
Marketing Analytics Global Market Report 2025
Description
Marketing Analytics Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on marketing analytics market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase
Where is the largest and fastest growing market for marketing analytics ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The marketing analytics market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
Markets Covered:1) By Deployment: Cloud; On-Premises
2) By Application: Online Marketing; Content Marketing; E-Mail Marketing; Other Applications
3) By End User: Retail And Consumer Goods; Banking, Financial Services, And Insurance (BFSI); Healthcare; Retail; Media And Communication; Industrial; Other End Users
Subsegments:
1) By Cloud: Public Cloud; Private Cloud; Hybrid Cloud
2) By On-Premises: Single-Tenant Systems; Multi-Tenant Systems
Companies Mentioned: Alphabet Inc.; Microsoft Corporation; International Business Machines Corporation (IBM); Oracle Corporation; SAP SE
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.
This report focuses on marketing analytics market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase
- Gain a truly global perspective with the most comprehensive report available on this market covering 15 geographies.
- Assess the impact of key macro factors such as conflict, pandemic and recovery, inflation and interest rate environment and the 2nd Trump presidency.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market shares.
- Benchmark performance against key competitors.
- Suitable for supporting your internal and external presentations with reliable high quality data and analysis
- Report will be updated with the latest data and delivered to you within 2-3 working days of order along with an Excel data sheet for easy data extraction and analysis.
- All data from the report will also be delivered in an excel dashboard format.
Where is the largest and fastest growing market for marketing analytics ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The marketing analytics market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include:
- The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Markets Covered:1) By Deployment: Cloud; On-Premises
2) By Application: Online Marketing; Content Marketing; E-Mail Marketing; Other Applications
3) By End User: Retail And Consumer Goods; Banking, Financial Services, And Insurance (BFSI); Healthcare; Retail; Media And Communication; Industrial; Other End Users
Subsegments:
1) By Cloud: Public Cloud; Private Cloud; Hybrid Cloud
2) By On-Premises: Single-Tenant Systems; Multi-Tenant Systems
Companies Mentioned: Alphabet Inc.; Microsoft Corporation; International Business Machines Corporation (IBM); Oracle Corporation; SAP SE
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.
Table of Contents
200 Pages
- 1. Executive Summary
- 2. Marketing Analytics Market Characteristics
- 3. Marketing Analytics Market Trends And Strategies
- 4. Marketing Analytics Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market
- 5. Global Marketing Analytics Growth Analysis And Strategic Analysis Framework
- 5.1. Global Marketing Analytics PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
- 5.2. Analysis Of End Use Industries
- 5.3. Global Marketing Analytics Market Growth Rate Analysis
- 5.4. Global Marketing Analytics Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
- 5.5. Global Marketing Analytics Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
- 5.6. Global Marketing Analytics Total Addressable Market (TAM)
- 6. Marketing Analytics Market Segmentation
- 6.1. Global Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- Cloud
- On-Premises
- 6.2. Global Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- Online Marketing
- Content Marketing
- E-Mail Marketing
- Other Applications
- 6.3. Global Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- Retail And Consumer Goods
- Banking, Financial Services, And Insurance (BFSI)
- Healthcare
- Retail
- Media And Communication
- Industrial
- Other End Users
- 6.4. Global Marketing Analytics Market, Sub-Segmentation Of Cloud, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- Public Cloud
- Private Cloud
- Hybrid Cloud
- 6.5. Global Marketing Analytics Market, Sub-Segmentation Of On-Premises, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- Single-Tenant Systems
- Multi-Tenant Systems
- 7. Marketing Analytics Market Regional And Country Analysis
- 7.1. Global Marketing Analytics Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 7.2. Global Marketing Analytics Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 8. Asia-Pacific Marketing Analytics Market
- 8.1. Asia-Pacific Marketing Analytics Market Overview
- Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
- 8.2. Asia-Pacific Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 8.3. Asia-Pacific Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 8.4. Asia-Pacific Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 9. China Marketing Analytics Market
- 9.1. China Marketing Analytics Market Overview
- 9.2. China Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
- 9.3. China Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
- 9.4. China Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
- 10. India Marketing Analytics Market
- 10.1. India Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 10.2. India Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 10.3. India Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 11. Japan Marketing Analytics Market
- 11.1. Japan Marketing Analytics Market Overview
- 11.2. Japan Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 11.3. Japan Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 11.4. Japan Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 12. Australia Marketing Analytics Market
- 12.1. Australia Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 12.2. Australia Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 12.3. Australia Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 13. Indonesia Marketing Analytics Market
- 13.1. Indonesia Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 13.2. Indonesia Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 13.3. Indonesia Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 14. South Korea Marketing Analytics Market
- 14.1. South Korea Marketing Analytics Market Overview
- 14.2. South Korea Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 14.3. South Korea Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 14.4. South Korea Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 15. Western Europe Marketing Analytics Market
- 15.1. Western Europe Marketing Analytics Market Overview
- 15.2. Western Europe Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 15.3. Western Europe Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 15.4. Western Europe Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 16. UK Marketing Analytics Market
- 16.1. UK Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 16.2. UK Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 16.3. UK Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 17. Germany Marketing Analytics Market
- 17.1. Germany Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 17.2. Germany Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 17.3. Germany Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 18. France Marketing Analytics Market
- 18.1. France Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 18.2. France Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 18.3. France Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 19. Italy Marketing Analytics Market
- 19.1. Italy Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 19.2. Italy Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 19.3. Italy Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 20. Spain Marketing Analytics Market
- 20.1. Spain Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 20.2. Spain Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 20.3. Spain Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 21. Eastern Europe Marketing Analytics Market
- 21.1. Eastern Europe Marketing Analytics Market Overview
- 21.2. Eastern Europe Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 21.3. Eastern Europe Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 21.4. Eastern Europe Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 22. Russia Marketing Analytics Market
- 22.1. Russia Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 22.2. Russia Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 22.3. Russia Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 23. North America Marketing Analytics Market
- 23.1. North America Marketing Analytics Market Overview
- 23.2. North America Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 23.3. North America Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 23.4. North America Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 24. USA Marketing Analytics Market
- 24.1. USA Marketing Analytics Market Overview
- 24.2. USA Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 24.3. USA Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 24.4. USA Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 25. Canada Marketing Analytics Market
- 25.1. Canada Marketing Analytics Market Overview
- 25.2. Canada Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 25.3. Canada Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 25.4. Canada Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 26. South America Marketing Analytics Market
- 26.1. South America Marketing Analytics Market Overview
- 26.2. South America Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 26.3. South America Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 26.4. South America Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 27. Brazil Marketing Analytics Market
- 27.1. Brazil Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 27.2. Brazil Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 27.3. Brazil Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 28. Middle East Marketing Analytics Market
- 28.1. Middle East Marketing Analytics Market Overview
- 28.2. Middle East Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 28.3. Middle East Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 28.4. Middle East Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 29. Africa Marketing Analytics Market
- 29.1. Africa Marketing Analytics Market Overview
- 29.2. Africa Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 29.3. Africa Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 29.4. Africa Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
- 30. Marketing Analytics Market Competitive Landscape And Company Profiles
- 30.1. Marketing Analytics Market Competitive Landscape
- 30.2. Marketing Analytics Market Company Profiles
- 30.2.1. Alphabet Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.2. Microsoft Corporation Overview, Products and Services, Strategy and Financial Analysis
- 30.2.3. International Business Machines Corporation (IBM) Overview, Products and Services, Strategy and Financial Analysis
- 30.2.4. Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
- 30.2.5. SAP SE Overview, Products and Services, Strategy and Financial Analysis
- 31. Marketing Analytics Market Other Major And Innovative Companies
- 31.1. Salesforce Inc.
- 31.2. Adobe Inc.
- 31.3. Nielsen Holdings plc
- 31.4. SAS Institute Inc.
- 31.5. Teradata Corporation
- 31.6. HubSpot Inc.
- 31.7. Pegasystems Inc.
- 31.8. Neustar Inc.
- 31.9. Mailchimp
- 31.10. Zoho Corporation
- 31.11. Hootsuite Inc.
- 31.12. SEMrush Inc.
- 31.13. Sprout Social Inc.
- 31.14. Brandwatch
- 31.15. Iterable Inc.
- 32. Global Marketing Analytics Market Competitive Benchmarking And Dashboard
- 33. Key Mergers And Acquisitions In The Marketing Analytics Market
- 34. Recent Developments In The Marketing Analytics Market
- 35. Marketing Analytics Market High Potential Countries, Segments and Strategies
- 35.1 Marketing Analytics Market In 2029 - Countries Offering Most New Opportunities
- 35.2 Marketing Analytics Market In 2029 - Segments Offering Most New Opportunities
- 35.3 Marketing Analytics Market In 2029 - Growth Strategies
- 35.3.1 Market Trend Based Strategies
- 35.3.2 Competitor Strategies
- 36. Appendix
- 36.1. Abbreviations
- 36.2. Currencies
- 36.3. Historic And Forecast Inflation Rates
- 36.4. Research Inquiries
- 36.5. The Business Research Company
- 36.6. Copyright And Disclaimer
Pricing
Currency Rates
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