
Health & Wellness Food Market by Type (Fresh & Natural, Functional Foods & Beverages, Heat & Eat), Nature (Genetically Modified Organism Food, Non-Genetically Modified Organism Food), Fat Content, Category, Free From Category, Distribution Channel, Applic
Description
Health & Wellness Food Market by Type (Fresh & Natural, Functional Foods & Beverages, Heat & Eat), Nature (Genetically Modified Organism Food, Non-Genetically Modified Organism Food), Fat Content, Category, Free From Category, Distribution Channel, Application - Global Forecast 2024-2030
The Health & Wellness Food Market size was estimated at USD 516.54 billion in 2023 and expected to reach USD 554.04 billion in 2024, at a CAGR 7.54% to reach USD 859.43 billion by 2030.
The health & wellness food market encompasses a wide range of consumables designed to have positive health benefits, improve physical & mental well-being, or contribute to a balanced diet. This market includes products that are organic, natural, functional, fortified, or free from certain ingredients that consumers wish to avoid for health or dietary reasons. The demand for health and wellness food is primarily driven by growing health consciousness among consumers, an aging population seeking nutritious diets, the prevalence of chronic diseases, and a rising demand for organic and natural food products. Additionally, influential trends such as plant-based diets, functional foods enriched with proteins, vitamins, and omega-3, as well as technological advancements in food processing, contribute to its robust growth. The health and wellness food market includes strict regulatory frameworks, which can delay product introduction. The high cost of premium health products can limit market penetration among price-sensitive consumers. The sector presents immense opportunities through product innovation, such as the incorporation of superfoods and probiotics into everyday food items. Furthermore, the expansion of distribution channels, including online retail platforms, presents easy accessibility and convenience, thus broadening consumer reach. Partnerships among market players and health influencers and investing in eco-friendly packaging are emerging as effective strategies to captivate health-minded consumers and tap into the growing demand for sustainable products.
Regional Insights
The Americas represent a substantial market for health & wellness food. Consumer needs in these countries are characterized by a demand for organic, non-GMO, and natural products, driven by increasing awareness regarding diet and health. In addition, there is a rising trend for plant-based and alternative protein sources as ethical and environmental considerations become more influential. The Asia-Pacific region is witnessing significant growth in the health & wellness food market, fueled by growing consumer awareness regarding the benefits of healthier eating habits in nations such as China, India, and Japan. This heightened consciousness is largely attributed to the increasing prevalence of lifestyle diseases and a general shift toward preventive healthcare measures. There is a significant demand for products that blend traditional ingredients with modern health trends, such as functional beverages, herbal supplements, and fortified snack foods. The EMEA region exhibits a growing market for health & wellness food, with a high consumer focus on nutritional content, sustainability, and stringent regulatory standards. Furthermore, rising disposable incomes and health consciousness drive demand for premium health food products in parts of the Middle East. The European Union (EU) represents a diverse consumer base with a strong emphasis on food safety and quality. EU regulations on health claims, organic certification, and product labeling are among the most stringent in the world, shaping consumer expectations and purchasing behaviors. Furthermore, the African region's health & wellness food market is expanding, driven by increasing health consciousness among consumers and rising demand for nutritious and organic food options.
Market Insights
- Market Dynamics
The market dynamics represent an ever-changing landscape of the Health & Wellness Food Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.- Market Drivers
- Rising prevalence of lifestyle-related health disorders
- Significant surge in gluten and lactose-intolerant population worldwide
- Consumer inclination toward healthy ready to eat food products
- Market Restraints
- Limited shelf-life and expensive nature of health & wellness food products
- Market Opportunities
- Growing introduction of novel healthy & wellness food products
- Emerging trend of personalization of healthy & wellness food products
- Market Challenges
- Misleading claims and consumer skepticism associated with health & wellness food products
- Market Segmentation Analysis
- Type: Burgeoning demand for ready to eat (RTE) health & wellness foods owing to the need for quick and easy meal solutions
- Nature: Growing preference for genetically modified organisms’ food owing to their potential for increased crop yields and enhanced nutritional content
- Fat Content: Increasing demand for low fat food to reduce calorie intake without completely eliminating fat from their diet
- Category: Rising demand for organic health & wellness food products with the emerging trend of organic farming practices and standards
- Free From Category: Increasing consumption of artificial color-free health & wellness foods owing to consumer preference toward more natural food
- Distribution Channel: Growing availability of health & wellness food products across online platforms due to its convenience
- Application: Expanding applications in weight management owing to the widespread concerns over obesity and related health complications
- Market Disruption Analysis
- Porter’s Five Forces Analysis
- Value Chain & Critical Path Analysis
- Pricing Analysis
- Technology Analysis
- Patent Analysis
- Trade Analysis
- Regulatory Framework Analysis
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Health & Wellness Food Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Health & Wellness Food Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments- Arnott's Embraces Evolution in Health & Wellness Trends with Innovative Flavors and Textures in Classic Biscuit Lines
Arnott's, a biscuit manufacturer, announced the release of novel variants of its classic biscuit lines, aiming to cater to consumers' evolving tastes and preferences. This venture includes the introduction of innovative flavors and textures that modernize traditional favorites, such as Scotch Finger, Iced Vovo, and Wagon Wheel, among others. This development highlights Arnott's commitment to innovation and signifies its responsive approach to changing consumer demands in the health and wellness food sector.
BEAM and Dole Food Company Unveil Strategic Health & Wellness Partnership with Launch of Nutrient-Packed Super Greens Blend
BEAM, a player in clean supplements, announced a strategic partnership with Dole Food Company. This partnership marks Dole's expansion into new health and wellness categories, spotlighting the launch of BEAM x Dole Super Greens. This offering, featuring an orange, peach, and mango flavor, combines 35 diverse fruits and vegetables in each serving, enriched with prebiotic fiber, digestive enzymes, antioxidants, vitamins, and minerals. This initiative aligns seamlessly with Dole's commitment to providing wholesome, quality products, representing a significant stride forward in the health and wellness arena.
Tata Consumer Products Expands Health and Wellness Portfolio with Strategic Acquisition of Capital Foods and Organic India
Tata Consumer Products Ltd (TCPL) announced the acquisition of Capital Foods and Organic India for a total enterprise value of INR 7,000 crore, a strategic move that aimed to bolster the Tata Group's foothold in the burgeoning health and wellness food segment. Organic India, a Fab India entity engaged in the organic tea, supplements, and packaged foods sector, complements TCPL's strategic vision through further diversification into high-growth, high-margin categories.
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Health & Wellness Food Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Health & Wellness Food Market, highlighting leading vendors and their innovative profiles. These include Abbott Laboratories, Aleia's Gluten Free Foods, LLC, Amway Corp., Arla Foods Group, Arnott’s Group, Bob's Red Mill Natural Foods, Inc., Calo Inc., Conagra Brands, Inc., CORPORACIÓN DE ALIMENTOS BALANCEADOS SAC, Dairy Farmers of America, Inc, Danone S.A., Dr. Schär AG / SPA, Eden Foods, Inc., Farmo S.P.A, General Mills, Inc., Glanbia PLC, Hearthside Food Solutions, LLC, HelloFresh SE, Home Chef, ITC Limited, Kellanova, Laird Superfood, Inc., Lotus Bakeries NV, Mars, Incorporated, McNeil Nutritionals, LLC by Johnson & Johnson Services, Inc., Meiji Holdings Co., Ltd., Mondelez International, Inc., Nestlé S.A., Norside Foods Limited, Nutri-Nation Functional Foods Inc., PepsiCo, Inc., Purple Carrot, Raisio Oyj, Royal FrieslandCampina N.V., Smithfield Foods, Inc. by WH Group Limited, Tata Consumer Products Limited, The Coca-Cola Company, The Hain Celestial Group, Inc., The Kraft Heinz Company, Unilever PLC, United Natural Foods, Inc, Valio Ltd., and Yakult Honsha Co., Ltd..
Market Segmentation & Coverage
This research report categorizes the Health & Wellness Food Market to forecast the revenues and analyze trends in each of the following sub-markets:- Type
- Fresh & Natural
- Functional Foods & Beverages
- Heat & Eat
- On-the-Go Snacking
- Ready to Cook (RTC)
- Ready to Eat (RTE)
- Nature
- Genetically Modified Organism Food
- Non-Genetically Modified Organism Food
- Fat Content
- Low Fat
- No Fat
- Reduced-Fat
- Category
- Conventional
- Organic
- Free From Category
- Artificial Color-Free
- Artificial Flavor-Free
- Gluten-Free
- Lactose-Free
- Nut-Free
- Soy-Free
- Sugar-free
- Distribution Channel
- Offline Mode
- Convenience Stores
- Pharmacies & Drugstores
- Supermarkets & Hypermarket
- Online Mode
- Application
- Cardio Health
- Clinical Nutrition
- Digestive Health
- Immunity
- Sports Nutrition
- Weight Management
- Region
- Americas
- Argentina
- Brazil
- Canada
- Mexico
- United States
- California
- Florida
- Illinois
- New York
- Ohio
- Pennsylvania
- Texas
- Asia-Pacific
- Australia
- China
- India
- Indonesia
- Japan
- Malaysia
- Philippines
- Singapore
- South Korea
- Taiwan
- Thailand
- Vietnam
- Europe, Middle East & Africa
- Denmark
- Egypt
- Finland
- France
- Germany
- Israel
- Italy
- Netherlands
- Nigeria
- Norway
- Poland
- Qatar
- Russia
- Saudi Arabia
- South Africa
- Spain
- Sweden
- Switzerland
- Turkey
- United Arab Emirates
- United Kingdom
Please Note: PDF & Excel + Online Access - 1 Year
- Americas
- Offline Mode
- Market Drivers
Table of Contents
193 Pages
- 1. Preface
- 1.1. Objectives of the Study
- 1.2. Market Segmentation & Coverage
- 1.3. Years Considered for the Study
- 1.4. Currency & Pricing
- 1.5. Language
- 1.6. Stakeholders
- 2. Research Methodology
- 2.1. Define: Research Objective
- 2.2. Determine: Research Design
- 2.3. Prepare: Research Instrument
- 2.4. Collect: Data Source
- 2.5. Analyze: Data Interpretation
- 2.6. Formulate: Data Verification
- 2.7. Publish: Research Report
- 2.8. Repeat: Report Update
- 3. Executive Summary
- 4. Market Overview
- 5. Market Insights
- 5.1. Market Dynamics
- 5.1.1. Drivers
- 5.1.1.1. Rising prevalence of lifestyle-related health disorders
- 5.1.1.2. Significant surge in gluten and lactose-intolerant population worldwide
- 5.1.1.3. Consumer inclination toward healthy ready to eat food products
- 5.1.2. Restraints
- 5.1.2.1. Limited shelf-life and expensive nature of health & wellness food products
- 5.1.3. Opportunities
- 5.1.3.1. Growing introduction of novel healthy & wellness food products
- 5.1.3.2. Emerging trend of personalization of healthy & wellness food products
- 5.1.4. Challenges
- 5.1.4.1. Misleading claims and consumer skepticism associated with health & wellness food products
- 5.2. Market Segmentation Analysis
- 5.2.1. Type: Burgeoning demand for ready to eat (RTE) health & wellness foods owing to the need for quick and easy meal solutions
- 5.2.2. Nature: Growing preference for genetically modified organisms’ food owing to their potential for increased crop yields and enhanced nutritional content
- 5.2.3. Fat Content: Increasing demand for low fat food to reduce calorie intake without completely eliminating fat from their diet
- 5.2.4. Category: Rising demand for organic health & wellness food products with the emerging trend of organic farming practices and standards
- 5.2.5. Free From Category: Increasing consumption of artificial color-free health & wellness foods owing to consumer preference toward more natural food
- 5.2.6. Distribution Channel: Growing availability of health & wellness food products across online platforms due to its convenience
- 5.2.7. Application: Expanding applications in weight management owing to the widespread concerns over obesity and related health complications
- 5.3. Market Trend Analysis
- 5.3.1. Increasing prevalence of lifestyle disorders with high consumption of unhealthy food, and consumer awareness toward health & wellness in the Americas region
- 5.3.2. Increasing aging population, rising regulatory approvals, and expanding health & wellness food startups across the APAC region
- 5.3.3. Supportive government encouragement programs for healthy food consumption and majority presence of health & wellness food manufacturers in EMEA region
- 5.4. Cumulative Impact of High Inflation
- 5.5. Porter’s Five Forces Analysis
- 5.5.1. Threat of New Entrants
- 5.5.2. Threat of Substitutes
- 5.5.3. Bargaining Power of Customers
- 5.5.4. Bargaining Power of Suppliers
- 5.5.5. Industry Rivalry
- 5.6. Value Chain & Critical Path Analysis
- 5.7. Regulatory Framework Analysis
- 6. Health & Wellness Food Market, by Type
- 6.1. Introduction
- 6.2. Fresh & Natural
- 6.3. Functional Foods & Beverages
- 6.4. Heat & Eat
- 6.5. On-the-Go Snacking
- 6.6. Ready to Cook (RTC)
- 6.7. Ready to Eat (RTE)
- 7. Health & Wellness Food Market, by Nature
- 7.1. Introduction
- 7.2. Genetically Modified Organism Food
- 7.3. Non-Genetically Modified Organism Food
- 8. Health & Wellness Food Market, by Fat Content
- 8.1. Introduction
- 8.2. Low Fat
- 8.3. No Fat
- 8.4. Reduced-Fat
- 9. Health & Wellness Food Market, by Category
- 9.1. Introduction
- 9.2. Conventional
- 9.3. Organic
- 10. Health & Wellness Food Market, by Free From Category
- 10.1. Introduction
- 10.2. Artificial Color-Free
- 10.3. Artificial Flavor-Free
- 10.4. Gluten-Free
- 10.5. Lactose-Free
- 10.6. Nut-Free
- 10.7. Soy-Free
- 10.8. Sugar-free
- 11. Health & Wellness Food Market, by Distribution Channel
- 11.1. Introduction
- 11.2. Offline Mode
- 11.3. Online Mode
- 12. Health & Wellness Food Market, by Application
- 12.1. Introduction
- 12.2. Cardio Health
- 12.3. Clinical Nutrition
- 12.4. Digestive Health
- 12.5. Immunity
- 12.6. Sports Nutrition
- 12.7. Weight Management
- 13. Americas Health & Wellness Food Market
- 13.1. Introduction
- 13.2. Argentina
- 13.3. Brazil
- 13.4. Canada
- 13.5. Mexico
- 13.6. United States
- 14. Asia-Pacific Health & Wellness Food Market
- 14.1. Introduction
- 14.2. Australia
- 14.3. China
- 14.4. India
- 14.5. Indonesia
- 14.6. Japan
- 14.7. Malaysia
- 14.8. Philippines
- 14.9. Singapore
- 14.10. South Korea
- 14.11. Taiwan
- 14.12. Thailand
- 14.13. Vietnam
- 15. Europe, Middle East & Africa Health & Wellness Food Market
- 15.1. Introduction
- 15.2. Denmark
- 15.3. Egypt
- 15.4. Finland
- 15.5. France
- 15.6. Germany
- 15.7. Israel
- 15.8. Italy
- 15.9. Netherlands
- 15.10. Nigeria
- 15.11. Norway
- 15.12. Poland
- 15.13. Qatar
- 15.14. Russia
- 15.15. Saudi Arabia
- 15.16. South Africa
- 15.17. Spain
- 15.18. Sweden
- 15.19. Switzerland
- 15.20. Turkey
- 15.21. United Arab Emirates
- 15.22. United Kingdom
- 16. Competitive Landscape
- 16.1. Market Share Analysis, 2023
- 16.2. FPNV Positioning Matrix, 2023
- 16.3. Competitive Scenario Analysis
- 16.3.1. Arnott's Embraces Evolution in Health & Wellness Trends with Innovative Flavors and Textures in Classic Biscuit Lines
- 16.3.2. BEAM and Dole Food Company Unveil Strategic Health & Wellness Partnership with Launch of Nutrient-Packed Super Greens Blend
- 16.3.3. Tata Consumer Products Expands Health and Wellness Portfolio with Strategic Acquisition of Capital Foods and Organic India
- 16.3.4. CV Sciences Inc. Expands Wellness Footprint with Strategic Acquisition of Cultured Foods, Enhancing Global Plant-Based Food Offerings
- 16.3.5. Ya Ya Foods Announces USD 92 Million Investment in Utah-Based Oatly Plant to Boost Production and Diversify Portfolio
- 16.3.6. Island Abbey Nutritionals Revolutionizing the Health & Wellness Food Sector Through Strategic Expansion and Innovative Rebranding
- 16.3.7. Introducing Kesari Tatva Health & Wellness's New Saffron-Infused Nutritional Supplement for Improved Mood and Cognitive Health
- 16.3.8. Coca-Cola Targets Health-Conscious Consumers in Malaysia with Innovative Wellness-Focused Beverage
- 16.3.9. Mars, Incorporated Expands into Health and Wellness Sector with Strategic Acquisition of Premium Healthy Meal Producer Kevin's Natural Foods
- 16.3.10. Nestle Partners with Dufry to Launch Solgar Health and Wellness Brand in Innovative Travel Retail Concept, Enhancing Travelers' Immunity and Well-being
- 16.3.11. Dr. Schär Elevates Global Gluten-Free Supply with Expansion of Spanish Facility
- 16.3.12. DFA and Good Culture's Partnership Pioneers a New Era of Sustainable, Nutrient-Rich Milk Innovations
- 17. Competitive Portfolio
- 17.1. Key Company Profiles
- 17.2. Key Product Portfolio
Pricing
Currency Rates
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