Athleisure Personal Care Market by Product Type (Skin Care, Hair Care, Sun Care), Application Area (Face, Body, Scalp And Hair) - Global Forecast 2025-2032
Description
The Athleisure Personal Care Market was valued at USD 35.46 billion in 2024 and is projected to grow to USD 37.58 billion in 2025, with a CAGR of 6.25%, reaching USD 57.62 billion by 2032.
How athleisure culture and personal care convergence are reshaping daily grooming rituals, product expectations, and brand-consumer relationships
The convergence of active lifestyles and daily grooming routines has created a distinct subcategory of personal care that blends performance with everyday self-care. Consumers now expect products that support movement, perspiration management, rapid recovery, and skin health without sacrificing sensory experience or convenience. As a result, formulations that deliver sweat-resistant protection, gentle cleansing after workouts, and multifunctional benefits have become central to product roadmaps. At the same time, packaging and formats that support portability and single-handed use have become decisive in purchase decisions.
Transitioning from trend to mainstream, this segment draws on adjacent categories such as sports nutrition, wearable wellness, and athleisure apparel to inform claims and positioning. Digital communities and influencer-driven education accelerate trial cycles, while professional touchpoints in gyms, salons, and spas increasingly function as vetting arenas for credible claims. Given these dynamics, stakeholders should prioritize speed to market, transparent ingredient storytelling, and omnichannel availability to meet on-the-move consumers where they live, train, and socialize. In short, the intersection of lifestyle and personal care demands a distinct commercial playbook that combines functional performance, experiential marketing, and supply chain agility.
Insight into pivotal shifts in product innovation, retail disruption, ingredient transparency, and wellness-led consumer behavior redefining care
The landscape is experiencing multiple, mutually reinforcing shifts that are altering how products are developed, marketed, and distributed. First, product innovation no longer centers solely on singular claims; brands are integrating multifunctional benefits-antimicrobial protection, rapid recovery, odor control, and skin nourishment-into concise formulations that meet active consumers’ needs. Concurrently, ingredient transparency and traceability have moved from marketing nicety to commercial necessity, with consumers demanding clarity on sourcing, processing, and environmental impact.
Moreover, retail and distribution channels are evolving rapidly. Ecommerce, social commerce, and direct-to-consumer models complement traditional pharmacy and specialty retail, enabling faster iteration and deeper consumer insights. At the same time, experiential retail and partnerships with fitness operators and wellness venues create high-value sampling moments. Operationally, brands are adopting agile manufacturing and modular supply chain configurations to reduce lead times and respond to regional regulatory differences. Taken together, these changes favor companies that combine scientific credibility with narrative clarity, and that invest in omnichannel engagement to convert trial into routine usage.
Analyzing the broad consequences of 2025 United States tariff adjustments on supply chains, sourcing, pricing dynamics, and regulatory burdens for personal care
The tariff landscape introduced by policy changes in 2025 presents a complex set of operational and strategic challenges for personal care manufacturers and distributors. At the operational level, elevated duties on select finished goods and raw inputs increase landed costs and compress margins, prompting firms to reassess supplier mixes and to evaluate alternative sourcing geographies. As a direct consequence, procurement teams accelerate supplier diversification and consider nearshoring or regional manufacturing to mitigate exposure to cross-border tariff volatility.
From a commercial perspective, companies face critical choices about price architecture and assortment. Some firms elect to absorb increased input costs to preserve shelf price competitiveness, while others implement measured pass-through strategies paired with value-added communication to maintain margin. In parallel, tariff-driven cost pressure often accelerates SKU rationalization and SKU complexity reduction, enabling leaner inventories and more efficient logistics. Regulatory compliance burdens rise as tariff codes, classification rules, and preferential trade agreements require careful management to avoid unexpected duties. Ultimately, firms that combine proactive tariff scenario planning, strategic inventory positioning, and supplier collaboration will better protect margins and maintain delivery performance in the face of evolving trade policy.
Deep segmentation intelligence revealing how product types, distribution channels, end users, gender, age cohorts, price tiers, forms, and ingredient profiles shape consumer choices
A close reading of category segmentation reveals nuanced pathways to growth and differentiation across product, channel, consumer, demographic, and formulation vectors. Product type distinctions are foundational: core everyday items such as body wash, deodorants, foot care, hair care, and oral care coexist with skin care subcategories that include body care, facial care, and hand care. Within skin care, body care divides into creams and lotions, facial care emphasizes cleansers, moisturizers, and sunscreen, and hand care spans cream-based products and sanitizers. These granular product distinctions inform formulation priorities, package sizing, and point-of-sale messaging.
Distribution channel choices likewise shape customer acquisition and retention strategies. Convenience stores and modern trade deliver high-frequency low-consideration purchases, while pharmacies and specialty stores provide trust-driven contexts for clinical claims and premium pricing. Ecommerce sweeps across company websites, marketplaces, social commerce, and third-party retail platforms, enabling direct relationships but demanding superior digital merchandising. End-user segmentation separates everyday consumers from professional buyers operating in gyms, salons, and spas, each requiring tailored formats and service-level agreements. Gender differentiation between men, women, and unisex offerings influences claim tone and fragrance strategy. Age cohorts-adults split into middle-aged and young adults, children, seniors, and teens separated into early and late teens-necessitate targeted messaging and regulatory considerations. Price tiers span luxury, premium, and mass, with luxury including an ultra-luxury sub-tier and premium offering mid-premium and ultra-premium gradations, guiding product development and retail placement. Finally, form factor choices such as bar, gel, liquid, roll-on, and spray intersect with ingredient strategies; botanical, natural, organic, and synthetic selections matter because the natural segment further differentiates between mineral-based and plant-based approaches. This layered segmentation demands that brands align portfolio architecture, go-to-market sequences, and innovation investment with the specific behaviors and expectations of each sub-audience.
Regional strategic drivers for Americas, Europe Middle East and Africa, and Asia-Pacific highlighting distribution dynamics, consumer behavior, and regulatory trends
Regional dynamics create differentiated opportunity sets and operational considerations across the Americas, Europe Middle East and Africa, and Asia-Pacific. In the Americas, consumers often respond quickly to lifestyle-led claims and to influencer-driven experimentation, favoring convenient formats and strong retail execution across convenience, modern trade, and ecommerce. Regulatory regimes emphasize labeling and safety standards, and supply chain proximity to key sourcing markets supports rapid replenishment and promotional agility. Brands operating here commonly prioritize omnichannel distribution and strong commercial partnerships with fitness and lifestyle operators to drive trial.
In Europe Middle East and Africa, diversity in consumer preferences and regulatory environments rewards local adaptation. European markets show high sensitivity to sustainability credentials, circular packaging, and stringent ingredient regulation, whereas certain Middle Eastern markets emphasize premium positioning and fragrance-forward products. Africa presents both informal retail complexity and rising demand for affordable, resilient formulations tailored to climate and water-scarce conditions. Across the region, cross-border regulatory harmonization remains limited, so regional manufacturing hubs and rigorous compliance functions are critical.
Asia-Pacific represents a heterogeneous set of opportunities driven by fast-growing ecommerce ecosystems, advanced local innovation centers, and distinct ingredient preferences such as botanical and plant-based extracts. High urbanization rates and dense retail networks favor compact, multifunctional SKUs that support on-the-go use. In addition, professional channels are influential in many markets, with salons and gyms functioning as important trial and recommendation environments. Collectively, these regional differences require companies to craft flexible supply chains, region-specific formulations, and tailored channel strategies to capture local growth effectively.
Competitive and collaboration intelligence on leading companies, innovation pipelines, partnership strategies, and competitive positioning shaping personal care
Competitive dynamics are shaped by a mix of established players with deep distribution footprints and nimble challengers that prioritize speed, storytelling, and digital-first engagement. Innovation pipelines increasingly focus on functional formulations, clinically validated claims, and ingredient transparency to capture consumer trust. Strategic partnerships and co-development agreements with ingredient suppliers, contract manufacturers, and retail partners accelerate time-to-market and reduce capital intensity for incremental portfolio expansion.
Moreover, private label and retailer-exclusive assortments exert pricing pressure and force brand owners to clarify unique value propositions. Market leaders that succeed combine robust R&D capabilities, disciplined go-to-market execution, and flexible manufacturing strategies. They also deploy a balanced approach to investment, coupling headline innovation with systematic optimization of SKUs, pack sizes, and regional assortments. For investors and potential partners, the most compelling companies demonstrate repeatable commercial playbooks, evidence-based claims, and resilient supply chains that withstand regulatory and trade headwinds.
A pragmatic set of actionable recommendations for industry leaders to accelerate growth, optimize portfolios, de-risk supply chains, and harness consumer loyalty
Industry leaders should adopt a pragmatic agenda that accelerates growth while containing risk. Start by streamlining portfolios to prioritize high-velocity SKUs and multifunctional formats that resonate with active consumers; this reduces inventory complexity and clarifies marketing narratives. Next, fortify supply chain resilience through supplier diversification, strategic inventory placement, and consideration of regional manufacturing to reduce exposure to tariff and freight volatility. Simultaneously, invest in rigorous ingredient traceability and third-party validation to support premium claims and to meet rising regulatory scrutiny.
Commercially, strengthen omnichannel capabilities by aligning digital-first acquisition with in-store conversion mechanics, and leverage social commerce and subscription models to foster repeat purchase. Deepen relationships with professional channels such as gyms, salons, and spas to create credible on-ramp experiences that translate into broader retail demand. Finally, adopt a disciplined approach to pricing and margin management that combines tactical promotions with clear value communication, enabling selective cost pass-through when necessary without eroding long-term brand equity. These steps together form a defensible roadmap for sustainable growth and competitive advantage.
Clear research methodology detailing data sources, mixed qualitative and quantitative approaches, validation protocols, and synthesis techniques
The research underpinning this analysis used a mixed-methods approach to ensure reliability and practical relevance. Primary research included structured interviews with category executives, procurement leaders, and channel partners, combined with consumer ethnographies and in-market product trials to capture real-world usage patterns. Quantitative surveys supplemented qualitative inputs to surface attitudinal differences across demographics and to validate demand signals observed in field research.
Secondary inputs came from regulatory filings, patent and ingredient databases, retail assortment audits, and proprietary supply chain data to map sourcing flows and logistics constraints. All inputs underwent triangulation, where hypotheses drawn from qualitative interviews were tested against quantitative signals and retail observations. Validation protocols included expert panel reviews and iterative feedback loops with industry stakeholders to refine findings and to ensure that recommendations are actionable and sensitive to operational constraints.
Concise strategic conclusions synthesizing market forces, competitive dynamics, and practical imperatives for stakeholders to act with clarity and confidence
In synthesis, the intersection of active lifestyle culture and personal care demands that companies evolve beyond single-claim products to offer performance-driven, transparent, and convenient solutions. Strategic success depends on aligning product innovation with precise segmentation, tailoring distribution strategies to regional dynamics, and building operational resilience to absorb trade and supply shocks. Brands that excel will combine evidence-backed claims, engaging omnichannel experiences, and efficient supply chains.
As a final consideration, leadership teams should treat the current moment as an opportunity to re-evaluate portfolio architectures, invest in data-driven consumer understanding, and strengthen partnerships across the value chain. By doing so, organizations can convert short-term disruptions into long-term competitive advantages and deliver products that meaningfully enhance the routines of active consumers.
Note: PDF & Excel + Online Access - 1 Year
How athleisure culture and personal care convergence are reshaping daily grooming rituals, product expectations, and brand-consumer relationships
The convergence of active lifestyles and daily grooming routines has created a distinct subcategory of personal care that blends performance with everyday self-care. Consumers now expect products that support movement, perspiration management, rapid recovery, and skin health without sacrificing sensory experience or convenience. As a result, formulations that deliver sweat-resistant protection, gentle cleansing after workouts, and multifunctional benefits have become central to product roadmaps. At the same time, packaging and formats that support portability and single-handed use have become decisive in purchase decisions.
Transitioning from trend to mainstream, this segment draws on adjacent categories such as sports nutrition, wearable wellness, and athleisure apparel to inform claims and positioning. Digital communities and influencer-driven education accelerate trial cycles, while professional touchpoints in gyms, salons, and spas increasingly function as vetting arenas for credible claims. Given these dynamics, stakeholders should prioritize speed to market, transparent ingredient storytelling, and omnichannel availability to meet on-the-move consumers where they live, train, and socialize. In short, the intersection of lifestyle and personal care demands a distinct commercial playbook that combines functional performance, experiential marketing, and supply chain agility.
Insight into pivotal shifts in product innovation, retail disruption, ingredient transparency, and wellness-led consumer behavior redefining care
The landscape is experiencing multiple, mutually reinforcing shifts that are altering how products are developed, marketed, and distributed. First, product innovation no longer centers solely on singular claims; brands are integrating multifunctional benefits-antimicrobial protection, rapid recovery, odor control, and skin nourishment-into concise formulations that meet active consumers’ needs. Concurrently, ingredient transparency and traceability have moved from marketing nicety to commercial necessity, with consumers demanding clarity on sourcing, processing, and environmental impact.
Moreover, retail and distribution channels are evolving rapidly. Ecommerce, social commerce, and direct-to-consumer models complement traditional pharmacy and specialty retail, enabling faster iteration and deeper consumer insights. At the same time, experiential retail and partnerships with fitness operators and wellness venues create high-value sampling moments. Operationally, brands are adopting agile manufacturing and modular supply chain configurations to reduce lead times and respond to regional regulatory differences. Taken together, these changes favor companies that combine scientific credibility with narrative clarity, and that invest in omnichannel engagement to convert trial into routine usage.
Analyzing the broad consequences of 2025 United States tariff adjustments on supply chains, sourcing, pricing dynamics, and regulatory burdens for personal care
The tariff landscape introduced by policy changes in 2025 presents a complex set of operational and strategic challenges for personal care manufacturers and distributors. At the operational level, elevated duties on select finished goods and raw inputs increase landed costs and compress margins, prompting firms to reassess supplier mixes and to evaluate alternative sourcing geographies. As a direct consequence, procurement teams accelerate supplier diversification and consider nearshoring or regional manufacturing to mitigate exposure to cross-border tariff volatility.
From a commercial perspective, companies face critical choices about price architecture and assortment. Some firms elect to absorb increased input costs to preserve shelf price competitiveness, while others implement measured pass-through strategies paired with value-added communication to maintain margin. In parallel, tariff-driven cost pressure often accelerates SKU rationalization and SKU complexity reduction, enabling leaner inventories and more efficient logistics. Regulatory compliance burdens rise as tariff codes, classification rules, and preferential trade agreements require careful management to avoid unexpected duties. Ultimately, firms that combine proactive tariff scenario planning, strategic inventory positioning, and supplier collaboration will better protect margins and maintain delivery performance in the face of evolving trade policy.
Deep segmentation intelligence revealing how product types, distribution channels, end users, gender, age cohorts, price tiers, forms, and ingredient profiles shape consumer choices
A close reading of category segmentation reveals nuanced pathways to growth and differentiation across product, channel, consumer, demographic, and formulation vectors. Product type distinctions are foundational: core everyday items such as body wash, deodorants, foot care, hair care, and oral care coexist with skin care subcategories that include body care, facial care, and hand care. Within skin care, body care divides into creams and lotions, facial care emphasizes cleansers, moisturizers, and sunscreen, and hand care spans cream-based products and sanitizers. These granular product distinctions inform formulation priorities, package sizing, and point-of-sale messaging.
Distribution channel choices likewise shape customer acquisition and retention strategies. Convenience stores and modern trade deliver high-frequency low-consideration purchases, while pharmacies and specialty stores provide trust-driven contexts for clinical claims and premium pricing. Ecommerce sweeps across company websites, marketplaces, social commerce, and third-party retail platforms, enabling direct relationships but demanding superior digital merchandising. End-user segmentation separates everyday consumers from professional buyers operating in gyms, salons, and spas, each requiring tailored formats and service-level agreements. Gender differentiation between men, women, and unisex offerings influences claim tone and fragrance strategy. Age cohorts-adults split into middle-aged and young adults, children, seniors, and teens separated into early and late teens-necessitate targeted messaging and regulatory considerations. Price tiers span luxury, premium, and mass, with luxury including an ultra-luxury sub-tier and premium offering mid-premium and ultra-premium gradations, guiding product development and retail placement. Finally, form factor choices such as bar, gel, liquid, roll-on, and spray intersect with ingredient strategies; botanical, natural, organic, and synthetic selections matter because the natural segment further differentiates between mineral-based and plant-based approaches. This layered segmentation demands that brands align portfolio architecture, go-to-market sequences, and innovation investment with the specific behaviors and expectations of each sub-audience.
Regional strategic drivers for Americas, Europe Middle East and Africa, and Asia-Pacific highlighting distribution dynamics, consumer behavior, and regulatory trends
Regional dynamics create differentiated opportunity sets and operational considerations across the Americas, Europe Middle East and Africa, and Asia-Pacific. In the Americas, consumers often respond quickly to lifestyle-led claims and to influencer-driven experimentation, favoring convenient formats and strong retail execution across convenience, modern trade, and ecommerce. Regulatory regimes emphasize labeling and safety standards, and supply chain proximity to key sourcing markets supports rapid replenishment and promotional agility. Brands operating here commonly prioritize omnichannel distribution and strong commercial partnerships with fitness and lifestyle operators to drive trial.
In Europe Middle East and Africa, diversity in consumer preferences and regulatory environments rewards local adaptation. European markets show high sensitivity to sustainability credentials, circular packaging, and stringent ingredient regulation, whereas certain Middle Eastern markets emphasize premium positioning and fragrance-forward products. Africa presents both informal retail complexity and rising demand for affordable, resilient formulations tailored to climate and water-scarce conditions. Across the region, cross-border regulatory harmonization remains limited, so regional manufacturing hubs and rigorous compliance functions are critical.
Asia-Pacific represents a heterogeneous set of opportunities driven by fast-growing ecommerce ecosystems, advanced local innovation centers, and distinct ingredient preferences such as botanical and plant-based extracts. High urbanization rates and dense retail networks favor compact, multifunctional SKUs that support on-the-go use. In addition, professional channels are influential in many markets, with salons and gyms functioning as important trial and recommendation environments. Collectively, these regional differences require companies to craft flexible supply chains, region-specific formulations, and tailored channel strategies to capture local growth effectively.
Competitive and collaboration intelligence on leading companies, innovation pipelines, partnership strategies, and competitive positioning shaping personal care
Competitive dynamics are shaped by a mix of established players with deep distribution footprints and nimble challengers that prioritize speed, storytelling, and digital-first engagement. Innovation pipelines increasingly focus on functional formulations, clinically validated claims, and ingredient transparency to capture consumer trust. Strategic partnerships and co-development agreements with ingredient suppliers, contract manufacturers, and retail partners accelerate time-to-market and reduce capital intensity for incremental portfolio expansion.
Moreover, private label and retailer-exclusive assortments exert pricing pressure and force brand owners to clarify unique value propositions. Market leaders that succeed combine robust R&D capabilities, disciplined go-to-market execution, and flexible manufacturing strategies. They also deploy a balanced approach to investment, coupling headline innovation with systematic optimization of SKUs, pack sizes, and regional assortments. For investors and potential partners, the most compelling companies demonstrate repeatable commercial playbooks, evidence-based claims, and resilient supply chains that withstand regulatory and trade headwinds.
A pragmatic set of actionable recommendations for industry leaders to accelerate growth, optimize portfolios, de-risk supply chains, and harness consumer loyalty
Industry leaders should adopt a pragmatic agenda that accelerates growth while containing risk. Start by streamlining portfolios to prioritize high-velocity SKUs and multifunctional formats that resonate with active consumers; this reduces inventory complexity and clarifies marketing narratives. Next, fortify supply chain resilience through supplier diversification, strategic inventory placement, and consideration of regional manufacturing to reduce exposure to tariff and freight volatility. Simultaneously, invest in rigorous ingredient traceability and third-party validation to support premium claims and to meet rising regulatory scrutiny.
Commercially, strengthen omnichannel capabilities by aligning digital-first acquisition with in-store conversion mechanics, and leverage social commerce and subscription models to foster repeat purchase. Deepen relationships with professional channels such as gyms, salons, and spas to create credible on-ramp experiences that translate into broader retail demand. Finally, adopt a disciplined approach to pricing and margin management that combines tactical promotions with clear value communication, enabling selective cost pass-through when necessary without eroding long-term brand equity. These steps together form a defensible roadmap for sustainable growth and competitive advantage.
Clear research methodology detailing data sources, mixed qualitative and quantitative approaches, validation protocols, and synthesis techniques
The research underpinning this analysis used a mixed-methods approach to ensure reliability and practical relevance. Primary research included structured interviews with category executives, procurement leaders, and channel partners, combined with consumer ethnographies and in-market product trials to capture real-world usage patterns. Quantitative surveys supplemented qualitative inputs to surface attitudinal differences across demographics and to validate demand signals observed in field research.
Secondary inputs came from regulatory filings, patent and ingredient databases, retail assortment audits, and proprietary supply chain data to map sourcing flows and logistics constraints. All inputs underwent triangulation, where hypotheses drawn from qualitative interviews were tested against quantitative signals and retail observations. Validation protocols included expert panel reviews and iterative feedback loops with industry stakeholders to refine findings and to ensure that recommendations are actionable and sensitive to operational constraints.
Concise strategic conclusions synthesizing market forces, competitive dynamics, and practical imperatives for stakeholders to act with clarity and confidence
In synthesis, the intersection of active lifestyle culture and personal care demands that companies evolve beyond single-claim products to offer performance-driven, transparent, and convenient solutions. Strategic success depends on aligning product innovation with precise segmentation, tailoring distribution strategies to regional dynamics, and building operational resilience to absorb trade and supply shocks. Brands that excel will combine evidence-backed claims, engaging omnichannel experiences, and efficient supply chains.
As a final consideration, leadership teams should treat the current moment as an opportunity to re-evaluate portfolio architectures, invest in data-driven consumer understanding, and strengthen partnerships across the value chain. By doing so, organizations can convert short-term disruptions into long-term competitive advantages and deliver products that meaningfully enhance the routines of active consumers.
Note: PDF & Excel + Online Access - 1 Year
Table of Contents
181 Pages
- 1. Preface
- 1.1. Objectives of the Study
- 1.2. Market Segmentation & Coverage
- 1.3. Years Considered for the Study
- 1.4. Currency
- 1.5. Language
- 1.6. Stakeholders
- 2. Research Methodology
- 3. Executive Summary
- 4. Market Overview
- 5. Market Insights
- 5.1. Rise of microbiome-friendly athleisure personal care positioned for post-workout skin barrier repair and sweat management
- 5.2. Expansion of gender-neutral athleisure grooming ranges that blend fitness-centric efficacy with inclusive branding and packaging
- 5.3. Integration of functional fragrance in athleisure body care that targets odor, stress relief, and performance-linked mood enhancement
- 5.4. Proliferation of on-the-go, waterless athleisure personal care formats optimized for gym bags, travel, and hybrid work lifestyles
- 5.5. Growth of SPF and pollution-protective athleisure skin care tailored to outdoor training, urban runners, and everyday active wearers
- 5.6. Increased use of biotech and fermented ingredients in athleisure body care to support muscle recovery, circulation, and inflammation control
- 5.7. Convergence of athleisure beauty and wearables through sweat-proof, sensor-friendly formulations for smartwatches and fitness trackers
- 6. Cumulative Impact of United States Tariffs 2025
- 7. Cumulative Impact of Artificial Intelligence 2025
- 8. Athleisure Personal Care Market, by Product Type
- 8.1. Skin Care
- 8.1.1. Face Care
- 8.1.1.1. Face Cleansers
- 8.1.1.2. Face Moisturizers
- 8.1.1.3. Face Mists And Sprays
- 8.1.1.4. Face Masks And Treatments
- 8.1.2. Body Care
- 8.1.2.1. Body Wash And Shower
- 8.1.2.2. Deodorants And Antiperspirants
- 8.1.2.3. Body Lotions And Creams
- 8.1.2.4. Hand And Foot Care
- 8.2. Hair Care
- 8.2.1. Shampoos
- 8.2.2. Conditioners
- 8.2.3. Scalp Treatments
- 8.2.4. Hair Styling And Finishing
- 8.3. Sun Care
- 8.3.1. Daily Sun Protection
- 8.3.2. Sport Sun Protection
- 8.3.3. After-Sun Recovery
- 8.4. Hygiene
- 8.4.1. Body Wipes
- 8.4.2. Dry Shampoo
- 8.4.3. Intimate Hygiene
- 8.4.4. Hand Sanitizers
- 8.5. Fragrance
- 8.5.1. Body Sprays And Mists
- 8.5.2. Performance Fragrances
- 9. Athleisure Personal Care Market, by Application Area
- 9.1. Face
- 9.1.1. Entire Face
- 9.1.2. Eye Area
- 9.1.3. Lips
- 9.2. Body
- 9.2.1. Torso
- 9.2.2. Arms And Underarms
- 9.2.3. Legs
- 9.2.4. Hands And Feet
- 9.3. Scalp And Hair
- 9.3.1. Scalp
- 9.3.2. Hair Lengths
- 9.3.3. Hairline
- 9.4. Intimate Area
- 9.4.1. External Intimate Area
- 9.4.2. Inner Thigh And Groin
- 9.5. Multi-Zone
- 9.5.1. Face And Body
- 9.5.2. Scalp And Body
- 10. Athleisure Personal Care Market, by Region
- 10.1. Americas
- 10.1.1. North America
- 10.1.2. Latin America
- 10.2. Europe, Middle East & Africa
- 10.2.1. Europe
- 10.2.2. Middle East
- 10.2.3. Africa
- 10.3. Asia-Pacific
- 11. Athleisure Personal Care Market, by Group
- 11.1. ASEAN
- 11.2. GCC
- 11.3. European Union
- 11.4. BRICS
- 11.5. G7
- 11.6. NATO
- 12. Athleisure Personal Care Market, by Country
- 12.1. United States
- 12.2. Canada
- 12.3. Mexico
- 12.4. Brazil
- 12.5. United Kingdom
- 12.6. Germany
- 12.7. France
- 12.8. Russia
- 12.9. Italy
- 12.10. Spain
- 12.11. China
- 12.12. India
- 12.13. Japan
- 12.14. Australia
- 12.15. South Korea
- 13. Competitive Landscape
- 13.1. Market Share Analysis, 2024
- 13.2. FPNV Positioning Matrix, 2024
- 13.3. Competitive Analysis
- 13.3.1. The Procter & Gamble Company
- 13.3.2. Unilever PLC
- 13.3.3. L'Oréal S.A.
- 13.3.4. Colgate-Palmolive Company
- 13.3.5. The Estée Lauder Companies Inc.
- 13.3.6. Johnson & Johnson
- 13.3.7. Kao Corporation
- 13.3.8. Beiersdorf AG
- 13.3.9. Shiseido Company, Limited
- 13.3.10. Coty Inc.
- 13.3.11. Henkel AG & Co. KGaA
- 13.3.12. Natura &Co Holding S.A.
- 13.3.13. Amorepacific Corporation
- 13.3.14. Clarins S.A.
- 13.3.15. Himalaya Wellness Company
- 13.3.16. Edgewell Personal Care Company
- 13.3.17. Church & Dwight Co., Inc.
- 13.3.18. Revlon Group Holdings LLC
- 13.3.19. Avon Products, Inc.
- 13.3.20. Amway Corp.
- 13.3.21. Mary Kay Inc.
- 13.3.22. The Body Shop International Limited
- 13.3.23. Glossier, Inc.
- 13.3.24. Nike, Inc.
- 13.3.25. Adidas AG
- 13.3.26. Lululemon Athletica Inc.
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