Wood paints & coatings is applied after the wood surface is stained and prepared. The process of applying coating to a finished wood product is known as wood finishing. Finishing is the last step of the production process and provides desirable characteristics such as moisture and heat resistance, increased durability, and enhanced appearance to the wood surface. Finishing also helps keep the end-product sanitized and easier to maintain.
Market Dynamics
The rise in the construction industry has known to favor the growth of the global wood paints & coatings market in the coming years with the rise in the urbanization and higher standard of living. The rising disposable income and increasing spending capacity has been another factor that has been contributing to the expansion of the construction industry that is further estimated to favor the global wood paints & coatings market growth in the coming years. For instance, according to a report submitted by World Bank, the GDP at Purchasing Power Parity (PPP) in Indonesia was US$ 12,301 in 2019.
Growth of the furniture trade in various countries has been estimated to contribute to the rising demand for the wood paints and coatings. Additionally, higher standard of living, rising disposable income, and increasing spending capacity has been augmenting the target market growth across the globe. For instance, according to the South Africa Reserve Bank, the consumer spending in South Africa increased from US$ 127,669.3 Mn in the third quarter of 2020 to US$ 129,990.7 Mn in the fourth quarter of 2020. With the growth of the trading of furniture industry, the wood paints and coatings market is expected to witness high growth over the forecast period. Apart from this, the rising industrialization has also led to the rising demand for wood paints and coatings across the globe. Other factors such as the rise in tourism and increasing investments in the infrastructure are also expected to contribute to the growth of the global wood paints and coatings market.
Moreover, key players are focusing on various strategies such as mergers and collaborations. For instance, in December 2018, Rust-Oleum, a subsidiary of RPM International, Inc. acquired Siamons International Inc., a provider of non-toxic specialty mold cleaners.
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