Global Tissue Towel Market Research Report 2025(Status and Outlook)
Description
Report Overview
The Tissue Towel includes paper towel (or kitchen paper) and hand paper towels for hotel/hospital/airport/restaurants use. They are absorbent towel made from tissue paper instead of cloth. Unlike cloth towels, paper towels are disposable and intended to be used only once.
The global Tissue Towel market size was estimated at USD 14660.0 million in 2024 and is projected to grow at a compound annual growth rate (CAGR) of 0.01% during the forecast period.
This report provides a deep insight into the global Tissue Towel market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.
The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Tissue Towel Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.
In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Tissue Towel market in any manner.
Global Tissue Towel Market: Market Segmentation Analysis
The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.
Key Company
Kimberly-Clark
Procter & Gamble
SCA
APP
Hengan
Vinda
Asaleo Care
Sofidel
Georgia-Pacific
WEPA
Metsa Tissue
CMPC Tissue
KP Tissue
Cascades
Market Segmentation (by Type)
Roll Towel
Single-folded
Multi-folded
Market Segmentation (by Application)
Residential
Commercial
Geographic Segmentation
North America (USA, Canada, Mexico)
Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
South America (Brazil, Argentina, Columbia, Rest of South America)
The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
Industry drivers, restraints, and opportunities covered in the study
Neutral perspective on the market performance
Recent industry trends and developments
Competitive landscape & strategies of key players
Potential & niche segments and regions exhibiting promising growth covered
Historical, current, and projected market size, in terms of value
In-depth analysis of the Tissue Towel Market
Overview of the regional outlook of the Tissue Towel Market:
Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Tissue Towel Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 shares the main producing countries of Tissue Towel, their output value, profit level, regional supply, production capacity layout, etc. from the supply side.
Chapter 10 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 11 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 12 provides a quantitative analysis of the market size and development potential of each market segment in the next five years.
Chapter 13 is the main points and conclusions of the report.
Key Reasons to Buy this Report:
Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
This enables you to anticipate market changes to remain ahead of your competitors
You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
Provision of market value data for each segment and sub-segment
Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
Provides insight into the market through Value Chain
Market dynamics scenario, along with growth opportunities of the market in the years to come
The Tissue Towel includes paper towel (or kitchen paper) and hand paper towels for hotel/hospital/airport/restaurants use. They are absorbent towel made from tissue paper instead of cloth. Unlike cloth towels, paper towels are disposable and intended to be used only once.
The global Tissue Towel market size was estimated at USD 14660.0 million in 2024 and is projected to grow at a compound annual growth rate (CAGR) of 0.01% during the forecast period.
This report provides a deep insight into the global Tissue Towel market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.
The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Tissue Towel Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.
In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Tissue Towel market in any manner.
Global Tissue Towel Market: Market Segmentation Analysis
The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.
Key Company
Kimberly-Clark
Procter & Gamble
SCA
APP
Hengan
Vinda
Asaleo Care
Sofidel
Georgia-Pacific
WEPA
Metsa Tissue
CMPC Tissue
KP Tissue
Cascades
Market Segmentation (by Type)
Roll Towel
Single-folded
Multi-folded
Market Segmentation (by Application)
Residential
Commercial
Geographic Segmentation
North America (USA, Canada, Mexico)
Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
South America (Brazil, Argentina, Columbia, Rest of South America)
The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
Industry drivers, restraints, and opportunities covered in the study
Neutral perspective on the market performance
Recent industry trends and developments
Competitive landscape & strategies of key players
Potential & niche segments and regions exhibiting promising growth covered
Historical, current, and projected market size, in terms of value
In-depth analysis of the Tissue Towel Market
Overview of the regional outlook of the Tissue Towel Market:
Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Tissue Towel Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 shares the main producing countries of Tissue Towel, their output value, profit level, regional supply, production capacity layout, etc. from the supply side.
Chapter 10 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 11 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 12 provides a quantitative analysis of the market size and development potential of each market segment in the next five years.
Chapter 13 is the main points and conclusions of the report.
Key Reasons to Buy this Report:
Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
This enables you to anticipate market changes to remain ahead of your competitors
You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
Provision of market value data for each segment and sub-segment
Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
Provides insight into the market through Value Chain
Market dynamics scenario, along with growth opportunities of the market in the years to come
Table of Contents
147 Pages
- 1 Research Methodology and Statistical Scope
- 1.1 Market Definition and Statistical Scope of Tissue Towel
- 1.2 Key Market Segments
- 1.2.1 Tissue Towel Segment by Type
- 1.2.2 Tissue Towel Segment by Application
- 1.3 Methodology & Sources of Information
- 1.3.1 Research Methodology
- 1.3.2 Research Process
- 1.3.3 Market Breakdown and Data Triangulation
- 1.3.4 Base Year
- 1.3.5 Report Assumptions & Caveats
- 2 Tissue Towel Market Overview
- 2.1 Global Market Overview
- 2.1.1 Global Tissue Towel Market Size (M USD) Estimates and Forecasts (2020-2033)
- 2.1.2 Global Tissue Towel Sales Estimates and Forecasts (2020-2033)
- 2.2 Market Segment Executive Summary
- 2.3 Global Market Size by Region
- 3 Tissue Towel Market Competitive Landscape
- 3.1 Company Assessment Quadrant
- 3.2 Global Tissue Towel Product Life Cycle
- 3.3 Global Tissue Towel Sales by Manufacturers (2020-2025)
- 3.4 Global Tissue Towel Revenue Market Share by Manufacturers (2020-2025)
- 3.5 Tissue Towel Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
- 3.6 Global Tissue Towel Average Price by Manufacturers (2020-2025)
- 3.7 Manufacturers’ Manufacturing Sites, Areas Served, and Product Types
- 3.8 Tissue Towel Market Competitive Situation and Trends
- 3.8.1 Tissue Towel Market Concentration Rate
- 3.8.2 Global 5 and 10 Largest Tissue Towel Players Market Share by Revenue
- 3.8.3 Mergers & Acquisitions, Expansion
- 4 Tissue Towel Industry Chain Analysis
- 4.1 Tissue Towel Industry Chain Analysis
- 4.2 Market Overview of Key Raw Materials
- 4.3 Midstream Market Analysis
- 4.4 Downstream Customer Analysis
- 5 The Development and Dynamics of Tissue Towel Market
- 5.1 Key Development Trends
- 5.2 Driving Factors
- 5.3 Market Challenges
- 5.4 Industry News
- 5.4.1 New Product Developments
- 5.4.2 Mergers & Acquisitions
- 5.4.3 Expansions
- 5.4.4 Collaboration/Supply Contracts
- 5.5 PEST Analysis
- 5.5.1 Industry Policies Analysis
- 5.5.2 Economic Environment Analysis
- 5.5.3 Social Environment Analysis
- 5.5.4 Technological Environment Analysis
- 5.6 Global Tissue Towel Market Porter's Five Forces Analysis
- 5.6.1 Global Trade Frictions
- 5.6.2 U.S. Tariff Policy – April 2025
- 5.6.3 Global Trade Frictions and Their Impacts to Tissue Towel Market
- 5.7 ESG Ratings of Leading Companies
- 6 Tissue Towel Market Segmentation by Type
- 6.1 Evaluation Matrix of Segment Market Development Potential (Type)
- 6.2 Global Tissue Towel Sales Market Share by Type (2020-2025)
- 6.3 Global Tissue Towel Market Size Market Share by Type (2020-2025)
- 6.4 Global Tissue Towel Price by Type (2020-2025)
- 7 Tissue Towel Market Segmentation by Application
- 7.1 Evaluation Matrix of Segment Market Development Potential (Application)
- 7.2 Global Tissue Towel Market Sales by Application (2020-2025)
- 7.3 Global Tissue Towel Market Size (M USD) by Application (2020-2025)
- 7.4 Global Tissue Towel Sales Growth Rate by Application (2020-2025)
- 8 Tissue Towel Market Sales by Region
- 8.1 Global Tissue Towel Sales by Region
- 8.1.1 Global Tissue Towel Sales by Region
- 8.1.2 Global Tissue Towel Sales Market Share by Region
- 8.2 Global Tissue Towel Market Size by Region
- 8.2.1 Global Tissue Towel Market Size by Region
- 8.2.2 Global Tissue Towel Market Size Market Share by Region
- 8.3 North America
- 8.3.1 North America Tissue Towel Sales by Country
- 8.3.2 North America Tissue Towel Market Size by Country
- 8.3.3 U.S. Market Overview
- 8.3.4 Canada Market Overview
- 8.3.5 Mexico Market Overview
- 8.4 Europe
- 8.4.1 Europe Tissue Towel Sales by Country
- 8.4.2 Europe Tissue Towel Market Size by Country
- 8.4.3 Germany Market Overview
- 8.4.4 France Market Overview
- 8.4.5 U.K. Market Overview
- 8.4.6 Italy Market Overview
- 8.4.7 Spain Market Overview
- 8.5 Asia Pacific
- 8.5.1 Asia Pacific Tissue Towel Sales by Region
- 8.5.2 Asia Pacific Tissue Towel Market Size by Region
- 8.5.3 China Market Overview
- 8.5.4 Japan Market Overview
- 8.5.5 South Korea Market Overview
- 8.5.6 India Market Overview
- 8.5.7 Southeast Asia Market Overview
- 8.6 South America
- 8.6.1 South America Tissue Towel Sales by Country
- 8.6.2 South America Tissue Towel Market Size by Country
- 8.6.3 Brazil Market Overview
- 8.6.4 Argentina Market Overview
- 8.6.5 Columbia Market Overview
- 8.7 Middle East and Africa
- 8.7.1 Middle East and Africa Tissue Towel Sales by Region
- 8.7.2 Middle East and Africa Tissue Towel Market Size by Region
- 8.7.3 Saudi Arabia Market Overview
- 8.7.4 UAE Market Overview
- 8.7.5 Egypt Market Overview
- 8.7.6 Nigeria Market Overview
- 8.7.7 South Africa Market Overview
- 9 Tissue Towel Market Production by Region
- 9.1 Global Production of Tissue Towel by Region(2020-2025)
- 9.2 Global Tissue Towel Revenue Market Share by Region (2020-2025)
- 9.3 Global Tissue Towel Production, Revenue, Price and Gross Margin (2020-2025)
- 9.4 North America Tissue Towel Production
- 9.4.1 North America Tissue Towel Production Growth Rate (2020-2025)
- 9.4.2 North America Tissue Towel Production, Revenue, Price and Gross Margin (2020-2025)
- 9.5 Europe Tissue Towel Production
- 9.5.1 Europe Tissue Towel Production Growth Rate (2020-2025)
- 9.5.2 Europe Tissue Towel Production, Revenue, Price and Gross Margin (2020-2025)
- 9.6 Japan Tissue Towel Production (2020-2025)
- 9.6.1 Japan Tissue Towel Production Growth Rate (2020-2025)
- 9.6.2 Japan Tissue Towel Production, Revenue, Price and Gross Margin (2020-2025)
- 9.7 China Tissue Towel Production (2020-2025)
- 9.7.1 China Tissue Towel Production Growth Rate (2020-2025)
- 9.7.2 China Tissue Towel Production, Revenue, Price and Gross Margin (2020-2025)
- 10 Key Companies Profile
- 10.1 Kimberly-Clark
- 10.1.1 Kimberly-Clark Basic Information
- 10.1.2 Kimberly-Clark Tissue Towel Product Overview
- 10.1.3 Kimberly-Clark Tissue Towel Product Market Performance
- 10.1.4 Kimberly-Clark Business Overview
- 10.1.5 Kimberly-Clark SWOT Analysis
- 10.1.6 Kimberly-Clark Recent Developments
- 10.2 Procter and Gamble
- 10.2.1 Procter and Gamble Basic Information
- 10.2.2 Procter and Gamble Tissue Towel Product Overview
- 10.2.3 Procter and Gamble Tissue Towel Product Market Performance
- 10.2.4 Procter and Gamble Business Overview
- 10.2.5 Procter and Gamble SWOT Analysis
- 10.2.6 Procter and Gamble Recent Developments
- 10.3 SCA
- 10.3.1 SCA Basic Information
- 10.3.2 SCA Tissue Towel Product Overview
- 10.3.3 SCA Tissue Towel Product Market Performance
- 10.3.4 SCA Business Overview
- 10.3.5 SCA SWOT Analysis
- 10.3.6 SCA Recent Developments
- 10.4 APP
- 10.4.1 APP Basic Information
- 10.4.2 APP Tissue Towel Product Overview
- 10.4.3 APP Tissue Towel Product Market Performance
- 10.4.4 APP Business Overview
- 10.4.5 APP Recent Developments
- 10.5 Hengan
- 10.5.1 Hengan Basic Information
- 10.5.2 Hengan Tissue Towel Product Overview
- 10.5.3 Hengan Tissue Towel Product Market Performance
- 10.5.4 Hengan Business Overview
- 10.5.5 Hengan Recent Developments
- 10.6 Vinda
- 10.6.1 Vinda Basic Information
- 10.6.2 Vinda Tissue Towel Product Overview
- 10.6.3 Vinda Tissue Towel Product Market Performance
- 10.6.4 Vinda Business Overview
- 10.6.5 Vinda Recent Developments
- 10.7 Asaleo Care
- 10.7.1 Asaleo Care Basic Information
- 10.7.2 Asaleo Care Tissue Towel Product Overview
- 10.7.3 Asaleo Care Tissue Towel Product Market Performance
- 10.7.4 Asaleo Care Business Overview
- 10.7.5 Asaleo Care Recent Developments
- 10.8 Sofidel
- 10.8.1 Sofidel Basic Information
- 10.8.2 Sofidel Tissue Towel Product Overview
- 10.8.3 Sofidel Tissue Towel Product Market Performance
- 10.8.4 Sofidel Business Overview
- 10.8.5 Sofidel Recent Developments
- 10.9 Georgia-Pacific
- 10.9.1 Georgia-Pacific Basic Information
- 10.9.2 Georgia-Pacific Tissue Towel Product Overview
- 10.9.3 Georgia-Pacific Tissue Towel Product Market Performance
- 10.9.4 Georgia-Pacific Business Overview
- 10.9.5 Georgia-Pacific Recent Developments
- 10.10 WEPA
- 10.10.1 WEPA Basic Information
- 10.10.2 WEPA Tissue Towel Product Overview
- 10.10.3 WEPA Tissue Towel Product Market Performance
- 10.10.4 WEPA Business Overview
- 10.10.5 WEPA Recent Developments
- 10.11 Metsa Tissue
- 10.11.1 Metsa Tissue Basic Information
- 10.11.2 Metsa Tissue Tissue Towel Product Overview
- 10.11.3 Metsa Tissue Tissue Towel Product Market Performance
- 10.11.4 Metsa Tissue Business Overview
- 10.11.5 Metsa Tissue Recent Developments
- 10.12 CMPC Tissue
- 10.12.1 CMPC Tissue Basic Information
- 10.12.2 CMPC Tissue Tissue Towel Product Overview
- 10.12.3 CMPC Tissue Tissue Towel Product Market Performance
- 10.12.4 CMPC Tissue Business Overview
- 10.12.5 CMPC Tissue Recent Developments
- 10.13 KP Tissue
- 10.13.1 KP Tissue Basic Information
- 10.13.2 KP Tissue Tissue Towel Product Overview
- 10.13.3 KP Tissue Tissue Towel Product Market Performance
- 10.13.4 KP Tissue Business Overview
- 10.13.5 KP Tissue Recent Developments
- 10.14 Cascades
- 10.14.1 Cascades Basic Information
- 10.14.2 Cascades Tissue Towel Product Overview
- 10.14.3 Cascades Tissue Towel Product Market Performance
- 10.14.4 Cascades Business Overview
- 10.14.5 Cascades Recent Developments
- 11 Tissue Towel Market Forecast by Region
- 11.1 Global Tissue Towel Market Size Forecast
- 11.2 Global Tissue Towel Market Forecast by Region
- 11.2.1 North America Market Size Forecast by Country
- 11.2.2 Europe Tissue Towel Market Size Forecast by Country
- 11.2.3 Asia Pacific Tissue Towel Market Size Forecast by Region
- 11.2.4 South America Tissue Towel Market Size Forecast by Country
- 11.2.5 Middle East and Africa Forecasted Sales of Tissue Towel by Country
- 12 Forecast Market by Type and by Application (2026-2033)
- 12.1 Global Tissue Towel Market Forecast by Type (2026-2033)
- 12.1.1 Global Forecasted Sales of Tissue Towel by Type (2026-2033)
- 12.1.2 Global Tissue Towel Market Size Forecast by Type (2026-2033)
- 12.1.3 Global Forecasted Price of Tissue Towel by Type (2026-2033)
- 12.2 Global Tissue Towel Market Forecast by Application (2026-2033)
- 12.2.1 Global Tissue Towel Sales (K Units) Forecast by Application
- 12.2.2 Global Tissue Towel Market Size (M USD) Forecast by Application (2026-2033)
- 13 Conclusion and Key Findings
Pricing
Currency Rates
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