Global CRM Software Market Research Report, Competitive, Technology and Forecast Analysis 2025-2032
Description
Market Overview
According to DIResearch＇s in-depth investigation and research, the global CRM Software market size will reach 19,560 Million USD in 2025 and is projected to reach 26,176 Million USD by 2032, with a CAGR of 4.25% (2025-2032). Notably, the China CRM Software market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.
Research Summary
CRM software, which stands for Customer Relationship Management software, is a technology tool designed to help businesses manage and optimize their interactions with customers, leads, and prospects. It serves as a centralized database that stores and organizes essential customer information, such as contact details, communication history, purchase history, and preferences. CRM software enables businesses to gain valuable insights into their customers＇ needs and behaviors, allowing them to personalize interactions, provide better customer service, and enhance the overall customer experience. It streamlines sales processes by tracking leads, managing sales pipelines, and automating tasks, helping sales teams prioritize their efforts and close deals more efficiently. Additionally, CRM software facilitates targeted marketing campaigns, enabling businesses to reach the right audience with the right messages at the right time. The software＇s analytics and reporting capabilities offer valuable business intelligence, supporting data-driven decision-making and fostering business growth. CRM software is available in various types, including cloud-based solutions that offer flexibility, scalability, and real-time access to data from anywhere with an internet connection. As an essential tool for managing customer relationships and improving business performance, CRM software plays a vital role in enhancing customer satisfaction, increasing sales, and driving overall success for modern enterprises.
The major global suppliers of CRM Software include Oracle, SAP, Salesforce, Microsoft, monday.com, Zendesk, Freshworks, Zoho, Thryv, Pipedrive, Nextiva CRM, Hubspot, ActiveCampaign, Pipeliner, Nimble, Sage, Keap, Insightly, Maximizer Software, Salesboom, SugarCRM, Epsilon, Genesys, Verint, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of CRM Software. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major suppliers, as well as the market status and trends of different product types and applications in the global CRM Software market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the CRM Software market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of CRM Software industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Suppliers of CRM Software Include:
Oracle
SAP
Salesforce
Microsoft
monday.com
Zendesk
Freshworks
Zoho
Thryv
Pipedrive
Nextiva CRM
Hubspot
ActiveCampaign
Pipeliner
Nimble
Sage
Keap
Insightly
Maximizer Software
Salesboom
SugarCRM
Epsilon
Genesys
Verint
CRM Software Product Segment Include:
On-Premise
Cloud Based
CRM Software Product Application Include:
BFSI
Healthcare
Retail
Government
Industrial Manufacturing
Others
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend
Chapter 2: Global CRM Software Industry PESTEL Analysis
Chapter 3: Global CRM Software Industry Porter's Five Forces Analysis
Chapter 4: Global CRM Software Major Regional Market Size (Revenue) and Forecast Analysis
Chapter 5: Global CRM Software Competitive Analysis of Key Suppliers (Revenue, Market Share, Regional Distribution and Industry Concentration)
Chapter 6: Global CRM Software Revenue and Forecast Analysis by Product Type
Chapter 7: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)
Chapter 8: Industrial Chain Analysis, CRM Software Different Application Market Analysis (Revenue and Forecast) and Sales Channel Analysis
Chapter 9: Research Findings and Conclusion
Chapter 10: Methodology and Data Sources
According to DIResearch＇s in-depth investigation and research, the global CRM Software market size will reach 19,560 Million USD in 2025 and is projected to reach 26,176 Million USD by 2032, with a CAGR of 4.25% (2025-2032). Notably, the China CRM Software market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.
Research Summary
CRM software, which stands for Customer Relationship Management software, is a technology tool designed to help businesses manage and optimize their interactions with customers, leads, and prospects. It serves as a centralized database that stores and organizes essential customer information, such as contact details, communication history, purchase history, and preferences. CRM software enables businesses to gain valuable insights into their customers＇ needs and behaviors, allowing them to personalize interactions, provide better customer service, and enhance the overall customer experience. It streamlines sales processes by tracking leads, managing sales pipelines, and automating tasks, helping sales teams prioritize their efforts and close deals more efficiently. Additionally, CRM software facilitates targeted marketing campaigns, enabling businesses to reach the right audience with the right messages at the right time. The software＇s analytics and reporting capabilities offer valuable business intelligence, supporting data-driven decision-making and fostering business growth. CRM software is available in various types, including cloud-based solutions that offer flexibility, scalability, and real-time access to data from anywhere with an internet connection. As an essential tool for managing customer relationships and improving business performance, CRM software plays a vital role in enhancing customer satisfaction, increasing sales, and driving overall success for modern enterprises.
The major global suppliers of CRM Software include Oracle, SAP, Salesforce, Microsoft, monday.com, Zendesk, Freshworks, Zoho, Thryv, Pipedrive, Nextiva CRM, Hubspot, ActiveCampaign, Pipeliner, Nimble, Sage, Keap, Insightly, Maximizer Software, Salesboom, SugarCRM, Epsilon, Genesys, Verint, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of CRM Software. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major suppliers, as well as the market status and trends of different product types and applications in the global CRM Software market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the CRM Software market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of CRM Software industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Suppliers of CRM Software Include:
Oracle
SAP
Salesforce
Microsoft
monday.com
Zendesk
Freshworks
Zoho
Thryv
Pipedrive
Nextiva CRM
Hubspot
ActiveCampaign
Pipeliner
Nimble
Sage
Keap
Insightly
Maximizer Software
Salesboom
SugarCRM
Epsilon
Genesys
Verint
CRM Software Product Segment Include:
On-Premise
Cloud Based
CRM Software Product Application Include:
BFSI
Healthcare
Retail
Government
Industrial Manufacturing
Others
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend
Chapter 2: Global CRM Software Industry PESTEL Analysis
Chapter 3: Global CRM Software Industry Porter's Five Forces Analysis
Chapter 4: Global CRM Software Major Regional Market Size (Revenue) and Forecast Analysis
Chapter 5: Global CRM Software Competitive Analysis of Key Suppliers (Revenue, Market Share, Regional Distribution and Industry Concentration)
Chapter 6: Global CRM Software Revenue and Forecast Analysis by Product Type
Chapter 7: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)
Chapter 8: Industrial Chain Analysis, CRM Software Different Application Market Analysis (Revenue and Forecast) and Sales Channel Analysis
Chapter 9: Research Findings and Conclusion
Chapter 10: Methodology and Data Sources
Table of Contents
165 Pages
- 1 CRM Software Market Overview
- 1.1 Product Definition and Statistical Scope
- 1.2 CRM Software Product by Type
- 1.2.1 On-Premise
- 1.2.2 Cloud Based
- 1.3 CRM Software Product by Application
- 1.3.1 BFSI
- 1.3.2 Healthcare
- 1.3.3 Retail
- 1.3.4 Government
- 1.3.5 Industrial Manufacturing
- 1.3.6 Others
- 1.4 Global CRM Software Market Size Analysis (2020-2032)
- 1.5 CRM Software Market Development Status and Trends
- 1.5.1 CRM Software Industry Development Status Analysis
- 1.5.2 CRM Software Industry Development Trends Analysis
- 2 CRM Software Market PESTEL Analysis
- 2.1 Political Factors Analysis
- 2.2 Economic Factors Analysis
- 2.3 Social Factors Analysis
- 2.4 Technological Factors Analysis
- 2.5 Environmental Factors Analysis
- 2.6 Legal Factors Analysis
- 3 CRM Software Market Porter's Five Forces Analysis
- 3.1 Competitive Rivalry
- 3.2 Threat of New Entrants
- 3.3 Bargaining Power of Suppliers
- 3.4 Bargaining Power of Buyers
- 3.5 Threat of Substitutes
- 4 Global CRM Software Market Analysis by Country
- 4.1 Global CRM Software Market Size Analysis by Country: 2024 VS 2025 VS 2032
- 4.1.1 Global CRM Software Revenue Analysis by Country (2020-2025)
- 4.1.2 Global CRM Software Revenue Forecast Analysis by Country (2026-2032)
- 4.2 United States CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.3 Germany CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.4 Japan CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.5 China CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.6 France CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.7 U.K. CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.8 South Korea CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.9 Canada CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.10 Italy CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.11 Russia CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.12 Mexico CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.13 Brazil CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.14 India CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.15 Vietnam CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.16 Thailand CRM Software Market Revenue and Growth Rate (2020-2032)
- 4.17 South Africa CRM Software Market Revenue and Growth Rate (2020-2032)
- 5 Competition by Suppliers
- 5.1 Global CRM Software Market Revenue by Key Suppliers (2021-2025)
- 5.2 CRM Software Competitive Landscape Analysis and Market Dynamic
- 5.2.1 CRM Software Competitive Landscape Analysis
- 5.2.2 Global Key Suppliers Headquarter and Key Area Sales
- 5.2.3 Market Dynamic
- 6 CRM Software Market Analysis by Type
- 6.1 Global CRM Software Market Size Analysis by Type: 2024 VS 2025 VS 2032
- 6.2 Global CRM Software Revenue and Forecast Analysis by Type (2020-2032)
- 7 Key Companies Analysis
- 7.1 Oracle
- 7.1.1 Oracle Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.1.2 Oracle CRM Software Product Portfolio
- 7.1.3 Oracle CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.2 SAP
- 7.2.1 SAP Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.2.2 SAP CRM Software Product Portfolio
- 7.2.3 SAP CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.3 Salesforce
- 7.3.1 Salesforce Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.3.2 Salesforce CRM Software Product Portfolio
- 7.3.3 Salesforce CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.4 Microsoft
- 7.4.1 Microsoft Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.4.2 Microsoft CRM Software Product Portfolio
- 7.4.3 Microsoft CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.5 monday.com
- 7.5.1 monday.com Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.5.2 monday.com CRM Software Product Portfolio
- 7.5.3 monday.com CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.6 Zendesk
- 7.6.1 Zendesk Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.6.2 Zendesk CRM Software Product Portfolio
- 7.6.3 Zendesk CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.7 Freshworks
- 7.7.1 Freshworks Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.7.2 Freshworks CRM Software Product Portfolio
- 7.7.3 Freshworks CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.8 Zoho
- 7.8.1 Zoho Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.8.2 Zoho CRM Software Product Portfolio
- 7.8.3 Zoho CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.9 Thryv
- 7.9.1 Thryv Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.9.2 Thryv CRM Software Product Portfolio
- 7.9.3 Thryv CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.10 Pipedrive
- 7.10.1 Pipedrive Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.10.2 Pipedrive CRM Software Product Portfolio
- 7.10.3 Pipedrive CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.11 Nextiva CRM
- 7.11.1 Nextiva CRM Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.11.2 Nextiva CRM CRM Software Product Portfolio
- 7.11.3 Nextiva CRM CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.12 Hubspot
- 7.12.1 Hubspot Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.12.2 Hubspot CRM Software Product Portfolio
- 7.12.3 Hubspot CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.13 ActiveCampaign
- 7.13.1 ActiveCampaign Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.13.2 ActiveCampaign CRM Software Product Portfolio
- 7.13.3 ActiveCampaign CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.14 Pipeliner
- 7.14.1 Pipeliner Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.14.2 Pipeliner CRM Software Product Portfolio
- 7.14.3 Pipeliner CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.15 Nimble
- 7.15.1 Nimble Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.15.2 Nimble CRM Software Product Portfolio
- 7.15.3 Nimble CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.16 Sage
- 7.16.1 Sage Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.16.2 Sage CRM Software Product Portfolio
- 7.16.3 Sage CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.17 Keap
- 7.17.1 Keap Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.17.2 Keap CRM Software Product Portfolio
- 7.17.3 Keap CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.18 Insightly
- 7.18.1 Insightly Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.18.2 Insightly CRM Software Product Portfolio
- 7.18.3 Insightly CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.19 Maximizer Software
- 7.19.1 Maximizer Software Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.19.2 Maximizer Software CRM Software Product Portfolio
- 7.19.3 Maximizer Software CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.20 Salesboom
- 7.20.1 Salesboom Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.20.2 Salesboom CRM Software Product Portfolio
- 7.20.3 Salesboom CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.21 SugarCRM
- 7.21.1 SugarCRM Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.21.2 SugarCRM CRM Software Product Portfolio
- 7.21.3 SugarCRM CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.22 Epsilon
- 7.22.1 Epsilon Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.22.2 Epsilon CRM Software Product Portfolio
- 7.22.3 Epsilon CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.23 Genesys
- 7.23.1 Genesys Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.23.2 Genesys CRM Software Product Portfolio
- 7.23.3 Genesys CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.24 Verint
- 7.24.1 Verint Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.24.2 Verint CRM Software Product Portfolio
- 7.24.3 Verint CRM Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 8 Industry Chain Analysis
- 8.1 CRM Software Industry Chain Analysis
- 8.2 CRM Software Product Downstream Application Analysis
- 8.2.1 Global CRM Software Market Size and Growth Rate (CAGR) by Application: 2024 VS 2025 VS 2032
- 8.2.2 Global CRM Software Revenue and Forecast by Application (2020-2032)
- 8.3 CRM Software Typical Downstream Customers
- 8.4 CRM Software Sales Channel Analysis
- 9 Research Findings and Conclusion
- 10 Methodology and Data Source
- 10.1 Methodology/Research Approach
- 10.2 Research Scope
- 10.3 Benchmarks and Assumptions
- 10.4 Date Source
- 10.4.1 Primary Sources
- 10.4.2 Secondary Sources
- 10.5 Data Cross Validation
- 10.6 Disclaimer
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