It is typically made from grains such as rice, wheat, or barley, though modern versions may also use other starches such as sweet potatoes or tapioca. Soju has a relatively high alcohol content, typically ranging from 16% to 25% alcohol by volume (ABV), although some varieties may be stronger. It is often enjoyed neat or mixed with other beverages like fruit juices or carbonated drinks. Soju holds cultural significance in Korea and is commonly consumed during social gatherings and meals, similar to the role of wine or spirits in other cultures. Its mild flavor and versatility have contributed to its popularity both domestically and internationally, making it a widely recognized Korean alcoholic beverage.

According to DIResearch's in-depth investigation and research, the global Soju market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.

The major global  manufacturers of Soju include HiteJinro, Lotte Liquor, Muhak, Kumbokju, C1 Soju, bohae, Chungbuk, Hallasan, Mackiss, Andong etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of Soju. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Soju market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Soju market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Soju industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.  

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of Soju Include:

HiteJinro

Lotte Liquor

Muhak

Kumbokju

C1 Soju

bohae

Chungbuk

Hallasan

Mackiss

Andong

Soju Product Segment Include:

Distilled Soju

Diluted Soju

Soju Product Application Include:

Below 20 Years Old

20-40 Years Old

40-60 Years Old

Above 60 Years Old

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends

Chapter 2: Global Soju Industry PESTEL Analysis

Chapter 3: Global Soju Industry Porter’s Five Forces Analysis

Chapter 4: Global Soju Major Regional Market Size (Revenue, Sales, Price) and Forecast Analysis

Chapter 5: Global Soju Market Size and Forecast by Type and Application Analysis

Chapter 6: North America Soju Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 7: Europe Soju Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 8: China Soju Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 9: APAC (Excl. China) Soju Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 10: Latin America Soju Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 11: Middle East and Africa Soju Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 12: Global Soju Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)

Chapter 13: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)

Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers

Chapter 15: Research Findings and Conclusion

Chapter 16: Methodology and Data Sources


1 Soju Market Overview
1.1 Product Definition and Statistical Scope
1.2 Soju Product by Type
1.2.1 Distilled Soju
1.2.2 Diluted Soju
1.3 Soju Product by Application
1.3.1 Below 20 Years Old
1.3.2 20-40 Years Old
1.3.3 40-60 Years Old
1.3.4 Above 60 Years Old
1.4 Global Soju Market Revenue and Sales Analysis
1.4.1 Global Soju Revenue Market Size Analysis (2020-2032)
1.4.2 Global Soju Sales Market Size Analysis (2020-2032)
1.4.3 Global Soju Market Sales Price Trend Analysis (2020-2032)
1.5 Soju Industry Trends and Innovation
1.5.1 Soju Industry Trends and Innovation
1.5.2 Soju Market Drivers and Challenges
2 Soju Market PESTEL Analysis
2.1 Political Factors Analysis
2.2 Economic Factors Analysis
2.3 Social Factors Analysis
2.4 Technological Factors Analysis
2.5 Environmental Factors Analysis
2.6 Legal Factors Analysis
3 Soju Market Porter's Five Forces Analysis
3.1 Competitive Rivalry
3.2 Threat of New Entrants
3.3 Bargaining Power of Suppliers
3.4 Bargaining Power of Buyers
3.5 Threat of Substitutes
4 Global Soju Market Analysis by Regions
4.1 Soju Overall Market: 2024 VS 2025 VS 2032
4.2 Global Soju Revenue and Forecast Analysis (2020-2032)
4.2.1 Global Soju Revenue and Market Share by Region (2020-2025)
4.2.2 Global Soju Revenue and Market Share Forecast by Region (2026-2032)
4.3 Global Soju Sales and Forecast Analysis (2020-2032)
4.3.1 Global Soju Sales and Market Share by Region (2020-2025)
4.3.2 Global Soju Sales and Market Share Forecast by Region (2026-2032)
4.4 Global Soju Sales Price Trend Analysis (2020-2032)
5 Global Soju Market Size by Type and Application
5.1 Global Soju Market Size by Type
5.1.1 Global Soju Revenue and Forecast Analysis by Type (2020-2032)
5.1.2 Global Soju Sales and Forecast Analysis by Type (2020-2032)
5.2 Global Soju Market Size by Application
5.2.1 Global Soju Revenue and Forecast Analysis by Application (2020-2032)
5.2.2 Global Soju Sales and Forecast Analysis by Application (2020-2032)
6 North America
6.1 North America Soju Market Size and Growth Rate Analysis (2020-2032)
6.2 North America Key Manufacturers Analysis
6.3 North America Soju Market Size by Type
6.3.1 North America Soju Sales by Type (2020-2032)
6.3.2 North America Soju Revenue by Type (2020-2032)
6.4 North America Soju Market Size by Application
6.4.1 North America Soju Sales by Application (2020-2032)
6.4.2 North America Soju Revenue by Application (2020-2032)
6.5 North America Soju Market Size by Country
6.5.1 US
6.5.2 Canada
7 Europe
7.1 Europe Soju Market Size and Growth Rate Analysis (2020-2032)
7.2 Europe Key Manufacturers Analysis
7.3 Europe Soju Market Size by Type
7.3.1 Europe Soju Sales by Type (2020-2032)
7.3.2 Europe Soju Revenue by Type (2020-2032)
7.4 Europe Soju Market Size by Application
7.4.1 Europe Soju Sales by Application (2020-2032)
7.4.2 Europe Soju Revenue by Application (2020-2032)
7.5 Europe Soju Market Size by Country
7.5.1 Germany
7.5.2 France
7.5.3 United Kingdom
7.5.4 Italy
7.5.5 Spain
7.5.6 Benelux
8 China
8.1 China Soju Market Size and Growth Rate Analysis (2020-2032)
8.2 China Key Manufacturers Analysis
8.3 China Soju Market Size by Type
8.3.1 China Soju Sales by Type (2020-2032)
8.3.2 China Soju Revenue by Type (2020-2032)
8.4 China Soju Market Size by Application
8.4.1 China Soju Sales by Application (2020-2032)
8.4.2 China Soju Revenue by Application (2020-2032)
9 APAC (excl. China)
9.1 APAC (excl. China) Soju Market Size and Growth Rate Analysis (2020-2032)
9.2 APAC (excl. China) Key Manufacturers Analysis
9.3 APAC (excl. China) Soju Market Size by Type
9.3.1 APAC (excl. China) Soju Sales by Type (2020-2032)
9.3.2 APAC (excl. China) Soju Revenue by Type (2020-2032)
9.4 APAC (excl. China) Soju Market Size by Application
9.4.1 APAC (excl. China) Soju Sales by Application (2020-2032)
9.4.2 APAC (excl. China) Soju Revenue by Application (2020-2032)
9.5 APAC (excl. China) Soju Market Size by Country
9.5.1 Japan
9.5.2 South Korea
9.5.3 India
9.5.4 Australia
9.5.5 Southeast Asia
10 Latin America
10.1 Latin America Soju Market Size and Growth Rate Analysis (2020-2032)
10.2 Latin America Key Manufacturers Analysis
10.3 Latin America Soju Market Size by Type
10.3.1 Latin America Soju Sales by Type (2020-2032)
10.3.2 Latin America Soju Revenue by Type (2020-2032)
10.4 Latin America Soju Market Size by Application
10.4.1 Latin America Soju Sales by Application (2020-2032)
10.4.2 Latin America Soju Revenue by Application (2020-2032)
10.5 Latin America Soju Market Size by Country
10.6 Latin America Soju Market Size by Country
10.6.1 Mexico
10.6.2 Brazil
11 Middle East & Africa
11.1 Middle East & Africa Soju Market Size and Growth Rate Analysis (2020-2032)
11.2 Middle East & Africa Key Manufacturers Analysis
11.3 Middle East & Africa Soju Market Size by Type
11.3.1 Middle East & Africa Soju Sales by Type (2020-2032)
11.3.2 Middle East & Africa Soju Revenue by Type (2020-2032)
11.4 Middle East & Africa Soju Market Size by Application
11.4.1 Middle East & Africa Soju Sales by Application (2020-2032)
11.4.2 Middle East & Africa Soju Revenue by Application (2020-2032)
11.5 Middle East Soju Market Size by Country
11.5.1 Saudi Arabia
11.5.2 South Africa
12 Competition by Manufacturers
12.1 Global Soju Market Sales, Revenue and Price by Key Manufacturers (2021-2025)
12.1.1 Global Soju Market Sales by Key Manufacturers (2021-2025)
12.1.2 Global Soju Market Revenue by Key Manufacturers (2021-2025)
12.1.3 Global Soju Average Sales Price by Manufacturers (2021-2025)
12.2 Soju Competitive Landscape Analysis and Market Dynamic
12.2.1 Soju Competitive Landscape Analysis
12.2.2 Global Key Manufacturers Headquarter Location and Key Area Sales
12.2.3 Market Dynamic
13 Key Companies Analysis
13.1 HiteJinro
13.1.1 HiteJinro Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.1.2 HiteJinro Soju Product Portfolio
13.1.3 HiteJinro Soju Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.2 Lotte Liquor
13.2.1 Lotte Liquor Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.2.2 Lotte Liquor Soju Product Portfolio
13.2.3 Lotte Liquor Soju Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.3 Muhak
13.3.1 Muhak Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.3.2 Muhak Soju Product Portfolio
13.3.3 Muhak Soju Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.4 Kumbokju
13.4.1 Kumbokju Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.4.2 Kumbokju Soju Product Portfolio
13.4.3 Kumbokju Soju Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.5 C1 Soju
13.5.1 C1 Soju Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.5.2 C1 Soju Soju Product Portfolio
13.5.3 C1 Soju Soju Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.6 bohae
13.6.1 bohae Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.6.2 bohae Soju Product Portfolio
13.6.3 bohae Soju Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.7 Chungbuk
13.7.1 Chungbuk Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.7.2 Chungbuk Soju Product Portfolio
13.7.3 Chungbuk Soju Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.8 Hallasan
13.8.1 Hallasan Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.8.2 Hallasan Soju Product Portfolio
13.8.3 Hallasan Soju Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.9 Mackiss
13.9.1 Mackiss Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.9.2 Mackiss Soju Product Portfolio
13.9.3 Mackiss Soju Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.10 Andong
13.10.1 Andong Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.10.2 Andong Soju Product Portfolio
13.10.3 Andong Soju Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
14 Industry Chain Analysis
14.1 Soju Industry Chain Analysis
14.2 Soju Industry Raw Material and Suppliers Analysis
14.2.1 Soju Key Raw Material Supply Analysis
14.2.2 Raw Material Suppliers and Contact Information
14.3 Soju Typical Downstream Customers
14.4 Soju Sales Channel Analysis
15 Research Findings and Conclusion
16 Methodology and Data Source
16.1 Methodology/Research Approach
16.2 Research Scope
16.3 Benchmarks and Assumptions
16.4 Date Source
16.4.1 Primary Sources
16.4.2 Secondary Sources
16.5 Data Cross Validation
16.6 Disclaimer

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