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Electric Power Steering Market by Type (Column-Assist Electric Power Steering, Pinion Assist Electric Power Steering, Rack-Assist Electric Power Steering), Component (Electric Motor, Electronic Control Unit (ECU), Intermediate Shaft), Mechanism, Vehicle T

Publisher 360iResearch
Published Dec 01, 2025
Length 187 Pages
SKU # IRE20622368

Description

The Electric Power Steering Market was valued at USD 25.27 billion in 2024 and is projected to grow to USD 26.77 billion in 2025, with a CAGR of 7.04%, reaching USD 43.58 billion by 2032.

Comprehensive introduction to the evolving electric power steering landscape driven by electrification, safety integration, and software-led system architectures

Electric power steering has transitioned from a supplementary convenience feature to a central element of vehicle dynamics, safety systems, and electrified vehicle architectures. Advances in motor design, control electronics, and sensor integration have shifted steering systems toward software-defined subsystems that interact tightly with braking, stability control, and driver assistance stacks. Meanwhile, regulatory emphasis on fuel efficiency, emissions reduction, and crashworthiness continues to influence design priorities and validation requirements.

In parallel, the proliferation of battery electric vehicles and higher-level driver assistance features has elevated the functional importance of steering actuation performance, redundancy, and electronic fault management. Consequently, suppliers and OEMs are investing in tighter cross-functional collaboration between mechanical, electrical, and software engineering teams. This convergence is yielding steering solutions that not only reduce parasitic losses compared with hydraulic predecessors, but also enable new safety and comfort features through precise, low-latency torque control and richer sensor fusion.

Analysis of profound shifts reshaping electric power steering including electrification, software centrality, safety expectations, and supply chain modularization

The last decade has seen several transformative shifts that are redefining requirements for electric power steering systems. First, the pace of electrification and the broad adoption of battery electric vehicles have prioritized low-loss actuation and thermal efficiency, prompting a move toward high-efficiency brushless motors and advanced thermal management strategies. Second, the integration of steering with advanced driver-assistance systems and nascent autonomous functions has raised expectations for deterministic control behavior, higher electrical and sensor redundancy, and certified safety architectures.

Third, software and electronics have ascended in importance, with electronic control units becoming hubs for function orchestration, diagnostics, and over-the-air updates. This change has led to new partnerships between traditional mechanical suppliers and software vendors, while also elevating cybersecurity and functional safety as board-level concerns. Finally, supply chain digitization and the emergence of modular platform architectures are encouraging scalable, reusable steering modules that can be adapted across vehicle segments. Together, these shifts are producing steering systems that are lighter, more efficient, more connected, and increasingly defined by software and electronics capability rather than purely mechanical prowess.

Evaluating the cumulative operational and strategic effects of United States tariffs in 2025 on sourcing, production localization, and supplier resilience in steering supply chains

The tariff environment imposed by trade policy changes in the United States has exerted significant pressure on supplier strategy and component sourcing decisions across the steering ecosystem. In response, many suppliers reassessed sourcing footprints and accelerated initiatives to diversify the vendor base and qualify alternative suppliers in tariff-exempt jurisdictions. This has reinforced the business case for nearshoring and increased local value added in assembly operations, even as some specialized components remain cost-advantaged when imported from established manufacturing clusters.

Consequently, original equipment manufacturers and tier-1 suppliers have revisited total landed cost models, factoring longer-term tariff uncertainty into procurement contracts and contractual safeguards. At the same time, the tariff regime has highlighted manufacturing resilience as a commercial differentiator; suppliers that can demonstrate flexible capacity and regional inventory buffers have improved negotiating positions with OEMs. Additionally, the policy environment has prompted targeted investment in domestic capabilities for certain critical components such as power electronics and motor assemblies, where localized production can mitigate exposure to sudden tariff shifts and support faster engineering feedback loops.

In-depth segmentation analysis revealing technical trade-offs and commercial priorities across type, component, mechanism, vehicle class, channels, end-users, and application domains

A nuanced segmentation framework reveals where technological and commercial value concentrates within the electric power steering space. Based on Type, the landscape includes column-assist, pinion-assist, and rack-assist architectures, with pinion-assist further differentiated into dual pinion assist and single pinion assist; each topology brings distinct packaging, kinematic, and torque-delivery trade-offs that influence vehicle integration and optimization. Based on Component, the system decomposes into the electric motor, electronic control unit, intermediate shaft, sensors, steering column, and steering gear assembly, while the electric motor category itself divides into brush motors and brushless motors with divergent efficiency, control complexity, and service characteristics.

Based on Mechanism, solutions present either collapsible or rigid mechanisms, the former balancing crash-energy management with packaging constraints and the latter prioritizing stiffness and driver feedback. Based on Vehicle Type, end applications span commercial vehicles and passenger vehicles, where commercial vehicles split into heavy commercial and light commercial and passenger vehicles split into sedans and SUVs, each segment imposing unique duty cycles, durability requirements, and integration priorities. Based on Distribution Channel, sales occur through offline and online routes, shaping aftersales access and brand engagement. Based on End-user, the market differentiates aftermarket demand from original equipment manufacturer adoption, with distinct certification and warranty expectations for each. Based on Application, steering systems support advanced driver-assistance systems, autonomous driving support, electrified power steering for EVs, and vehicle dynamics and stability control, driving differing software architectures, sensor suites, and validation regimes. Understanding how these segmentation dimensions interact is essential for prioritizing product roadmaps and commercial go-to-market approaches.

Regional intelligence on demand drivers, regulatory pressures, and competitive dynamics shaping electric power steering strategies across the Americas, EMEA, and Asia-Pacific

Regional dynamics continue to shape competitive positioning and investment priorities for steering system stakeholders. In the Americas, demand patterns are influenced by a combination of strong electrification roadmaps, sizable OEM manufacturing footprints, and policy measures that incent domestic production; this environment favors suppliers that can provide localized manufacturing, rigorous compliance documentation, and timely engineering support. In Europe, Middle East & Africa, regulatory standards for safety, emissions, and functional safety are especially influential, and OEMs in this region often require solutions that meet stringent homologation criteria and demonstrate robust performance across varying climate conditions.

In Asia-Pacific, high-volume manufacturing clusters, integrated supplier ecosystems, and rapid EV adoption present both scale opportunities and intense competitive pressure to drive down cost while maintaining technical differentiation. Across all regions, technology leadership, the ability to support software-defined features, and supply chain agility remain central differentiators. Regional strategies therefore blend local production and engineering presence with global platforms and standardized interfaces to achieve both regulatory compliance and economies of scale.

Corporate strategic intelligence highlighting competitive moats, integration strategies, and partnership models that determine design wins and program scalability in steering supply chains

Competitive dynamics across the steering value chain prioritize companies that combine deep electromechanical expertise with software capability, scalable manufacturing, and strong OEM relationships. Key suppliers that excel in motor and power electronics design, ECU development, and sensor fusion tend to capture design wins by delivering integrated solutions that reduce OEM integration burden. Meanwhile, some suppliers focus on component specialization-such as advanced brushless motors or precision steering gear assemblies-while others pursue vertical integration to control performance, supply reliability, and cost trajectories.

Strategic partnerships and technology collaborations are common as incumbents seek to augment software and semiconductor capabilities, and as new entrants offer disruptive approaches to actuation or control algorithms. Intellectual property around control strategies, thermal management, and redundancy architectures has emerged as a meaningful competitive moat. Successful companies also demonstrate nimble program management, rigorous functional safety compliance, and the ability to scale validated production quickly in response to OEM platform launches and changing regulatory demands.

Actionable recommendations for OEMs and suppliers to align product, supply chain, and software investments that secure resilient and differentiated steering system offerings

Industry leaders should pursue a set of coordinated actions to convert current trends into durable advantage. Prioritize investment in high-efficiency brushless motors and modular power electronics that support scalable integration across vehicle platforms, while simultaneously increasing software capability to enable deterministic control, feature updates, and cybersecurity protections. At the same time, pursue supplier diversification and regionalized manufacturing footprints to mitigate trade policy volatility and to offer OEMs shorter lead times and stronger just-in-time support.

Design organizations should emphasize modular architectures, standardized electrical and communications interfaces, and rigorous functional safety verification to reduce time-to-market for new features and to streamline homologation across regions. Commercial teams should strengthen value-based conversations with OEMs by packaging integration services, aftersales diagnostics, and lifecycle support. Finally, establish cross-functional programs that align product engineering, quality, procurement, and compliance to anticipate regulatory shifts, accelerate supplier qualification, and ensure robust field performance under varied operational conditions.

Methodology overview describing a mixed-methods approach combining primary industry interviews, standards analysis, patent and supplier mapping, and scenario validation to ensure robust insights

The research employed a mixed-methods approach to achieve a robust, triangulated understanding of technology, supply chain, and policy influences on electric power steering. Primary inputs included structured interviews and workshops with vehicle manufacturers, tier-1 suppliers, component specialists, and systems integration experts to capture first-hand perspectives on design priorities, sourcing constraints, and validation practices. Secondary analysis drew on regulatory filings, standards documentation, patent landscaping, and technical white papers to contextualize technology trajectories and compliance requirements.

Quantitative inputs were validated through supplier capability mapping and cross-checked with program timelines and production footprints provided by manufacturers. Scenario planning exercises were conducted to assess supplier responses to policy changes and to test resilience options under differing trade and demand conditions. Throughout the research, findings were triangulated across multiple independent sources and subjected to expert review to surface key risks, assumptions, and areas where further primary investigation may add additional clarity.

Concluding synthesis emphasizing the technical, supply chain, and strategic imperatives that will determine competitive leadership in electric power steering

Electric power steering is now a linchpin technology at the intersection of vehicle electrification, safety systems, and software-driven differentiation. Stakeholders who align investments in brushless actuation, robust power electronics, and high-integrity software controls will be best positioned to capture the opportunity to supply next-generation vehicle platforms. At the same time, supply chain resilience, regional production strategy, and close collaboration with OEM engineering teams will determine which suppliers secure long-term program wins.

Looking ahead, the convergence of ADAS, connectivity, and electrification will continue to raise the bar for validation, cybersecurity, and systems integration. Organizations that adopt modular architectures, prioritize cross-domain engineering, and proactively manage policy and supply chain risk will be more agile in responding to shifting vehicle architectures and regulatory expectations. The imperative is clear: coordinate technical, commercial, and operational responses now to maintain competitiveness as steering systems evolve from mechanical subsystems into software-defined control centers.

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Table of Contents

187 Pages
1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency
1.5. Language
1.6. Stakeholders
2. Research Methodology
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Growing adoption of steer-by-wire systems in next generation electric power steering solutions
5.2. Integration of advanced torque sensors and AI algorithms for precision electric steering control
5.3. Development of integrated motor and column modules to reduce assembly complexity and weight
5.4. Market shift towards full steer-by-wire architecture in advanced driver assistance applications
5.5. Increased focus on cybersecurity protocols to protect electric steering systems from hacking attacks
5.6. Advancements in sensor fusion combining camera and radar inputs for enhanced steering feedback accuracy
5.7. Rising demand for software-defined EPS systems enabling over-the-air recalibration and updates
5.8. Regional expansion of electric power steering manufacturing capacity driven by EV growth in Asia Pacific
5.9. Collaborations between OEMs and tech startups for development of AI powered EPS predictive maintenance tools
5.10. Use of recyclable rare earth magnet alternatives to minimize environmental impact of EPS systems
6. Cumulative Impact of United States Tariffs 2025
7. Cumulative Impact of Artificial Intelligence 2025
8. Electric Power Steering Market, by Type
8.1. Column-Assist Electric Power Steering
8.2. Pinion Assist Electric Power Steering
8.2.1. Dual Pinion Assist
8.2.2. Single Pinion Assist
8.3. Rack-Assist Electric Power Steering
9. Electric Power Steering Market, by Component
9.1. Electric Motor
9.1.1. Brush Motor
9.1.2. Brushless Motor
9.2. Electronic Control Unit (ECU)
9.3. Intermediate Shaft
9.4. Sensors
9.5. Steering Column
9.6. Steering Gear Assembly
10. Electric Power Steering Market, by Mechanism
10.1. Collapsible Mechanism
10.2. Rigid Mechanism
11. Electric Power Steering Market, by Vehicle Type
11.1. Commercial Vehicles
11.1.1. Heavy Commercial Vehicles
11.1.2. Light Commercial Vehicles
11.2. Passenger Vehicles
11.2.1. Sedans
11.2.2. SUVs
12. Electric Power Steering Market, by Distribution Channel
12.1. Offline Sales
12.2. Online Sales
13. Electric Power Steering Market, by End-user
13.1. Aftermarket
13.2. Original Equipment Manufacturers
14. Electric Power Steering Market, by Application
14.1. Advanced Driver-Assistance Systems (ADAS)
14.2. Autonomous Driving Support
14.3. Electrified Power Steering for EVs
14.4. Vehicle Dynamics & Stability Control
15. Electric Power Steering Market, by Region
15.1. Americas
15.1.1. North America
15.1.2. Latin America
15.2. Europe, Middle East & Africa
15.2.1. Europe
15.2.2. Middle East
15.2.3. Africa
15.3. Asia-Pacific
16. Electric Power Steering Market, by Group
16.1. ASEAN
16.2. GCC
16.3. European Union
16.4. BRICS
16.5. G7
16.6. NATO
17. Electric Power Steering Market, by Country
17.1. United States
17.2. Canada
17.3. Mexico
17.4. Brazil
17.5. United Kingdom
17.6. Germany
17.7. France
17.8. Russia
17.9. Italy
17.10. Spain
17.11. China
17.12. India
17.13. Japan
17.14. Australia
17.15. South Korea
18. Competitive Landscape
18.1. Market Share Analysis, 2024
18.2. FPNV Positioning Matrix, 2024
18.3. Competitive Analysis
18.3.1. Continental AG
18.3.2. Brogen EV Solution
18.3.3. Denso Corporation
18.3.4. Georgsmarienhütte Holding GmbH
18.3.5. Hitachi Astemo, Ltd.
18.3.6. Hubei Henglong Auto System Group Co., Ltd.
18.3.7. Hyundai Mobis Co., Ltd.
18.3.8. Infineon Technologies AG
18.3.9. JTEKT Corporation
18.3.10. Mando Corporation
18.3.11. Magna International Inc.
18.3.12. Mazda Motor Corporation
18.3.13. Mitsubishi Electric Corporation
18.3.14. Nexteer Automotive Corporation
18.3.15. Nissan Motor Co., Ltd.
18.3.16. NSK Ltd.
18.3.17. Renesas Electronics Corporation
18.3.18. Robert Bosch GmbH
18.3.19. Rollax GmbH & CO.
18.3.20. ThyssenKrupp AG
18.3.21. Yubei Steering System Co., Ltd.
18.3.22. ZF Friedrichshafen AG
18.3.23. Knorr-Bremse Commercial Vehicle Systems GmbH
18.3.24. NIDEC CORPORATION
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