Global e-banking market has been witnessing significant growth in the past decade due the rising adoption of digital technologies among banks and customers. E-banking refers to the delivery of banking products and services through electronic channels without visiting a brick-and-mortar branch. It provides customers with convenience and allows them to manage their finances from anywhere using internet banking, mobile banking apps, ATMs, phone banking and other digital platforms. While traditional banking dominated the industry for a long time, the COVID-19 pandemic has further accelerated the digital transformation of banking as customers shifted to remote banking solutions for their day to day financial needs.
Market Dynamics:
Global e-banking market is driven by the rising internet and smartphone penetration worldwide coupled with growing customer preference for convenience offered by digital banking services. However, cybersecurity threats associated with online banking and data privacy concerns pose significant challenges to the market growth. Moreover, lack of digital skills in certain demographics also restrains the adoption of e-banking services. On the positive side, advancing technologies such as AI, Blockchain, and biometrics are opening new opportunities for market players to develop innovative products and enhance security features. Furthermore, initiation of government policies promoting financial inclusion are expected to boost the e-banking adoption across developing regions over the forecast period.
Key Features of the Study:
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook