Global Mobile Backend as a Service (BaaS) Market Research Report, Competitive, Technology and Forecast Analysis 2025-2032

Market Overview

According to DIResearch's in-depth investigation and research, the global Mobile Backend as a Service (BaaS) market size will reach 41,895 Million USD in 2025 and is projected to reach 123,127 Million USD by 2032, with a CAGR of 16.65% (2025-2032). Notably, the China Mobile Backend as a Service (BaaS) market has changed rapidly in the past few years. By 2025, China's market size is expected to be Million USD, representing approximately % of the global market share.

Research Summary

Mobile Backend as a Service (BaaS) is a cloud-based service that provides developers with pre-built infrastructure and backend functionality for mobile applications. It enables developers to focus on the front-end development of their mobile apps by abstracting away the complexities of building and managing server-side infrastructure. BaaS platforms typically offer a range of features and services, including user authentication, data storage, push notifications, social media integration, real-time databases, file storage, and serverless computing. By utilizing BaaS, developers can speed up development cycles, reduce server management overhead, and leverage ready-to-use APIs and SDKs to integrate essential features into their applications. BaaS also provides scalability and flexibility, allowing apps to handle increased loads and adapt to changing user demands. Additionally, BaaS platforms often include analytics and monitoring capabilities to help developers track and analyze user engagement and app performance. Mobile Backend as a Service simplifies the development process, reduces time-to-market, and empowers developers to build robust and feature-rich mobile applications.

The major global suppliers of Mobile Backend as a Service (BaaS) include IBM (U.S.), StrongLoop (U.S.), Programmable Web LLC (U.S.), Kii Corporation (Japan), Google LLC (U.S.), Baasbox S.R.L. (Italy), Axway (France), PubNub Inc. (U.S.), Temenos (Switzerland), Oracle (U.S.), 8Base (U.S.), Back4App (U.S.), Microsoft Corporation (U.S.), Amazon Web Services, Inc. (U.S.), KUMULOS (U.K.), Exadel, Inc. (U.S.), Software AG (Germany), Couchbase, Inc. (U.S.), Progress Software Corporation (U.S.), Backendless Corp. (U.S.), KUZZLE (France), etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of Mobile Backend as a Service (BaaS). Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major suppliers, as well as the market status and trends of different product types and applications in the global Mobile Backend as a Service (BaaS) market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Mobile Backend as a Service (BaaS) market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Mobile Backend as a Service (BaaS) industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Suppliers of Mobile Backend as a Service (BaaS) Include:

IBM (U.S.)

StrongLoop (U.S.)

Programmable Web LLC (U.S.)

Kii Corporation (Japan)

Google LLC (U.S.)

Baasbox S.R.L. (Italy)

Axway (France)

PubNub Inc. (U.S.)

Temenos (Switzerland)

Oracle (U.S.)

8Base (U.S.)

Back4App (U.S.)

Microsoft Corporation (U.S.)

Amazon Web Services, Inc. (U.S.)

KUMULOS (U.K.)

Exadel, Inc. (U.S.)

Software AG (Germany)

Couchbase, Inc. (U.S.)

Progress Software Corporation (U.S.)

Backendless Corp. (U.S.)

KUZZLE (France)

Mobile Backend as a Service (BaaS) Product Segment Include:

Android

iOS

Mobile Backend as a Service (BaaS) Product Application Include:

Data and Application Integration

Identity and Access Management

Usage Analytics

Support and Maintenance Service

Others

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend

Chapter 2: Global Mobile Backend as a Service (BaaS) Industry PESTEL Analysis

Chapter 3: Global Mobile Backend as a Service (BaaS) Industry Porter's Five Forces Analysis

Chapter 4: Global Mobile Backend as a Service (BaaS) Major Regional Market Size (Revenue) and Forecast Analysis

Chapter 5: Global Mobile Backend as a Service (BaaS) Competitive Analysis of Key Suppliers (Revenue, Market Share, Regional Distribution and Industry Concentration)

Chapter 6: Global Mobile Backend as a Service (BaaS) Revenue and Forecast Analysis by Product Type

Chapter 7: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)

Chapter 8: Industrial Chain Analysis, Mobile Backend as a Service (BaaS) Different Application Market Analysis (Revenue and Forecast) and Sales Channel Analysis

Chapter 9: Research Findings and Conclusion

Chapter 10: Methodology and Data Sources


1 Mobile Backend as a Service (BaaS) Market Overview
1.1 Product Definition and Statistical Scope
1.2 Mobile Backend as a Service (BaaS) Product by Type
1.2.1 Android
1.2.2 iOS
1.3 Mobile Backend as a Service (BaaS) Product by Application
1.3.1 Data and Application Integration
1.3.2 Identity and Access Management
1.3.3 Usage Analytics
1.3.4 Support and Maintenance Service
1.3.5 Others
1.4 Global Mobile Backend as a Service (BaaS) Market Size Analysis (2020-2032)
1.5 Mobile Backend as a Service (BaaS) Market Development Status and Trends
1.5.1 Mobile Backend as a Service (BaaS) Industry Development Status Analysis
1.5.2 Mobile Backend as a Service (BaaS) Industry Development Trends Analysis
2 Mobile Backend as a Service (BaaS) Market PESTEL Analysis
2.1 Political Factors Analysis
2.2 Economic Factors Analysis
2.3 Social Factors Analysis
2.4 Technological Factors Analysis
2.5 Environmental Factors Analysis
2.6 Legal Factors Analysis
3 Mobile Backend as a Service (BaaS) Market Porter's Five Forces Analysis
3.1 Competitive Rivalry
3.2 Threat of New Entrants
3.3 Bargaining Power of Suppliers
3.4 Bargaining Power of Buyers
3.5 Threat of Substitutes
4 Global Mobile Backend as a Service (BaaS) Market Analysis by Country
4.1 Global Mobile Backend as a Service (BaaS) Market Size Analysis by Country: 2024 VS 2025 VS 2032
4.1.1 Global Mobile Backend as a Service (BaaS) Revenue Analysis by Country (2020-2025)
4.1.2 Global Mobile Backend as a Service (BaaS) Revenue Forecast Analysis by Country (2026-2032)
4.2 United States Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.3 Germany Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.4 Japan Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.5 China Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.6 France Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.7 U.K. Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.8 South Korea Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.9 Canada Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.10 Italy Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.11 Russia Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.12 Mexico Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.13 Brazil Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.14 India Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.15 Vietnam Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.16 Thailand Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
4.17 South Africa Mobile Backend as a Service (BaaS) Market Revenue and Growth Rate (2020-2032)
5 Competition by Suppliers
5.1 Global Mobile Backend as a Service (BaaS) Market Revenue by Key Suppliers (2021-2025)
5.2 Mobile Backend as a Service (BaaS) Competitive Landscape Analysis and Market Dynamic
5.2.1 Mobile Backend as a Service (BaaS) Competitive Landscape Analysis
5.2.2 Global Key Suppliers Headquarter and Key Area Sales
5.2.3 Market Dynamic
6 Mobile Backend as a Service (BaaS) Market Analysis by Type
6.1 Global Mobile Backend as a Service (BaaS) Market Size Analysis by Type: 2024 VS 2025 VS 2032
6.2 Global Mobile Backend as a Service (BaaS) Revenue and Forecast Analysis by Type (2020-2032)
7 Key Companies Analysis
7.1 IBM (U.S.)
7.1.1 IBM (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.1.2 IBM (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.1.3 IBM (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.2 StrongLoop (U.S.)
7.2.1 StrongLoop (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.2.2 StrongLoop (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.2.3 StrongLoop (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.3 Programmable Web LLC (U.S.)
7.3.1 Programmable Web LLC (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.3.2 Programmable Web LLC (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.3.3 Programmable Web LLC (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.4 Kii Corporation (Japan)
7.4.1 Kii Corporation (Japan) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.4.2 Kii Corporation (Japan) Mobile Backend as a Service (BaaS) Product Portfolio
7.4.3 Kii Corporation (Japan) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.5 Google LLC (U.S.)
7.5.1 Google LLC (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.5.2 Google LLC (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.5.3 Google LLC (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.6 Baasbox S.R.L. (Italy)
7.6.1 Baasbox S.R.L. (Italy) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.6.2 Baasbox S.R.L. (Italy) Mobile Backend as a Service (BaaS) Product Portfolio
7.6.3 Baasbox S.R.L. (Italy) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.7 Axway (France)
7.7.1 Axway (France) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.7.2 Axway (France) Mobile Backend as a Service (BaaS) Product Portfolio
7.7.3 Axway (France) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.8 PubNub Inc. (U.S.)
7.8.1 PubNub Inc. (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.8.2 PubNub Inc. (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.8.3 PubNub Inc. (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.9 Temenos (Switzerland)
7.9.1 Temenos (Switzerland) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.9.2 Temenos (Switzerland) Mobile Backend as a Service (BaaS) Product Portfolio
7.9.3 Temenos (Switzerland) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.10 Oracle (U.S.)
7.10.1 Oracle (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.10.2 Oracle (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.10.3 Oracle (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.11 8Base (U.S.)
7.11.1 8Base (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.11.2 8Base (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.11.3 8Base (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.12 Back4App (U.S.)
7.12.1 Back4App (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.12.2 Back4App (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.12.3 Back4App (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.13 Microsoft Corporation (U.S.)
7.13.1 Microsoft Corporation (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.13.2 Microsoft Corporation (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.13.3 Microsoft Corporation (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.14 Amazon Web Services, Inc. (U.S.)
7.14.1 Amazon Web Services, Inc. (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.14.2 Amazon Web Services, Inc. (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.14.3 Amazon Web Services, Inc. (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.15 KUMULOS (U.K.)
7.15.1 KUMULOS (U.K.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.15.2 KUMULOS (U.K.) Mobile Backend as a Service (BaaS) Product Portfolio
7.15.3 KUMULOS (U.K.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.16 Exadel, Inc. (U.S.)
7.16.1 Exadel, Inc. (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.16.2 Exadel, Inc. (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.16.3 Exadel, Inc. (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.17 Software AG (Germany)
7.17.1 Software AG (Germany) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.17.2 Software AG (Germany) Mobile Backend as a Service (BaaS) Product Portfolio
7.17.3 Software AG (Germany) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.18 Couchbase, Inc. (U.S.)
7.18.1 Couchbase, Inc. (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.18.2 Couchbase, Inc. (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.18.3 Couchbase, Inc. (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.19 Progress Software Corporation (U.S.)
7.19.1 Progress Software Corporation (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.19.2 Progress Software Corporation (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.19.3 Progress Software Corporation (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.20 Backendless Corp. (U.S.)
7.20.1 Backendless Corp. (U.S.) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.20.2 Backendless Corp. (U.S.) Mobile Backend as a Service (BaaS) Product Portfolio
7.20.3 Backendless Corp. (U.S.) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
7.21 KUZZLE (France)
7.21.1 KUZZLE (France) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.21.2 KUZZLE (France) Mobile Backend as a Service (BaaS) Product Portfolio
7.21.3 KUZZLE (France) Mobile Backend as a Service (BaaS) Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
8 Industry Chain Analysis
8.1 Mobile Backend as a Service (BaaS) Industry Chain Analysis
8.2 Mobile Backend as a Service (BaaS) Product Downstream Application Analysis
8.2.1 Global Mobile Backend as a Service (BaaS) Market Size and Growth Rate (CAGR) by Application: 2024 VS 2025 VS 2032
8.2.2 Global Mobile Backend as a Service (BaaS) Revenue and Forecast by Application (2020-2032)
8.3 Mobile Backend as a Service (BaaS) Typical Downstream Customers
8.4 Mobile Backend as a Service (BaaS) Sales Channel Analysis
9 Research Findings and Conclusion
10 Methodology and Data Source
10.1 Methodology/Research Approach
10.2 Research Scope
10.3 Benchmarks and Assumptions
10.4 Date Source
10.4.1 Primary Sources
10.4.2 Secondary Sources
10.5 Data Cross Validation
10.6 Disclaimer

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