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CRM Analytics Market by Component (Services, Software), Type (Customer Segmentation & Targeting, Customer Service Analytics, Marketing Analytics), Organization Size, Deployment, End-User - Global Forecast 2023-2030

Publisher 360iResearch
Published Oct 05, 2023
Length 184 Pages
SKU # IRE18314143

Description

CRM Analytics Market by Component (Services, Software), Type (Customer Segmentation & Targeting, Customer Service Analytics, Marketing Analytics), Organization Size, Deployment, End-User - Global Forecast 2023-2030


The CRM Analytics Market is projected to reach USD 133.97 billion by 2030 from USD 57.10 billion in 2022, at a CAGR of 11.24% during the forecast period.

Market Segmentation & Coverage:

This research report analyzes various sub-markets, forecasts revenues, and examines emerging trends in each category to provide a comprehensive outlook on the CRM Analytics Market.
  • Based on Component, market is studied across Services and Software. The Software is projected to witness significant market share during forecast period.
  • Based on Type, market is studied across Customer Segmentation & Targeting, Customer Service Analytics, Marketing Analytics, Sales Analytics, and Social Media Analytics. The Customer Segmentation & Targeting is projected to witness significant market share during forecast period.
  • Based on Organization Size, market is studied across Large Enterprises and Small & Medium Enterprises. The Large Enterprises is projected to witness significant market share during forecast period.
  • Based on Deployment, market is studied across On-Cloud and On-Premises. The On-Cloud is projected to witness significant market share during forecast period.
  • Based on End-User, market is studied across Banking, Finance & Insurance, Healthcare, Manufacturing, Retail & eCommerce, and Telecommunications. The Telecommunications is projected to witness significant market share during forecast period.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Asia-Pacific is projected to witness significant market share during forecast period.
Market Statistics:

The report provides market sizing and forecasts across 7 major currencies - USD, EUR, JPY, GBP, AUD, CAD, and CHF; multiple currency support helps organization leaders to make well-informed decisions. In this report, 2018 to 2021 are considered as historical years, 2022 is base year, 2023 is estimated year, and years from 2024 to 2030 are considered as forecast period.

FPNV Positioning Matrix:

The FPNV Positioning Matrix is an indispensable tool for assessing the CRM Analytics Market. It comprehensively evaluates vendors, analyzing key metrics related to Business Strategy and Product Satisfaction. This enables users to make informed decisions tailored to their specific needs. Through advanced analysis, vendors are categorized into four distinct quadrants, each representing a different level of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V). Be assured that this insightful framework empowers decision-makers to navigate the market with confidence.

Market Share Analysis:

The Market Share Analysis offers invaluable insights into the vendor landscape CRM Analytics Market. By evaluating their impact on overall revenue, customer base, and other key metrics, we provide companies with a comprehensive understanding of their performance and the competitive environment they confront. This analysis also uncovers the level of competition in terms of market share acquisition, fragmentation, dominance, and industry consolidation during the study period.

Key Company Profiles:

The report delves into recent significant developments in the CRM Analytics Market, highlighting leading vendors and their innovative profiles. These include Accenture PLC, Altair Engineering Inc., Amazon Web Services, Inc., Avidian, Creatio Ltd., Freshworks, GoodData Corporation, HubSpot, Infor by Koch Industries, International Business Machines Corporation, Looker by Google LLC, Microsoft Corporation, Nextiva, Oracle Corporation, Pipedrive, Qlik Sense, Salesforce, Inc., SAP SE, SAS Institute Inc., Sisense Ltd., Teradata Corporation, TIBCO Spotfire, Yellowfin, Inc. by Idera, Inc., ZenDesk, and Zoho Corporation Pvt. Ltd..

The report offers valuable insights on the following aspects:
  1. Market Penetration: It provides comprehensive information about key players' market dynamics and offerings.
  2. Market Development: In-depth analysis of emerging markets and penetration across mature market segments, highlighting lucrative opportunities.
  3. Market Diversification: Detailed information about new product launches, untapped geographies, recent developments, and investments.
  4. Competitive Assessment & Intelligence: Exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of leading players.
  5. Product Development & Innovation: Intelligent insights on future technologies, R&D activities, and breakthrough product developments.
The report addresses key questions such as:
  1. What is the market size and forecast for the CRM Analytics Market?
  2. Which products, segments, applications, and areas hold the highest investment potential in the CRM Analytics Market?
  3. What is the competitive strategic window for identifying opportunities in the CRM Analytics Market?
  4. What are the latest technology trends and regulatory frameworks in the CRM Analytics Market?
  5. What is the market share of the leading vendors in the CRM Analytics Market?
  6. Which modes and strategic moves are suitable for entering the CRM Analytics Market?


Note: PDF & Excel + Online Access - 1 Year

Table of Contents

184 Pages
1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. CRM Analytics Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Rapidly increasing usage of CRM analytics in the retail industry
5.1.1.2. Emergence of CRM analytics enables enterprises to communicate with their customers
5.1.1.3. Rising use of CRM analytics in businesses to keep clients track and manage campaign performance
5.1.2. Restraints
5.1.2.1. Concerns over data management and quality & integration of CRM analytics
5.1.3. Opportunities
5.1.3.1. Increase in adoption of cloud-based CRM analytics
5.1.3.2. Regulatory compliance and rapid growth of data generation in organizations
5.1.4. Challenges
5.1.4.1. Lack of awareness of CRM analytics in developing countries
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of COVID-19
5.5. Cumulative Impact of Russia-Ukraine Conflict
5.6. Cumulative Impact of High Inflation
5.7. Porter’s Five Forces Analysis
5.7.1. Threat of New Entrants
5.7.2. Threat of Substitutes
5.7.3. Bargaining Power of Customers
5.7.4. Bargaining Power of Suppliers
5.7.5. Industry Rivalry
5.8. Value Chain & Critical Path Analysis
5.9. Regulatory Framework
5.10. Client Customization
6. CRM Analytics Market, by Component
6.1. Introduction
6.2. Services
6.3. Software
7. CRM Analytics Market, by Type
7.1. Introduction
7.2. Customer Segmentation & Targeting
7.3. Customer Service Analytics
7.4. Marketing Analytics
7.5. Sales Analytics
7.6. Social Media Analytics
8. CRM Analytics Market, by Organization Size
8.1. Introduction
8.2. Large Enterprises
8.3. Small & Medium Enterprises
9. CRM Analytics Market, by Deployment
9.1. Introduction
9.2. On-Cloud
9.3. On-Premises
10. CRM Analytics Market, by End-User
10.1. Introduction
10.2. Banking, Finance & Insurance
10.3. Healthcare
10.4. Manufacturing
10.5. Retail & eCommerce
10.6. Telecommunications
11. Americas CRM Analytics Market
11.1. Introduction
11.2. Argentina
11.3. Brazil
11.4. Canada
11.5. Mexico
11.6. United States
12. Asia-Pacific CRM Analytics Market
12.1. Introduction
12.2. Australia
12.3. China
12.4. India
12.5. Indonesia
12.6. Japan
12.7. Malaysia
12.8. Philippines
12.9. Singapore
12.10. South Korea
12.11. Taiwan
12.12. Thailand
12.13. Vietnam
13. Europe, Middle East & Africa CRM Analytics Market
13.1. Introduction
13.2. Denmark
13.3. Egypt
13.4. Finland
13.5. France
13.6. Germany
13.7. Israel
13.8. Italy
13.9. Netherlands
13.10. Nigeria
13.11. Norway
13.12. Poland
13.13. Qatar
13.14. Russia
13.15. Saudi Arabia
13.16. South Africa
13.17. Spain
13.18. Sweden
13.19. Switzerland
13.20. Turkey
13.21. United Arab Emirates
13.22. United Kingdom
14. Competitive Landscape
14.1. FPNV Positioning Matrix
14.2. Market Share Analysis, By Key Player
14.3. Competitive Scenario Analysis, By Key Player
15. Competitive Portfolio
15.1. Key Company Profiles
15.1.1. Accenture PLC
15.1.2. Altair Engineering Inc.
15.1.3. Amazon Web Services, Inc.
15.1.4. Avidian
15.1.5. Creatio Ltd.
15.1.6. Freshworks
15.1.7. GoodData Corporation
15.1.8. HubSpot
15.1.9. Infor by Koch Industries
15.1.10. International Business Machines Corporation
15.1.11. Looker by Google LLC
15.1.12. Microsoft Corporation
15.1.13. Nextiva
15.1.14. Oracle Corporation
15.1.15. Pipedrive
15.1.16. Qlik Sense
15.1.17. Salesforce, Inc.
15.1.18. SAP SE
15.1.19. SAS Institute Inc.
15.1.20. Sisense Ltd.
15.1.21. Teradata Corporation
15.1.22. TIBCO Spotfire
15.1.23. Yellowfin, Inc. by Idera, Inc.
15.1.24. ZenDesk
15.1.25. Zoho Corporation Pvt. Ltd.
15.2. Key Product Portfolio
16. Appendix
16.1. Discussion Guide
16.2. License & Pricing

Pricing

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