Global Electric Massage Device Market Research Report 2025(Status and Outlook)

Report Overview

The electric massage device is a portable, handheld device designed to provide massage therapy through electronic vibrations or percussive movements. These devices are equipped with various massage heads or attachments to target different muscle groups and provide relief from muscle tension, soreness, and fatigue. Electric massage devices are commonly used by athletes, fitness enthusiasts, individuals with chronic pain, and those seeking relaxation and stress relief. The market for electric massage devices has been experiencing significant growth in recent years due to the increasing awareness of the benefits of massage therapy, rising demand for at-home wellness products, and technological advancements leading to the development of more sophisticated and effective devices.

Market trends indicate a growing preference for portable and convenient massage solutions, driving the demand for electric massage devices. Consumers are increasingly seeking products that offer convenience, ease of use, and the ability to replicate professional massage experiences in the comfort of their own homes. In addition, the rising adoption of a holistic approach to health and wellness is fueling the demand for products that promote relaxation, stress relief, and muscle recovery, further contributing to the growth of the electric massage device market. Moreover, the expanding e-commerce sector and the availability of these devices through online retail channels have made them more accessible to a wider consumer base, driving market expansion.

The market drivers for electric massage devices include the growing consumer awareness of the health benefits associated with regular massage therapy, such as improved circulation, pain relief, and muscle recovery. As more individuals prioritize self-care and seek alternative therapies for managing stress and discomfort, the demand for electric massage devices is expected to continue rising. Furthermore, the increasing participation in sports and fitness activities, coupled with the aging population seeking relief from age-related aches and pains, are key factors driving market growth. Technological advancements, such as the integration of smart features, adjustable settings, and ergonomic designs, are also influencing consumer purchasing decisions and stimulating innovation in the electric massage device market.

This report provides a deep insight into the global Electric Massage Device market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.

The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Electric Massage Device Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.

In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Electric Massage Device market in any manner.

Global Electric Massage Device Market: Market Segmentation Analysis

The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.

Key Company

OGAWA

Family Inada

BODYFRIEND

Panasonic

Osim International

ROTAI

Daito-THRIVE

HoMedics

Casada

Beurer

JSB Healthcare

Westinghouse

Fujiiryok

Naipo

Breo

SKG

Market Segmentation (by Type)

Foot Massager

Neck Massager

Eye Massager

Waist Massager

Massage Chair

Others

Market Segmentation (by Application)

Home

Commercial

Geographic Segmentation

North America (USA, Canada, Mexico)

Europe (Germany, UK, France, Russia, Italy, Rest of Europe)

Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)

South America (Brazil, Argentina, Columbia, Rest of South America)

The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)

Key Benefits of This Market Research:

Industry drivers, restraints, and opportunities covered in the study

Neutral perspective on the market performance

Recent industry trends and developments

Competitive landscape & strategies of key players

Potential & niche segments and regions exhibiting promising growth covered

Historical, current, and projected market size, in terms of value

In-depth analysis of the Electric Massage Device Market

Overview of the regional outlook of the Electric Massage Device Market:

Key Reasons to Buy this Report:

Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change

This enables you to anticipate market changes to remain ahead of your competitors

You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents

The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly

Provision of market value (USD Billion) data for each segment and sub-segment

Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market

Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region

Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled

Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players

The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions

Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis

Provides insight into the market through Value Chain

Market dynamics scenario, along with growth opportunities of the market in the years to come

Chapter Outline

Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.

Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Electric Massage Device Market and its likely evolution in the short to mid-term, and long term.

Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.

Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.

Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.

Chapter 9 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.

Chapter 10 provides a quantitative analysis of the market size and development potential of each region in the next five years.

Chapter 11 provides a quantitative analysis of the market size and development potential of each market segment (product type and application) in the next five years.

Chapter 12 is the main points and conclusions of the report.


1 Research Methodology and Statistical Scope
1.1 Market Definition and Statistical Scope of Electric Massage Device
1.2 Key Market Segments
1.2.1 Electric Massage Device Segment by Type
1.2.2 Electric Massage Device Segment by Application
1.3 Methodology & Sources of Information
1.3.1 Research Methodology
1.3.2 Research Process
1.3.3 Market Breakdown and Data Triangulation
1.3.4 Base Year
1.3.5 Report Assumptions & Caveats
2 Electric Massage Device Market Overview
2.1 Global Market Overview
2.1.1 Global Electric Massage Device Market Size (M USD) Estimates and Forecasts (2020-2033)
2.1.2 Global Electric Massage Device Sales Estimates and Forecasts (2020-2033)
2.2 Market Segment Executive Summary
2.3 Global Market Size by Region
3 Electric Massage Device Market Competitive Landscape
3.1 Company Assessment Quadrant
3.2 Global Electric Massage Device Product Life Cycle
3.3 Global Electric Massage Device Sales by Manufacturers (2020-2025)
3.4 Global Electric Massage Device Revenue Market Share by Manufacturers (2020-2025)
3.5 Electric Massage Device Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.6 Global Electric Massage Device Average Price by Manufacturers (2020-2025)
3.7 Manufacturers Electric Massage Device Sales Sites, Area Served, Product Type
3.8 Electric Massage Device Market Competitive Situation and Trends
3.8.1 Electric Massage Device Market Concentration Rate
3.8.2 Global 5 and 10 Largest Electric Massage Device Players Market Share by Revenue
3.8.3 Mergers & Acquisitions, Expansion
4 Electric Massage Device Industry Chain Analysis
4.1 Electric Massage Device Industry Chain Analysis
4.2 Market Overview of Key Raw Materials
4.3 Midstream Market Analysis
4.4 Downstream Customer Analysis
5 The Development and Dynamics of Electric Massage Device Market
5.1 Key Development Trends
5.2 Driving Factors
5.3 Market Challenges
5.4 Market Restraints
5.5 Industry News
5.5.1 New Product Developments
5.5.2 Mergers & Acquisitions
5.5.3 Expansions
5.5.4 Collaboration/Supply Contracts
5.6 PEST Analysis
5.6.1 Industry Policies Analysis
5.6.2 Economic Environment Analysis
5.6.3 Social Environment Analysis
5.6.4 Technological Environment Analysis
5.7 Global Electric Massage Device Market Porter's Five Forces Analysis
5.7.1 Global Trade Frictions
5.7.2 Global Trade Frictions and Their Impacts to Electric Massage Device Market
5.8 ESG Ratings of Leading Companies
6 Electric Massage Device Market Segmentation by Type
6.1 Evaluation Matrix of Segment Market Development Potential (Type)
6.2 Global Electric Massage Device Sales Market Share by Type (2020-2025)
6.3 Global Electric Massage Device Market Size Market Share by Type (2020-2025)
6.4 Global Electric Massage Device Price by Type (2020-2025)
7 Electric Massage Device Market Segmentation by Application
7.1 Evaluation Matrix of Segment Market Development Potential (Application)
7.2 Global Electric Massage Device Market Sales by Application (2020-2025)
7.3 Global Electric Massage Device Market Size (M USD) by Application (2020-2025)
7.4 Global Electric Massage Device Sales Growth Rate by Application (2020-2025)
8 Electric Massage Device Market Sales by Region
8.1 Global Electric Massage Device Sales by Region
8.1.1 Global Electric Massage Device Sales by Region
8.1.2 Global Electric Massage Device Sales Market Share by Region
8.2 Global Electric Massage Device Market Size by Region
8.2.1 Global Electric Massage Device Market Size by Region
8.2.2 Global Electric Massage Device Market Size Market Share by Region
8.3 North America
8.3.1 North America Electric Massage Device Sales by Country
8.3.2 North America Electric Massage Device Market Size by Country
8.3.3 U.S. Market Overview
8.3.4 Canada Market Overview
8.3.5 Mexico Market Overview
8.4 Europe
8.4.1 Europe Electric Massage Device Sales by Country
8.4.2 Europe Electric Massage Device Market Size by Country
8.4.3 Germany Market Overview
8.4.4 France Market Overview
8.4.5 U.K. Market Overview
8.4.6 Italy Market Overview
8.4.7 Spain Market Overview
8.5 Asia Pacific
8.5.1 Asia Pacific Electric Massage Device Sales by Region
8.5.2 Asia Pacific Electric Massage Device Market Size by Region
8.5.3 China Market Overview
8.5.4 Japan Market Overview
8.5.5 South Korea Market Overview
8.5.6 India Market Overview
8.5.7 Southeast Asia Market Overview
8.6 South America
8.6.1 South America Electric Massage Device Sales by Country
8.6.2 South America Electric Massage Device Market Size by Country
8.6.3 Brazil Market Overview
8.6.4 Argentina Market Overview
8.6.5 Columbia Market Overview
8.7 Middle East and Africa
8.7.1 Middle East and Africa Electric Massage Device Sales by Region
8.7.2 Middle East and Africa Electric Massage Device Market Size by Region
8.7.3 Saudi Arabia Market Overview
8.7.4 UAE Market Overview
8.7.5 Egypt Market Overview
8.7.6 Nigeria Market Overview
8.7.7 South Africa Market Overview
9 Electric Massage Device Market Production by Region
9.1 Global Production of Electric Massage Device by Region(2020-2025)
9.2 Global Electric Massage Device Revenue Market Share by Region (2020-2025)
9.3 Global Electric Massage Device Production, Revenue, Price and Gross Margin (2020-2025)
9.4 North America Electric Massage Device Production
9.4.1 North America Electric Massage Device Production Growth Rate (2020-2025)
9.4.2 North America Electric Massage Device Production, Revenue, Price and Gross Margin (2020-2025)
9.5 Europe Electric Massage Device Production
9.5.1 Europe Electric Massage Device Production Growth Rate (2020-2025)
9.5.2 Europe Electric Massage Device Production, Revenue, Price and Gross Margin (2020-2025)
9.6 Japan Electric Massage Device Production (2020-2025)
9.6.1 Japan Electric Massage Device Production Growth Rate (2020-2025)
9.6.2 Japan Electric Massage Device Production, Revenue, Price and Gross Margin (2020-2025)
9.7 China Electric Massage Device Production (2020-2025)
9.7.1 China Electric Massage Device Production Growth Rate (2020-2025)
9.7.2 China Electric Massage Device Production, Revenue, Price and Gross Margin (2020-2025)
10 Key Companies Profile
10.1 OGAWA
10.1.1 OGAWA Basic Information
10.1.2 OGAWA Electric Massage Device Product Overview
10.1.3 OGAWA Electric Massage Device Product Market Performance
10.1.4 OGAWA Business Overview
10.1.5 OGAWA SWOT Analysis
10.1.6 OGAWA Recent Developments
10.2 Family Inada
10.2.1 Family Inada Basic Information
10.2.2 Family Inada Electric Massage Device Product Overview
10.2.3 Family Inada Electric Massage Device Product Market Performance
10.2.4 Family Inada Business Overview
10.2.5 Family Inada SWOT Analysis
10.2.6 Family Inada Recent Developments
10.3 BODYFRIEND
10.3.1 BODYFRIEND Basic Information
10.3.2 BODYFRIEND Electric Massage Device Product Overview
10.3.3 BODYFRIEND Electric Massage Device Product Market Performance
10.3.4 BODYFRIEND Business Overview
10.3.5 BODYFRIEND SWOT Analysis
10.3.6 BODYFRIEND Recent Developments
10.4 Panasonic
10.4.1 Panasonic Basic Information
10.4.2 Panasonic Electric Massage Device Product Overview
10.4.3 Panasonic Electric Massage Device Product Market Performance
10.4.4 Panasonic Business Overview
10.4.5 Panasonic Recent Developments
10.5 Osim International
10.5.1 Osim International Basic Information
10.5.2 Osim International Electric Massage Device Product Overview
10.5.3 Osim International Electric Massage Device Product Market Performance
10.5.4 Osim International Business Overview
10.5.5 Osim International Recent Developments
10.6 ROTAI
10.6.1 ROTAI Basic Information
10.6.2 ROTAI Electric Massage Device Product Overview
10.6.3 ROTAI Electric Massage Device Product Market Performance
10.6.4 ROTAI Business Overview
10.6.5 ROTAI Recent Developments
10.7 Daito-THRIVE
10.7.1 Daito-THRIVE Basic Information
10.7.2 Daito-THRIVE Electric Massage Device Product Overview
10.7.3 Daito-THRIVE Electric Massage Device Product Market Performance
10.7.4 Daito-THRIVE Business Overview
10.7.5 Daito-THRIVE Recent Developments
10.8 HoMedics
10.8.1 HoMedics Basic Information
10.8.2 HoMedics Electric Massage Device Product Overview
10.8.3 HoMedics Electric Massage Device Product Market Performance
10.8.4 HoMedics Business Overview
10.8.5 HoMedics Recent Developments
10.9 Casada
10.9.1 Casada Basic Information
10.9.2 Casada Electric Massage Device Product Overview
10.9.3 Casada Electric Massage Device Product Market Performance
10.9.4 Casada Business Overview
10.9.5 Casada Recent Developments
10.10 Beurer
10.10.1 Beurer Basic Information
10.10.2 Beurer Electric Massage Device Product Overview
10.10.3 Beurer Electric Massage Device Product Market Performance
10.10.4 Beurer Business Overview
10.10.5 Beurer Recent Developments
10.11 JSB Healthcare
10.11.1 JSB Healthcare Basic Information
10.11.2 JSB Healthcare Electric Massage Device Product Overview
10.11.3 JSB Healthcare Electric Massage Device Product Market Performance
10.11.4 JSB Healthcare Business Overview
10.11.5 JSB Healthcare Recent Developments
10.12 Westinghouse
10.12.1 Westinghouse Basic Information
10.12.2 Westinghouse Electric Massage Device Product Overview
10.12.3 Westinghouse Electric Massage Device Product Market Performance
10.12.4 Westinghouse Business Overview
10.12.5 Westinghouse Recent Developments
10.13 Fujiiryok
10.13.1 Fujiiryok Basic Information
10.13.2 Fujiiryok Electric Massage Device Product Overview
10.13.3 Fujiiryok Electric Massage Device Product Market Performance
10.13.4 Fujiiryok Business Overview
10.13.5 Fujiiryok Recent Developments
10.14 Naipo
10.14.1 Naipo Basic Information
10.14.2 Naipo Electric Massage Device Product Overview
10.14.3 Naipo Electric Massage Device Product Market Performance
10.14.4 Naipo Business Overview
10.14.5 Naipo Recent Developments
10.15 Breo
10.15.1 Breo Basic Information
10.15.2 Breo Electric Massage Device Product Overview
10.15.3 Breo Electric Massage Device Product Market Performance
10.15.4 Breo Business Overview
10.15.5 Breo Recent Developments
10.16 SKG
10.16.1 SKG Basic Information
10.16.2 SKG Electric Massage Device Product Overview
10.16.3 SKG Electric Massage Device Product Market Performance
10.16.4 SKG Business Overview
10.16.5 SKG Recent Developments
11 Electric Massage Device Market Forecast by Region
11.1 Global Electric Massage Device Market Size Forecast
11.2 Global Electric Massage Device Market Forecast by Region
11.2.1 North America Market Size Forecast by Country
11.2.2 Europe Electric Massage Device Market Size Forecast by Country
11.2.3 Asia Pacific Electric Massage Device Market Size Forecast by Region
11.2.4 South America Electric Massage Device Market Size Forecast by Country
11.2.5 Middle East and Africa Forecasted Sales of Electric Massage Device by Country
12 Forecast Market by Type and by Application (2026-2033)
12.1 Global Electric Massage Device Market Forecast by Type (2026-2033)
12.1.1 Global Forecasted Sales of Electric Massage Device by Type (2026-2033)
12.1.2 Global Electric Massage Device Market Size Forecast by Type (2026-2033)
12.1.3 Global Forecasted Price of Electric Massage Device by Type (2026-2033)
12.2 Global Electric Massage Device Market Forecast by Application (2026-2033)
12.2.1 Global Electric Massage Device Sales (K Units) Forecast by Application
12.2.2 Global Electric Massage Device Market Size (M USD) Forecast by Application (2026-2033)
13 Conclusion and Key Findings

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