United States Two Wheelers Market Overview, 2030

The US two-wheeler market is currently in a mature yet evolving phase of development, with strong foundational demand in traditional segments alongside rapid growth in newer categories. Two-wheeler technology is in a constant state of evolution. The USA two-wheeler market is experiencing a rapid technological evolution, with innovations increasingly focused on bolstering rider safety and enhancing performance. Advanced features, once exclusive to premium motorcycles, are now becoming more accessible across various segments. Safety-focused innovations are paramount. Traction control is becoming common, preventing rear wheel spin and promoting stability. AR helmet technology offers integrated GPS, speedometers, and even 360-degree road views, minimizing distractions and improving situational awareness. Vehicle-to-Vehicle which is V2V communication is emerging, allowing bikes to wirelessly share data for early hazard warnings, significantly boosting collision avoidance. Beyond safety, connectivity and efficiency are key. Internet of Things IoT technology is transforming urban mobility, notably through rideshare services that allow app-based scooter booking and payment. For electric models, the focus is on e-bikes with longer ranges and smaller batteries, addressing current limitations of bulky power packs to enhance practicality for longer distances. These advancements collectively underscore a dynamic and innovative future for the US two-wheeler landscape.

According to the research report ""USA Two Wheeler Market Overview, 2030,"" published by Bonafide Research, the USA Two Wheeler market is anticipated to grow at more than 2.46% CAGR from 2025 to 2030. The USA Two-Wheeler Market is currently experiencing dynamic shifts. Drivers include increasing urbanization and traffic congestion, making two-wheelers an agile and efficient commuting solution. Escalating fuel prices further boost demand for cost-effective transportation. The growing appeal of recreational riding and adventure touring segments also significantly contributes to market growth. Furthermore, continuous technological advancements, such as improved safety features e.g., advanced braking systems, rider aids and enhanced connectivity, draw in new buyers. Government incentives and supportive policies promoting electric vehicles are acting as a powerful stimulant, particularly for the electric two-wheeler segment. However, several restraints impede the market's full potential. The high upfront cost associated with premium and large-engine motorcycles remains a significant barrier for many consumers. Safety concerns and associated accident rates can deter potential riders, though ongoing efforts in rider training and technological safety enhancements aim to mitigate this. Despite these constraints, numerous opportunities exist. Continued advancements in battery technology promise to extend range, reduce charging times, and lower the cost of electric two-wheelers, making them more accessible Motorcycle is solidifying its premium cruiser segment while subtly expanding into performance-oriented FTR models. Japanese manufacturers Honda, Yamaha, Kawasaki, Suzuki continually update their diverse ranges, increasingly integrating hybrid and electric offerings. Pure-play electric manufacturer Zero Motorcycles is pushing battery technology boundaries with new models. European brands like BMW, Ducati, KTM, and Triumph are leveraging their strengths while also developing electric prototypes.

The USA two-wheeler market is diverse, segmented by vehicle type, engine capacity, and propulsion technology, each with distinct trends and consumer bases. The USA two-wheeler market is dynamic and categorized by vehicle type, engine capacity, and propulsion technology. Motorcycles hold the largest revenue share, driven by continuous innovation and diverse rider preferences. Sub-segments like Cruisers appeal to traditional enthusiasts, while Sportbikes attract performance-focused, often younger, demographics. Touring bikes cater to long-distance comfort, and the Adventure segment is rapidly growing, offering versatile on off-road capabilities. Standard bikes and Dirt Bikes Off-Road also contribute significantly. A key trend is the diversification of preferences, including increasing interest in adventure touring and accessible entry-level models, alongside strong demand for customization. Scooters represent a smaller but growing urban utility segment. Though a minor share compared to motorcycles, the North American electric scooter and motorcycle market, is projected to grow significantly, especially with the rise of urban commuting, last-mile delivery, and electric kick scooters for micro-mobility. The Electric Two-Wheeler segment is the fastest-growing. The US electric two-wheeler market is projected for substantial expansion, driven by environmental concerns, government incentives, lower running costs, and significant battery technology advancements like increased range and reduced charging times. Mopeds occupy a niche market, characterized by lower speed and engine capacity. They hold a relatively small market share and modest growth, primarily used for very short commutes or recreational purposes in specific regulatory environments.

The USA two-wheeler market is segmented significantly by engine capacity, reflecting diverse rider needs and preferences, from urban commuting to high-performance recreational riding. <150 CC This segment is experiencing notable growth, largely appealing to new riders, urban commuters, and budget-conscious consumers. Its rising market share is driven by the increasing availability of affordable, fuel-efficient models, including small-displacement Sportbikes and standard designs. These bikes are highly valued for their low upfront cost, excellent fuel economy, and superior maneuverability in congested city environments, making them ideal for daily commuting. 151 - 400 CC This segment is gaining considerable popularity, striking a crucial balance between performance and accessibility. It's a sweet spot for both entry-level riders seeking more power than smaller bikes and experienced riders desiring nimble, fun-to-ride machines. This range offers sufficient power for highway travel while remaining manageable and relatively affordable, positioning it as a strong growth area for both new and returning riders in the US.401 - 800 CC This segment consistently experiences strong demand, appealing to riders who want a robust blend of power, versatility, and comfort without the higher cost or bulk of the largest displacement bikes. It's particularly favored for adventure touring and recreational riding due to its capable engines and ergonomic designs suitable for longer journeys and diverse terrains. > 801 CC This segment is predominantly characterized by premium, high-performance, and large touring motorcycles. While not leading in sheer unit sales, it commands substantial revenue due to higher price points. This category includes large cruisers, heavy touring bikes, and super-Sportbikes, primarily appealing to experienced riders who prioritize raw power, luxury features, and unparalleled comfort for long-distance travel.

The USA two-wheeler market, while perhaps not as dominant in terms of sheer volume as some Asian markets where two-wheelers are primary transportation, is a significant and evolving landscape. It's characterized by a strong recreational culture for Internal Combustion Engine (ICE) motorcycles and a rapidly growing, albeit still smaller, Electric Two-Wheeler (E2W) segment driven by sustainability trends and urban mobility needs. The USA boasts a rich motorcycle culture, with iconic brands like Harley-Davidson and Indian, alongside major Japanese manufacturers like Honda, Yamaha, Kawasaki, and Suzuki. While recreational use is prominent, motorcycles are also gaining traction as a mode of transportation for commuters, especially smaller displacement models (200cc to 400cc), due to rising fuel costs and urban traffic congestion. The Electric Two-Wheeler (E2W) market in the USA is experiencing robust growth, driven by increasing consumer preference for sustainable and cost-efficient mobility solutions. Events like Daytona Bike Week and Sturgis Motorcycle Rally attract thousands of enthusiasts annually, reinforcing the recreational aspect. The extensive network of gas stations, repair shops, and parts availability across the country continues to support the ICE market. Growing awareness of climate change and pollution, coupled with a desire for eco-friendly transportation, is a major catalyst. Moreover, increased investment and funding for two-wheeler production, particularly in the electric sector, can accelerate overall market expansion. The market faces distinct challenges. Supply chain disruptions, as experienced in recent years, can significantly impact manufacturing and product availability. Competition from alternative transportation modes, including public transit, car-sharing, and micro-mobility options like e-scooters, necessitates continuous innovation from two-wheeler manufacturers.

Considered in this report
• Historic Year: 2019
• Base year: 2024
• Estimated year: 2025
• Forecast year: 2030

Aspects covered in this report
• Two Wheelers Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Type
• Motorcycle
• Scooters
• Electric Two-Wheeler
• Mopeds

By Engine Capacity
• <150 CC
• 151 -400 CC
• 401- 800CC
• > 801 CC

By Price
• ICE
• Electric Show more