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Global Parenting Apps Market, By Type (Pregnancy Tracker Apps, Baby Tracker Apps, Co-parenting Apps, Baby Care apps, Others), By Application (Android System, IOS System), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Afri

Published May 30, 2025
Length 172 Pages
SKU # CMI20081400

Description

Parenting apps are a category of mobile applications designed to assist parents and caregivers in various aspects of child-rearing and family management. These apps address a range of needs from pregnancy tracking to educational content delivery for children. Parenting in the digital age has seen the rise of parenting apps that aim to make the lives of parents easier. These apps provide valuable tools and resources to help address the various challenges faced in raising children. From tracking feeding and sleeping schedules to recommendations on child development milestones and solutions for common issues, parenting apps are an all-in-one digital solution for managing the complex task of parenting on the go. Their convenient, on-demand accessibility on smartphones and other devices has made them a popular parenting aid. A parenting app gives one a permanent digital account of all things custody-related, allowing one to: Keep child custody information in one place. It allows making changes without starting from scratch. The tracking apps allowed parents to track babies' basic activities such as feeding, voiding, and bowel movements. Information apps provided parenting information such as infant feeding, age-appropriate activities, first aid, and others.

Market Dynamics

Increasing product launches by the key players in the market are expected to drive the growth of the market over the forecast period. For instance, in December 2020, Bit-Wizards, a software development and IT company and long-time customer, TalkingParents, announced the launch of Accountable Calling feature in response to overwhelming requests from customers. Accountable Calling allows parents to place recorded calls within the TalkingParents secure mobile apps.

Key features of the study
  • This report provides an in-depth analysis of the global parenting apps market, and provides market size (US$ Mn) and compound annual growth rate (CAGR %) for the forecast period 2025-2032, considering 2024 as the base year
  • It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
  • It profiles key players in the global parenting apps market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
  • Key companies covered as a part of this study include Babytree, BabyCenter, BabyGogo, BabyTime, TalkingParents, BABYTIME, Nighp Software, TheBump, BabyNursing, Kinedu, Parent, Cue, Peanut, Winnie, OviaHealth, Playfully, BabyGogo, WebMD, AppClose, Baby Connect, MyMedela, Cozi, Qinbaobao, and ivybaby
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
  • The global parenting apps market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global parenting apps market
Global Parenting Apps Market Detailed Segmentation
  • By Type
  • Pregnancy Tracker Apps
  • Baby Tracker Apps
  • Co-parenting Apps
  • Baby Care apps
  • Others
  • By Application
  • Android System
  • IOS System
  • By Region
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa
  • Top Companies in the Global Parenting Apps Market
  • Babytree
  • BabyCenter
  • BabyGogo
  • BabyTime
  • TalkingParents
  • BABYTIME
  • Nighp Software
  • The Bump
  • Baby Nursing
  • Kinedu
  • Parent Cue
  • Peanut
  • Winnie
  • Ovia Health
  • Playfully
  • BabyGogo
  • WebMD
  • AppClose
  • Baby Connect
  • MyMedela
  • Cozi
  • Qinbaobao
  • Ivybaby
  • Dorel Juvenile

Table of Contents

172 Pages
1. Research Objectives and Assumptions
Research Objectives
Assumptions
Abbreviations
2. Market Purview
Report Description
Market Definition and Scope
Executive Summary
Global Parenting Apps Market, By Type
Global Parenting Apps Market, By Application
Global Parenting Apps Market, By Region
Coherent Opportunity Map (COM)
3. Market Dynamics, Regulations, and Trends Analysis
Market Dynamics
Busy lifestyle driving demand
Higher subscription/upgrade costs of premium apps
Collaborations with educational institutions
Key Highlights
Regulatory Scenario
Recent Trends
PEST Analysis
PORTER’s Analysis
Mergers, Acquisitions, and Collaborations
4. Global Parenting Apps Market – Impact of Coronavirus (COVID-19) Pandemic
COVID-19 Epidemiology
Supply Side and Demand Side Analysis
Economic Impact
5. Global Parenting Apps Market, By Type, 2020-2032, (US$ Mn)
Introduction
Market Share Analysis, 2025 and 2032 (%)
Y-o-Y Growth Analysis, 2021 – 2032
Segment Trends
Pregnancy Tracker Apps
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
Baby Tracker Apps
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
Co-parenting Apps
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
Baby Care apps
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
6. Global Parenting Apps Market, By Application, 2020-2032, (US$ Mn)
Introduction
Market Share Analysis, 2025 and 2032 (%)
Y-o-Y Growth Analysis, 2021 – 2032
Segment Trends
Android System
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
IOS System
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
7. Global Parenting Apps Market, By Region, 2020-2032, (US$ Mn)
Introduction
Market Share Analysis, By Region, 2025 and 2032 (%)
Y-o-Y Growth Analysis, For Region, 2021 – 2032
Country Trends
North America
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
U.S.
Canada
Europe
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
Germany
U.K.
Spain
France
Italy
Russia
Rest of Europe
Asia Pacific
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
China
India
Japan
Australia
South Korea
ASEAN
Rest of Asia Pacific
Latin America
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
Brazil
Argentina
Mexico
Rest of Latin America
Middle East
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
GCC Countries
Israel
Rest of Middle East
Africa
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Country/Region, 2020-2032,(US$ Mn)
North Africa
Central Africa
South Africa
8. Competitive Landscape
Company Profile
Babytree
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
BabyCenter
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
BabyGogo
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
BabyTime
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
TalkingParents
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Nighp Software
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
The Bump
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Baby Nursing
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Kinedu
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Parent Cue
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Peanut
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Winnie
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Ovia Health
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Playfully
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
BabyGogo
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
WebMD
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
AppClose
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Baby Connect
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
MyMedela
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Cozi
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Qinbaobao
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Ivybaby
Company Highlights
Product Portfolio
Key Highlights
Financial Performance
Strategies
Analyst Views
9. Section
References
Research Methodology
About us
*Browse 26 market data tables and 27 figures on “Global Parenting Apps Market” - Global forecast to 2032
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