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CRM Analytics Market by Component (Services, Software), Type (Customer Segmentation & Targeting, Customer Service Analytics, Marketing Analytics), Organization Size, Deployment, End-User - Global Forecast 2024-2030

Publisher 360iResearch
Published Jan 15, 2024
Length 188 Pages
SKU # IRE18436622

Description

CRM Analytics Market by Component (Services, Software), Type (Customer Segmentation & Targeting, Customer Service Analytics, Marketing Analytics), Organization Size, Deployment, End-User - Global Forecast 2024-2030


The CRM Analytics Market size was estimated at USD 63.14 billion in 2023 and expected to reach USD 69.94 billion in 2024, at a CAGR 11.34% to reach USD 133.97 billion by 2030.

Global CRM Analytics Market

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the CRM Analytics Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the CRM Analytics Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the CRM Analytics Market, highlighting leading vendors and their innovative profiles. These include Accenture PLC, Altair Engineering Inc., Amazon Web Services, Inc., Avidian, Creatio Ltd., Freshworks, GoodData Corporation, HubSpot, Infor by Koch Industries, International Business Machines Corporation, Looker by Google LLC, Microsoft Corporation, Nextiva, Oracle Corporation, Pipedrive, Qlik Sense, Salesforce, Inc., SAP SE, SAS Institute Inc., Sisense Ltd., Teradata Corporation, TIBCO Spotfire, Yellowfin, Inc. by Idera, Inc., ZenDesk, and Zoho Corporation Pvt. Ltd..

Market Segmentation & Coverage



This research report categorizes the CRM Analytics Market to forecast the revenues and analyze trends in each of the following sub-markets:

Component
Services
Software
Type
Customer Segmentation & Targeting
Customer Service Analytics
Marketing Analytics
Sales Analytics
Social Media Analytics
Organization Size
Large Enterprises
Small & Medium Enterprises
Deployment
On-Cloud
On-Premises
End-User
Banking, Finance & Insurance
Healthcare
Manufacturing
Retail & eCommerce
Telecommunications
Region
Americas
Argentina
Brazil
Canada
Mexico
United States
California
Florida
Illinois
New York
Ohio
Pennsylvania
Texas
Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam
Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the CRM Analytics Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the CRM Analytics Market?
3. What are the technology trends and regulatory frameworks in the CRM Analytics Market?
4. What is the market share of the leading vendors in the CRM Analytics Market?
5. Which modes and strategic moves are suitable for entering the CRM Analytics Market?

Note: PDF & Excel + Online Access - 1 Year

Table of Contents

188 Pages
1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. CRM Analytics Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Rapidly increasing usage of CRM analytics in the retail industry
5.1.1.2. Emergence of CRM analytics enables enterprises to communicate with their customers
5.1.1.3. Rising use of CRM analytics in businesses to keep clients track and manage campaign performance
5.1.2. Restraints
5.1.2.1. Concerns over data management and quality & integration of CRM analytics
5.1.3. Opportunities
5.1.3.1. Increase in adoption of cloud-based CRM analytics
5.1.3.2. Regulatory compliance and rapid growth of data generation in organizations
5.1.4. Challenges
5.1.4.1. Lack of awareness of CRM analytics in developing countries
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. CRM Analytics Market, by Component
6.1. Introduction
6.2. Services
6.3. Software
7. CRM Analytics Market, by Type
7.1. Introduction
7.2. Customer Segmentation & Targeting
7.3. Customer Service Analytics
7.4. Marketing Analytics
7.5. Sales Analytics
7.6. Social Media Analytics
8. CRM Analytics Market, by Organization Size
8.1. Introduction
8.2. Large Enterprises
8.3. Small & Medium Enterprises
9. CRM Analytics Market, by Deployment
9.1. Introduction
9.2. On-Cloud
9.3. On-Premises
10. CRM Analytics Market, by End-User
10.1. Introduction
10.2. Banking, Finance & Insurance
10.3. Healthcare
10.4. Manufacturing
10.5. Retail & eCommerce
10.6. Telecommunications
11. Americas CRM Analytics Market
11.1. Introduction
11.2. Argentina
11.3. Brazil
11.4. Canada
11.5. Mexico
11.6. United States
12. Asia-Pacific CRM Analytics Market
12.1. Introduction
12.2. Australia
12.3. China
12.4. India
12.5. Indonesia
12.6. Japan
12.7. Malaysia
12.8. Philippines
12.9. Singapore
12.10. South Korea
12.11. Taiwan
12.12. Thailand
12.13. Vietnam
13. Europe, Middle East & Africa CRM Analytics Market
13.1. Introduction
13.2. Denmark
13.3. Egypt
13.4. Finland
13.5. France
13.6. Germany
13.7. Israel
13.8. Italy
13.9. Netherlands
13.10. Nigeria
13.11. Norway
13.12. Poland
13.13. Qatar
13.14. Russia
13.15. Saudi Arabia
13.16. South Africa
13.17. Spain
13.18. Sweden
13.19. Switzerland
13.20. Turkey
13.21. United Arab Emirates
13.22. United Kingdom
14. Competitive Landscape
14.1. FPNV Positioning Matrix
14.2. Market Share Analysis, By Key Player
14.3. Competitive Scenario Analysis, By Key Player
15. Competitive Portfolio
15.1. Key Company Profiles
15.1.1. Accenture PLC
15.1.2. Altair Engineering Inc.
15.1.3. Amazon Web Services, Inc.
15.1.4. Avidian
15.1.5. Creatio Ltd.
15.1.6. Freshworks
15.1.7. GoodData Corporation
15.1.8. HubSpot
15.1.9. Infor by Koch Industries
15.1.10. International Business Machines Corporation
15.1.11. Looker by Google LLC
15.1.12. Microsoft Corporation
15.1.13. Nextiva
15.1.14. Oracle Corporation
15.1.15. Pipedrive
15.1.16. Qlik Sense
15.1.17. Salesforce, Inc.
15.1.18. SAP SE
15.1.19. SAS Institute Inc.
15.1.20. Sisense Ltd.
15.1.21. Teradata Corporation
15.1.22. TIBCO Spotfire
15.1.23. Yellowfin, Inc. by Idera, Inc.
15.1.24. ZenDesk
15.1.25. Zoho Corporation Pvt. Ltd.
15.2. Key Product Portfolio
16. Appendix
16.1. Discussion Guide
16.2. License & Pricing
FIGURE 1. CRM ANALYTICS MARKET RESEARCH PROCESS
FIGURE 2. CRM ANALYTICS MARKET SIZE, 2023 VS 2030
FIGURE 3. CRM ANALYTICS MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. CRM ANALYTICS MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. CRM ANALYTICS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. CRM ANALYTICS MARKET DYNAMICS
FIGURE 7. CRM ANALYTICS MARKET SIZE, BY COMPONENT, 2023 VS 2030 (%)
FIGURE 8. CRM ANALYTICS MARKET SIZE, BY COMPONENT, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. CRM ANALYTICS MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
FIGURE 10. CRM ANALYTICS MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. CRM ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2030 (%)
FIGURE 12. CRM ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. CRM ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2023 VS 2030 (%)
FIGURE 14. CRM ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. CRM ANALYTICS MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
FIGURE 16. CRM ANALYTICS MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. AMERICAS CRM ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 18. AMERICAS CRM ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. UNITED STATES CRM ANALYTICS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 20. UNITED STATES CRM ANALYTICS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. ASIA-PACIFIC CRM ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 22. ASIA-PACIFIC CRM ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 23. EUROPE, MIDDLE EAST & AFRICA CRM ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 24. EUROPE, MIDDLE EAST & AFRICA CRM ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 25. CRM ANALYTICS MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 26. CRM ANALYTICS MARKET SHARE, BY KEY PLAYER, 2023

Pricing

Currency Rates
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