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Content Marketing Software Market by Component (Services, Software), Content Type (Blogs, Infographics, Social Media), Organization Size, Industry Vertical - Global Forecast 2024-2030

Publisher 360iResearch
Published Jan 15, 2024
Length 196 Pages
SKU # IRE18437580

Description

Content Marketing Software Market by Component (Services, Software), Content Type (Blogs, Infographics, Social Media), Organization Size, Industry Vertical - Global Forecast 2024-2030


The Content Marketing Software Market size was estimated at USD 9.45 billion in 2023 and expected to reach USD 10.71 billion in 2024, at a CAGR 13.20% to reach USD 22.52 billion by 2030.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Content Marketing Software Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Content Marketing Software Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Content Marketing Software Market, highlighting leading vendors and their innovative profiles. These include Adobe Inc., Alma Media, Bitly, Brandmaker, Content Studio, Contently, Curata, Inc., DivvyHQ, Google LLC by Alphabet, Inc., Hubspot, International Business Machines Corporation, Kenscio, Mintent, Oracle Corporation, PathFactory, Percolate, Rebrandly, Salesforce, Inc., Scoop.it, Similarweb Ltd., Skyword, Sprinklr, Inc., Uberflip, Upland Software, Inc., and Wedia Group.

Market Segmentation & Coverage


This research report categorizes the Content Marketing Software Market to forecast the revenues and analyze trends in each of the following sub-markets:

Component
Services
Managed Services

Professional Services
Software
CRM Software

Email Marketing

Social Media
Content Type
Blogs
Infographics
Social Media
Videos
Organization Size
Large Enterprises
SMEs
Industry Vertical
BFSI
Consumer Goods & Retail
Education
Government
Healthcare & Life Sciences
Manufacturing
Media & Entertainment
Telecom & IT
Transportation & Logistics
Travel & Hospitality
Region
Americas
Argentina

Brazil

Canada

Mexico

United States
California

Florida

Illinois

New York

Ohio

Pennsylvania

Texas
Asia-Pacific
Australia

China

India

Indonesia

Japan

Malaysia

Philippines

Singapore

South Korea

Taiwan

Thailand

Vietnam
Europe, Middle East & Africa
Denmark

Egypt

Finland

France

Germany

Israel

Italy

Netherlands

Nigeria

Norway

Poland

Qatar

Russia

Saudi Arabia

South Africa

Spain

Sweden

Switzerland

Turkey

United Arab Emirates

United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the Content Marketing Software Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Content Marketing Software Market?
3. What are the technology trends and regulatory frameworks in the Content Marketing Software Market?
4. What is the market share of the leading vendors in the Content Marketing Software Market?
5. Which modes and strategic moves are suitable for entering the Content Marketing Software Market?

Note: PDF & Excel + Online Access - 1 Year

Table of Contents

196 Pages
1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Content Marketing Software Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Surge in adoption of data-driven content marketing strategy
5.1.1.2. Increasing demand for analytics-based content marketing software
5.1.1.3. Rising emphasis on personalized content globally
5.1.2. Restraints
5.1.2.1. High deployment & staffing costs associated with content marketing software
5.1.3. Opportunities
5.1.3.1. Development and advancement of novel content marketing software
5.1.3.2. Adoption of interactive visual content and use of advanced technologies for content production
5.1.4. Challenges
5.1.4.1. Lack of skilled workforce to analyze data related to content marketing software
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Content Marketing Software Market, by Component
6.1. Introduction
6.2. Services
6.3.1. Managed Services
6.3.2. Professional Services
6.3. Software
6.4.1. CRM Software
6.4.2. Email Marketing
6.4.3. Social Media
7. Content Marketing Software Market, by Content Type
7.1. Introduction
7.2. Blogs
7.3. Infographics
7.4. Social Media
7.5. Videos
8. Content Marketing Software Market, by Organization Size
8.1. Introduction
8.2. Large Enterprises
8.3. SMEs
9. Content Marketing Software Market, by Industry Vertical
9.1. Introduction
9.2. BFSI
9.3. Consumer Goods & Retail
9.4. Education
9.5. Government
9.6. Healthcare & Life Sciences
9.7. Manufacturing
9.8. Media & Entertainment
9.9. Telecom & IT
9.10. Transportation & Logistics
9.11. Travel & Hospitality
10. Americas Content Marketing Software Market
10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States
11. Asia-Pacific Content Marketing Software Market
11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam
12. Europe, Middle East & Africa Content Marketing Software Market
12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom
13. Competitive Landscape
13.1. FPNV Positioning Matrix
13.2. Market Share Analysis, By Key Player
13.3. Competitive Scenario Analysis, By Key Player
14. Competitive Portfolio
14.1. Key Company Profiles
14.1.1. Adobe Inc.
14.1.2. Alma Media
14.1.3. Bitly
14.1.4. Brandmaker
14.1.5. Content Studio
14.1.6. Contently
14.1.7. Curata, Inc.
14.1.8. DivvyHQ
14.1.9. Google LLC by Alphabet, Inc.
14.1.10. Hubspot
14.1.11. International Business Machines Corporation
14.1.12. Kenscio
14.1.13. Mintent
14.1.14. Oracle Corporation
14.1.15. PathFactory
14.1.16. Percolate
14.1.17. Rebrandly
14.1.18. Salesforce, Inc.
14.1.19. Scoop.it
14.1.20. Similarweb Ltd.
14.1.21. Skyword
14.1.22. Sprinklr, Inc.
14.1.23. Uberflip
14.1.24. Upland Software, Inc.
14.1.25. Wedia Group
14.2. Key Product Portfolio
15. Appendix
15.1. Discussion Guide
15.2. License & Pricing
FIGURE 1. CONTENT MARKETING SOFTWARE MARKET RESEARCH PROCESS
FIGURE 2. CONTENT MARKETING SOFTWARE MARKET SIZE, 2023 VS 2030
FIGURE 3. CONTENT MARKETING SOFTWARE MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. CONTENT MARKETING SOFTWARE MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. CONTENT MARKETING SOFTWARE MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. CONTENT MARKETING SOFTWARE MARKET DYNAMICS
FIGURE 7. CONTENT MARKETING SOFTWARE MARKET SIZE, BY COMPONENT, 2023 VS 2030 (%)
FIGURE 8. CONTENT MARKETING SOFTWARE MARKET SIZE, BY COMPONENT, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. CONTENT MARKETING SOFTWARE MARKET SIZE, BY CONTENT TYPE, 2023 VS 2030 (%)
FIGURE 10. CONTENT MARKETING SOFTWARE MARKET SIZE, BY CONTENT TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. CONTENT MARKETING SOFTWARE MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2030 (%)
FIGURE 12. CONTENT MARKETING SOFTWARE MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. CONTENT MARKETING SOFTWARE MARKET SIZE, BY INDUSTRY VERTICAL, 2023 VS 2030 (%)
FIGURE 14. CONTENT MARKETING SOFTWARE MARKET SIZE, BY INDUSTRY VERTICAL, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. AMERICAS CONTENT MARKETING SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 16. AMERICAS CONTENT MARKETING SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. UNITED STATES CONTENT MARKETING SOFTWARE MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 18. UNITED STATES CONTENT MARKETING SOFTWARE MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. ASIA-PACIFIC CONTENT MARKETING SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 20. ASIA-PACIFIC CONTENT MARKETING SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. EUROPE, MIDDLE EAST & AFRICA CONTENT MARKETING SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 22. EUROPE, MIDDLE EAST & AFRICA CONTENT MARKETING SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 23. CONTENT MARKETING SOFTWARE MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 24. CONTENT MARKETING SOFTWARE MARKET SHARE, BY KEY PLAYER, 2023

Pricing

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