Global Natto Market Research Report, Competitive, Technology and Forecast Analysis 2025-2032
Description
Market Overview
According to DIResearch＇s in-depth investigation and research, the global Natto market size will reach 2,012.18 Million USD in 2025 and is projected to reach 3,543.50 Million USD by 2032, with a CAGR of 8.42% (2025-2032). Notably, the China Natto market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.
Research Summary
Natto is a traditional Japanese dish made from fermented soybeans that has been consumed for centuries. The production of natto involves soaking soybeans, steaming them, and then fermenting them with the bacterium Bacillus subtilis var. natto. This fermentation process gives natto its unique characteristics - a sticky and slimy texture along with a distinct, pungent aroma. Natto is known for its rich nutritional profile, as it is a good source of protein, dietary fiber, vitamins, and minerals. It is particularly noteworthy for containing an enzyme called nattokinase, which is believed to have potential health benefits related to blood clot prevention and cardiovascular health. Natto is commonly served with rice and various toppings, such as soy sauce, mustard, and green onions. It is a popular breakfast food in Japan and is often enjoyed as a side dish or in sushi rolls. While natto may have an acquired taste and texture that some people find challenging, it remains a staple dish in Japanese cuisine valued for its cultural significance and potential health benefits.
The major global manufacturers of Natto include Takano, AZUMA, Mizkan, Kikusui Food, Hoya Natto, Okuno Shokuhin, YAMADA, Doutong Food, Daruma Foods, Shounadou, Donan Hiratsuka Foods, Osato, Yanjing Nadou, Marumiya, Tengu Natto, Takenoshita Foods, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of Natto. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Natto market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Natto market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Natto industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Manufacturers of Natto Include:
Takano
AZUMA
Mizkan
Kikusui Food
Hoya Natto
Okuno Shokuhin
YAMADA
Doutong Food
Daruma Foods
Shounadou
Donan Hiratsuka Foods
Osato
Yanjing Nadou
Marumiya
Tengu Natto
Takenoshita Foods
Natto Product Segment Include:
Soy Natto
Black Bean Natto
Natto Product Application Include:
Business Order
Family Food
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend
Chapter 2: Global Natto Industry PESTEL Analysis
Chapter 3: Global Natto Industry Porter's Five Forces Analysis
Chapter 4: Global Natto Major Regional Market Size (Sales, Revenue, Price) and Forecast Analysis
Chapter 5: Global Natto Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)
Chapter 6: Global Natto Sales, Revenue, Price and Forecast by Product Type
Chapter 7: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)
Chapter 8: Industrial Chain Analysis, Natto Different Application Market Analysis (Sales and Revenue), Sales Channel Analysis
Chapter 9: Research Findings and Conclusion
Chapter 10: Methodology and Data Sources
According to DIResearch＇s in-depth investigation and research, the global Natto market size will reach 2,012.18 Million USD in 2025 and is projected to reach 3,543.50 Million USD by 2032, with a CAGR of 8.42% (2025-2032). Notably, the China Natto market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.
Research Summary
Natto is a traditional Japanese dish made from fermented soybeans that has been consumed for centuries. The production of natto involves soaking soybeans, steaming them, and then fermenting them with the bacterium Bacillus subtilis var. natto. This fermentation process gives natto its unique characteristics - a sticky and slimy texture along with a distinct, pungent aroma. Natto is known for its rich nutritional profile, as it is a good source of protein, dietary fiber, vitamins, and minerals. It is particularly noteworthy for containing an enzyme called nattokinase, which is believed to have potential health benefits related to blood clot prevention and cardiovascular health. Natto is commonly served with rice and various toppings, such as soy sauce, mustard, and green onions. It is a popular breakfast food in Japan and is often enjoyed as a side dish or in sushi rolls. While natto may have an acquired taste and texture that some people find challenging, it remains a staple dish in Japanese cuisine valued for its cultural significance and potential health benefits.
The major global manufacturers of Natto include Takano, AZUMA, Mizkan, Kikusui Food, Hoya Natto, Okuno Shokuhin, YAMADA, Doutong Food, Daruma Foods, Shounadou, Donan Hiratsuka Foods, Osato, Yanjing Nadou, Marumiya, Tengu Natto, Takenoshita Foods, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of Natto. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Natto market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Natto market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Natto industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Manufacturers of Natto Include:
Takano
AZUMA
Mizkan
Kikusui Food
Hoya Natto
Okuno Shokuhin
YAMADA
Doutong Food
Daruma Foods
Shounadou
Donan Hiratsuka Foods
Osato
Yanjing Nadou
Marumiya
Tengu Natto
Takenoshita Foods
Natto Product Segment Include:
Soy Natto
Black Bean Natto
Natto Product Application Include:
Business Order
Family Food
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend
Chapter 2: Global Natto Industry PESTEL Analysis
Chapter 3: Global Natto Industry Porter's Five Forces Analysis
Chapter 4: Global Natto Major Regional Market Size (Sales, Revenue, Price) and Forecast Analysis
Chapter 5: Global Natto Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)
Chapter 6: Global Natto Sales, Revenue, Price and Forecast by Product Type
Chapter 7: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)
Chapter 8: Industrial Chain Analysis, Natto Different Application Market Analysis (Sales and Revenue), Sales Channel Analysis
Chapter 9: Research Findings and Conclusion
Chapter 10: Methodology and Data Sources
Table of Contents
165 Pages
- 1 Natto Market Overview
- 1.1 Product Definition and Statistical Scope
- 1.2 Natto Product by Type
- 1.2.1 Soy Natto
- 1.2.2 Black Bean Natto
- 1.3 Natto Product by Application
- 1.3.1 Business Order
- 1.3.2 Family Food
- 1.4 Global Natto Market Revenue and Sales Analysis
- 1.4.1 Global Natto Revenue Market Size Analysis (2020-2032)
- 1.4.2 Global Natto Sales Market Size Analysis (2020-2032)
- 1.4.3 Global Natto Market Sales Price Trend Analysis (2020-2032)
- 1.5 Natto Market Development Status and Trends
- 1.5.1 Natto Industry Development Status Analysis
- 1.5.2 Natto Industry Development Trends Analysis
- 2 Natto Market PESTEL Analysis
- 2.1 Political Factors Analysis
- 2.2 Economic Factors Analysis
- 2.3 Social Factors Analysis
- 2.4 Technological Factors Analysis
- 2.5 Environmental Factors Analysis
- 2.6 Legal Factors Analysis
- 3 Natto Market Porter's Five Forces Analysis
- 3.1 Competitive Rivalry
- 3.2 Threat of New Entrants
- 3.3 Bargaining Power of Suppliers
- 3.4 Bargaining Power of Buyers
- 3.5 Threat of Substitutes
- 4 Global Natto Market Analysis by Country
- 4.1 Global Natto Market Size Analysis by Country: 2024 VS 2025 VS 2032
- 4.1.1 Global Natto Revenue and Market Share by Country (2020-2025)
- 4.1.2 Global Natto Revenue and Market Share Forecast by Country (2026-2032)
- 4.2 Global Natto Sales Analysis by Country: 2024 VS 2025 VS 2032
- 4.2.1 Global Natto Market Sales and Market Share by Country (2020-2025)
- 4.2.2 Global Natto Market Sales and Market Share Forecast by Country (2026-2032)
- 4.3 United States Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.4 Germany Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.5 Japan Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.6 China Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.7 France Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.8 U.K. Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.9 South Korea Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.10 Canada Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.11 Italy Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.12 Russia Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.13 Mexico Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.14 Brazil Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.15 India Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.16 Vietnam Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.17 Thailand Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 4.18 South Africa Natto Market Sales, Revenue and Growth Rate (2020-2032)
- 5 Competition by Manufacturers
- 5.1 Global Natto Market Sales, Revenue and Sales Price by Key Manufacturers (2021-2025)
- 5.1.1 Global Natto Market Sales by Key Manufacturers (2021-2025)
- 5.1.2 Global Natto Market Revenue by Key Manufacturers (2021-2025)
- 5.1.3 Global Natto Average Sales Price by Manufacturers (2021-2025)
- 5.2 Natto Competitive Landscape Analysis and Market Dynamic
- 5.2.1 Natto Competitive Landscape Analysis
- 5.2.2 Global Key Manufacturers Headquarter and Key Area Sales
- 5.2.3 Market Dynamic
- 6 Natto Market Analysis by Type
- 6.1 Global Natto Market Revenue Analysis by Type
- 6.1.1 Global Natto Market Size Analysis by Type: 2024 & 2025 & 2032
- 6.1.2 Global Natto Revenue and Forecast Analysis by Type (2020-2032)
- 6.2 Global Natto Market Sales and Forecast Analysis by Type (2020-2032)
- 6.3 Global Natto Sales Price Trend Analysis by Type (2020-2032)
- 7 Key Companies Analysis
- 7.1 Takano
- 7.1.1 Takano Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.1.2 Takano Natto Product Portfolio
- 7.1.3 Takano Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.2 AZUMA
- 7.2.1 AZUMA Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.2.2 AZUMA Natto Product Portfolio
- 7.2.3 AZUMA Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.3 Mizkan
- 7.3.1 Mizkan Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.3.2 Mizkan Natto Product Portfolio
- 7.3.3 Mizkan Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.4 Kikusui Food
- 7.4.1 Kikusui Food Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.4.2 Kikusui Food Natto Product Portfolio
- 7.4.3 Kikusui Food Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.5 Hoya Natto
- 7.5.1 Hoya Natto Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.5.2 Hoya Natto Natto Product Portfolio
- 7.5.3 Hoya Natto Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.6 Okuno Shokuhin
- 7.6.1 Okuno Shokuhin Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.6.2 Okuno Shokuhin Natto Product Portfolio
- 7.6.3 Okuno Shokuhin Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.7 YAMADA
- 7.7.1 YAMADA Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.7.2 YAMADA Natto Product Portfolio
- 7.7.3 YAMADA Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.8 Doutong Food
- 7.8.1 Doutong Food Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.8.2 Doutong Food Natto Product Portfolio
- 7.8.3 Doutong Food Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.9 Daruma Foods
- 7.9.1 Daruma Foods Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.9.2 Daruma Foods Natto Product Portfolio
- 7.9.3 Daruma Foods Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.10 Shounadou
- 7.10.1 Shounadou Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.10.2 Shounadou Natto Product Portfolio
- 7.10.3 Shounadou Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.11 Donan Hiratsuka Foods
- 7.11.1 Donan Hiratsuka Foods Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.11.2 Donan Hiratsuka Foods Natto Product Portfolio
- 7.11.3 Donan Hiratsuka Foods Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.12 Osato
- 7.12.1 Osato Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.12.2 Osato Natto Product Portfolio
- 7.12.3 Osato Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.13 Yanjing Nadou
- 7.13.1 Yanjing Nadou Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.13.2 Yanjing Nadou Natto Product Portfolio
- 7.13.3 Yanjing Nadou Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.14 Marumiya
- 7.14.1 Marumiya Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.14.2 Marumiya Natto Product Portfolio
- 7.14.3 Marumiya Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.15 Tengu Natto
- 7.15.1 Tengu Natto Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.15.2 Tengu Natto Natto Product Portfolio
- 7.15.3 Tengu Natto Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.16 Takenoshita Foods
- 7.16.1 Takenoshita Foods Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.16.2 Takenoshita Foods Natto Product Portfolio
- 7.16.3 Takenoshita Foods Natto Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 8 Industry Chain Analysis
- 8.1 Natto Industry Chain Analysis
- 8.2 Natto Industry Upstream Supply Analysis
- 8.2.1 Upstream Key Raw Material Supply Analysis
- 8.2.2 Raw Material Suppliers and Contact Information
- 8.3 Natto Product Downstream Application Analysis
- 8.3.1 Global Natto Revenue Market Size by Application: 2024 & 2025 & 2032
- 8.3.2 Global Natto Revenue and Forecast Analysis by Application (2020-2032)
- 8.3.3 Global Natto Sales and Forecast Analysis by Application (2020-2032)
- 8.4 Natto Typical Downstream Customers
- 8.5 Natto Sales Channel Analysis
- 9 Research Findings and Conclusion
- 10 Methodology and Data Source
- 10.1 Methodology/Research Approach
- 10.2 Research Scope
- 10.3 Benchmarks and Assumptions
- 10.4 Date Source
- 10.4.1 Primary Sources
- 10.4.2 Secondary Sources
- 10.5 Data Cross Validation
- 10.6 Disclaimer
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