Market Overview
According to DIResearch＇s in-depth investigation and research, the global Alternative Tourism market size will reach Million USD in 2025 and is projected to reach Million USD by 2032, with a CAGR of % (2025-2032). Notably, the China Alternative Tourism market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.
Research Summary
Alternative tourism, also known as sustainable tourism or responsible tourism, is a type of tourism that focuses on minimizing the negative impact of tourism on the environment, economy, and culture of a destination. It encourages tourists to travel in a more responsible manner, respecting the local culture and environment, and benefiting the local communities. Alternative tourism seeks to promote more eco-friendly and culturally-sensitive practices that benefit the communities, preservation of natural habitats and wildlife conservation. It also emphasizes on local sourcing of food and products, and use of alternative energies and responsible waste management. Examples of alternative tourism activities include ecotourism, cultural tourism, community-based tourism, and volunteer tourism.
The major global suppliers of Alternative Tourism include Expedia Group, Booking Holdings, China Travel, China CYTS Tours Holding, American Express Global Business Travel, Travel Leaders Group, JTB Corporation, Frosch, AndBeyond, Intrepid travel, Travelopia, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of Alternative Tourism. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major suppliers, as well as the market status and trends of different product types and applications in the global Alternative Tourism market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Alternative Tourism market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Alternative Tourism industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Suppliers of Alternative Tourism Include:
Expedia Group
Booking Holdings
China Travel
China CYTS Tours Holding
American Express Global Business Travel
Travel Leaders Group
JTB Corporation
Frosch
AndBeyond
Intrepid travel
Travelopia
Alternative Tourism Product Segment Include:
Eco/Sustainable Tourism
Cultural Heritage Tourism
Adventure Tourism
Alternative Tourism Product Application Include:
Below 20 Years
20-30 Years
30-40 Years
40-50 Years
Above 50 Years
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend
Chapter 2: Global Alternative Tourism Industry PESTEL Analysis
Chapter 3: Global Alternative Tourism Industry Porter's Five Forces Analysis
Chapter 4: Global Alternative Tourism Major Regional Market Size (Revenue) and Forecast Analysis
Chapter 5: Global Alternative Tourism Competitive Analysis of Key Suppliers (Revenue, Market Share, Regional Distribution and Industry Concentration)
Chapter 6: Global Alternative Tourism Revenue and Forecast Analysis by Product Type
Chapter 7: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)
Chapter 8: Industrial Chain Analysis, Alternative Tourism Different Application Market Analysis (Revenue and Forecast) and Sales Channel Analysis
Chapter 9: Research Findings and Conclusion
Chapter 10: Methodology and Data Sources
- 1 Alternative Tourism Market Overview
- 1.1 Product Definition and Statistical Scope
- 1.2 Alternative Tourism Product by Type
- 1.2.1 Eco/Sustainable Tourism
- 1.2.2 Cultural Heritage Tourism
- 1.2.3 Adventure Tourism
- 1.3 Alternative Tourism Product by Application
- 1.3.1 Below 20 Years
- 1.3.2 20-30 Years
- 1.3.3 30-40 Years
- 1.3.4 40-50 Years
- 1.3.5 Above 50 Years
- 1.4 Global Alternative Tourism Market Size Analysis (2020-2032)
- 1.5 Alternative Tourism Market Development Status and Trends
- 1.5.1 Alternative Tourism Industry Development Status Analysis
- 1.5.2 Alternative Tourism Industry Development Trends Analysis
- 2 Alternative Tourism Market PESTEL Analysis
- 2.1 Political Factors Analysis
- 2.2 Economic Factors Analysis
- 2.3 Social Factors Analysis
- 2.4 Technological Factors Analysis
- 2.5 Environmental Factors Analysis
- 2.6 Legal Factors Analysis
- 3 Alternative Tourism Market Porter's Five Forces Analysis
- 3.1 Competitive Rivalry
- 3.2 Threat of New Entrants
- 3.3 Bargaining Power of Suppliers
- 3.4 Bargaining Power of Buyers
- 3.5 Threat of Substitutes
- 4 Global Alternative Tourism Market Analysis by Country
- 4.1 Global Alternative Tourism Market Size Analysis by Country: 2024 VS 2025 VS 2032
- 4.1.1 Global Alternative Tourism Revenue Analysis by Country (2020-2025)
- 4.1.2 Global Alternative Tourism Revenue Forecast Analysis by Country (2026-2032)
- 4.2 United States Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.3 Germany Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.4 Japan Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.5 China Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.6 France Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.7 U.K. Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.8 South Korea Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.9 Canada Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.10 Italy Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.11 Russia Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.12 Mexico Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.13 Brazil Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.14 India Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.15 Vietnam Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.16 Thailand Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 4.17 South Africa Alternative Tourism Market Revenue and Growth Rate (2020-2032)
- 5 Competition by Suppliers
- 5.1 Global Alternative Tourism Market Revenue by Key Suppliers (2021-2025)
- 5.2 Alternative Tourism Competitive Landscape Analysis and Market Dynamic
- 5.2.1 Alternative Tourism Competitive Landscape Analysis
- 5.2.2 Global Key Suppliers Headquarter and Key Area Sales
- 5.2.3 Market Dynamic
- 6 Alternative Tourism Market Analysis by Type
- 6.1 Global Alternative Tourism Market Size Analysis by Type: 2024 VS 2025 VS 2032
- 6.2 Global Alternative Tourism Revenue and Forecast Analysis by Type (2020-2032)
- 7 Key Companies Analysis
- 7.1 Expedia Group
- 7.1.1 Expedia Group Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.1.2 Expedia Group Alternative Tourism Product Portfolio
- 7.1.3 Expedia Group Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.2 Booking Holdings
- 7.2.1 Booking Holdings Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.2.2 Booking Holdings Alternative Tourism Product Portfolio
- 7.2.3 Booking Holdings Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.3 China Travel
- 7.3.1 China Travel Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.3.2 China Travel Alternative Tourism Product Portfolio
- 7.3.3 China Travel Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.4 China CYTS Tours Holding
- 7.4.1 China CYTS Tours Holding Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.4.2 China CYTS Tours Holding Alternative Tourism Product Portfolio
- 7.4.3 China CYTS Tours Holding Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.5 American Express Global Business Travel
- 7.5.1 American Express Global Business Travel Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.5.2 American Express Global Business Travel Alternative Tourism Product Portfolio
- 7.5.3 American Express Global Business Travel Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.6 Travel Leaders Group
- 7.6.1 Travel Leaders Group Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.6.2 Travel Leaders Group Alternative Tourism Product Portfolio
- 7.6.3 Travel Leaders Group Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.7 JTB Corporation
- 7.7.1 JTB Corporation Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.7.2 JTB Corporation Alternative Tourism Product Portfolio
- 7.7.3 JTB Corporation Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.8 Frosch
- 7.8.1 Frosch Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.8.2 Frosch Alternative Tourism Product Portfolio
- 7.8.3 Frosch Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.9 AndBeyond
- 7.9.1 AndBeyond Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.9.2 AndBeyond Alternative Tourism Product Portfolio
- 7.9.3 AndBeyond Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.10 Intrepid travel
- 7.10.1 Intrepid travel Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.10.2 Intrepid travel Alternative Tourism Product Portfolio
- 7.10.3 Intrepid travel Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 7.11 Travelopia
- 7.11.1 Travelopia Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.11.2 Travelopia Alternative Tourism Product Portfolio
- 7.11.3 Travelopia Alternative Tourism Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 8 Industry Chain Analysis
- 8.1 Alternative Tourism Industry Chain Analysis
- 8.2 Alternative Tourism Product Downstream Application Analysis
- 8.2.1 Global Alternative Tourism Market Size and Growth Rate (CAGR) by Application: 2024 VS 2025 VS 2032
- 8.2.2 Global Alternative Tourism Revenue and Forecast by Application (2020-2032)
- 8.3 Alternative Tourism Typical Downstream Customers
- 8.4 Alternative Tourism Sales Channel Analysis
- 9 Research Findings and Conclusion
- 10 Methodology and Data Source
- 10.1 Methodology/Research Approach
- 10.2 Research Scope
- 10.3 Benchmarks and Assumptions
- 10.4 Date Source
- 10.4.1 Primary Sources
- 10.4.2 Secondary Sources
- 10.5 Data Cross Validation
- 10.6 Disclaimer
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