Global Organic Matcha Tea Market Research Report 2025(Status and Outlook)
Description
Report Overview
The global organic matcha tea market is experiencing robust growth, driven by increasing consumer awareness of health benefits, rising demand for natural and organic products, and the popularity of matcha in wellness and culinary applications. Organic matcha, a finely ground powder made from shade-grown green tea leaves, is prized for its high antioxidant content, energy-boosting properties, and versatility in beverages, desserts, and supplements. The market is segmented by product type (ceremonial, culinary, and others), distribution channels (online retail, supermarkets, specialty stores), and regions (North America, Europe, Asia-Pacific). Key growth factors include the shift toward functional foods, the influence of Japanese culture, and the expansion of vegan and clean-label trends. However, challenges such as high production costs, limited supply of premium-grade organic matcha, and competition from conventional green tea products may restrain market expansion. Major players focus on sustainable sourcing, certifications, and innovative product formulations to differentiate themselves in this competitive landscape.
The global Organic Matcha Tea market size was estimated at USD 217.81 million in 2024, exhibiting a CAGR of 8.50% during the forecast period.
This report provides a deep insight into the global Organic Matcha Tea market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.
The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Organic Matcha Tea Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.
In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Organic Matcha Tea market in any manner.
Global Organic Matcha Tea Market: Market Segmentation Analysis
The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.
Key Company
Aiya
Marushichi Seicha
ShaoXing Royal Tea
Marukyu Koyamaen
ujimatcha
Yanoen
AOI Seicha
DoMatcha
Market Segmentation (by Type)
Drinking-use Matcha Tea
Additive-use Matcha Tea
Market Segmentation (by Application)
Drinking Tea
Pastry
Ice Cream
Beverage
Geographic Segmentation
North America (USA, Canada, Mexico)
Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
South America (Brazil, Argentina, Columbia, Rest of South America)
The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
Industry drivers, restraints, and opportunities covered in the study
Neutral perspective on the market performance
Recent industry trends and developments
Competitive landscape & strategies of key players
Potential & niche segments and regions exhibiting promising growth covered
Historical, current, and projected market size, in terms of value
In-depth analysis of the Organic Matcha Tea Market
Overview of the regional outlook of the Organic Matcha Tea Market:
Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Organic Matcha Tea Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 shares the main producing countries of Organic Matcha Tea, their output value, profit level, regional supply, production capacity layout, etc. from the supply side.
Chapter 10 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 11 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 12 provides a quantitative analysis of the market size and development potential of each market segment in the next five years.
Chapter 13 is the main points and conclusions of the report.
Key Reasons to Buy this Report:
Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
This enables you to anticipate market changes to remain ahead of your competitors
You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
Provision of market value data for each segment and sub-segment
Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
Provides insight into the market through Value Chain
Market dynamics scenario, along with growth opportunities of the market in the years to come
The global organic matcha tea market is experiencing robust growth, driven by increasing consumer awareness of health benefits, rising demand for natural and organic products, and the popularity of matcha in wellness and culinary applications. Organic matcha, a finely ground powder made from shade-grown green tea leaves, is prized for its high antioxidant content, energy-boosting properties, and versatility in beverages, desserts, and supplements. The market is segmented by product type (ceremonial, culinary, and others), distribution channels (online retail, supermarkets, specialty stores), and regions (North America, Europe, Asia-Pacific). Key growth factors include the shift toward functional foods, the influence of Japanese culture, and the expansion of vegan and clean-label trends. However, challenges such as high production costs, limited supply of premium-grade organic matcha, and competition from conventional green tea products may restrain market expansion. Major players focus on sustainable sourcing, certifications, and innovative product formulations to differentiate themselves in this competitive landscape.
The global Organic Matcha Tea market size was estimated at USD 217.81 million in 2024, exhibiting a CAGR of 8.50% during the forecast period.
This report provides a deep insight into the global Organic Matcha Tea market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.
The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Organic Matcha Tea Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.
In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Organic Matcha Tea market in any manner.
Global Organic Matcha Tea Market: Market Segmentation Analysis
The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.
Key Company
Aiya
Marushichi Seicha
ShaoXing Royal Tea
Marukyu Koyamaen
ujimatcha
Yanoen
AOI Seicha
DoMatcha
Market Segmentation (by Type)
Drinking-use Matcha Tea
Additive-use Matcha Tea
Market Segmentation (by Application)
Drinking Tea
Pastry
Ice Cream
Beverage
Geographic Segmentation
North America (USA, Canada, Mexico)
Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
South America (Brazil, Argentina, Columbia, Rest of South America)
The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
Industry drivers, restraints, and opportunities covered in the study
Neutral perspective on the market performance
Recent industry trends and developments
Competitive landscape & strategies of key players
Potential & niche segments and regions exhibiting promising growth covered
Historical, current, and projected market size, in terms of value
In-depth analysis of the Organic Matcha Tea Market
Overview of the regional outlook of the Organic Matcha Tea Market:
Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Organic Matcha Tea Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 shares the main producing countries of Organic Matcha Tea, their output value, profit level, regional supply, production capacity layout, etc. from the supply side.
Chapter 10 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 11 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 12 provides a quantitative analysis of the market size and development potential of each market segment in the next five years.
Chapter 13 is the main points and conclusions of the report.
Key Reasons to Buy this Report:
Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
This enables you to anticipate market changes to remain ahead of your competitors
You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
Provision of market value data for each segment and sub-segment
Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
Provides insight into the market through Value Chain
Market dynamics scenario, along with growth opportunities of the market in the years to come
Table of Contents
137 Pages
- 1 Research Methodology and Statistical Scope
- 1.1 Market Definition and Statistical Scope of Organic Matcha Tea
- 1.2 Key Market Segments
- 1.2.1 Organic Matcha Tea Segment by Type
- 1.2.2 Organic Matcha Tea Segment by Application
- 1.3 Methodology & Sources of Information
- 1.3.1 Research Methodology
- 1.3.2 Research Process
- 1.3.3 Market Breakdown and Data Triangulation
- 1.3.4 Base Year
- 1.3.5 Report Assumptions & Caveats
- 2 Organic Matcha Tea Market Overview
- 2.1 Global Market Overview
- 2.1.1 Global Organic Matcha Tea Market Size (M USD) Estimates and Forecasts (2020-2033)
- 2.1.2 Global Organic Matcha Tea Sales Estimates and Forecasts (2020-2033)
- 2.2 Market Segment Executive Summary
- 2.3 Global Market Size by Region
- 3 Organic Matcha Tea Market Competitive Landscape
- 3.1 Company Assessment Quadrant
- 3.2 Global Organic Matcha Tea Product Life Cycle
- 3.3 Global Organic Matcha Tea Sales by Manufacturers (2020-2025)
- 3.4 Global Organic Matcha Tea Revenue Market Share by Manufacturers (2020-2025)
- 3.5 Organic Matcha Tea Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
- 3.6 Global Organic Matcha Tea Average Price by Manufacturers (2020-2025)
- 3.7 Manufacturers’ Manufacturing Sites, Areas Served, and Product Types
- 3.8 Organic Matcha Tea Market Competitive Situation and Trends
- 3.8.1 Organic Matcha Tea Market Concentration Rate
- 3.8.2 Global 5 and 10 Largest Organic Matcha Tea Players Market Share by Revenue
- 3.8.3 Mergers & Acquisitions, Expansion
- 4 Organic Matcha Tea Industry Chain Analysis
- 4.1 Organic Matcha Tea Industry Chain Analysis
- 4.2 Market Overview of Key Raw Materials
- 4.3 Midstream Market Analysis
- 4.4 Downstream Customer Analysis
- 5 The Development and Dynamics of Organic Matcha Tea Market
- 5.1 Key Development Trends
- 5.2 Driving Factors
- 5.3 Market Challenges
- 5.4 Industry News
- 5.4.1 New Product Developments
- 5.4.2 Mergers & Acquisitions
- 5.4.3 Expansions
- 5.4.4 Collaboration/Supply Contracts
- 5.5 PEST Analysis
- 5.5.1 Industry Policies Analysis
- 5.5.2 Economic Environment Analysis
- 5.5.3 Social Environment Analysis
- 5.5.4 Technological Environment Analysis
- 5.6 Global Organic Matcha Tea Market Porter's Five Forces Analysis
- 5.6.1 Global Trade Frictions
- 5.6.2 U.S. Tariff Policy – April 2025
- 5.6.3 Global Trade Frictions and Their Impacts to Organic Matcha Tea Market
- 5.7 ESG Ratings of Leading Companies
- 6 Organic Matcha Tea Market Segmentation by Type
- 6.1 Evaluation Matrix of Segment Market Development Potential (Type)
- 6.2 Global Organic Matcha Tea Sales Market Share by Type (2020-2025)
- 6.3 Global Organic Matcha Tea Market Size Market Share by Type (2020-2025)
- 6.4 Global Organic Matcha Tea Price by Type (2020-2025)
- 7 Organic Matcha Tea Market Segmentation by Application
- 7.1 Evaluation Matrix of Segment Market Development Potential (Application)
- 7.2 Global Organic Matcha Tea Market Sales by Application (2020-2025)
- 7.3 Global Organic Matcha Tea Market Size (M USD) by Application (2020-2025)
- 7.4 Global Organic Matcha Tea Sales Growth Rate by Application (2020-2025)
- 8 Organic Matcha Tea Market Sales by Region
- 8.1 Global Organic Matcha Tea Sales by Region
- 8.1.1 Global Organic Matcha Tea Sales by Region
- 8.1.2 Global Organic Matcha Tea Sales Market Share by Region
- 8.2 Global Organic Matcha Tea Market Size by Region
- 8.2.1 Global Organic Matcha Tea Market Size by Region
- 8.2.2 Global Organic Matcha Tea Market Size Market Share by Region
- 8.3 North America
- 8.3.1 North America Organic Matcha Tea Sales by Country
- 8.3.2 North America Organic Matcha Tea Market Size by Country
- 8.3.3 U.S. Market Overview
- 8.3.4 Canada Market Overview
- 8.3.5 Mexico Market Overview
- 8.4 Europe
- 8.4.1 Europe Organic Matcha Tea Sales by Country
- 8.4.2 Europe Organic Matcha Tea Market Size by Country
- 8.4.3 Germany Market Overview
- 8.4.4 France Market Overview
- 8.4.5 U.K. Market Overview
- 8.4.6 Italy Market Overview
- 8.4.7 Spain Market Overview
- 8.5 Asia Pacific
- 8.5.1 Asia Pacific Organic Matcha Tea Sales by Region
- 8.5.2 Asia Pacific Organic Matcha Tea Market Size by Region
- 8.5.3 China Market Overview
- 8.5.4 Japan Market Overview
- 8.5.5 South Korea Market Overview
- 8.5.6 India Market Overview
- 8.5.7 Southeast Asia Market Overview
- 8.6 South America
- 8.6.1 South America Organic Matcha Tea Sales by Country
- 8.6.2 South America Organic Matcha Tea Market Size by Country
- 8.6.3 Brazil Market Overview
- 8.6.4 Argentina Market Overview
- 8.6.5 Columbia Market Overview
- 8.7 Middle East and Africa
- 8.7.1 Middle East and Africa Organic Matcha Tea Sales by Region
- 8.7.2 Middle East and Africa Organic Matcha Tea Market Size by Region
- 8.7.3 Saudi Arabia Market Overview
- 8.7.4 UAE Market Overview
- 8.7.5 Egypt Market Overview
- 8.7.6 Nigeria Market Overview
- 8.7.7 South Africa Market Overview
- 9 Organic Matcha Tea Market Production by Region
- 9.1 Global Production of Organic Matcha Tea by Region(2020-2025)
- 9.2 Global Organic Matcha Tea Revenue Market Share by Region (2020-2025)
- 9.3 Global Organic Matcha Tea Production, Revenue, Price and Gross Margin (2020-2025)
- 9.4 North America Organic Matcha Tea Production
- 9.4.1 North America Organic Matcha Tea Production Growth Rate (2020-2025)
- 9.4.2 North America Organic Matcha Tea Production, Revenue, Price and Gross Margin (2020-2025)
- 9.5 Europe Organic Matcha Tea Production
- 9.5.1 Europe Organic Matcha Tea Production Growth Rate (2020-2025)
- 9.5.2 Europe Organic Matcha Tea Production, Revenue, Price and Gross Margin (2020-2025)
- 9.6 Japan Organic Matcha Tea Production (2020-2025)
- 9.6.1 Japan Organic Matcha Tea Production Growth Rate (2020-2025)
- 9.6.2 Japan Organic Matcha Tea Production, Revenue, Price and Gross Margin (2020-2025)
- 9.7 China Organic Matcha Tea Production (2020-2025)
- 9.7.1 China Organic Matcha Tea Production Growth Rate (2020-2025)
- 9.7.2 China Organic Matcha Tea Production, Revenue, Price and Gross Margin (2020-2025)
- 10 Key Companies Profile
- 10.1 Aiya
- 10.1.1 Aiya Basic Information
- 10.1.2 Aiya Organic Matcha Tea Product Overview
- 10.1.3 Aiya Organic Matcha Tea Product Market Performance
- 10.1.4 Aiya Business Overview
- 10.1.5 Aiya SWOT Analysis
- 10.1.6 Aiya Recent Developments
- 10.2 Marushichi Seicha
- 10.2.1 Marushichi Seicha Basic Information
- 10.2.2 Marushichi Seicha Organic Matcha Tea Product Overview
- 10.2.3 Marushichi Seicha Organic Matcha Tea Product Market Performance
- 10.2.4 Marushichi Seicha Business Overview
- 10.2.5 Marushichi Seicha SWOT Analysis
- 10.2.6 Marushichi Seicha Recent Developments
- 10.3 ShaoXing Royal Tea
- 10.3.1 ShaoXing Royal Tea Basic Information
- 10.3.2 ShaoXing Royal Tea Organic Matcha Tea Product Overview
- 10.3.3 ShaoXing Royal Tea Organic Matcha Tea Product Market Performance
- 10.3.4 ShaoXing Royal Tea Business Overview
- 10.3.5 ShaoXing Royal Tea SWOT Analysis
- 10.3.6 ShaoXing Royal Tea Recent Developments
- 10.4 Marukyu Koyamaen
- 10.4.1 Marukyu Koyamaen Basic Information
- 10.4.2 Marukyu Koyamaen Organic Matcha Tea Product Overview
- 10.4.3 Marukyu Koyamaen Organic Matcha Tea Product Market Performance
- 10.4.4 Marukyu Koyamaen Business Overview
- 10.4.5 Marukyu Koyamaen Recent Developments
- 10.5 ujimatcha
- 10.5.1 ujimatcha Basic Information
- 10.5.2 ujimatcha Organic Matcha Tea Product Overview
- 10.5.3 ujimatcha Organic Matcha Tea Product Market Performance
- 10.5.4 ujimatcha Business Overview
- 10.5.5 ujimatcha Recent Developments
- 10.6 Yanoen
- 10.6.1 Yanoen Basic Information
- 10.6.2 Yanoen Organic Matcha Tea Product Overview
- 10.6.3 Yanoen Organic Matcha Tea Product Market Performance
- 10.6.4 Yanoen Business Overview
- 10.6.5 Yanoen Recent Developments
- 10.7 AOI Seicha
- 10.7.1 AOI Seicha Basic Information
- 10.7.2 AOI Seicha Organic Matcha Tea Product Overview
- 10.7.3 AOI Seicha Organic Matcha Tea Product Market Performance
- 10.7.4 AOI Seicha Business Overview
- 10.7.5 AOI Seicha Recent Developments
- 10.8 DoMatcha
- 10.8.1 DoMatcha Basic Information
- 10.8.2 DoMatcha Organic Matcha Tea Product Overview
- 10.8.3 DoMatcha Organic Matcha Tea Product Market Performance
- 10.8.4 DoMatcha Business Overview
- 10.8.5 DoMatcha Recent Developments
- 11 Organic Matcha Tea Market Forecast by Region
- 11.1 Global Organic Matcha Tea Market Size Forecast
- 11.2 Global Organic Matcha Tea Market Forecast by Region
- 11.2.1 North America Market Size Forecast by Country
- 11.2.2 Europe Organic Matcha Tea Market Size Forecast by Country
- 11.2.3 Asia Pacific Organic Matcha Tea Market Size Forecast by Region
- 11.2.4 South America Organic Matcha Tea Market Size Forecast by Country
- 11.2.5 Middle East and Africa Forecasted Sales of Organic Matcha Tea by Country
- 12 Forecast Market by Type and by Application (2026-2033)
- 12.1 Global Organic Matcha Tea Market Forecast by Type (2026-2033)
- 12.1.1 Global Forecasted Sales of Organic Matcha Tea by Type (2026-2033)
- 12.1.2 Global Organic Matcha Tea Market Size Forecast by Type (2026-2033)
- 12.1.3 Global Forecasted Price of Organic Matcha Tea by Type (2026-2033)
- 12.2 Global Organic Matcha Tea Market Forecast by Application (2026-2033)
- 12.2.1 Global Organic Matcha Tea Sales (K Units) Forecast by Application
- 12.2.2 Global Organic Matcha Tea Market Size (M USD) Forecast by Application (2026-2033)
- 13 Conclusion and Key Findings
Pricing
Currency Rates
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