Global Baby Powder Market Research Report, Competitive, Technology and Forecast Analysis 2025-2032

Market Overview

According to DIResearch's in-depth investigation and research, the global Baby Powder market size will reach Million USD in 2025 and is projected to reach Million USD by 2032, with a CAGR of % (2025-2032). Notably, the China Baby Powder market has changed rapidly in the past few years. By 2025, China's market size is expected to be Million USD, representing approximately % of the global market share.

Research Summary

Baby powder is a talcum powder or cornstarch-based powder that is commonly used to absorb moisture and reduce friction on the baby's skin. It is used to keep the baby's skin dry and prevent diaper rash. It can be applied to the baby's bottom, underarms, and anywhere where moisture is likely to accumulate. However, due to concerns about potential health risks associated with talcum powder, many parents now prefer to use cornstarch-based baby powder.

The major global  manufacturers of Baby Powder include Johnson & Johnson, Beiersdorf, Bausch Health, Pigeon, Naterra International, Desitin (Pfizer), Church & Dwight, Prestige Consumer Healthcare, Gerber (Nestlé), Jahwa, Chicmax, Goodbaby International, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of Baby Powder. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Baby Powder market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Baby Powder market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Baby Powder industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.    

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of Baby Powder Include:

Johnson & Johnson

Beiersdorf

Bausch Health

Pigeon

Naterra International

Desitin (Pfizer)

Church & Dwight

Prestige Consumer Healthcare

Gerber (Nestlé)

Jahwa

Chicmax

Goodbaby International

Baby Powder Product Segment Include:

Talc-Based

Cornstarch-Based

Others

Baby Powder Product Application Include:

Online Sales

Offline Sales

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend

Chapter 2: Global Baby Powder Industry PESTEL Analysis

Chapter 3: Global Baby Powder Industry Porter's Five Forces Analysis

Chapter 4: Global Baby Powder Major Regional Market Size (Sales, Revenue, Price) and Forecast Analysis

Chapter 5: Global Baby Powder Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)

Chapter 6: Global Baby Powder Sales, Revenue, Price and Forecast by Product Type

Chapter 7: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)

Chapter 8: Industrial Chain Analysis, Baby Powder Different Application Market Analysis (Sales and Revenue), Sales Channel Analysis

Chapter 9: Research Findings and Conclusion

Chapter 10: Methodology and Data Sources


1 Baby Powder Market Overview
1.1 Product Definition and Statistical Scope
1.2 Baby Powder Product by Type
1.2.1 Talc-Based
1.2.2 Cornstarch-Based
1.2.3 Others
1.3 Baby Powder Product by Application
1.3.1 Online Sales
1.3.2 Offline Sales
1.4 Global Baby Powder Market Revenue and Sales Analysis
1.4.1 Global Baby Powder Revenue Market Size Analysis (2020-2032)
1.4.2 Global Baby Powder Sales Market Size Analysis (2020-2032)
1.4.3 Global Baby Powder Market Sales Price Trend Analysis (2020-2032)
1.5 Baby Powder Market Development Status and Trends
1.5.1 Baby Powder Industry Development Status Analysis
1.5.2 Baby Powder Industry Development Trends Analysis
2 Baby Powder Market PESTEL Analysis
2.1 Political Factors Analysis
2.2 Economic Factors Analysis
2.3 Social Factors Analysis
2.4 Technological Factors Analysis
2.5 Environmental Factors Analysis
2.6 Legal Factors Analysis
3 Baby Powder Market Porter's Five Forces Analysis
3.1 Competitive Rivalry
3.2 Threat of New Entrants
3.3 Bargaining Power of Suppliers
3.4 Bargaining Power of Buyers
3.5 Threat of Substitutes
4 Global Baby Powder Market Analysis by Country
4.1 Global Baby Powder Market Size Analysis by Country: 2024 VS 2025 VS 2032
4.1.1 Global Baby Powder Revenue and Market Share by Country (2020-2025)
4.1.2 Global Baby Powder Revenue and Market Share Forecast by Country (2026-2032)
4.2 Global Baby Powder Sales Analysis by Country: 2024 VS 2025 VS 2032
4.2.1 Global Baby Powder Sales and Market Share by Country (2020-2025)
4.2.2 Global Baby Powder Sales and Market Share Forecast by Country (2026-2032)
4.3 United States Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.4 Germany Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.5 Japan Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.6 China Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.7 France Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.8 U.K. Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.9 South Korea Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.10 Canada Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.11 Italy Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.12 Russia Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.13 Mexico Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.14 Brazil Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.15 India Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.16 Vietnam Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.17 Thailand Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
4.18 South Africa Baby Powder Market Sales, Revenue and Growth Rate (2020-2032)
5 Competition by Manufacturers
5.1 Global Baby Powder Market Sales, Revenue and Sales Price by Key Manufacturers (2021-2025)
5.1.1 Global Baby Powder Market Sales by Key Manufacturers (2021-2025)
5.1.2 Global Baby Powder Market Revenue by Key Manufacturers (2021-2025)
5.1.3 Global Baby Powder Average Sales Price by Manufacturers (2021-2025)
5.2 Baby Powder Competitive Landscape Analysis and Market Dynamic
5.2.1 Baby Powder Competitive Landscape Analysis
5.2.2 Global Key Manufacturers Headquarter and Key Area Sales
5.2.3 Market Dynamic
6 Baby Powder Market Analysis by Type
6.1 Global Baby Powder Market Revenue Analysis by Type
6.1.1 Global Baby Powder Market Size Analysis by Type: 2024 & 2025 & 2032
6.1.2 Global Baby Powder Revenue and Forecast Analysis by Type (2020-2032)
6.2 Global Baby Powder Market Sales and Forecast Analysis by Type (2020-2032)
6.3 Global Baby Powder Sales Price Trend Analysis by Type (2020-2032)
7 Key Companies Analysis
7.1 Johnson & Johnson
7.1.1 Johnson & Johnson Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.1.2 Johnson & Johnson Baby Powder Product Portfolio
7.1.3 Johnson & Johnson Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.2 Beiersdorf
7.2.1 Beiersdorf Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.2.2 Beiersdorf Baby Powder Product Portfolio
7.2.3 Beiersdorf Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.3 Bausch Health
7.3.1 Bausch Health Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.3.2 Bausch Health Baby Powder Product Portfolio
7.3.3 Bausch Health Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.4 Pigeon
7.4.1 Pigeon Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.4.2 Pigeon Baby Powder Product Portfolio
7.4.3 Pigeon Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.5 Naterra International
7.5.1 Naterra International Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.5.2 Naterra International Baby Powder Product Portfolio
7.5.3 Naterra International Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.6 Desitin (Pfizer)
7.6.1 Desitin (Pfizer) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.6.2 Desitin (Pfizer) Baby Powder Product Portfolio
7.6.3 Desitin (Pfizer) Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.7 Church & Dwight
7.7.1 Church & Dwight Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.7.2 Church & Dwight Baby Powder Product Portfolio
7.7.3 Church & Dwight Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.8 Prestige Consumer Healthcare
7.8.1 Prestige Consumer Healthcare Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.8.2 Prestige Consumer Healthcare Baby Powder Product Portfolio
7.8.3 Prestige Consumer Healthcare Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.9 Gerber (Nestlé)
7.9.1 Gerber (Nestlé) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.9.2 Gerber (Nestlé) Baby Powder Product Portfolio
7.9.3 Gerber (Nestlé) Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.10 Jahwa
7.10.1 Jahwa Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.10.2 Jahwa Baby Powder Product Portfolio
7.10.3 Jahwa Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.11 Chicmax
7.11.1 Chicmax Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.11.2 Chicmax Baby Powder Product Portfolio
7.11.3 Chicmax Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
7.12 Goodbaby International
7.12.1 Goodbaby International Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
7.12.2 Goodbaby International Baby Powder Product Portfolio
7.12.3 Goodbaby International Baby Powder Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
8 Industry Chain Analysis
8.1 Baby Powder Industry Chain Analysis
8.2 Baby Powder Industry Upstream Supply Analysis
8.2.1 Upstream Key Raw Material Supply Analysis
8.2.2 Raw Material Suppliers and Contact Information
8.3 Baby Powder Product Downstream Application Analysis
8.3.1 Global Baby Powder Revenue Market Size by Application: 2024 & 2025 & 2032
8.3.2 Global Baby Powder Revenue and Forecast Analysis by Application (2020-2032)
8.3.3 Global Baby Powder Sales and Forecast Analysis by Application (2020-2032)
8.4 Baby Powder Typical Downstream Customers
8.5 Baby Powder Sales Channel Analysis
9 Research Findings and Conclusion
10 Methodology and Data Source
10.1 Methodology/Research Approach
10.2 Research Scope
10.3 Benchmarks and Assumptions
10.4 Date Source
10.4.1 Primary Sources
10.4.2 Secondary Sources
10.5 Data Cross Validation
10.6 Disclaimer

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings