Fast food is a type of food that can be consumed quickly and easily. It is usually served in restaurants or on the go and is made from pre-cooked ingredients such as burgers, pizzas, chicken and seafood, and Asian/Latin American foods. The world’s population is becoming more and more affluent, and many people are leading busy lifestyles. As such, it has become a common practice to get quick and easy meals from fast food chains. This trend is expected to continue into the future.
Market Dynamics:
Globally, increasing millennial generation is a key factor driving growth of the fast food market. In recent years, their hectic lifestyles have prompted them to spend more on dining out and on-the-go snacks. This trend is expected to continue in the coming years. Moreover, the development of fast food delivery apps is another major factor augmenting market growth. Furthermore, growing popularity of fast food among young adults is further anticipated to foster market growth.
On the other hand, growing number of health conscious consumers is expected to hamper the fast food market growth.
Key features of the study:
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