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Wipes Global Market Report 2025

Published Sep 10, 2025
Length 250 Pages
SKU # BRC20386354

Description

Wipes Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on wipes market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase
  • Gain a truly global perspective with the most comprehensive report available on this market covering 15 geographies.
  • Assess the impact of key macro factors such as geopolitical conflicts, trade policies and tariffs, post-pandemic supply chain realignment, inflation and interest rate fluctuations, and evolving regulatory landscapes.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 2-3 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.
Description:

Where is the largest and fastest growing market for wipes ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The wipes market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:
  • The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope

Markets Covered:1) By Type: Disposable wipes, Non-Disposable Wipes

2) By Product: Baby, Facial & Cosmetic, Hand & Body, Flushable, Other Products

3) By Application: Household Sector, Industrial Sector, Other Applications

Subsegments:

1) By Disposable Wipes: Baby Wipes; Facial Wipes; Antibacterial/Disinfectant Wipes; Household Cleaning Wipes; Industrial Wipes

2) By Non-Disposable Wipes: Microfiber Cleaning Cloths; Cotton Towels; Reusable Makeup Remover Pads; Reusable Antibacterial Wipes

Companies Mentioned: Kimberly Clark Corporation; Essity AB; Procter and Gamble Co.; Reckitt Benckiser Group plc; Unicharm International; NicePak International; Rockline Industries; Johnson & Johnson; The Clorox Company; Edgewell Personal Care; The Himalaya Drug Company; Sateri; Savlon (ITC); Little’s; MeeMee; LuvLap; Hengan; Vinda; C&S Paper and Dongshun; Shanghai Shimei Biotechnology Co. Ltd.; Zhejiang Youquan Care Products Technology Co. Ltd.; Shaoxing Wanhuangmei Nonwovens Co. Ltd.; Ningbo Riway Daily Commodity; Anhui Yunzhiyu Daily Chemical Products; Shandong Gyrfalcon Business; Shaoxing Elite Bio-Tech Co. Ltd.; Innovate GMBH; Optimum11 GMBH; Dr. Deppe Group; WHR; Temca GMBH; Optima nonwovens GMBH; PDI (EMEA); Wipertec; Turati; Vega SRL; O-PAC SRL; Stenago SRL; TAKEANDCARE; Drylock Technologies NV; Biosphere Corporation; SaneChem; Cotton Club; Medline Industries Inc; Unilever Group; 3M Co.; Diamond Wipes International Inc.; The Honest Company Inc.; Fibertex; Indo Chem Laboratories; Zhermack; Arabian Wet Wipes FZC; Emirates Wetwipes; Quality Wipes; Care Wet Wipes; Shamsan Group; Batterjee Paper Products; Zulustar (Pty) Ltd.; Validus Medical Pty Ltd.; Wemy Industries; National Pride (Pty) Ltd.

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain.

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time Series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Delivery Format: PDF, Word and Excel Data Dashboard.

Please Note: Report will be updated with the latest data and delivered to you within 3-5 working days of order.

Table of Contents

250 Pages
1. Executive Summary
2. Wipes Market Characteristics
3. Wipes Market Trends And Strategies
4. Wipes Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market
4.1. Supply Chain Impact from Tariff War & Trade Protectionism
5. Global Wipes Growth Analysis And Strategic Analysis Framework
5.1. Global Wipes PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Wipes Market Growth Rate Analysis
5.4. Global Wipes Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Wipes Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Wipes Total Addressable Market (TAM)
6. Wipes Market Segmentation
6.1. Global Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Disposable wipes
Non-Disposable Wipes
6.2. Global Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Baby
Facial & Cosmetic
Hand & Body
Flushable
Other Products
6.3. Global Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Household Sector
Industrial Sector
Other Applications
6.4. Global Wipes Market, Sub-Segmentation Of Disposable Wipes, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Baby Wipes
Facial Wipes
Antibacterial/Disinfectant Wipes
Household Cleaning Wipes
Industrial Wipes
6.5. Global Wipes Market, Sub-Segmentation Of Non-Disposable Wipes, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Microfiber Cleaning Cloths
Cotton Towels
Reusable Makeup Remover Pads
Reusable Antibacterial Wipes
7. Wipes Market Regional And Country Analysis
7.1. Global Wipes Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Wipes Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8. Asia-Pacific Wipes Market
8.1. Asia-Pacific Wipes Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.3. Asia-Pacific Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.4. Asia-Pacific Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
9. China Wipes Market
9.1. China Wipes Market Overview
9.2. China Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.3. China Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.4. China Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
10. India Wipes Market
10.1. India Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.2. India Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.3. India Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11. Japan Wipes Market
11.1. Japan Wipes Market Overview
11.2. Japan Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.3. Japan Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.4. Japan Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12. Australia Wipes Market
12.1. Australia Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.2. Australia Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.3. Australia Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13. Indonesia Wipes Market
13.1. Indonesia Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.2. Indonesia Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.3. Indonesia Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14. South Korea Wipes Market
14.1. South Korea Wipes Market Overview
14.2. South Korea Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.3. South Korea Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.4. South Korea Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15. Western Europe Wipes Market
15.1. Western Europe Wipes Market Overview
15.2. Western Europe Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.3. Western Europe Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.4. Western Europe Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16. UK Wipes Market
16.1. UK Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.2. UK Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.3. UK Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17. Germany Wipes Market
17.1. Germany Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.2. Germany Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.3. Germany Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18. France Wipes Market
18.1. France Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.2. France Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.3. France Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19. Italy Wipes Market
19.1. Italy Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.2. Italy Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.3. Italy Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20. Spain Wipes Market
20.1. Spain Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.2. Spain Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.3. Spain Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21. Eastern Europe Wipes Market
21.1. Eastern Europe Wipes Market Overview
21.2. Eastern Europe Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.3. Eastern Europe Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.4. Eastern Europe Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22. Russia Wipes Market
22.1. Russia Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.2. Russia Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.3. Russia Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23. North America Wipes Market
23.1. North America Wipes Market Overview
23.2. North America Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.3. North America Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.4. North America Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24. USA Wipes Market
24.1. USA Wipes Market Overview
24.2. USA Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.3. USA Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.4. USA Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25. Canada Wipes Market
25.1. Canada Wipes Market Overview
25.2. Canada Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.3. Canada Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.4. Canada Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26. South America Wipes Market
26.1. South America Wipes Market Overview
26.2. South America Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.3. South America Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.4. South America Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27. Brazil Wipes Market
27.1. Brazil Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.2. Brazil Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.3. Brazil Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28. Middle East Wipes Market
28.1. Middle East Wipes Market Overview
28.2. Middle East Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.3. Middle East Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.4. Middle East Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29. Africa Wipes Market
29.1. Africa Wipes Market Overview
29.2. Africa Wipes Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.3. Africa Wipes Market, Segmentation By Product, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.4. Africa Wipes Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
30. Wipes Market Competitive Landscape And Company Profiles
30.1. Wipes Market Competitive Landscape
30.2. Wipes Market Company Profiles
30.2.1. Kimberly Clark Corporation Overview, Products and Services, Strategy and Financial Analysis
30.2.2. Essity AB Overview, Products and Services, Strategy and Financial Analysis
30.2.3. Procter and Gamble Co. Overview, Products and Services, Strategy and Financial Analysis
30.2.4. Reckitt Benckiser Group plc Overview, Products and Services, Strategy and Financial Analysis
30.2.5. Unicharm International Overview, Products and Services, Strategy and Financial Analysis
31. Wipes Market Other Major And Innovative Companies
31.1. NicePak International
31.2. Rockline Industries
31.3. Johnson & Johnson
31.4. The Clorox Company
31.5. Edgewell Personal Care
31.6. The Himalaya Drug Company
31.7. Sateri
31.8. Savlon (ITC)
31.9. Little’s
31.10. MeeMee
31.11. LuvLap
31.12. Hengan
31.13. Vinda
31.14. C&S Paper and Dongshun
31.15. Shanghai Shimei Biotechnology Co. Ltd.
32. Global Wipes Market Competitive Benchmarking And Dashboard
33. Key Mergers And Acquisitions In The Wipes Market
34. Recent Developments In The Wipes Market
35. Wipes Market High Potential Countries, Segments and Strategies
35.1 Wipes Market In 2029 - Countries Offering Most New Opportunities
35.2 Wipes Market In 2029 - Segments Offering Most New Opportunities
35.3 Wipes Market In 2029 - Growth Strategies
35.3.1 Market Trend Based Strategies
35.3.2 Competitor Strategies
36. Appendix
36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer
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