
Global Adult Coloring Book Market Research Report 2025(Status and Outlook)
Description
Report Overview
The adult coloring book market has emerged as a significant segment within the broader publishing and wellness industries, catering to adults seeking stress relief, creativity, and mindfulness. These books feature intricate designs, patterns, and themes ranging from nature and animals to abstract art and pop culture, appealing to diverse consumer preferences. The market has grown rapidly due to increasing awareness of mental health benefits, with coloring recognized as a therapeutic activity that reduces anxiety and promotes relaxation. Digital and physical formats coexist, with print books dominating due to their tactile appeal, while digital versions offer convenience through apps and printable PDFs. The competitive landscape includes independent artists, niche publishers, and major brands, with customization and premium materials (e.g., high-quality paper, themed content) driving differentiation. Demand is further fueled by social media trends, influencer endorsements, and gifting occasions, positioning adult coloring books as both a hobby and a self-care product. Regional markets vary, with North America and Europe leading adoption, while emerging economies show growth potential as disposable incomes rise and wellness trends gain traction. Challenges include market saturation and the need for continuous innovation in design and themes to retain consumer interest.
The global Adult Coloring Book market size was estimated at USD 500.55 million in 2024 and is projected to grow at a compound annual growth rate (CAGR) of 5.50% during the forecast period.
This report offers a comprehensive and in-depth analysis of the global Adult Coloring Book market, covering all critical facets from a broad macroeconomic overview to detailed micro-level insights. It examines market size, competitive landscape, emerging development trends, niche segments, key drivers and challenges, as well as conducts SWOT and value chain analyses.
The insights provided enable readers to understand the competitive dynamics within the industry and formulate effective strategies to enhance profitability and market positioning. Additionally, the report presents a clear framework for evaluating the current status and future outlook of business organizations operating in this sector.
A significant focus of this report lies in the competitive landscape of the global Adult Coloring Book market. It offers detailed profiles of major players, including their market shares, performance metrics, product portfolios, and operational status. This enables stakeholders to identify leading competitors and gain a nuanced understanding of market rivalry and structure.
In summary, this report serves as an essential resource for industry participants, investors, researchers, consultants, and business strategists, as well as anyone planning to enter or expand their presence in the Adult Coloring Book market.
Global Adult Coloring Book Market: Market Segmentation Analysis
This research report provides a detailed segmentation of the market by region (country), key manufacturers, product type, and application. Market segmentation divides the overall market into distinct subsets based on factors such as product categories, end-user industries, geographic locations, and other relevant criteria.
A clear understanding of these market segments enables decision-makers to tailor their product development, sales, and marketing strategies more effectively to meet the unique needs of each segment. Leveraging market segmentation insights can significantly enhance targeted approaches, optimize resource allocation, and accelerate product innovation cycles by aligning offerings with the specific demands of diverse customer groups.
Key Company
Johanna Basford
Blue Star Coloring
Dover Publications
ColorIt
Art Therapy Coloring
Lilt Kids Coloring Books
ColoringNotebook
Market Segmentation (by Type)
Abstract
Figurative
Market Segmentation (by Application)
Online Sales
Offline Sales
Geographic Segmentation
North America (USA, Canada, Mexico)
Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
South America (Brazil, Argentina, Columbia, Rest of South America)
The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
Industry drivers, restraints, and opportunities covered in the study
Neutral perspective on the market performance
Recent industry trends and developments
Competitive landscape & strategies of key players
Potential & niche segments and regions exhibiting promising growth covered
Historical, current, and projected market size, in terms of value
In-depth analysis of the Adult Coloring Book Market
Overview of the regional outlook of the Adult Coloring Book Market:
Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Adult Coloring Book Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 shares the main producing countries of Adult Coloring Book, their output value, profit level, regional supply, production capacity layout, etc. from the supply side.
Chapter 10 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 11 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 12 provides a quantitative analysis of the market size and development potential of each market segment in the next five years.
Chapter 13 is the main points and conclusions of the report.
Key Reasons to Buy this Report:
Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
This enables you to anticipate market changes to remain ahead of your competitors
You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
Provision of market value data for each segment and sub-segment
Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
Provides insight into the market through Value Chain
Market dynamics scenario, along with growth opportunities of the market in the years to come
The adult coloring book market has emerged as a significant segment within the broader publishing and wellness industries, catering to adults seeking stress relief, creativity, and mindfulness. These books feature intricate designs, patterns, and themes ranging from nature and animals to abstract art and pop culture, appealing to diverse consumer preferences. The market has grown rapidly due to increasing awareness of mental health benefits, with coloring recognized as a therapeutic activity that reduces anxiety and promotes relaxation. Digital and physical formats coexist, with print books dominating due to their tactile appeal, while digital versions offer convenience through apps and printable PDFs. The competitive landscape includes independent artists, niche publishers, and major brands, with customization and premium materials (e.g., high-quality paper, themed content) driving differentiation. Demand is further fueled by social media trends, influencer endorsements, and gifting occasions, positioning adult coloring books as both a hobby and a self-care product. Regional markets vary, with North America and Europe leading adoption, while emerging economies show growth potential as disposable incomes rise and wellness trends gain traction. Challenges include market saturation and the need for continuous innovation in design and themes to retain consumer interest.
The global Adult Coloring Book market size was estimated at USD 500.55 million in 2024 and is projected to grow at a compound annual growth rate (CAGR) of 5.50% during the forecast period.
This report offers a comprehensive and in-depth analysis of the global Adult Coloring Book market, covering all critical facets from a broad macroeconomic overview to detailed micro-level insights. It examines market size, competitive landscape, emerging development trends, niche segments, key drivers and challenges, as well as conducts SWOT and value chain analyses.
The insights provided enable readers to understand the competitive dynamics within the industry and formulate effective strategies to enhance profitability and market positioning. Additionally, the report presents a clear framework for evaluating the current status and future outlook of business organizations operating in this sector.
A significant focus of this report lies in the competitive landscape of the global Adult Coloring Book market. It offers detailed profiles of major players, including their market shares, performance metrics, product portfolios, and operational status. This enables stakeholders to identify leading competitors and gain a nuanced understanding of market rivalry and structure.
In summary, this report serves as an essential resource for industry participants, investors, researchers, consultants, and business strategists, as well as anyone planning to enter or expand their presence in the Adult Coloring Book market.
Global Adult Coloring Book Market: Market Segmentation Analysis
This research report provides a detailed segmentation of the market by region (country), key manufacturers, product type, and application. Market segmentation divides the overall market into distinct subsets based on factors such as product categories, end-user industries, geographic locations, and other relevant criteria.
A clear understanding of these market segments enables decision-makers to tailor their product development, sales, and marketing strategies more effectively to meet the unique needs of each segment. Leveraging market segmentation insights can significantly enhance targeted approaches, optimize resource allocation, and accelerate product innovation cycles by aligning offerings with the specific demands of diverse customer groups.
Key Company
Johanna Basford
Blue Star Coloring
Dover Publications
ColorIt
Art Therapy Coloring
Lilt Kids Coloring Books
ColoringNotebook
Market Segmentation (by Type)
Abstract
Figurative
Market Segmentation (by Application)
Online Sales
Offline Sales
Geographic Segmentation
North America (USA, Canada, Mexico)
Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
South America (Brazil, Argentina, Columbia, Rest of South America)
The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
Industry drivers, restraints, and opportunities covered in the study
Neutral perspective on the market performance
Recent industry trends and developments
Competitive landscape & strategies of key players
Potential & niche segments and regions exhibiting promising growth covered
Historical, current, and projected market size, in terms of value
In-depth analysis of the Adult Coloring Book Market
Overview of the regional outlook of the Adult Coloring Book Market:
Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Adult Coloring Book Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 shares the main producing countries of Adult Coloring Book, their output value, profit level, regional supply, production capacity layout, etc. from the supply side.
Chapter 10 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 11 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 12 provides a quantitative analysis of the market size and development potential of each market segment in the next five years.
Chapter 13 is the main points and conclusions of the report.
Key Reasons to Buy this Report:
Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
This enables you to anticipate market changes to remain ahead of your competitors
You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
Provision of market value data for each segment and sub-segment
Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
Provides insight into the market through Value Chain
Market dynamics scenario, along with growth opportunities of the market in the years to come
Table of Contents
132 Pages
- 1 Research Methodology and Statistical Scope
- 1.1 Market Definition and Statistical Scope of Adult Coloring Book
- 1.2 Key Market Segments
- 1.2.1 Adult Coloring Book Segment by Type
- 1.2.2 Adult Coloring Book Segment by Application
- 1.3 Methodology & Sources of Information
- 1.3.1 Research Methodology
- 1.3.2 Research Process
- 1.3.3 Market Breakdown and Data Triangulation
- 1.3.4 Base Year
- 1.3.5 Report Assumptions & Caveats
- 2 Adult Coloring Book Market Overview
- 2.1 Global Market Overview
- 2.1.1 Global Adult Coloring Book Market Size (M USD) Estimates and Forecasts (2020-2033)
- 2.1.2 Global Adult Coloring Book Sales Estimates and Forecasts (2020-2033)
- 2.2 Market Segment Executive Summary
- 2.3 Global Market Size by Region
- 3 Adult Coloring Book Market Competitive Landscape
- 3.1 Company Assessment Quadrant
- 3.2 Global Adult Coloring Book Product Life Cycle
- 3.3 Global Adult Coloring Book Sales by Manufacturers (2020-2025)
- 3.4 Global Adult Coloring Book Revenue Market Share by Manufacturers (2020-2025)
- 3.5 Adult Coloring Book Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
- 3.6 Global Adult Coloring Book Average Price by Manufacturers (2020-2025)
- 3.7 Manufacturers’ Manufacturing Sites, Areas Served, and Product Types
- 3.8 Adult Coloring Book Market Competitive Situation and Trends
- 3.8.1 Adult Coloring Book Market Concentration Rate
- 3.8.2 Global 5 and 10 Largest Adult Coloring Book Players Market Share by Revenue
- 3.8.3 Mergers & Acquisitions, Expansion
- 4 Adult Coloring Book Industry Chain Analysis
- 4.1 Adult Coloring Book Industry Chain Analysis
- 4.2 Market Overview of Key Raw Materials
- 4.3 Midstream Market Analysis
- 4.4 Downstream Customer Analysis
- 5 The Development and Dynamics of Adult Coloring Book Market
- 5.1 Key Development Trends
- 5.2 Driving Factors
- 5.3 Market Challenges
- 5.4 Industry News
- 5.4.1 New Product Developments
- 5.4.2 Mergers & Acquisitions
- 5.4.3 Expansions
- 5.4.4 Collaboration/Supply Contracts
- 5.5 PEST Analysis
- 5.5.1 Industry Policies Analysis
- 5.5.2 Economic Environment Analysis
- 5.5.3 Social Environment Analysis
- 5.5.4 Technological Environment Analysis
- 5.6 Global Adult Coloring Book Market Porter's Five Forces Analysis
- 5.6.1 Global Trade Frictions
- 5.6.2 U.S. Tariff Policy – April 2025
- 5.6.3 Global Trade Frictions and Their Impacts to Adult Coloring Book Market
- 5.7 ESG Ratings of Leading Companies
- 6 Adult Coloring Book Market Segmentation by Type
- 6.1 Evaluation Matrix of Segment Market Development Potential (Type)
- 6.2 Global Adult Coloring Book Sales Market Share by Type (2020-2025)
- 6.3 Global Adult Coloring Book Market Size Market Share by Type (2020-2025)
- 6.4 Global Adult Coloring Book Price by Type (2020-2025)
- 7 Adult Coloring Book Market Segmentation by Application
- 7.1 Evaluation Matrix of Segment Market Development Potential (Application)
- 7.2 Global Adult Coloring Book Market Sales by Application (2020-2025)
- 7.3 Global Adult Coloring Book Market Size (M USD) by Application (2020-2025)
- 7.4 Global Adult Coloring Book Sales Growth Rate by Application (2020-2025)
- 8 Adult Coloring Book Market Sales by Region
- 8.1 Global Adult Coloring Book Sales by Region
- 8.1.1 Global Adult Coloring Book Sales by Region
- 8.1.2 Global Adult Coloring Book Sales Market Share by Region
- 8.2 Global Adult Coloring Book Market Size by Region
- 8.2.1 Global Adult Coloring Book Market Size by Region
- 8.2.2 Global Adult Coloring Book Market Size Market Share by Region
- 8.3 North America
- 8.3.1 North America Adult Coloring Book Sales by Country
- 8.3.2 North America Adult Coloring Book Market Size by Country
- 8.3.3 U.S. Market Overview
- 8.3.4 Canada Market Overview
- 8.3.5 Mexico Market Overview
- 8.4 Europe
- 8.4.1 Europe Adult Coloring Book Sales by Country
- 8.4.2 Europe Adult Coloring Book Market Size by Country
- 8.4.3 Germany Market Overview
- 8.4.4 France Market Overview
- 8.4.5 U.K. Market Overview
- 8.4.6 Italy Market Overview
- 8.4.7 Spain Market Overview
- 8.5 Asia Pacific
- 8.5.1 Asia Pacific Adult Coloring Book Sales by Region
- 8.5.2 Asia Pacific Adult Coloring Book Market Size by Region
- 8.5.3 China Market Overview
- 8.5.4 Japan Market Overview
- 8.5.5 South Korea Market Overview
- 8.5.6 India Market Overview
- 8.5.7 Southeast Asia Market Overview
- 8.6 South America
- 8.6.1 South America Adult Coloring Book Sales by Country
- 8.6.2 South America Adult Coloring Book Market Size by Country
- 8.6.3 Brazil Market Overview
- 8.6.4 Argentina Market Overview
- 8.6.5 Columbia Market Overview
- 8.7 Middle East and Africa
- 8.7.1 Middle East and Africa Adult Coloring Book Sales by Region
- 8.7.2 Middle East and Africa Adult Coloring Book Market Size by Region
- 8.7.3 Saudi Arabia Market Overview
- 8.7.4 UAE Market Overview
- 8.7.5 Egypt Market Overview
- 8.7.6 Nigeria Market Overview
- 8.7.7 South Africa Market Overview
- 9 Adult Coloring Book Market Production by Region
- 9.1 Global Production of Adult Coloring Book by Region(2020-2025)
- 9.2 Global Adult Coloring Book Revenue Market Share by Region (2020-2025)
- 9.3 Global Adult Coloring Book Production, Revenue, Price and Gross Margin (2020-2025)
- 9.4 North America Adult Coloring Book Production
- 9.4.1 North America Adult Coloring Book Production Growth Rate (2020-2025)
- 9.4.2 North America Adult Coloring Book Production, Revenue, Price and Gross Margin (2020-2025)
- 9.5 Europe Adult Coloring Book Production
- 9.5.1 Europe Adult Coloring Book Production Growth Rate (2020-2025)
- 9.5.2 Europe Adult Coloring Book Production, Revenue, Price and Gross Margin (2020-2025)
- 9.6 Japan Adult Coloring Book Production (2020-2025)
- 9.6.1 Japan Adult Coloring Book Production Growth Rate (2020-2025)
- 9.6.2 Japan Adult Coloring Book Production, Revenue, Price and Gross Margin (2020-2025)
- 9.7 China Adult Coloring Book Production (2020-2025)
- 9.7.1 China Adult Coloring Book Production Growth Rate (2020-2025)
- 9.7.2 China Adult Coloring Book Production, Revenue, Price and Gross Margin (2020-2025)
- 10 Key Companies Profile
- 10.1 Johanna Basford
- 10.1.1 Johanna Basford Basic Information
- 10.1.2 Johanna Basford Adult Coloring Book Product Overview
- 10.1.3 Johanna Basford Adult Coloring Book Product Market Performance
- 10.1.4 Johanna Basford Business Overview
- 10.1.5 Johanna Basford SWOT Analysis
- 10.1.6 Johanna Basford Recent Developments
- 10.2 Blue Star Coloring
- 10.2.1 Blue Star Coloring Basic Information
- 10.2.2 Blue Star Coloring Adult Coloring Book Product Overview
- 10.2.3 Blue Star Coloring Adult Coloring Book Product Market Performance
- 10.2.4 Blue Star Coloring Business Overview
- 10.2.5 Blue Star Coloring SWOT Analysis
- 10.2.6 Blue Star Coloring Recent Developments
- 10.3 Dover Publications
- 10.3.1 Dover Publications Basic Information
- 10.3.2 Dover Publications Adult Coloring Book Product Overview
- 10.3.3 Dover Publications Adult Coloring Book Product Market Performance
- 10.3.4 Dover Publications Business Overview
- 10.3.5 Dover Publications SWOT Analysis
- 10.3.6 Dover Publications Recent Developments
- 10.4 ColorIt
- 10.4.1 ColorIt Basic Information
- 10.4.2 ColorIt Adult Coloring Book Product Overview
- 10.4.3 ColorIt Adult Coloring Book Product Market Performance
- 10.4.4 ColorIt Business Overview
- 10.4.5 ColorIt Recent Developments
- 10.5 Art Therapy Coloring
- 10.5.1 Art Therapy Coloring Basic Information
- 10.5.2 Art Therapy Coloring Adult Coloring Book Product Overview
- 10.5.3 Art Therapy Coloring Adult Coloring Book Product Market Performance
- 10.5.4 Art Therapy Coloring Business Overview
- 10.5.5 Art Therapy Coloring Recent Developments
- 10.6 Lilt Kids Coloring Books
- 10.6.1 Lilt Kids Coloring Books Basic Information
- 10.6.2 Lilt Kids Coloring Books Adult Coloring Book Product Overview
- 10.6.3 Lilt Kids Coloring Books Adult Coloring Book Product Market Performance
- 10.6.4 Lilt Kids Coloring Books Business Overview
- 10.6.5 Lilt Kids Coloring Books Recent Developments
- 10.7 ColoringNotebook
- 10.7.1 ColoringNotebook Basic Information
- 10.7.2 ColoringNotebook Adult Coloring Book Product Overview
- 10.7.3 ColoringNotebook Adult Coloring Book Product Market Performance
- 10.7.4 ColoringNotebook Business Overview
- 10.7.5 ColoringNotebook Recent Developments
- 11 Adult Coloring Book Market Forecast by Region
- 11.1 Global Adult Coloring Book Market Size Forecast
- 11.2 Global Adult Coloring Book Market Forecast by Region
- 11.2.1 North America Market Size Forecast by Country
- 11.2.2 Europe Adult Coloring Book Market Size Forecast by Country
- 11.2.3 Asia Pacific Adult Coloring Book Market Size Forecast by Region
- 11.2.4 South America Adult Coloring Book Market Size Forecast by Country
- 11.2.5 Middle East and Africa Forecasted Sales of Adult Coloring Book by Country
- 12 Forecast Market by Type and by Application (2026-2033)
- 12.1 Global Adult Coloring Book Market Forecast by Type (2026-2033)
- 12.1.1 Global Forecasted Sales of Adult Coloring Book by Type (2026-2033)
- 12.1.2 Global Adult Coloring Book Market Size Forecast by Type (2026-2033)
- 12.1.3 Global Forecasted Price of Adult Coloring Book by Type (2026-2033)
- 12.2 Global Adult Coloring Book Market Forecast by Application (2026-2033)
- 12.2.1 Global Adult Coloring Book Sales (K Units) Forecast by Application
- 12.2.2 Global Adult Coloring Book Market Size (M USD) Forecast by Application (2026-2033)
- 13 Conclusion and Key Findings
Pricing
Currency Rates
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