
Global Oral Care Competitive Landscape Professional Research Report 2025
Description
Research Summary
Oral care refers to the practice of maintaining the hygiene and health of the mouth, teeth, gums, and overall oral cavity. It encompasses a range of daily habits and professional dental care aimed at preventing dental issues, such as cavities, gum disease, and bad breath, and promoting overall oral health. Common oral care practices include regular brushing and flossing, using mouthwash, and visiting the dentist for check-ups and cleanings. Proper oral care is essential for not only maintaining a bright and healthy smile but also preventing more serious health issues, as there is a strong link between oral health and overall well-being, including the potential influence on conditions such as heart disease and diabetes.
According to DIResearch's in-depth investigation and research, the global Oral Care market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.
The major global manufacturers of Oral Care include Colgate-Palmolive, Procter & Gamble, GSK, Johnson & Johnson, Koninklijke Philips, Yunnan Baiyao Group, Lion Corporation, Unilever, Sunstar, Perrigo, Church & Dwight, Weimeizi (Guangdong), LG H&H, Dencare (Chongqing) Oral Care, Trisa AG, Dentaid S.L., Hangzhou Namei Technology, Orkla, Prestige Consumer Healthcare, Liuzhou Liangmianzhen, Panasonic, Sanofi-Aventis etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of Oral Care. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Oral Care market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Oral Care market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Oral Care industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Manufacturers of Oral Care Include:
Colgate-Palmolive
Procter & Gamble
GSK
Johnson & Johnson
Koninklijke Philips
Yunnan Baiyao Group
Lion Corporation
Unilever
Sunstar
Perrigo
Church & Dwight
Weimeizi (Guangdong)
LG H&H
Dencare (Chongqing) Oral Care
Trisa AG
Dentaid S.L.
Hangzhou Namei Technology
Orkla
Prestige Consumer Healthcare
Liuzhou Liangmianzhen
Panasonic
Sanofi-Aventis
Oral Care Product Segment Include:
Toothpaste
Toothbrush
Floss Pick
Mouthwash
Others
Oral Care Product Application Include:
Adult
Child & Infant
Elderly
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends
Chapter 2: Global Oral Care Industry PESTEL Analysis
Chapter 3: Global Oral Care Industry Porter’s Five Forces Analysis
Chapter 4: Global Oral Care Major Regional Market Size and Forecast Analysis
Chapter 5: Global Oral Care Market Size and Forecast by Type and Application Analysis
Chapter 6: North America Passenger Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 7: Europe Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 8: China Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 9: APAC (Excl. China) Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 10: Latin America Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 11: Middle East and Africa Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 12: Global Oral Care Competitive Analysis of Key Manufacturers (Revenue, Market Share, Regional Distribution and Industry Concentration)
Chapter 13: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)
Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers
Chapter 15: Research Findings and Conclusion
Chapter 16: Methodology and Data Sources
Oral care refers to the practice of maintaining the hygiene and health of the mouth, teeth, gums, and overall oral cavity. It encompasses a range of daily habits and professional dental care aimed at preventing dental issues, such as cavities, gum disease, and bad breath, and promoting overall oral health. Common oral care practices include regular brushing and flossing, using mouthwash, and visiting the dentist for check-ups and cleanings. Proper oral care is essential for not only maintaining a bright and healthy smile but also preventing more serious health issues, as there is a strong link between oral health and overall well-being, including the potential influence on conditions such as heart disease and diabetes.
According to DIResearch's in-depth investigation and research, the global Oral Care market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.
The major global manufacturers of Oral Care include Colgate-Palmolive, Procter & Gamble, GSK, Johnson & Johnson, Koninklijke Philips, Yunnan Baiyao Group, Lion Corporation, Unilever, Sunstar, Perrigo, Church & Dwight, Weimeizi (Guangdong), LG H&H, Dencare (Chongqing) Oral Care, Trisa AG, Dentaid S.L., Hangzhou Namei Technology, Orkla, Prestige Consumer Healthcare, Liuzhou Liangmianzhen, Panasonic, Sanofi-Aventis etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of Oral Care. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Oral Care market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Oral Care market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Oral Care industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Manufacturers of Oral Care Include:
Colgate-Palmolive
Procter & Gamble
GSK
Johnson & Johnson
Koninklijke Philips
Yunnan Baiyao Group
Lion Corporation
Unilever
Sunstar
Perrigo
Church & Dwight
Weimeizi (Guangdong)
LG H&H
Dencare (Chongqing) Oral Care
Trisa AG
Dentaid S.L.
Hangzhou Namei Technology
Orkla
Prestige Consumer Healthcare
Liuzhou Liangmianzhen
Panasonic
Sanofi-Aventis
Oral Care Product Segment Include:
Toothpaste
Toothbrush
Floss Pick
Mouthwash
Others
Oral Care Product Application Include:
Adult
Child & Infant
Elderly
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends
Chapter 2: Global Oral Care Industry PESTEL Analysis
Chapter 3: Global Oral Care Industry Porter’s Five Forces Analysis
Chapter 4: Global Oral Care Major Regional Market Size and Forecast Analysis
Chapter 5: Global Oral Care Market Size and Forecast by Type and Application Analysis
Chapter 6: North America Passenger Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 7: Europe Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 8: China Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 9: APAC (Excl. China) Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 10: Latin America Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 11: Middle East and Africa Oral Care Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 12: Global Oral Care Competitive Analysis of Key Manufacturers (Revenue, Market Share, Regional Distribution and Industry Concentration)
Chapter 13: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)
Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers
Chapter 15: Research Findings and Conclusion
Chapter 16: Methodology and Data Sources
Table of Contents
170 Pages
- 1 Oral Care Market Overview
- 1.1 Product Definition and Statistical Scope
- 1.2 Oral Care Product by Type
- 1.2.1 Toothpaste
- 1.2.2 Toothbrush
- 1.2.3 Floss Pick
- 1.2.4 Mouthwash
- 1.2.5 Others
- 1.3 Oral Care Product by Application
- 1.3.1 Adult
- 1.3.2 Child & Infant
- 1.3.3 Elderly
- 1.4 Global Oral Care Market Size Analysis (2020-2032)
- 1.5 Oral Care Market Development Status and Trends
- 1.5.1 Oral Care Industry Development Status Analysis
- 1.5.2 Oral Care Industry Development Trends Analysis
- 2 Oral Care Market PESTEL Analysis
- 2.1 Political Factors Analysis
- 2.2 Economic Factors Analysis
- 2.3 Social Factors Analysis
- 2.4 Technological Factors Analysis
- 2.5 Environmental Factors Analysis
- 2.6 Legal Factors Analysis
- 3 Oral Care Market Porter's Five Forces Analysis
- 3.1 Competitive Rivalry
- 3.2 Threat of New Entrants
- 3.3 Bargaining Power of Suppliers
- 3.4 Bargaining Power of Buyers
- 3.5 Threat of Substitutes
- 4 Global Oral Care Market Analysis by Regions
- 4.1 Global Oral Care Overall Market: 2024 VS 2025 VS 2032
- 4.2 Global Oral Care Revenue and Forecast Analysis (2020-2032)
- 4.2.1 Global Oral Care Revenue and Market Share by Region (2020-2025)
- 4.2.2 Global Oral Care Revenue Forecast by Region (2026-2032)
- 5 Global Oral Care Market Size by Type and Application
- 5.1 Global Oral Care Market Size by Type (2020-2032)
- 5.2 Global Oral Care Market Size by Application (2020-2032)
- 6 North America
- 6.1 North America Oral Care Market Size and Growth Rate Analysis (2020-2032)
- 6.2 North America Key Manufacturers Analysis
- 6.3 North America Oral Care Market Size by Type
- 6.4 North America Oral Care Market Size by Application
- 6.5 North America Oral Care Market Size by Country
- 6.5.1 US
- 6.5.2 Canada
- 7 Europe
- 7.1 Europe Oral Care Market Size and Growth Rate Analysis (2020-2032)
- 7.2 Europe Key Manufacturers Analysis
- 7.3 Europe Oral Care Market Size by Type
- 7.4 Europe Oral Care Market Size by Application
- 7.5 Europe Oral Care Market Size by Country
- 7.5.1 Germany
- 7.5.2 France
- 7.5.3 United Kingdom
- 7.5.4 Italy
- 7.5.5 Spain
- 7.5.6 Benelux
- 8 China
- 8.1 China Oral Care Market Size and Growth Rate Analysis (2020-2032)
- 8.2 China Key Manufacturers Analysis
- 8.3 China Oral Care Market Size by Type
- 8.4 China Oral Care Market Size by Application
- 9 APAC (excl. China)
- 9.1 APAC (excl. China) Oral Care Market Size and Growth Rate Analysis (2020-2032)
- 9.2 APAC (excl. China) Key Manufacturers Analysis
- 9.3 APAC (excl. China) Oral Care Market Size by Type
- 9.4 APAC (excl. China) Oral Care Market Size by Application
- 9.5 APAC (excl. China) Oral Care Market Size by Country
- 9.5.1 Japan
- 9.5.2 South Korea
- 9.5.3 India
- 9.5.4 Australia
- 9.5.5 Southeast Asia
- 10 Latin America
- 10.1 Latin America Oral Care Market Size and Growth Rate Analysis (2020-2032)
- 10.2 Latin America Key Manufacturers Analysis
- 10.3 Latin America Oral Care Market Size by Type
- 10.4 Latin America Oral Care Market Size by Application
- 10.5 Latin America Oral Care Market Size by Country
- 10.5.1 Mexico
- 10.5.2 Brazil
- 11 Middle East & Africa
- 11.1 Middle East & Africa Oral Care Market Size and Growth Rate Analysis (2020-2032)
- 11.2 Middle East & Africa Key Manufacturers Analysis
- 11.3 Middle East & Africa Oral Care Market Size by Type
- 11.4 Middle East & Africa Oral Care Market Size by Application
- 11.5 Middle East & Africa Oral Care Market Size by Country
- 11.5.1 Saudi Arabia
- 11.5.2 South Africa
- 12 Competition by Manufacturers
- 12.1 Global Oral Care Market Revenue by Key Manufacturers (2021-2025)
- 12.2 Oral Care Competitive Landscape Analysis and Market Dynamic
- 12.2.1 Oral Care Competitive Landscape Analysis
- 12.2.2 Global Key Manufacturers Headquarter Location and Key Area Sales
- 12.2.3 Market Dynamic
- 13 Key Companies Analysis
- 13.1 Colgate-Palmolive
- 13.1.1 Colgate-Palmolive Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.1.2 Colgate-Palmolive Oral Care Product Portfolio
- 13.1.3 Colgate-Palmolive Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.2 Procter & Gamble
- 13.2.1 Procter & Gamble Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.2.2 Procter & Gamble Oral Care Product Portfolio
- 13.2.3 Procter & Gamble Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.3 GSK
- 13.3.1 GSK Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.3.2 GSK Oral Care Product Portfolio
- 13.3.3 GSK Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.4 Johnson & Johnson
- 13.4.1 Johnson & Johnson Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.4.2 Johnson & Johnson Oral Care Product Portfolio
- 13.4.3 Johnson & Johnson Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.5 Koninklijke Philips
- 13.5.1 Koninklijke Philips Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.5.2 Koninklijke Philips Oral Care Product Portfolio
- 13.5.3 Koninklijke Philips Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.6 Yunnan Baiyao Group
- 13.6.1 Yunnan Baiyao Group Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.6.2 Yunnan Baiyao Group Oral Care Product Portfolio
- 13.6.3 Yunnan Baiyao Group Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.7 Lion Corporation
- 13.7.1 Lion Corporation Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.7.2 Lion Corporation Oral Care Product Portfolio
- 13.7.3 Lion Corporation Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.8 Unilever
- 13.8.1 Unilever Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.8.2 Unilever Oral Care Product Portfolio
- 13.8.3 Unilever Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.9 Sunstar
- 13.9.1 Sunstar Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.9.2 Sunstar Oral Care Product Portfolio
- 13.9.3 Sunstar Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.10 Perrigo
- 13.10.1 Perrigo Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.10.2 Perrigo Oral Care Product Portfolio
- 13.10.3 Perrigo Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.11 Church & Dwight
- 13.11.1 Church & Dwight Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.11.2 Church & Dwight Oral Care Product Portfolio
- 13.11.3 Church & Dwight Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.12 Weimeizi (Guangdong)
- 13.12.1 Weimeizi (Guangdong) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.12.2 Weimeizi (Guangdong) Oral Care Product Portfolio
- 13.12.3 Weimeizi (Guangdong) Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.13 LG H&H
- 13.13.1 LG H&H Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.13.2 LG H&H Oral Care Product Portfolio
- 13.13.3 LG H&H Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.14 Dencare (Chongqing) Oral Care
- 13.14.1 Dencare (Chongqing) Oral Care Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.14.2 Dencare (Chongqing) Oral Care Oral Care Product Portfolio
- 13.14.3 Dencare (Chongqing) Oral Care Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.15 Trisa AG
- 13.15.1 Trisa AG Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.15.2 Trisa AG Oral Care Product Portfolio
- 13.15.3 Trisa AG Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.16 Dentaid S.L.
- 13.16.1 Dentaid S.L. Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.16.2 Dentaid S.L. Oral Care Product Portfolio
- 13.16.3 Dentaid S.L. Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.17 Hangzhou Namei Technology
- 13.17.1 Hangzhou Namei Technology Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.17.2 Hangzhou Namei Technology Oral Care Product Portfolio
- 13.17.3 Hangzhou Namei Technology Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.18 Orkla
- 13.18.1 Orkla Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.18.2 Orkla Oral Care Product Portfolio
- 13.18.3 Orkla Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.19 Prestige Consumer Healthcare
- 13.19.1 Prestige Consumer Healthcare Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.19.2 Prestige Consumer Healthcare Oral Care Product Portfolio
- 13.19.3 Prestige Consumer Healthcare Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.20 Liuzhou Liangmianzhen
- 13.20.1 Liuzhou Liangmianzhen Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.20.2 Liuzhou Liangmianzhen Oral Care Product Portfolio
- 13.20.3 Liuzhou Liangmianzhen Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.21 Panasonic
- 13.21.1 Panasonic Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.21.2 Panasonic Oral Care Product Portfolio
- 13.21.3 Panasonic Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.22 Sanofi-Aventis
- 13.22.1 Sanofi-Aventis Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.22.2 Sanofi-Aventis Oral Care Product Portfolio
- 13.22.3 Sanofi-Aventis Oral Care Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 14 Industry Chain Analysis
- 14.1 Oral Care Industry Chain Analysis
- 14.2 Oral Care Industry Raw Material and Suppliers Analysis
- 14.2.1 Oral Care Key Raw Material Supply Analysis
- 14.2.2 Raw Material Suppliers and Contact Information
- 14.3 Oral Care Typical Downstream Customers
- 14.4 Oral Care Sales Channel Analysis
- 15 Research Findings and Conclusion
- 16 Methodology and Data Source
- 16.1 Methodology/Research Approach
- 16.2 Research Scope
- 16.3 Benchmarks and Assumptions
- 16.4 Date Source
- 16.4.1 Primary Sources
- 16.4.2 Secondary Sources
- 16.5 Data Cross Validation
- 16.6 Disclaimer
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