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Global Digital Visual Content Market Research Report 2026(Status and Outlook)

Publisher Bosson Research
Published Jan 02, 2026
Length 124 Pages
SKU # BOSS20846083

Description

Report Overview

Visual content includes images, videos, illustrations, vectors, and others. The global visual content market deals with the supply and licensing of pre-produced images and videos that are used for various purposes. Marketers and consumers use visual content to communicate messages and themes effectively. Visual content allows organizations to enhance engagement, generate leads, and increase brand awareness.Global Visual Content key players include Shutterstock, Getty Images, Fotolia, etc. Global top three manufacturers hold a share about 50%. United States is the largest market, with a share about 40%. In terms of product, Stock Video Footage is the largest segment, with a share over 40%. And in terms of application, the largest application is Editorial, followed by Commercial.Market DriversSocial Media & Mobile-First Consumption: Platforms like TikTok, Instagram, and Pinterest heavily favor visual storytelling—videos, images, infographics—to capture attention in mobile-oriented feeds. Advancements in Visual Technologies: Innovations like AR, 3D imaging, real-time rendering, and accessible editing software have democratized high-quality visual production, enabling both small teams and solo creators to craft polished content.Data Visualization and Storytelling: As reliance on data grows, so does the need for infographics, charts, and editorial visuals to simplify complex information for broader audiences, impacting sectors like finance, education, and healthcare.AI-Powered Automation & Personalization: AI tools now assist in generating, formatting, and optimizing visuals at scale. Over 60 % of marketers used AI in 2023, with demand for brand templates, auto-layouts, and collaborative workflows on the rise.

The global Visual Content market size was estimated at USD 5157.0 million in 2025 and is projected to grow at a compound annual growth rate (CAGR) of 10.70% during the forecast period.

This report offers a comprehensive and in-depth analysis of the global Visual Content market, covering all critical facets from a broad macroeconomic overview to detailed micro-level insights. It examines market size, competitive landscape, emerging development trends, niche segments, key drivers and challenges, as well as conducts SWOT and value chain analyses.

The insights provided enable readers to understand the competitive dynamics within the industry and formulate effective strategies to enhance profitability and market positioning. Additionally, the report presents a clear framework for evaluating the current status and future outlook of business organizations operating in this sector.

A significant focus of this report lies in the competitive landscape of the global Visual Content market. It offers detailed profiles of major players, including their market shares, performance metrics, product portfolios, and operational status. This enables stakeholders to identify leading competitors and gain a nuanced understanding of market rivalry and structure.

In summary, this report serves as an essential resource for industry participants, investors, researchers, consultants, and business strategists, as well as anyone planning to enter or expand their presence in the Visual Content market.

Global Visual Content Market: Market Segmentation Analysis

This research report provides a detailed segmentation of the market by region (country), key manufacturers, product type, and application. Market segmentation divides the overall market into distinct subsets based on factors such as product categories, end-user industries, geographic locations, and other relevant criteria.

A clear understanding of these market segments enables decision-makers to tailor their product development, sales, and marketing strategies more effectively to meet the unique needs of each segment. Leveraging market segmentation insights can significantly enhance targeted approaches, optimize resource allocation, and accelerate product innovation cycles by aligning offerings with the specific demands of diverse customer groups.

Key Company

Getty Images

Shutterstock

Adobe

VCG.com

Dreamstime

Freepik

123RF

Depositphotos

Storyblocks

Envato

Alamy

Dissolve

Westend61

Cavan Images

Photofolio

StockUnlimited

58pic

588ku

Huaban

Guangchang

51miz

Market Segmentation (by Type)

Stock Photos

Stock Video Footage

Stock Vectors & Illustrations

Others

Market Segmentation (by Application)

Editorial

Commercial

Geographic Segmentation

North America (USA, Canada, Mexico)

Europe (Germany, UK, France, Russia, Italy, Rest of Europe)

Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)

South America (Brazil, Argentina, Columbia, Rest of South America)

The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)

Key Benefits of This Market Research:

Industry drivers, restraints, and opportunities covered in the study

Neutral perspective on the market performance

Recent industry trends and developments

Competitive landscape & strategies of key players

Potential & niche segments and regions exhibiting promising growth covered

Historical, current, and projected market size, in terms of value

In-depth analysis of the Visual Content Market

Overview of the regional outlook of the Visual Content Market:

Chapter Outline

Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.

Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Visual Content Market and its likely evolution in the short to mid-term, and long term.

Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.

Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.

Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.

Chapter 9 shares the main producing countries of Visual Content, their output value, profit level, regional supply, production capacity layout, etc. from the supply side.

Chapter 10 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.

Chapter 11 provides a quantitative analysis of the market size and development potential of each region in the next five years.

Chapter 12 provides a quantitative analysis of the market size and development potential of each market segment in the next five years.

Chapter 13 is the main points and conclusions of the report.

Key Reasons to Buy this Report:

Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change

This enables you to anticipate market changes to remain ahead of your competitors

You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents

The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly

Provision of market value data for each segment and sub-segment

Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market

Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region

Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled

Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players

The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions

Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis

Provides insight into the market through Value Chain

Market dynamics scenario, along with growth opportunities of the market in the years to come

Table of Contents

124 Pages
1 Research Methodology and Statistical Scope
1.1 Market Definition and Statistical Scope of Digital Visual Content
1.2 Key Market Segments
1.2.1 Digital Visual Content Segment by Type
1.2.2 Digital Visual Content Segment by Application
1.3 Methodology & Sources of Information
1.3.1 Research Methodology
1.3.2 Research Process
1.3.3 Market Breakdown and Data Triangulation
1.3.4 Base Year
1.3.5 Report Assumptions & Caveats
2 Digital Visual Content Market Overview
2.1 Global Market Overview
2.2 Market Segment Executive Summary
2.3 Global Market Size by Region
3 Digital Visual Content Market Competitive Landscape
3.1 Company Assessment Quadrant
3.2 Global Digital Visual Content Product Life Cycle
3.3 Global Digital Visual Content Revenue Market Share by Company (2020-2025)
3.4 Digital Visual Content Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.5 Headquarters, Areas Served, and Product Types of Major Players
3.6 Digital Visual Content Market Competitive Situation and Trends
3.6.1 Digital Visual Content Market Concentration Rate
3.6.2 Global 5 and 10 Largest Digital Visual Content Players Market Share by Revenue
3.6.3 Mergers & Acquisitions, Expansion
4 Digital Visual Content Value Chain Analysis
4.1 Digital Visual Content Value Chain Analysis
4.2 Midstream Market Analysis
4.3 Downstream Customer Analysis
5 The Development and Dynamics of Digital Visual Content Market
5.1 Key Development Trends
5.2 Driving Factors
5.3 Market Challenges
5.4 Industry News
5.4.1 New Product Developments
5.4.2 Mergers & Acquisitions
5.4.3 Expansions
5.4.4 Collaboration/Supply Contracts
5.5 PEST Analysis
5.5.1 Industry Policies Analysis
5.5.2 Economic Environment Analysis
5.5.3 Social Environment Analysis
5.5.4 Technological Environment Analysis
5.6 Global Digital Visual Content Market Porter's Five Forces Analysis
6 Digital Visual Content Market Segmentation by Type
6.1 Evaluation Matrix of Segment Market Development Potential (Type)
6.2 Global Digital Visual Content Market by Type (2020-2025)
6.3 Global Digital Visual Content Market Size Growth Rate by Type (2021-2025)
7 Digital Visual Content Market Segmentation by Application
7.1 Evaluation Matrix of Segment Market Development Potential (Application)
7.2 Global Digital Visual Content Market Size (M USD) by Application (2020-2025)
7.3 Global Digital Visual Content Market Size Growth Rate by Application (2021-2025)
8 Digital Visual Content Market Segmentation by Region
8.1 Global Digital Visual Content Market Size by Region
8.1.1 Global Digital Visual Content Market Size by Region
8.1.2 Global Digital Visual Content Market Size Market Share by Region
8.2 North America
8.2.1 North America Digital Visual Content Market Size by Country
8.2.2 U.S.
8.2.3 Canada
8.2.4 Mexico
8.3 Europe
8.3.1 Europe Digital Visual Content Market Size by Country
8.3.2 Germany
8.3.3 France
8.3.4 U.K.
8.3.5 Italy
8.3.6 Spain
8.4 Asia Pacific
8.4.1 Asia Pacific Digital Visual Content Market Size by Region
8.4.2 China
8.4.3 Japan
8.4.4 South Korea
8.4.5 India
8.4.6 Southeast Asia
8.5 South America
8.5.1 South America Digital Visual Content Market Size by Country
8.5.2 Brazil
8.5.3 Argentina
8.5.4 Columbia
8.6 Middle East and Africa
8.6.1 Middle East and Africa Digital Visual Content Market Size by Region
8.6.2 Saudi Arabia
8.6.3 UAE
8.6.4 Egypt
8.6.5 Nigeria
8.6.6 South Africa
9 Key Companies Profile
9.1 Getty Images
9.1.1 Getty Images Basic Information
9.1.2 Getty Images Digital Visual Content Product Overview
9.1.3 Getty Images Digital Visual Content Product Market Performance
9.1.4 Getty Images SWOT Analysis
9.1.5 Getty Images Business Overview
9.1.6 Getty Images Recent Developments
9.2 Shutterstock
9.2.1 Shutterstock Basic Information
9.2.2 Shutterstock Digital Visual Content Product Overview
9.2.3 Shutterstock Digital Visual Content Product Market Performance
9.2.4 Shutterstock SWOT Analysis
9.2.5 Shutterstock Business Overview
9.2.6 Shutterstock Recent Developments
9.3 Adobe
9.3.1 Adobe Basic Information
9.3.2 Adobe Digital Visual Content Product Overview
9.3.3 Adobe Digital Visual Content Product Market Performance
9.3.4 Adobe SWOT Analysis
9.3.5 Adobe Business Overview
9.3.6 Adobe Recent Developments
9.4 VCG.com
9.4.1 VCG.com Basic Information
9.4.2 VCG.com Digital Visual Content Product Overview
9.4.3 VCG.com Digital Visual Content Product Market Performance
9.4.4 VCG.com Business Overview
9.4.5 VCG.com Recent Developments
9.5 Dreamstime
9.5.1 Dreamstime Basic Information
9.5.2 Dreamstime Digital Visual Content Product Overview
9.5.3 Dreamstime Digital Visual Content Product Market Performance
9.5.4 Dreamstime Business Overview
9.5.5 Dreamstime Recent Developments
9.6 Freepik
9.6.1 Freepik Basic Information
9.6.2 Freepik Digital Visual Content Product Overview
9.6.3 Freepik Digital Visual Content Product Market Performance
9.6.4 Freepik Business Overview
9.6.5 Freepik Recent Developments
9.7 123RF
9.7.1 123RF Basic Information
9.7.2 123RF Digital Visual Content Product Overview
9.7.3 123RF Digital Visual Content Product Market Performance
9.7.4 123RF Business Overview
9.7.5 123RF Recent Developments
9.8 Depositphotos
9.8.1 Depositphotos Basic Information
9.8.2 Depositphotos Digital Visual Content Product Overview
9.8.3 Depositphotos Digital Visual Content Product Market Performance
9.8.4 Depositphotos Business Overview
9.8.5 Depositphotos Recent Developments
9.9 Storyblocks
9.9.1 Storyblocks Basic Information
9.9.2 Storyblocks Digital Visual Content Product Overview
9.9.3 Storyblocks Digital Visual Content Product Market Performance
9.9.4 Storyblocks Business Overview
9.9.5 Storyblocks Recent Developments
9.10 Envato
9.10.1 Envato Basic Information
9.10.2 Envato Digital Visual Content Product Overview
9.10.3 Envato Digital Visual Content Product Market Performance
9.10.4 Envato Business Overview
9.10.5 Envato Recent Developments
9.11 Alamy
9.11.1 Alamy Basic Information
9.11.2 Alamy Digital Visual Content Product Overview
9.11.3 Alamy Digital Visual Content Product Market Performance
9.11.4 Alamy Business Overview
9.11.5 Alamy Recent Developments
9.12 Dissolve
9.12.1 Dissolve Basic Information
9.12.2 Dissolve Digital Visual Content Product Overview
9.12.3 Dissolve Digital Visual Content Product Market Performance
9.12.4 Dissolve Business Overview
9.12.5 Dissolve Recent Developments
9.13 Westend61
9.13.1 Westend61 Basic Information
9.13.2 Westend61 Digital Visual Content Product Overview
9.13.3 Westend61 Digital Visual Content Product Market Performance
9.13.4 Westend61 Business Overview
9.13.5 Westend61 Recent Developments
9.14 Cavan Images
9.14.1 Cavan Images Basic Information
9.14.2 Cavan Images Digital Visual Content Product Overview
9.14.3 Cavan Images Digital Visual Content Product Market Performance
9.14.4 Cavan Images Business Overview
9.14.5 Cavan Images Recent Developments
9.15 Photofolio
9.15.1 Photofolio Basic Information
9.15.2 Photofolio Digital Visual Content Product Overview
9.15.3 Photofolio Digital Visual Content Product Market Performance
9.15.4 Photofolio Business Overview
9.15.5 Photofolio Recent Developments
9.16 StockUnlimited
9.16.1 StockUnlimited Basic Information
9.16.2 StockUnlimited Digital Visual Content Product Overview
9.16.3 StockUnlimited Digital Visual Content Product Market Performance
9.16.4 StockUnlimited Business Overview
9.16.5 StockUnlimited Recent Developments
9.17 58pic
9.17.1 58pic Basic Information
9.17.2 58pic Digital Visual Content Product Overview
9.17.3 58pic Digital Visual Content Product Market Performance
9.17.4 58pic Business Overview
9.17.5 58pic Recent Developments
9.18 588ku
9.18.1 588ku Basic Information
9.18.2 588ku Digital Visual Content Product Overview
9.18.3 588ku Digital Visual Content Product Market Performance
9.18.4 588ku Business Overview
9.18.5 588ku Recent Developments
9.19 Huaban
9.19.1 Huaban Basic Information
9.19.2 Huaban Digital Visual Content Product Overview
9.19.3 Huaban Digital Visual Content Product Market Performance
9.19.4 Huaban Business Overview
9.19.5 Huaban Recent Developments
9.20 Guangchang
9.20.1 Guangchang Basic Information
9.20.2 Guangchang Digital Visual Content Product Overview
9.20.3 Guangchang Digital Visual Content Product Market Performance
9.20.4 Guangchang Business Overview
9.20.5 Guangchang Recent Developments
9.21 51miz
9.21.1 51miz Basic Information
9.21.2 51miz Digital Visual Content Product Overview
9.21.3 51miz Digital Visual Content Product Market Performance
9.21.4 51miz Business Overview
9.21.5 51miz Recent Developments
10 Digital Visual Content Market Forecast by Region
10.1 Global Digital Visual Content Market Size Forecast
10.2 Global Digital Visual Content Market Forecast by Region
10.2.1 North America Market Size Forecast by Country
10.2.2 Europe Digital Visual Content Market Size Forecast by Country
10.2.3 Asia Pacific Digital Visual Content Market Size Forecast by Region
10.2.4 South America Digital Visual Content Market Size Forecast by Country
10.2.5 Middle East and Africa Forecasted Sales of Digital Visual Content by Country
11 Forecast Market by Type and by Application (2026-2035)
11.1 Global Digital Visual Content Market Forecast by Type (2026-2035)
11.1.1 Global Digital Visual Content Market Size Forecast by Type (2026-2035)
11.2 Global Digital Visual Content Market Forecast by Application (2026-2035)
11.2.1 Global Digital Visual Content Market Size (M USD) Forecast by Application (2026-2035)
12 Conclusion and Key Findings
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