Nutritional Supplements Market

Published Nov 05, 2025

Length 140 Pages

SKU # CMI20658282

Description

Rising demand for organic and natural products expected to drive the global nutritional supplements market growth. According to the Organic Trade Association, the sales of organic products in the U.S. were US$ 52.5 Million in 2018, indicating an increase of 6.3% from 2017. Moreover, according to the Plant Based Food Association, the sales of plant-based food increased by 20% in 2018 as compared to 2017.

Key players operating in the global nutritional supplements market are focused on launching organic and natural products, in order to cater the rising consumer demand. For instance, in April 2019, Garden of Life, a manufacturer of certified organic vitamins and supplements, launched Garden of Life Collagen Beauty, Garden of Life Collagen Peptides, and Garden of Life Collagen Turmeric that are non-GMO (genetically modified organism) certified, keto certified, paleo certified, and gluten free to support health of skin, hair, and nails.

However, high cost and side effects associated with nutritional supplements is expected to hamper growth of the global nutritional supplement market. Overconsumption of nutritional supplements result in vomiting, nausea, swelling of the throat, face, and tongue, and causes difficulty in breathingBiotin is a popular ingredient in supplements for skin, hair, and nails.

Key features of the study

This report provides in-depth analysis of global nutritional supplements market and provides market size (US$ Billion) and compound annual growth rate (CAGR %) for the forecast period 2025-2032, considering 2024 as the base year
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategy adopted by leading players
It profiles leading players in the global nutritional supplements market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
Key companies covered as a part of this study includes Abbott Laboratories, Archer Daniels Midland (ADM), American Health, Inc., Amway Corporation, Arkopharma Laboratoires Pharmaceutiques, Ayanda, DuPont, DSM, the Nature's Bounty Co., Herbalife International of America, Inc, Stepan Company, Pfizer Inc., Nestle S.A., Nature's Sunshine, and GlaxoSmithKline.
Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology upgradation, market expansion, and marketing tactics
Global nutritional supplements market report caters to various stakeholders in this industry including investors, suppliers, nutritional supplements manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global nutritional supplements market

Market Segmentation

Global Nutritional Supplements Market, By Ingredient
Vitamin
Protein
Fatty Acids
Botanical
Minerals
Others (Fibers, Specialty Carbohydrates, etc.)
Global Nutritional Supplements Market, By Form
Capsule
Powder
Tablet
Liquid
Others (Soft Gels, etc.)
Global Nutritional Supplements Market, By Product Type
Dietary Supplements
Sports Supplements
Beauty Supplements
Others (Specialty Supplements, etc.)
Global Nutritional Supplements Market, By Distribution Channel
Hypermarkets/Supermarkets
Pharmacy Stores
Online Channels
Others (Departmental Stores and Specialty Stores, etc.)
Global Nutritional Supplements Market, By Region
North America
U.S.
Canada
Europe
U.K.
Germany
Italy
France
Russia
Asia Pacific
China
India
Japan
ASEAN
Australia
South Korea
Rest of Asia Pacific
Latin America
Brazil
Argentina
Rest of Latin America
Middle East & Africa
Middle East
Africa
Key Players Insights
Abbott Laboratories
Archer Daniels Midland (ADM)
American Health, Inc.
Amway Corporation
Arkopharma Laboratoires Pharmaceutiques
Ayanda
DuPont
DSM
the Nature's Bounty Co.
Herbalife International of America, Inc
Stepan Company
Pfizer Inc.
Nestle S.A.
Nature's Sunshine

1. Research Objectives and Assumptions: Research Objectives; Assumptions; Abbreviations
2. Market Purview: Report Description; Market Definition and Scope; Executive Summary; Market Snippet, By Ingredient; Market Snippet, By Form; Market Snippet, By Product Type; Market Snippet, By Distribution Channel; Market Snippet, By Region; Coherent Opportunity Map (COM)
3. Market Dynamics, Regulations, and Trends Analysis: Market Dynamics; Drivers; Supply Side Drivers; Demand Side Drivers; Economic Drivers; Restraints; Market Opportunities; Regulatory Scenarios; Industry Trends; Mergers and Acquisitions; New Product Approvals/Launches; Promotion and Marketing Initiatives; Cost Tier Down Analysis
4. Global Nutritional Supplements Market, By Ingredient, 2020-2032, (US$ Billion): Introduction; Market Share Analysis, 2025 and 2032 (%); Y-o-Y Growth Analysis, 2021 - 2032; Segment Trends; Vitamin; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Protein; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Fatty Acids; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Botanical; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Minerals; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Others; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion)
5. Global Nutritional Supplements Market, By Form, 2020-2032, (US$ Billion): Introduction; Market Share Analysis, 2025 and 2032 (%); Y-o-Y Growth Analysis, 2021 - 2032; Segment Trends; Capsule; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Powder; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Tablet; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Liquid; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Others; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion)
6. Global Nutritional Supplements Market, By Product Type, 2020-2032, (US$ Billion): Introduction; Market Share Analysis, 2025 and 2032 (%); Y-o-Y Growth Analysis, 2021 - 2032; Segment Trends; Dietary Supplements; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Sports Supplements; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Beauty Supplements; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Others; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion)
7. Global Nutritional Supplements Market, By Distribution Channel, 2020-2032 (US$ Billion): Introduction; Market Share Analysis, 2025 and 2032 (%); Y-o-Y Growth Analysis, 2021 - 2032; Segment Trends; Hypermarkets/Supermarkets; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Pharmacy Stores; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Online Channels; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion); Others; Introduction; Market Size and Forecast and Y-o-Y Growth, and Y-o-Y Growth, 2020 - 2032, (US$ Billion)
8. Global Nutritional Supplements Market, By Region, 2020-2032, (US$ Billion): Introduction; Market Share Analysis, By Region, 2025 and 2032 (%); Y-o-Y Growth Analysis, For Region, 2021 - 2032; North America; Market Share Analysis, By Country, 2025 and 2032 (%); Y-o-Y Growth Analysis, By Country, 2020 - 2032; U.S.; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Canada; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Mexico; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Europe; Market Share Analysis, By Country, 2025 and 2032 (%); Y-o-Y Growth Analysis, By Country, 2020 - 2032; U.K.; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Germany; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Italy; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); France; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Russia; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Rest of Europe; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Asia Pacific; Market Share Analysis, By Country, 2025 and 2032 (%); Y-o-Y Growth Analysis, By Country, 2020 - 2032; China; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); India; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Japan; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); ASEAN; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Australia; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); South Korea; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Rest of Asia Pacific; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Latin America; Market Share Analysis, By Country, 2025 and 2032 (%); Y-o-Y Growth Analysis, By Country, 2020 - 2032; Brazil; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Argentina; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Rest of Latin America; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Middle East & Africa; Market Share Analysis, By Country, 2025 and 2032 (%); Y-o-Y Growth Analysis, By Country, 2020 - 2032; Middle East; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion); Africa; Country Trends; Market Size and Forecast and Y-o-Y Growth, By Ingredient, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Form, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Product Type, 2020- 2032 (US$ Billion); Market Size and Forecast and Y-o-Y Growth, By Distribution Channel, 2020- 2032 (US$ Billion)
9. Competitive Landscape: Heat Map Analysis; Market Share Analysis (3x3 Matrix); Company Profiles; Abbott Laboratories; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; Archer Daniels Midland (ADM); Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; American Health, Inc.; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; Amway Corporation; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; Arkopharma Laboratoires Pharmaceutiques; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; Ayanda; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; DuPont; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; DSM; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; The Nature's Bounty Co.; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; Herbalife International of America, Inc.; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; Stepan Company; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; Pfizer Inc.; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; Nestle S.A.; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; Nature's Sunshine; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans; GlaxoSmithKline; Company Overview; Product Portfolio; Financial Performance; Recent Developments/Updates; Future Plans
10. Section: References; Research Methodology; About us and Sales Contact

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