Global Matcha Tea Market Research Report, Competitive, Technology and Forecast Analysis 2025-2032
Description
Market Overview
According to DIResearch＇s in-depth investigation and research, the global Matcha Tea market size will reach 415.06 Million USD in 2025 and is projected to reach 727.63 Million USD by 2032, with a CAGR of 8.35% (2025-2032). Notably, the China Matcha Tea market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.
Research Summary
Matcha tea is a finely ground green tea powder that has gained popularity for its unique flavor, vibrant green color, and potential health benefits. It originated in Japan and is made from shade-grown tea leaves that are carefully hand-picked, steamed, dried, and ground using traditional stone mills. Unlike other types of tea, where the leaves are steeped and then discarded, matcha involves consuming the entire leaf, providing a concentrated dose of nutrients and antioxidants. Matcha has a rich, umami flavor with a slightly vegetal taste and a creamy texture. It is most commonly prepared by whisking a small amount of matcha powder with hot water until frothy. Matcha tea is known for its potential health benefits, delivering a boost of energy, promoting relaxation and focus, enhancing metabolism, and offering a high concentration of antioxidants. It is also used in various culinary applications, such as in baking, smoothies, and desserts, to add flavor and color.
The major global manufacturers of Matcha Tea include Guizhou Gui Tea Group, Aiya, Marushichi Seicha, ShaoXing Royal Tea Village, Zhejiang Huamingyuan Tea, Marukyu Koyamaen, Yanoen, DoMatcha, ujimatcha, AOI Seicha, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of Matcha Tea. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Matcha Tea market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Matcha Tea market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Matcha Tea industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Manufacturers of Matcha Tea Include:
Guizhou Gui Tea Group
Aiya
Marushichi Seicha
ShaoXing Royal Tea Village
Zhejiang Huamingyuan Tea
Marukyu Koyamaen
Yanoen
DoMatcha
ujimatcha
AOI Seicha
Matcha Tea Product Segment Include:
Ceremonial Grade
Culinary Grade
Ingredient Grade
Matcha Tea Product Application Include:
Food Additives
Beverage Additives
Others
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend
Chapter 2: Global Matcha Tea Industry PESTEL Analysis
Chapter 3: Global Matcha Tea Industry Porter's Five Forces Analysis
Chapter 4: Global Matcha Tea Major Regional Market Size (Sales, Revenue, Price) and Forecast Analysis
Chapter 5: Global Matcha Tea Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)
Chapter 6: Global Matcha Tea Sales, Revenue, Price and Forecast by Product Type
Chapter 7: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)
Chapter 8: Industrial Chain Analysis, Matcha Tea Different Application Market Analysis (Sales and Revenue), Sales Channel Analysis
Chapter 9: Research Findings and Conclusion
Chapter 10: Methodology and Data Sources
According to DIResearch＇s in-depth investigation and research, the global Matcha Tea market size will reach 415.06 Million USD in 2025 and is projected to reach 727.63 Million USD by 2032, with a CAGR of 8.35% (2025-2032). Notably, the China Matcha Tea market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.
Research Summary
Matcha tea is a finely ground green tea powder that has gained popularity for its unique flavor, vibrant green color, and potential health benefits. It originated in Japan and is made from shade-grown tea leaves that are carefully hand-picked, steamed, dried, and ground using traditional stone mills. Unlike other types of tea, where the leaves are steeped and then discarded, matcha involves consuming the entire leaf, providing a concentrated dose of nutrients and antioxidants. Matcha has a rich, umami flavor with a slightly vegetal taste and a creamy texture. It is most commonly prepared by whisking a small amount of matcha powder with hot water until frothy. Matcha tea is known for its potential health benefits, delivering a boost of energy, promoting relaxation and focus, enhancing metabolism, and offering a high concentration of antioxidants. It is also used in various culinary applications, such as in baking, smoothies, and desserts, to add flavor and color.
The major global manufacturers of Matcha Tea include Guizhou Gui Tea Group, Aiya, Marushichi Seicha, ShaoXing Royal Tea Village, Zhejiang Huamingyuan Tea, Marukyu Koyamaen, Yanoen, DoMatcha, ujimatcha, AOI Seicha, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of Matcha Tea. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Matcha Tea market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Matcha Tea market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Matcha Tea industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Manufacturers of Matcha Tea Include:
Guizhou Gui Tea Group
Aiya
Marushichi Seicha
ShaoXing Royal Tea Village
Zhejiang Huamingyuan Tea
Marukyu Koyamaen
Yanoen
DoMatcha
ujimatcha
AOI Seicha
Matcha Tea Product Segment Include:
Ceremonial Grade
Culinary Grade
Ingredient Grade
Matcha Tea Product Application Include:
Food Additives
Beverage Additives
Others
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend
Chapter 2: Global Matcha Tea Industry PESTEL Analysis
Chapter 3: Global Matcha Tea Industry Porter's Five Forces Analysis
Chapter 4: Global Matcha Tea Major Regional Market Size (Sales, Revenue, Price) and Forecast Analysis
Chapter 5: Global Matcha Tea Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)
Chapter 6: Global Matcha Tea Sales, Revenue, Price and Forecast by Product Type
Chapter 7: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)
Chapter 8: Industrial Chain Analysis, Matcha Tea Different Application Market Analysis (Sales and Revenue), Sales Channel Analysis
Chapter 9: Research Findings and Conclusion
Chapter 10: Methodology and Data Sources
Table of Contents
165 Pages
- 1 Matcha Tea Market Overview
- 1.1 Product Definition and Statistical Scope
- 1.2 Matcha Tea Product by Type
- 1.2.1 Ceremonial Grade
- 1.2.2 Culinary Grade
- 1.2.3 Ingredient Grade
- 1.3 Matcha Tea Product by Application
- 1.3.1 Food Additives
- 1.3.2 Beverage Additives
- 1.3.3 Others
- 1.4 Global Matcha Tea Market Revenue and Sales Analysis
- 1.4.1 Global Matcha Tea Revenue Market Size Analysis (2020-2032)
- 1.4.2 Global Matcha Tea Sales Market Size Analysis (2020-2032)
- 1.4.3 Global Matcha Tea Market Sales Price Trend Analysis (2020-2032)
- 1.5 Matcha Tea Market Development Status and Trends
- 1.5.1 Matcha Tea Industry Development Status Analysis
- 1.5.2 Matcha Tea Industry Development Trends Analysis
- 2 Matcha Tea Market PESTEL Analysis
- 2.1 Political Factors Analysis
- 2.2 Economic Factors Analysis
- 2.3 Social Factors Analysis
- 2.4 Technological Factors Analysis
- 2.5 Environmental Factors Analysis
- 2.6 Legal Factors Analysis
- 3 Matcha Tea Market Porter's Five Forces Analysis
- 3.1 Competitive Rivalry
- 3.2 Threat of New Entrants
- 3.3 Bargaining Power of Suppliers
- 3.4 Bargaining Power of Buyers
- 3.5 Threat of Substitutes
- 4 Global Matcha Tea Market Analysis by Country
- 4.1 Global Matcha Tea Market Size Analysis by Country: 2024 VS 2025 VS 2032
- 4.1.1 Global Matcha Tea Revenue and Market Share by Country (2020-2025)
- 4.1.2 Global Matcha Tea Revenue and Market Share Forecast by Country (2026-2032)
- 4.2 Global Matcha Tea Sales Analysis by Country: 2024 VS 2025 VS 2032
- 4.2.1 Global Matcha Tea Market Sales and Market Share by Country (2020-2025)
- 4.2.2 Global Matcha Tea Market Sales and Market Share Forecast by Country (2026-2032)
- 4.3 United States Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.4 Germany Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.5 Japan Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.6 China Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.7 France Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.8 U.K. Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.9 South Korea Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.10 Canada Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.11 Italy Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.12 Russia Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.13 Mexico Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.14 Brazil Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.15 India Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.16 Vietnam Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.17 Thailand Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 4.18 South Africa Matcha Tea Market Sales, Revenue and Growth Rate (2020-2032)
- 5 Competition by Manufacturers
- 5.1 Global Matcha Tea Market Sales, Revenue and Sales Price by Key Manufacturers (2021-2025)
- 5.1.1 Global Matcha Tea Market Sales by Key Manufacturers (2021-2025)
- 5.1.2 Global Matcha Tea Market Revenue by Key Manufacturers (2021-2025)
- 5.1.3 Global Matcha Tea Average Sales Price by Manufacturers (2021-2025)
- 5.2 Matcha Tea Competitive Landscape Analysis and Market Dynamic
- 5.2.1 Matcha Tea Competitive Landscape Analysis
- 5.2.2 Global Key Manufacturers Headquarter and Key Area Sales
- 5.2.3 Market Dynamic
- 6 Matcha Tea Market Analysis by Type
- 6.1 Global Matcha Tea Market Revenue Analysis by Type
- 6.1.1 Global Matcha Tea Market Size Analysis by Type: 2024 & 2025 & 2032
- 6.1.2 Global Matcha Tea Revenue and Forecast Analysis by Type (2020-2032)
- 6.2 Global Matcha Tea Market Sales and Forecast Analysis by Type (2020-2032)
- 6.3 Global Matcha Tea Sales Price Trend Analysis by Type (2020-2032)
- 7 Key Companies Analysis
- 7.1 Guizhou Gui Tea Group
- 7.1.1 Guizhou Gui Tea Group Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.1.2 Guizhou Gui Tea Group Matcha Tea Product Portfolio
- 7.1.3 Guizhou Gui Tea Group Matcha Tea Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.2 Aiya
- 7.2.1 Aiya Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.2.2 Aiya Matcha Tea Product Portfolio
- 7.2.3 Aiya Matcha Tea Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.3 Marushichi Seicha
- 7.3.1 Marushichi Seicha Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.3.2 Marushichi Seicha Matcha Tea Product Portfolio
- 7.3.3 Marushichi Seicha Matcha Tea Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.4 ShaoXing Royal Tea Village
- 7.4.1 ShaoXing Royal Tea Village Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.4.2 ShaoXing Royal Tea Village Matcha Tea Product Portfolio
- 7.4.3 ShaoXing Royal Tea Village Matcha Tea Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.5 Zhejiang Huamingyuan Tea
- 7.5.1 Zhejiang Huamingyuan Tea Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.5.2 Zhejiang Huamingyuan Tea Matcha Tea Product Portfolio
- 7.5.3 Zhejiang Huamingyuan Tea Matcha Tea Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.6 Marukyu Koyamaen
- 7.6.1 Marukyu Koyamaen Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.6.2 Marukyu Koyamaen Matcha Tea Product Portfolio
- 7.6.3 Marukyu Koyamaen Matcha Tea Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.7 Yanoen
- 7.7.1 Yanoen Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.7.2 Yanoen Matcha Tea Product Portfolio
- 7.7.3 Yanoen Matcha Tea Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.8 DoMatcha
- 7.8.1 DoMatcha Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.8.2 DoMatcha Matcha Tea Product Portfolio
- 7.8.3 DoMatcha Matcha Tea Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.9 ujimatcha
- 7.9.1 ujimatcha Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.9.2 ujimatcha Matcha Tea Product Portfolio
- 7.9.3 ujimatcha Matcha Tea Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.10 AOI Seicha
- 7.10.1 AOI Seicha Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.10.2 AOI Seicha Matcha Tea Product Portfolio
- 7.10.3 AOI Seicha Matcha Tea Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 8 Industry Chain Analysis
- 8.1 Matcha Tea Industry Chain Analysis
- 8.2 Matcha Tea Industry Upstream Supply Analysis
- 8.2.1 Upstream Key Raw Material Supply Analysis
- 8.2.2 Raw Material Suppliers and Contact Information
- 8.3 Matcha Tea Product Downstream Application Analysis
- 8.3.1 Global Matcha Tea Revenue Market Size by Application: 2024 & 2025 & 2032
- 8.3.2 Global Matcha Tea Revenue and Forecast Analysis by Application (2020-2032)
- 8.3.3 Global Matcha Tea Sales and Forecast Analysis by Application (2020-2032)
- 8.4 Matcha Tea Typical Downstream Customers
- 8.5 Matcha Tea Sales Channel Analysis
- 9 Research Findings and Conclusion
- 10 Methodology and Data Source
- 10.1 Methodology/Research Approach
- 10.2 Research Scope
- 10.3 Benchmarks and Assumptions
- 10.4 Date Source
- 10.4.1 Primary Sources
- 10.4.2 Secondary Sources
- 10.5 Data Cross Validation
- 10.6 Disclaimer
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