Global Mobile Backend As A Service Baas Market Research Report 2025(Status and Outlook)

Report Overview

Mobile backend as a service (MBaaS), also known as ""backend as a service"" (BaaS), is a model for providing web app and mobile app developers with a way to link their applications to backend cloud storage and APIs exposed by back end applications while also providing features such as user management, push notifications, and integration with social networking services. These services are provided via the use of custom software development kits (SDKs) and application programming interfaces (APIs).

The global Mobile Backend As A Service Baas market size was estimated at USD 34020.0 million in 2024 and is projected to grow at a compound annual growth rate (CAGR) of 18.00% during the forecast period.

This report provides a deep insight into the global Mobile Backend As A Service Baas market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.

The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Mobile Backend As A Service Baas Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.

In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Mobile Backend As A Service Baas market in any manner.

Global Mobile Backend As A Service Baas Market: Market Segmentation Analysis

The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.

Key Company

Oracle Corporation_x000D_

IBM Corporation_x000D_

Microsoft Corporation_x000D_

Kony_x000D_

Kinvey_x000D_

Anypresence_x000D_

Appcelerator_x000D_

Built.Io_x000D_

KII Corporation_x000D_

Cloudmine_x000D_

Parse_x000D_

Feedhenry

Market Segmentation (by Type)

Android_x000D_

iOS_x000D_

Others

Market Segmentation (by Application)

Data and Application Integration_x000D_

Identity and Access Management_x000D_

Usage Analytics_x000D_

Support and Maintenance Service_x000D_

Others

Geographic Segmentation

North America (USA, Canada, Mexico)

Europe (Germany, UK, France, Russia, Italy, Rest of Europe)

Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)

South America (Brazil, Argentina, Columbia, Rest of South America)

The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)

Key Benefits of This Market Research:

Industry drivers, restraints, and opportunities covered in the study

Neutral perspective on the market performance

Recent industry trends and developments

Competitive landscape & strategies of key players

Potential & niche segments and regions exhibiting promising growth covered

Historical, current, and projected market size, in terms of value

In-depth analysis of the Mobile Backend As A Service Baas Market

Overview of the regional outlook of the Mobile Backend As A Service Baas Market:

Chapter Outline

Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.

Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Mobile Backend As A Service Baas Market and its likely evolution in the short to mid-term, and long term.

Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.

Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.

Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.

Chapter 9 shares the main producing countries of Mobile Backend As A Service Baas, their output value, profit level, regional supply, production capacity layout, etc. from the supply side.

Chapter 10 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.

Chapter 11 provides a quantitative analysis of the market size and development potential of each region in the next five years.

Chapter 12 provides a quantitative analysis of the market size and development potential of each market segment in the next five years.

Chapter 13 is the main points and conclusions of the report.

Key Reasons to Buy this Report:

Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change

This enables you to anticipate market changes to remain ahead of your competitors

You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents

The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly

Provision of market value data for each segment and sub-segment

Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market

Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region

Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled

Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players

The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions

Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis

Provides insight into the market through Value Chain

Market dynamics scenario, along with growth opportunities of the market in the years to come


1 Research Methodology and Statistical Scope
1.1 Market Definition and Statistical Scope of Mobile Backend As A Service Baas
1.2 Key Market Segments
1.2.1 Mobile Backend As A Service Baas Segment by Type
1.2.2 Mobile Backend As A Service Baas Segment by Application
1.3 Methodology & Sources of Information
1.3.1 Research Methodology
1.3.2 Research Process
1.3.3 Market Breakdown and Data Triangulation
1.3.4 Base Year
1.3.5 Report Assumptions & Caveats
2 Mobile Backend As A Service Baas Market Overview
2.1 Global Market Overview
2.1.1 Global Mobile Backend As A Service Baas Market Size (M USD) Estimates and Forecasts (2020-2033)
2.1.2 Global Mobile Backend As A Service Baas Sales Estimates and Forecasts (2020-2033)
2.2 Market Segment Executive Summary
2.3 Global Market Size by Region
3 Mobile Backend As A Service Baas Market Competitive Landscape
3.1 Company Assessment Quadrant
3.2 Global Mobile Backend As A Service Baas Product Life Cycle
3.3 Global Mobile Backend As A Service Baas Sales by Manufacturers (2020-2025)
3.4 Global Mobile Backend As A Service Baas Revenue Market Share by Manufacturers (2020-2025)
3.5 Mobile Backend As A Service Baas Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.6 Global Mobile Backend As A Service Baas Average Price by Manufacturers (2020-2025)
3.7 Manufacturers’ Manufacturing Sites, Areas Served, and Product Types
3.8 Mobile Backend As A Service Baas Market Competitive Situation and Trends
3.8.1 Mobile Backend As A Service Baas Market Concentration Rate
3.8.2 Global 5 and 10 Largest Mobile Backend As A Service Baas Players Market Share by Revenue
3.8.3 Mergers & Acquisitions, Expansion
4 Mobile Backend As A Service Baas Industry Chain Analysis
4.1 Mobile Backend As A Service Baas Industry Chain Analysis
4.2 Market Overview of Key Raw Materials
4.3 Midstream Market Analysis
4.4 Downstream Customer Analysis
5 The Development and Dynamics of Mobile Backend As A Service Baas Market
5.1 Key Development Trends
5.2 Driving Factors
5.3 Market Challenges
5.4 Industry News
5.4.1 New Product Developments
5.4.2 Mergers & Acquisitions
5.4.3 Expansions
5.4.4 Collaboration/Supply Contracts
5.5 PEST Analysis
5.5.1 Industry Policies Analysis
5.5.2 Economic Environment Analysis
5.5.3 Social Environment Analysis
5.5.4 Technological Environment Analysis
5.6 Global Mobile Backend As A Service Baas Market Porter's Five Forces Analysis
5.6.1 Global Trade Frictions
5.6.2 U.S. Tariff Policy – April 2025
5.6.3 Global Trade Frictions and Their Impacts to Mobile Backend As A Service Baas Market
5.7 ESG Ratings of Leading Companies
6 Mobile Backend As A Service Baas Market Segmentation by Type
6.1 Evaluation Matrix of Segment Market Development Potential (Type)
6.2 Global Mobile Backend As A Service Baas Sales Market Share by Type (2020-2025)
6.3 Global Mobile Backend As A Service Baas Market Size Market Share by Type (2020-2025)
6.4 Global Mobile Backend As A Service Baas Price by Type (2020-2025)
7 Mobile Backend As A Service Baas Market Segmentation by Application
7.1 Evaluation Matrix of Segment Market Development Potential (Application)
7.2 Global Mobile Backend As A Service Baas Market Sales by Application (2020-2025)
7.3 Global Mobile Backend As A Service Baas Market Size (M USD) by Application (2020-2025)
7.4 Global Mobile Backend As A Service Baas Sales Growth Rate by Application (2020-2025)
8 Mobile Backend As A Service Baas Market Sales by Region
8.1 Global Mobile Backend As A Service Baas Sales by Region
8.1.1 Global Mobile Backend As A Service Baas Sales by Region
8.1.2 Global Mobile Backend As A Service Baas Sales Market Share by Region
8.2 Global Mobile Backend As A Service Baas Market Size by Region
8.2.1 Global Mobile Backend As A Service Baas Market Size by Region
8.2.2 Global Mobile Backend As A Service Baas Market Size Market Share by Region
8.3 North America
8.3.1 North America Mobile Backend As A Service Baas Sales by Country
8.3.2 North America Mobile Backend As A Service Baas Market Size by Country
8.3.3 U.S. Market Overview
8.3.4 Canada Market Overview
8.3.5 Mexico Market Overview
8.4 Europe
8.4.1 Europe Mobile Backend As A Service Baas Sales by Country
8.4.2 Europe Mobile Backend As A Service Baas Market Size by Country
8.4.3 Germany Market Overview
8.4.4 France Market Overview
8.4.5 U.K. Market Overview
8.4.6 Italy Market Overview
8.4.7 Spain Market Overview
8.5 Asia Pacific
8.5.1 Asia Pacific Mobile Backend As A Service Baas Sales by Region
8.5.2 Asia Pacific Mobile Backend As A Service Baas Market Size by Region
8.5.3 China Market Overview
8.5.4 Japan Market Overview
8.5.5 South Korea Market Overview
8.5.6 India Market Overview
8.5.7 Southeast Asia Market Overview
8.6 South America
8.6.1 South America Mobile Backend As A Service Baas Sales by Country
8.6.2 South America Mobile Backend As A Service Baas Market Size by Country
8.6.3 Brazil Market Overview
8.6.4 Argentina Market Overview
8.6.5 Columbia Market Overview
8.7 Middle East and Africa
8.7.1 Middle East and Africa Mobile Backend As A Service Baas Sales by Region
8.7.2 Middle East and Africa Mobile Backend As A Service Baas Market Size by Region
8.7.3 Saudi Arabia Market Overview
8.7.4 UAE Market Overview
8.7.5 Egypt Market Overview
8.7.6 Nigeria Market Overview
8.7.7 South Africa Market Overview
9 Mobile Backend As A Service Baas Market Production by Region
9.1 Global Production of Mobile Backend As A Service Baas by Region(2020-2025)
9.2 Global Mobile Backend As A Service Baas Revenue Market Share by Region (2020-2025)
9.3 Global Mobile Backend As A Service Baas Production, Revenue, Price and Gross Margin (2020-2025)
9.4 North America Mobile Backend As A Service Baas Production
9.4.1 North America Mobile Backend As A Service Baas Production Growth Rate (2020-2025)
9.4.2 North America Mobile Backend As A Service Baas Production, Revenue, Price and Gross Margin (2020-2025)
9.5 Europe Mobile Backend As A Service Baas Production
9.5.1 Europe Mobile Backend As A Service Baas Production Growth Rate (2020-2025)
9.5.2 Europe Mobile Backend As A Service Baas Production, Revenue, Price and Gross Margin (2020-2025)
9.6 Japan Mobile Backend As A Service Baas Production (2020-2025)
9.6.1 Japan Mobile Backend As A Service Baas Production Growth Rate (2020-2025)
9.6.2 Japan Mobile Backend As A Service Baas Production, Revenue, Price and Gross Margin (2020-2025)
9.7 China Mobile Backend As A Service Baas Production (2020-2025)
9.7.1 China Mobile Backend As A Service Baas Production Growth Rate (2020-2025)
9.7.2 China Mobile Backend As A Service Baas Production, Revenue, Price and Gross Margin (2020-2025)
10 Key Companies Profile
10.1 Oracle Corporation_x000D_
10.1.1 Oracle Corporation_x000D_ Basic Information
10.1.2 Oracle Corporation_x000D_ Mobile Backend As A Service Baas Product Overview
10.1.3 Oracle Corporation_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.1.4 Oracle Corporation_x000D_ Business Overview
10.1.5 Oracle Corporation_x000D_ SWOT Analysis
10.1.6 Oracle Corporation_x000D_ Recent Developments
10.2 IBM Corporation_x000D_
10.2.1 IBM Corporation_x000D_ Basic Information
10.2.2 IBM Corporation_x000D_ Mobile Backend As A Service Baas Product Overview
10.2.3 IBM Corporation_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.2.4 IBM Corporation_x000D_ Business Overview
10.2.5 IBM Corporation_x000D_ SWOT Analysis
10.2.6 IBM Corporation_x000D_ Recent Developments
10.3 Microsoft Corporation_x000D_
10.3.1 Microsoft Corporation_x000D_ Basic Information
10.3.2 Microsoft Corporation_x000D_ Mobile Backend As A Service Baas Product Overview
10.3.3 Microsoft Corporation_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.3.4 Microsoft Corporation_x000D_ Business Overview
10.3.5 Microsoft Corporation_x000D_ SWOT Analysis
10.3.6 Microsoft Corporation_x000D_ Recent Developments
10.4 Kony_x000D_
10.4.1 Kony_x000D_ Basic Information
10.4.2 Kony_x000D_ Mobile Backend As A Service Baas Product Overview
10.4.3 Kony_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.4.4 Kony_x000D_ Business Overview
10.4.5 Kony_x000D_ Recent Developments
10.5 Kinvey_x000D_
10.5.1 Kinvey_x000D_ Basic Information
10.5.2 Kinvey_x000D_ Mobile Backend As A Service Baas Product Overview
10.5.3 Kinvey_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.5.4 Kinvey_x000D_ Business Overview
10.5.5 Kinvey_x000D_ Recent Developments
10.6 Anypresence_x000D_
10.6.1 Anypresence_x000D_ Basic Information
10.6.2 Anypresence_x000D_ Mobile Backend As A Service Baas Product Overview
10.6.3 Anypresence_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.6.4 Anypresence_x000D_ Business Overview
10.6.5 Anypresence_x000D_ Recent Developments
10.7 Appcelerator_x000D_
10.7.1 Appcelerator_x000D_ Basic Information
10.7.2 Appcelerator_x000D_ Mobile Backend As A Service Baas Product Overview
10.7.3 Appcelerator_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.7.4 Appcelerator_x000D_ Business Overview
10.7.5 Appcelerator_x000D_ Recent Developments
10.8 Built.Io_x000D_
10.8.1 Built.Io_x000D_ Basic Information
10.8.2 Built.Io_x000D_ Mobile Backend As A Service Baas Product Overview
10.8.3 Built.Io_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.8.4 Built.Io_x000D_ Business Overview
10.8.5 Built.Io_x000D_ Recent Developments
10.9 KII Corporation_x000D_
10.9.1 KII Corporation_x000D_ Basic Information
10.9.2 KII Corporation_x000D_ Mobile Backend As A Service Baas Product Overview
10.9.3 KII Corporation_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.9.4 KII Corporation_x000D_ Business Overview
10.9.5 KII Corporation_x000D_ Recent Developments
10.10 Cloudmine_x000D_
10.10.1 Cloudmine_x000D_ Basic Information
10.10.2 Cloudmine_x000D_ Mobile Backend As A Service Baas Product Overview
10.10.3 Cloudmine_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.10.4 Cloudmine_x000D_ Business Overview
10.10.5 Cloudmine_x000D_ Recent Developments
10.11 Parse_x000D_
10.11.1 Parse_x000D_ Basic Information
10.11.2 Parse_x000D_ Mobile Backend As A Service Baas Product Overview
10.11.3 Parse_x000D_ Mobile Backend As A Service Baas Product Market Performance
10.11.4 Parse_x000D_ Business Overview
10.11.5 Parse_x000D_ Recent Developments
10.12 Feedhenry
10.12.1 Feedhenry Basic Information
10.12.2 Feedhenry Mobile Backend As A Service Baas Product Overview
10.12.3 Feedhenry Mobile Backend As A Service Baas Product Market Performance
10.12.4 Feedhenry Business Overview
10.12.5 Feedhenry Recent Developments
11 Mobile Backend As A Service Baas Market Forecast by Region
11.1 Global Mobile Backend As A Service Baas Market Size Forecast
11.2 Global Mobile Backend As A Service Baas Market Forecast by Region
11.2.1 North America Market Size Forecast by Country
11.2.2 Europe Mobile Backend As A Service Baas Market Size Forecast by Country
11.2.3 Asia Pacific Mobile Backend As A Service Baas Market Size Forecast by Region
11.2.4 South America Mobile Backend As A Service Baas Market Size Forecast by Country
11.2.5 Middle East and Africa Forecasted Sales of Mobile Backend As A Service Baas by Country
12 Forecast Market by Type and by Application (2026-2033)
12.1 Global Mobile Backend As A Service Baas Market Forecast by Type (2026-2033)
12.1.1 Global Forecasted Sales of Mobile Backend As A Service Baas by Type (2026-2033)
12.1.2 Global Mobile Backend As A Service Baas Market Size Forecast by Type (2026-2033)
12.1.3 Global Forecasted Price of Mobile Backend As A Service Baas by Type (2026-2033)
12.2 Global Mobile Backend As A Service Baas Market Forecast by Application (2026-2033)
12.2.1 Global Mobile Backend As A Service Baas Sales (K Units) Forecast by Application
12.2.2 Global Mobile Backend As A Service Baas Market Size (M USD) Forecast by Application (2026-2033)
13 Conclusion and Key Findings

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