Global Waterborne Coatings Market Size Study & Forecast, by Resin Type (Acrylic, Polyester, Alkyd, Epoxy, Polyurethane, PTFE, PVDF, PVDC), Application, and Regional Forecasts 2025–2035

The Global Waterborne Coatings Market is valued at approximately USD 110.94 billion in 2024 and is expected to grow at a steady CAGR of 3.80% throughout the forecast period from 2025 to 2035. As global industries stride toward environmentally conscious and sustainable solutions, waterborne coatings are increasingly being relied upon to meet stringent regulatory and performance requirements. These coatings, primarily formulated using water as a solvent, offer a significantly lower volatile organic compound (VOC) emission profile compared to traditional solvent-based counterparts—positioning them as a favorable choice in both architectural and industrial domains. From exterior facades to automotive components and packaging materials, waterborne coatings deliver excellent adhesion, corrosion resistance, color retention, and aesthetic appeal across a spectrum of substrates and conditions.

The steady demand trajectory is underpinned by increased construction activity, especially in emerging economies, coupled with rising investments in green buildings. Moreover, stringent environmental norms introduced by regulatory bodies like the EPA (Environmental Protection Agency) and the EU’s REACH regulations have compelled manufacturers to reformulate their product portfolios and lean into water-based solutions. Industries are actively transitioning to these formulations not only to reduce carbon footprints but also to align with end-user demand for eco-labeled and LEED-certified materials. Simultaneously, technological advancements in resin chemistry—such as next-generation polyurethanes, acrylic hybrids, and self-crosslinking dispersions—have dramatically improved the durability and functional versatility of waterborne systems, allowing their expansion into traditionally solvent-dominated segments.

Regionally, North America currently dominates the global waterborne coatings market, driven by well-established infrastructure, renovation trends, and a robust industrial base that embraces green innovation. The U.S. and Canada have seen a marked increase in demand from automotive, aerospace, and general industrial applications, reinforced by supportive regulatory frameworks. Meanwhile, Asia Pacific is projected to witness the fastest growth over the coming decade, fueled by rapid urbanization, infrastructural expansion, and manufacturing resilience in countries like China, India, Vietnam, and South Korea. Europe, too, remains a lucrative market due to strict environmental compliance, an emphasis on circular economy principles, and consumer inclination toward sustainable building practices. Latin America and the Middle East & Africa are gradually catching up, catalyzed by foreign direct investments in public utilities, housing, and transportation.

Major market players included in this report are:
• BASF SE
• PPG Industries Inc.
• Akzo Nobel N.V.
• Sherwin-Williams Company
• RPM International Inc.
• Axalta Coating Systems
• Nippon Paint Holdings Co., Ltd.
• Kansai Paint Co., Ltd.
• Hempel A/S
• Valspar Corporation
• Jotun A/S
• Tikkurila Oyj
• Asian Paints Limited
• Berger Paints India Limited
• Sika AG

Global Waterborne Coatings Market Report Scope:
• Historical Data – 2023, 2024
• Base Year for Estimation – 2024
• Forecast period – 2025–2035
• Report Coverage – Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
• Regional Scope – North America; Europe; Asia Pacific; Latin America; Middle East & Africa

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players.

The detailed segments and sub-segments of the market are explained below:

By Resin Type:
• Acrylic
• Polyester
• Alkyd
• Epoxy
• Polyurethane
• PTFE
• PVDF
• PVDC

By Application:
• Architectural
• Industrial

By Region:

North America
• U.S.
• Canada

Europe
• UK
• Germany
• France
• Spain
• Italy
• Rest of Europe

Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• Rest of Asia Pacific

Latin America
• Brazil
• Mexico

Middle East & Africa
• UAE
• Saudi Arabia
• South Africa
• Rest of Middle East & Africa

Key Takeaways:
• Market Estimates & Forecast for 10 years from 2025 to 2035.
• Annualized revenues and regional level analysis for each market segment.
• Detailed analysis of geographical landscape with Country level analysis of major regions.
• Competitive landscape with information on major players in the market.
• Analysis of key business strategies and recommendations on future market approach.
• Analysis of competitive structure of the market.
• Demand side and supply side analysis of the market.

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Chapter 1. Global Waterborne Coatings Market Report Scope & Methodology
1.1. Research Objective
1.2. Research Methodology
1.2.1. Forecast Model
1.2.2. Desk Research
1.2.3. Top Down and Bottom-Up Approach
1.3. Research Attributes
1.4. Scope of the Study
1.4.1. Market Definition
1.4.2. Market Segmentation
1.5. Research Assumption
1.5.1. Inclusion & Exclusion
1.5.2. Limitations
1.5.3. Years Considered for the Study
Chapter 2. Executive Summary
2.1. CEO/CXO Standpoint
2.2. Strategic Insights
2.3. ESG Analysis
2.4. Key Findings
Chapter 3. Global Waterborne Coatings Market Forces Analysis
3.1. Market Forces Shaping The Global Waterborne Coatings Market (2024–2035)
3.2. Drivers
3.2.1. Rising Demand for Eco-Friendly & Low-VOC Coatings
3.2.2. Rapid Growth in Construction and Infrastructure Development
3.2.3. Stringent Environmental Regulations Driving Water-Based Alternatives
3.3. Restraints
3.3.1. Performance Limitations in High-Humidity or Cold Environments
3.3.2. High Cost of Raw Materials and Specialized Resin Technologies
3.4. Opportunities
3.4.1. Advancements in Resin and Emulsion Polymerization Technologies
3.4.2. Rising Industrial Applications Across Developing Economies
Chapter 4. Global Waterborne Coatings Industry Analysis
4.1. Porter’s 5 Forces Model
4.1.1. Bargaining Power of Buyer
4.1.2. Bargaining Power of Supplier
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.2. Porter’s 5 Force Forecast Model (2024–2035)
4.3. PESTEL Analysis
4.3.1. Political
4.3.2. Economical
4.3.3. Social
4.3.4. Technological
4.3.5. Environmental
4.3.6. Legal
4.4. Top Investment Opportunities
4.5. Top Winning Strategies (2025)
4.6. Market Share Analysis (2024–2025)
4.7. Global Pricing Analysis And Trends 2025
4.8. Analyst Recommendation & Conclusion
Chapter 5. Global Waterborne Coatings Market Size & Forecasts by Resin Type 2025–2035
5.1. Market Overview
5.2. Global Waterborne Coatings Market Performance – Potential Analysis (2025)
5.3. Acrylic
5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
5.3.2. Market Size Analysis, by Region, 2025–2035
5.4. Polyester
5.4.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
5.4.2. Market Size Analysis, by Region, 2025–2035
5.5. Alkyd
5.6. Epoxy
5.7. Polyurethane
5.8. PTFE
5.9. PVDF
5.10. PVDC
Chapter 6. Global Waterborne Coatings Market Size & Forecasts by Application 2025–2035
6.1. Market Overview
6.2. Global Waterborne Coatings Market Performance – Potential Analysis (2025)
6.3. Architectural
6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
6.3.2. Market Size Analysis, by Region, 2025–2035
6.4. Industrial
6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
6.4.2. Market Size Analysis, by Region, 2025–2035
Chapter 7. Global Waterborne Coatings Market Size & Forecasts by Region 2025–2035
7.1. Global Waterborne Coatings Market, Regional Snapshot
7.2. Top Leading & Emerging Countries
7.3. North America Waterborne Coatings Market
7.3.1. U.S. Waterborne Coatings Market
7.3.1.1. Resin Type Breakdown Size & Forecasts, 2025–2035
7.3.1.2. Application Breakdown Size & Forecasts, 2025–2035
7.3.2. Canada Waterborne Coatings Market
7.3.2.1. Resin Type Breakdown Size & Forecasts, 2025–2035
7.3.2.2. Application Breakdown Size & Forecasts, 2025–2035
7.4. Europe Waterborne Coatings Market
7.4.1. UK Waterborne Coatings Market
7.4.2. Germany Waterborne Coatings Market
7.4.3. France Waterborne Coatings Market
7.4.4. Spain Waterborne Coatings Market
7.4.5. Italy Waterborne Coatings Market
7.4.6. Rest of Europe Waterborne Coatings Market
7.5. Asia Pacific Waterborne Coatings Market
7.5.1. China Waterborne Coatings Market
7.5.2. India Waterborne Coatings Market
7.5.3. Japan Waterborne Coatings Market
7.5.4. Australia Waterborne Coatings Market
7.5.5. South Korea Waterborne Coatings Market
7.5.6. Rest of Asia Pacific Waterborne Coatings Market
7.6. Latin America Waterborne Coatings Market
7.6.1. Brazil Waterborne Coatings Market
7.6.2. Mexico Waterborne Coatings Market
7.7. Middle East & Africa Waterborne Coatings Market
7.7.1. UAE Waterborne Coatings Market
7.7.2. Saudi Arabia Waterborne Coatings Market
7.7.3. South Africa Waterborne Coatings Market
7.7.4. Rest of Middle East & Africa Waterborne Coatings Market
Chapter 8. Competitive Intelligence
8.1. Top Market Strategies
8.2. BASF SE
Company Overview
Key Executives
Company Snapshot
Financial Performance (Subject to Data Availability)
Product/Services Port
Recent Development
Market Strategies
SWOT Analysis
8.3. Akzo Nobel N.V.
8.4. PPG Industries Inc.
8.5. Sherwin-Williams Company
8.6. Axalta Coating Systems
8.7. RPM International Inc.
8.8. Nippon Paint Holdings Co., Ltd.
8.9. Kansai Paint Co., Ltd.
8.10. Hempel A/S
8.11. Jotun A/S
8.12. Tikkurila Oyj
8.13. Valspar Corporation
8.14. Asian Paints Limited
8.15. Berger Paints India Limited
8.16. Sika AG
List of Tables
Table 1. Global Waterborne Coatings Market, Report Scope
Table 2. Global Waterborne Coatings Market Estimates & Forecasts by Region 2024–2035
Table 3. Global Waterborne Coatings Market Estimates & Forecasts by Resin Type 2024–2035
Table 4. Global Waterborne Coatings Market Estimates & Forecasts by Application 2024–2035
Table 5. U.S. Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 6. Canada Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 7. UK Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 8. Germany Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 9. France Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 10. Spain Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 11. Italy Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 12. Rest of Europe Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 13. China Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 14. India Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 15. Japan Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 16. Australia Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 17. South Korea Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 18. Rest of APAC Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 19. Brazil Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 20. Mexico Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 21. UAE Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 22. Saudi Arabia Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 23. South Africa Waterborne Coatings Market Estimates & Forecasts, 2024–2035
Table 24. Rest of Middle East & Africa Waterborne Coatings Market Estimates & Forecasts, 2024–2035
List of Figures
Figure 1. Global Waterborne Coatings Market, Research Methodology
Figure 2. Global Waterborne Coatings Market, Market Estimation Techniques
Figure 3. Global Market Size Estimates & Forecast Methods
Figure 4. Global Waterborne Coatings Market, Key Trends 2025
Figure 5. Global Waterborne Coatings Market, Growth Prospects 2024–2035
Figure 6. Global Waterborne Coatings Market, Porter’s Five Forces Model
Figure 7. Global Waterborne Coatings Market, PESTEL Analysis
Figure 8. Global Waterborne Coatings Market, Value Chain Analysis
Figure 9. Waterborne Coatings Market By Resin Type, 2025 & 2035
Figure 10. Waterborne Coatings Market By Application, 2025 & 2035
Figure 11. North America Waterborne Coatings Market, 2025 & 2035
Figure 12. Europe Waterborne Coatings Market, 2025 & 2035
Figure 13. Asia Pacific Waterborne Coatings Market, 2025 & 2035
Figure 14. Latin America Waterborne Coatings Market, 2025 & 2035
Figure 15. Middle East & Africa Waterborne Coatings Market, 2025 & 2035
Figure 16. Global Waterborne Coatings Market, Company Market Share Analysis (2025)

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