Mobile Augmented Reality Market Research Report by Implementation (Marker-Based Augmented Reality and Markerless Augmented Reality), Device, Component, Industry, State (Ohio, California, and Texas) - United States Forecast to 2027 - Cumulative Impact of C

The United States Mobile Augmented Reality Market size was estimated at USD 2,046.31 million in 2021 and expected to reach USD 2,724.63 million in 2022, and is projected to grow at a CAGR 28.96% to reach USD 9,412.92 million by 2027.

Market Statistics:

The report provides market sizing and forecast across five major currencies - USD, EUR, JPY, GBP, AUD, CAD, and CHF. It helps organization leaders make better decisions when currency exchange data is readily available. In this report, the years 2019 and 2020 are considered historical years, 2021 as the base year, 2022 as the estimated year, and years from 2023 to 2027 are considered the forecast period.

Market Segmentation & Coverage:

This research report categorizes the Mobile Augmented Reality to forecast the revenues and analyze the trends in each of the following sub-markets:

Based on Implementation, the market was studied across Marker-Based Augmented Reality and Markerless Augmented Reality. The Marker-Based Augmented Reality is further studied across Active Marker and Passive Marker.

Based on Device, the market was studied across Personal Digital Assistants (PDAs)/Handheld Game Consoles, Smart Glasses and Wearables, Smartphones, and Tablets.

Based on Component, the market was studied across Hardware and Software. The Software is further studied across 3D Camera, Display, Semiconductor Component, and Sensor. The Semiconductor Component is further studied across Controller/Processor and Integrated Circuit. The Sensor is further studied across Accelerometer, Global Positioning System, Gyroscope, Magnetometer, and Proximity Sensor.

Based on Industry, the market was studied across Aerospace & Defense, Automotive & Transportation, Banking, Financial Services & Insurance, Building, Construction & Real Estate, Consumer Goods & Retail, Education, Energy & Utilities, Government & Public Sector, Healthcare & Life Sciences, Information Technology, Manufacturing, Media & Entertainment, Telecommunication, and Travel & Hospitality.

Based on State, the market was studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas.

Cumulative Impact of

COVID-19:COVID-19 is an incomparable global public health emergency that has affected almost every industry, and the long-term effects are projected to impact the industry growth during the forecast period. Our ongoing research amplifies our research framework to ensure the inclusion of underlying COVID-19 issues and potential paths forward. The report delivers insights on COVID-19 considering the changes in consumer behavior and demand, purchasing patterns, re-routing of the supply chain, dynamics of current market forces, and the significant interventions of governments. The updated study provides insights, analysis, estimations, and forecasts, considering the COVID-19 impact on the market.

Competitive Strategic Window:

The Competitive Strategic Window analyses the competitive landscape in terms of markets, applications, and geographies to help the vendor define an alignment or fit between their capabilities and opportunities for future growth prospects. It describes the optimal or favorable fit for the vendors to adopt successive merger and acquisition strategies, geography expansion, research & development, and new product introduction strategies to execute further business expansion and growth during a forecast period.

FPNV Positioning Matrix:

The FPNV Positioning Matrix evaluates and categorizes the vendors in the Mobile Augmented Reality Market based on Business Strategy (Business Growth, Industry Coverage, Financial Viability, and Channel Support) and Product Satisfaction (Value for Money, Ease of Use, Product Features, and Customer Support) that aids businesses in better decision making and understanding the competitive landscape.

Market Share Analysis:

The Market Share Analysis offers the analysis of vendors considering their contribution to the overall market. It provides the idea of its revenue generation into the overall market compared to other vendors in the space. It provides insights into how vendors are performing in terms of revenue generation and customer base compared to others. Knowing market share offers an idea of the size and competitiveness of the vendors for the base year. It reveals the market characteristics in terms of accumulation, fragmentation, dominance, and amalgamation traits.

Competitive Scenario:

The Competitive Scenario provides an outlook analysis of the various business growth strategies adopted by the vendors. The news covered in this section deliver valuable thoughts at the different stage while keeping up-to-date with the business and engage stakeholders in the economic debate. The competitive scenario represents press releases or news of the companies categorized into Merger & Acquisition, Agreement, Collaboration, & Partnership, New Product Launch & Enhancement, Investment & Funding, and Award, Recognition, & Expansion. All the news collected help vendor to understand the gaps in the marketplace and competitor’s strength and weakness thereby, providing insights to enhance product and service.

Company Usability Profiles:

The report profoundly explores the recent significant developments by the leading vendors and innovation profiles in the United States Mobile Augmented Reality Market, including 8Ninths Inc., Appentus Technologies, Apple Inc., Atheer Inc., Bidon Games Studio, Blippar, Craftars, EON Reality, Google, Inc., Groove Jones, HQsoftware, Inglobe Technologies, Magic Leap, Inc., Marxent Labs, LLC, Maxst, Next/Now, Niantic, Inc., PTC Inc., Samsung Electronics Co., Ltd., Scanta, Scope AR, Talepspin, Upskill, Vironit, Wikitude GmbH, and Zappar.

The report provides insights on the following pointers:

1. Market Penetration: Provides comprehensive information on the market offered by the key players
2. Market Development: Provides in-depth information about lucrative emerging markets and analyze penetration across mature segments of the markets
3. Market Diversification: Provides detailed information about new product launches, untapped geographies, recent developments, and investments
4. Competitive Assessment & Intelligence: Provides an exhaustive assessment of market shares, strategies, products, certification, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players
5. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and breakthrough product developments

The report answers questions such as:

1. What is the market size and forecast of the United States Mobile Augmented Reality Market?
2. What are the inhibiting factors and impact of COVID-19 shaping the United States Mobile Augmented Reality Market during the forecast period?
3. Which are the products/segments/applications/areas to invest in over the forecast period in the United States Mobile Augmented Reality Market?
4. What is the competitive strategic window for opportunities in the United States Mobile Augmented Reality Market?
5. What are the technology trends and regulatory frameworks in the United States Mobile Augmented Reality Market?
6. What is the market share of the leading vendors in the United States Mobile Augmented Reality Market?
7. What modes and strategic moves are considered suitable for entering the United States Mobile Augmented Reality Market?

Please Note: PDF & Excel + Online Access - 1 Year

Companies Mentioned

8Ninths Inc.
Appentus Technologies
Apple Inc.
Atheer Inc.
Bidon Games Studio
EON Reality
Google, Inc.
Groove Jones
Inglobe Technologies
Magic Leap, Inc.
Marxent Labs, LLC
Niantic, Inc.
PTC Inc.
Samsung Electronics Co., Ltd.
Scope AR
Wikitude GmbH

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.2. Restraints
5.1.3. Opportunities
5.1.4. Challenges
5.2. Cumulative Impact of COVID-19
6. Mobile Augmented Reality Market, by Implementation
6.1. Introduction
6.2. Marker-Based Augmented Reality
6.2.1. Active Marker
6.2.2. Passive Marker
6.3. Markerless Augmented Reality
7. Mobile Augmented Reality Market, by Device
7.1. Introduction
7.2. Personal Digital Assistants (PDAs)/Handheld Game Consoles
7.3. Smart Glasses and Wearables
7.4. Smartphones
7.5. Tablets
8. Mobile Augmented Reality Market, by Component
8.1. Introduction
8.2. Hardware
8.3. Software
8.3.1. 3D Camera
8.3.2. Display
8.3.3. Semiconductor Component Controller/Processor Integrated Circuit
8.3.4. Sensor Accelerometer Global Positioning System Gyroscope Magnetometer Proximity Sensor
9. Mobile Augmented Reality Market, by Industry
9.1. Introduction
9.2. Aerospace & Defense
9.3. Automotive & Transportation
9.4. Banking, Financial Services & Insurance
9.5. Building, Construction & Real Estate
9.6. Consumer Goods & Retail
9.7. Education
9.8. Energy & Utilities
9.9. Government & Public Sector
9.10. Healthcare & Life Sciences
9.11. Information Technology
9.12. Manufacturing
9.13. Media & Entertainment
9.14. Telecommunication
9.15. Travel & Hospitality
10. California Mobile Augmented Reality Market
11. Florida Mobile Augmented Reality Market
12. Illinois Mobile Augmented Reality Market
13. New York Mobile Augmented Reality Market
14. Ohio Mobile Augmented Reality Market
15. Pennsylvania Mobile Augmented Reality Market
16. Texas Mobile Augmented Reality Market
17. Competitive Landscape
17.1. FPNV Positioning Matrix
17.1.1. Quadrants
17.1.2. Business Strategy
17.1.3. Product Satisfaction
17.2. Market Ranking Analysis
17.3. Market Share Analysis, By Key Player
17.4. Competitive Scenario
17.4.1. Merger & Acquisition
17.4.2. Agreement, Collaboration, & Partnership
17.4.3. New Product Launch & Enhancement
17.4.4. Investment & Funding
17.4.5. Award, Recognition, & Expansion
18. Company Usability Profiles
18.1. 8Ninths Inc.
18.2. Appentus Technologies
18.3. Apple Inc.
18.4. Atheer Inc.
18.5. Bidon Games Studio
18.6. Blippar
18.7. Craftars
18.8. EON Reality
18.9. Google, Inc.
18.10. Groove Jones
18.11. HQsoftware
18.12. Inglobe Technologies
18.13. Magic Leap, Inc.
18.14. Marxent Labs, LLC
18.15. Maxst
18.16. Next/Now
18.17. Niantic, Inc.
18.18. PTC Inc.
18.19. Samsung Electronics Co., Ltd.
18.20. Scanta
18.21. Scope AR
18.22. Talepspin
18.23. Upskill
18.24. Vironit
18.25. Wikitude GmbH
18.26. Zappar
19. Appendix
19.1. Discussion Guide
19.2. License & Pricing

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