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Protein Powder Market Global Report 2026

Published Jan 27, 2026
Length 250 Pages
SKU # BRC20808716

Description

Protein Powder Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses protein powder market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase
  • Gain a truly global perspective with the most comprehensive report available on this market covering 16 geographies.
  • Assess the impact of key macro factors such as geopolitical conflicts, trade policies and tariffs, inflation and interest rate fluctuations, and evolving regulatory landscapes.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on end user analysis.
  • Benchmark performance against key competitors based on market share, innovation, and brand strength.
  • Evaluate the total addressable market (TAM) and market attractiveness scoring to measure market potential.
  • Suitable for supporting your internal and external presentations with reliable high-quality data and analysis
  • Report will be updated with the latest data and delivered to you within 2-3 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.
Description:

Where is the largest and fastest growing market for protein powder ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The protein powder market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
  • The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
  • The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
  • The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
  • The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
  • The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
  • Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Scope

Markets Covered:1) By Type: Casein Protein; Whey Protein; Egg Protein; Soy Protein

2) By Flavor: Chocolate; Cookies And Cream; Vanilla; Strawberry; Other Flavors

3) By Sources: Plant Sources; Animal Sources

4) By Distribution Channel: Nutrition Stores; Supermarkets; Chemists; Online; Other Channels

5) By End Use: Sports And Fitness Consumers; Lifestyle And Wellness Consumers; Clinical And Medical Nutrition Users; Vegan And Plant-Based Consumers; Other End Users

Subsegments:

1) By Casein Protein: Micellar Casein; Casein Hydrolysate

2) By Whey Protein: Whey Protein Concentrate; Whey Protein Isolate; Hydrolyzed Whey Protein

3) By Egg Protein: Whole Egg Protein; Egg White Protein

4) By Soy Protein: Soy Protein Isolate; Soy Protein Concentrate

Companies Mentioned: Optimum Nutrition; Dymatize Nutrition; MusclePharm Corporation; BPI Sports LLC; CytoSport Inc.; NutraBio; Herbalife International of America Inc.; Abbott Laboratories; Amway Corp.; Vega; NOW Foods; Isopure; Garden of Life; Orgain; MuscleTech; Myprotein; BSN; Rule One Proteins; Kaged; Ascent Protein

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Italy; Spain; Canada

Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time Series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Please Note: Report will be updated with the latest data and delivered to you within 2-3 working days of order.

Table of Contents

250 Pages
1. Executive Summary
1.1. Key Market Insights (2020-2035)
1.2. Visual Dashboard: Market Size, Growth Rate, Hotspots
1.3. Major Factors Driving the Market
1.4. Top Three Trends Shaping the Market
2. Protein Powder Market Characteristics
2.1. Market Definition & Scope
2.2. Market Segmentations
2.3. Overview of Key Products and Services
2.4. Global Protein Powder Market Attractiveness Scoring And Analysis
2.4.1. Overview of Market Attractiveness Framework
2.4.2. Quantitative Scoring Methodology
2.4.3. Factor-Wise Evaluation
Growth Potential Analysis, Competitive Dynamics Assessment, Strategic Fit Assessment And Risk Profile Evaluation
2.4.4. Market Attractiveness Scoring and Interpretation
2.4.5. Strategic Implications and Recommendations
3. Protein Powder Market Supply Chain Analysis
3.1. Overview of the Supply Chain and Ecosystem
3.2. List Of Key Raw Materials, Resources & Suppliers
3.3. List Of Major Distributors and Channel Partners
3.4. List Of Major End Users
4. Global Protein Powder Market Trends And Strategies
4.1. Key Technologies & Future Trends
4.1.1 Sustainability, Climate Tech & Circular Economy
4.1.2 Digitalization, Cloud, Big Data & Cybersecurity
4.1.3 Industry 4.0 & Intelligent Manufacturing
4.1.4 Biotechnology, Genomics & Precision Medicine
4.1.5 Artificial Intelligence & Autonomous Intelligence
4.2. Major Trends
4.2.1 Increasing Demand For Clean-Label Protein Powders
4.2.2 Rising Popularity Of Plant-Based Protein Sources
4.2.3 Expansion Of Functional And Fortified Protein Products
4.2.4 Growing Focus On Flavor Innovation And Mixability
4.2.5 Enhanced Quality Control And Traceability
5. Protein Powder Market Analysis Of End Use Industries
5.1 Sports Nutrition Brands
5.2 Dietary Supplement Manufacturers
5.3 Food And Beverage Companies
5.4 Fitness And Wellness Brands
5.5 Pharmaceutical Nutrition Producers
6. Protein Powder Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, Supply Chain Impact from Tariff War & Trade Protectionism, And Covid And Recovery On The Market
7. Global Protein Powder Strategic Analysis Framework, Current Market Size, Market Comparisons And Growth Rate Analysis
7.1. Global Protein Powder PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
7.2. Global Protein Powder Market Size, Comparisons And Growth Rate Analysis
7.3. Global Protein Powder Historic Market Size and Growth, 2020 - 2025, Value ($ Billion)
7.4. Global Protein Powder Forecast Market Size and Growth, 2025 - 2030, 2035F, Value ($ Billion)
8. Global Protein Powder Total Addressable Market (TAM) Analysis for the Market
8.1. Definition and Scope of Total Addressable Market (TAM)
8.2. Methodology and Assumptions
8.3. Global Total Addressable Market (TAM) Estimation
8.4. TAM vs. Current Market Size Analysis
8.5. Strategic Insights and Growth Opportunities from TAM Analysis
9. Protein Powder Market Segmentation
9.1. Global Protein Powder Market, Segmentation By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
Casein Protein, Whey Protein, Egg Protein, Soy Protein
9.2. Global Protein Powder Market, Segmentation By Flavor, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
Chocolate, Cookies And Cream, Vanilla, Strawberry, Other Flavors
9.3. Global Protein Powder Market, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
Plant Sources, Animal Sources
9.4. Global Protein Powder Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
Nutrition Stores, Supermarkets, Chemists, Online, Other Channels
9.5. Global Protein Powder Market, Segmentation By End Use, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
Sports And Fitness Consumers, Lifestyle And Wellness Consumers, Clinical And Medical Nutrition Users, Vegan And Plant-Based Consumers, Other End Users
9.6. Global Protein Powder Market, Sub-Segmentation Of Casein Protein, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
Micellar Casein, Casein Hydrolysate
9.7. Global Protein Powder Market, Sub-Segmentation Of Whey Protein, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
Whey Protein Concentrate, Whey Protein Isolate, Hydrolyzed Whey Protein
9.8. Global Protein Powder Market, Sub-Segmentation Of Egg Protein, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
Whole Egg Protein, Egg White Protein
9.9. Global Protein Powder Market, Sub-Segmentation Of Soy Protein, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
Soy Protein Isolate, Soy Protein Concentrate
10. Protein Powder Market Regional And Country Analysis
10.1. Global Protein Powder Market, Split By Region, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
10.2. Global Protein Powder Market, Split By Country, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
11. Asia-Pacific Protein Powder Market
11.1. Asia-Pacific Protein Powder Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
11.2. Asia-Pacific Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
12. China Protein Powder Market
12.1. China Protein Powder Market Overview
Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
12.2. China Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
13. India Protein Powder Market
13.1. India Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
14. Japan Protein Powder Market
14.1. Japan Protein Powder Market Overview
Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
14.2. Japan Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
15. Australia Protein Powder Market
15.1. Australia Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
16. Indonesia Protein Powder Market
16.1. Indonesia Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
17. South Korea Protein Powder Market
17.1. South Korea Protein Powder Market Overview
Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
17.2. South Korea Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
18. Taiwan Protein Powder Market
18.1. Taiwan Protein Powder Market Overview
Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
18.2. Taiwan Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
19. South East Asia Protein Powder Market
19.1. South East Asia Protein Powder Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
19.2. South East Asia Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
20. Western Europe Protein Powder Market
20.1. Western Europe Protein Powder Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
20.2. Western Europe Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
21. UK Protein Powder Market
21.1. UK Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
22. Germany Protein Powder Market
22.1. Germany Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
23. France Protein Powder Market
23.1. France Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
24. Italy Protein Powder Market
24.1. Italy Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
25. Spain Protein Powder Market
25.1. Spain Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
26. Eastern Europe Protein Powder Market
26.1. Eastern Europe Protein Powder Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
26.2. Eastern Europe Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
27. Russia Protein Powder Market
27.1. Russia Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
28. North America Protein Powder Market
28.1. North America Protein Powder Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
28.2. North America Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
29. USA Protein Powder Market
29.1. USA Protein Powder Market Overview
Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
29.2. USA Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
30. Canada Protein Powder Market
30.1. Canada Protein Powder Market Overview
Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
30.2. Canada Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
31. South America Protein Powder Market
31.1. South America Protein Powder Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
31.2. South America Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
32. Brazil Protein Powder Market
32.1. Brazil Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
33. Middle East Protein Powder Market
33.1. Middle East Protein Powder Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
33.2. Middle East Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
34. Africa Protein Powder Market
34.1. Africa Protein Powder Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
34.2. Africa Protein Powder Market, Segmentation By Type, Segmentation By Flavor, Segmentation By Sources, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
35. Protein Powder Market Regulatory and Investment Landscape
36. Protein Powder Market Competitive Landscape And Company Profiles
36.1. Protein Powder Market Competitive Landscape And Market Share 2024
36.1.1. Top 10 Companies (Ranked by revenue/share)
36.2. Protein Powder Market - Company Scoring Matrix
36.2.1. Market Revenues
36.2.2. Product Innovation Score
36.2.3. Brand Recognition
36.3. Protein Powder Market Company Profiles
36.3.1. Optimum Nutrition Overview, Products and Services, Strategy and Financial Analysis
36.3.2. Dymatize Nutrition Overview, Products and Services, Strategy and Financial Analysis
36.3.3. MusclePharm Corporation Overview, Products and Services, Strategy and Financial Analysis
36.3.4. BPI Sports LLC Overview, Products and Services, Strategy and Financial Analysis
36.3.5. CytoSport Inc. Overview, Products and Services, Strategy and Financial Analysis
37. Protein Powder Market Other Major And Innovative Companies
NutraBio, Herbalife International of America Inc., Abbott Laboratories, Amway Corp., Vega, NOW Foods, Isopure, Garden of Life, Orgain, MuscleTech, Myprotein, BSN, Rule One Proteins, Kaged, Ascent Protein
38. Global Protein Powder Market Competitive Benchmarking And Dashboard
39. Key Mergers And Acquisitions In The Protein Powder Market
40. Protein Powder Market High Potential Countries, Segments and Strategies
40.1 Protein Powder Market In 2030 - Countries Offering Most New Opportunities
40.2 Protein Powder Market In 2030 - Segments Offering Most New Opportunities
40.3 Protein Powder Market In 2030 - Growth Strategies
40.3.1 Market Trend Based Strategies
40.3.2 Competitor Strategies
41. Appendix
41.1. Abbreviations
41.2. Currencies
41.3. Historic And Forecast Inflation Rates
41.4. Research Inquiries
41.5. The Business Research Company
41.6. Copyright And Disclaimer
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