Immune health supplements also called immunity boosters play a major role in advanced healthcare by supporting healthy aging and preventing malnutrition and vitamin deficiencies. Immune health supplement products consist of vitamins, proteins, minerals, lipids, fibers, and other essential substances that regulate the body's functions and improve immunity. Immune health has become a major part of people’s lifestyles, as consumers are increasingly concerned about their health nowadays. There are various immune health supplements such as vitamin A, vitamin B2, vitamin B6, and vitamin C, which are used to increase immunity. Vitamin D is a fat-soluble nutrient essential to the health and functioning of the immune system. Immunity boosters work by strengthening the body's immune system against disease-causing pathogens. This they achieve by either providing the body with the nutrition that it may lack or by helping it release certain chemicals and hormones that may reduce stress levels and help detoxify. Immune health supplements have a significant impact on enhancing the body's immune system and aid in the protection from various infectious diseases. The increasing prevalence of chronic diseases and other disorders in geriatric patients and increasing government initiatives and funding for immune health supplement research are expected to propel the growth of the global immune health supplement market over the forecast period.
Market Dynamics
Key players operating in the global immune health supplement market are focusing on growth strategies such as product launches as well as partnerships, these factors are expected to drive the market growth during the forecast period. Increase in the demand for immune booster due to COVID-19 pandemic also tend to boost the market over the forecast period. For instance, in December 2022, Herbalife International of America, Inc., a global nutrition company announced the launch of Immunoturmeric in the Asia Pacific region. The new product will further strengthen the company's offering of nutritional supplements for maintaining a strong and healthy immune system.
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