Flexographic printing, commonly known as flexo, is a modern printing process widely used in the packaging industry. Flexographic printing is a technique that uses flexible relief plates to print on various substrates, including plastic, metallic films, cellophane, and paper. It is favored for its versatility, efficiency, and ability to print on a wide range of materials, making it ideal for packaging applications such as labels, corrugated cardboard, flexible packaging, and folding cartons. The process involves a rotating plate cylinder, an anilox roll that meters ink onto the plate, and an impression cylinder that presses the substrate onto the plate. This method allows for high-speed printing, making it a cost-effective solution for large production runs. One of the primary advantages of flexographic printing is its ability to produce high-quality prints with consistent color accuracy. Advances in technology have significantly improved the quality of flexographic printing, making it comparable to other printing methods such as offset and gravure. Innovations in plate-making, such as digital imaging and laser engraving, have enhanced the precision and detail of flexographic prints. Additionally, the development of high-performance inks and coatings has expanded the capabilities of flexo printing, allowing for vibrant colors, special effects, and enhanced durability. The flexographic printing industry has witnessed substantial growth in recent years, driven by the increasing demand for flexible packaging solutions. The rise of e-commerce and the need for sustainable packaging have further fueled the growth of the flexo market. Flexible packaging offers numerous benefits, including lightweight, durability, and reduced material usage, making it an attractive option for manufacturers and consumers alike. The flexo industry has responded to these trends by developing eco-friendly inks, coatings, and substrates that minimize environmental impact and support sustainability initiatives.
According to the research report “Global Flexographic printing Market Outlook, 2030” published by Bonafide Research, the global Flexographic printing market is projected to reach market size of USD 12.03 Billion by 2030 increasing from USD 9.07 Billion in 2024, growing with 4.92% CAGR by 2025-30. In terms of market segmentation, the flexographic printing industry can be divided into several categories based on application, substrate, and end-use industry. The packaging segment holds the largest share of the market, driven by the growing demand for packaged goods in the food and beverage, pharmaceutical, and personal care industries. Flexographic printing is widely used for producing labels, pouches, bags, and wraps that require high-quality graphics and text. The corrugated segment is another significant application area, where flexo is used to print on cardboard boxes and containers for shipping and retail display. The flexographic printing industry is also segmented by substrate type, including plastic films, paper, and metallic foils. Plastic films are the most commonly used substrate in flexo printing due to their versatility, durability, and cost-effectiveness. Paper substrates are popular for applications such as labels, tags, and folding cartons, where a more natural and eco-friendly appearance is desired. Metallic foils are used for high-end packaging that requires a premium look and feel, such as luxury goods and promotional items. In terms of end-use industries, the food and beverage sector is the largest consumer of flexographic printing, driven by the need for attractive and informative packaging that enhances product appeal and compliance with regulatory requirements. The pharmaceutical industry also relies heavily on flexo printing for labels, inserts, and packaging that require precise and legible printing of critical information. Other significant end-use industries include personal care, household products, and industrial goods, where flexographic printing is used for branding, marketing, and product identification. The flexographic printing industry is characterized by a competitive landscape, with numerous players ranging from large multinational corporations to small and medium-sized enterprises. Key players in the market include companies such as Bobst, Mark Andy Inc., Windmöller & Hölscher, and Nilpeter A/S, which offer a wide range of flexographic printing equipment, solutions, and services. These companies are focused on innovation and technological advancements to enhance the capabilities of flexo printing and meet the evolving needs of customers.
Market Drivers
• Growth in Sustainable Packaging Demand: As sustainability becomes a key priority, flexographic printing is gaining traction due to its compatibility with eco-friendly substrates (like biodegradable films and recycled paper) and low-VOC water-based inks. Brands are pushing for greener print technologies, making flexo an ideal choice.
• Rapid Expansion of Food & Beverage and E-commerce Sectors: Flexographic printing is highly suitable for high-volume packaging like labels, pouches, and corrugated boxes used in FMCG and online retail. The booming demand for branded, customizable, and safe packaging is fueling investment in flexo presses.
Market Challenges
• Competition from Digital Printing: While flexo is ideal for long-run jobs, digital printing is quickly eating into its market share for short runs due to faster turnaround, variable data printing, and lower setup costs. This puts pressure on flexo printers to improve efficiency and turnaround times.
• High Initial Equipment and Plate Costs: Although flexographic printing has low per-unit costs at scale, the upfront investment in press equipment and photopolymer plates remains a barrier—especially for small and medium businesses trying to enter the market.
Market Trends
• Hybrid Press Technologies: A growing number of manufacturers are integrating flexographic units with digital modules to form hybrid presses. These systems allow for variable data, personalization, and long-run efficiency in a single workflow, giving printers more flexibility.
• Automation and Smart Presses: Automation in plate mounting, color control, and job changeovers is becoming standard. With AI-driven color matching and IoT-enabled maintenance systems, printers are reducing downtime and waste, improving productivity and print quality.
Flexographic printing ink is leading the flexographic printing market because of its rapid drying properties, versatility across various substrates, and compatibility with eco-friendly formulations that meet modern sustainability demands.
Flexographic printing inks are specially formulated to dry quickly through evaporation or UV curing, enabling high-speed production and reducing downtime in printing processes—an essential advantage for the fast-paced packaging and labeling industries. These inks are highly versatile, adhering effectively to a wide range of substrates including paper, plastics, films, and metals, which are commonly used in packaging for food, beverages, pharmaceuticals, and consumer goods. Moreover, advancements in ink technology have led to the development of water-based, UV, and solvent-free inks that not only produce vibrant and durable prints but also minimize harmful emissions and environmental impact. This compatibility with sustainable materials and regulations makes flexographic inks particularly attractive to brands and converters aiming to meet increasing consumer and governmental pressure for greener packaging solutions. The combination of high efficiency, substrate flexibility, and eco-conscious innovation solidifies flexographic printing inks as a key driver and leading component of the overall flexographic printing market.
Water-based inks are leading the flexographic printing market due to their environmentally friendly nature, safety for food packaging, and ability to deliver high-quality, vibrant prints while complying with stringent regulatory standards.
Water-based inks have gained significant traction in the flexographic printing market primarily because they offer a sustainable alternative to solvent-based inks, addressing increasing environmental concerns and strict regulations on volatile organic compounds (VOCs). These inks use water as the primary solvent, which drastically reduces harmful emissions and workplace hazards, making them safer for both printers and consumers. Their suitability for food and pharmaceutical packaging is especially critical, as they meet rigorous safety and compliance requirements without compromising on print quality. Water-based inks also provide excellent adhesion to a variety of substrates commonly used in flexible packaging, such as paper, cardboard, and certain plastics, enabling vibrant colors and sharp images essential for brand differentiation. Additionally, technological advancements have improved their drying speed and durability, overcoming earlier limitations and making them practical for high-speed, large-scale flexographic production. This combination of environmental benefits, regulatory compliance, and printing performance has made water-based inks a dominant and rapidly growing choice in the flexographic printing industry.
Central Impression (CI) presses are leading in the flexographic printing market due to their superior print quality, efficient registration, and ability to handle high-speed, multi-color printing on flexible packaging substrates.
Central Impression presses have become the preferred choice in the flexographic printing market primarily because their unique design offers unparalleled advantages in print consistency and efficiency, especially for flexible packaging applications. In a CI press, the substrate is wrapped around a large central impression cylinder, while multiple printing stations surround it, allowing for precise alignment and stable substrate handling throughout the printing process. This configuration significantly reduces web tension and registration errors, leading to sharper, more accurate multi-color prints, which are crucial for premium packaging aesthetics. Additionally, CI presses support faster printing speeds and quicker job changeovers, which enhances productivity and lowers overall production costs. Their capability to efficiently handle a wide range of substrates—including films, foils, and laminates—makes them versatile for various packaging needs. Furthermore, the centralized design facilitates better ink transfer and drying control, improving overall print quality and reducing waste. These performance benefits, combined with growing demand for high-quality, visually appealing packaging, have solidified Central Impression presses as the leading technology in the flexographic printing industry.
North America is leading the flexographic printing market due to its advanced packaging industry, high adoption of innovative printing technologies, and strong demand from key sectors like food & beverage, pharmaceuticals, and e-commerce.
North America’s leadership in the flexographic printing market stems from a combination of well-established packaging industries and a strong focus on technological innovation. The region is home to some of the world’s largest food and beverage, pharmaceutical, and consumer goods companies, all of which require high-quality, efficient, and sustainable packaging solutions. Flexographic printing meets these demands with its ability to produce durable, vibrant, and customizable prints on a variety of substrates, essential for brand differentiation and compliance with stringent packaging regulations. Moreover, North American manufacturers and converters have rapidly embraced advanced flexo technologies such as Central Impression presses, hybrid digital-flexo systems, and automated workflows that boost productivity and reduce waste. Additionally, increasing consumer awareness around sustainable packaging has driven the adoption of eco-friendly inks and substrates, further strengthening the market. The robust e-commerce sector also fuels demand for flexible packaging, labels, and corrugated boxes, where flexographic printing excels.
• In June 2024, Mark Andy Inc. announced a strategic partnership with RotoMetals, a company specializing in the manufacture of high-precision rotary tooling solutions, particularly for the flexographic printing industry. This collaboration intends to leverage Rotometal's expertise in tooling with Mark Andy's printing technology capabilities to develop innovative solutions that enhance printing quality, efficiency, and productivity for flexographic printers. The partnership aims to address industry challenges and meet the evolving needs of flexographic printers through cutting-edge tooling innovations and collaborative research and development efforts.
• In June 2024, Comexi introduced two new models at Drupa 2024. Expanding its flexographic press lineup, Comexi adds the F1 Evolution to its roster, complementing the existing F2 Evolution, F2 Origin, and F4 models. Additionally, the company is debuting a broader offset CI model tailored for the flexible packaging and paper sectors. The F1 Evolution boasts a printing speed of 600 m per minute, a printing width of up to 1690mm, and advancements up to 1,260 mm. Noteworthy features include the option for a robotic arm for swift sleeve and anilox changes. Comexi's GeniusTech range further enhances the press with offerings like Genius Print for streamlined initial setup, Genius Dry for efficient drying, Genius Flow for rapid cleaning, and an ergonomic design that simplifies maintenance.
• In June 2024, Zumbiel Packaging (USA) ordered an inline TRESU Flexo Innovator Dual ink Deck press from TRESU. This project leveraged the upgraded TRESU Flexo Innovator technology and the established Dual Ink Deck units. This combination permits operators to seamlessly switch jobs during production, minimizing waste and maximizing production efficiency. With TRESU's cutting-edge technology, Zumbiel Packaging can produce and convert high-quality paperboard, achieving the industry's highest throughput and flexibility, all while reducing waste.
• In May 2024, Amcor plc opened its European Innovation Center (AICE) in Ghent, Belgium. This center is part of Amcor's expansion of its packaging innovation hubs around the world, which already include centers in the Latin America, U.S., and Asia Pacific regions. The AICE aims to pioneer new material technologies and designs that make packaging more sustainable, performant, and visually appealing. It would collaborate with brands and retailers from across Europe to develop packaging solutions that deliver better results for consumers and the environment.
Considered in this report
• Historic Year: 2019
• Base year: 2024
• Estimated year: 2025
• Forecast year: 2030
Aspects covered in this report
• Flexographic Printing Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Offering
• Flexographic Printing Machine
• Flexographic Printing Ink
By Type
• Water-based Inks
• Solvent-based Inks
• Energy-curable Inks
By Method
• Inline Type press
• Central Impression press
• Stack Type press
By Web Type
• Narrow web (up to 330 mm wide)
• medium web (330–650 mm wide)
• Wide web (over 650 mm wide)
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to this industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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