4K2K TV Market by Display Technology (LED, MicroLED, OLED), Screen Size (40 To 49 Inch, 50 To 59 Inch, 60 To 69 Inch), End User, Sales Channel - Global Forecast 2025-2032
Description
The 4K2K TV Market was valued at USD 41.75 billion in 2024 and is projected to grow to USD 45.79 billion in 2025, with a CAGR of 9.85%, reaching USD 88.56 billion by 2032.
A clear and authoritative introduction to the evolving 4K2K television landscape where display innovation and platform economics reshape strategic priorities
The 4K2K television category now sits at the intersection of rapid technological maturation and shifting consumer expectations, creating a dynamic environment that demands strategic clarity. Recent innovations in display materials, image processing, and smart platform integration are altering value propositions across price tiers and use cases, while content ecosystem expansion continues to raise the bar for perceived display quality. Consequently, stakeholders from component suppliers to retail partners must reassess product roadmaps and channel strategies to remain relevant.
As the industry moves beyond incremental enhancements toward platform-driven experiences and differentiated hardware, manufacturers and commercial buyers face a more complex set of trade-offs. Decisions around supply chain localization, vertical integration of panel manufacturing, and long-term licensing for imaging technologies are increasingly consequential. With competition intensifying on both price-sensitive and premium fronts, clarity about target segments and operational resilience will determine which organizations convert technological capability into sustainable market positions.
How material breakthroughs, system-level intelligence, and platform economics are collectively transforming product strategies and competitive dynamics in the 4K2K TV sector
The 4K2K landscape has undergone transformative shifts driven by material science breakthroughs, new production paradigms, and a redefinition of consumer value derived from software and services. Advances in emissive and hybrid display architectures have changed engineering trade-offs, enabling thinner form factors, more efficient power consumption, and higher dynamic range performance that were previously constrained by traditional LED stacks. Simultaneously, system-level improvements-such as on-device machine learning for upscaling and adaptive picture tuning-have boosted perceived image quality even in mid-tier products, compressing the gap between entry-level and premium experience.
In parallel, the commercialization model has shifted from a purely hardware-first focus toward integrated platforms where operating systems, app ecosystems, and service bundles contribute materially to purchase decisions. Streaming proliferation and gaming platform requirements now influence refresh cycles and feature prioritization. Additionally, supply chain resilience has moved from an operational concern to a strategic imperative, prompting reconfiguration of supplier relationships and inventory strategies. These collective shifts mean that competitive advantage increasingly depends on the ability to orchestrate cross-functional capabilities-materials, software, content partnerships, and channel execution-rather than on isolated technical gains.
Assessing the layered operational and strategic consequences of the United States tariff interventions in 2025 and how firms are recalibrating sourcing and pricing approaches
The implementation of United States tariff measures in 2025 has introduced layered implications for pricing strategies, procurement decisions, and global manufacturing footprints across the 4K2K TV value chain. Tariff adjustments have compelled manufacturers to reevaluate where value is captured, with many repositioning assembly operations, renegotiating supplier contracts, and accelerating vertical integration of critical components to mitigate margin pressure. These structural responses are further influenced by currency fluctuations and freight cost volatility, so operational planning now requires scenario-based contingency models rather than static cost assumptions.
Moreover, tariffs have accelerated the emergence of localized production clusters and stimulated investment in alternative sourcing geographies. Retailers and distributors have had to redesign assortment strategies and promotional calendars to accommodate discrete cost regimes across regions. At the same time, compliance and customs complexity have raised transaction costs, making supply chain visibility and auditability critical for maintaining distributor relationships and protecting warranty economics. As a result, firms that optimize their logistics architecture, automate trade compliance workflows, and align pricing communications to preserve brand equity are better positioned to sustain demand while navigating the policy-driven constraints introduced in 2025.
In-depth segmentation insights revealing how display technology, screen size tiers, channel structures, price stratification, and end-use demands shape product and go-to-market strategies
Segmentation analysis reveals distinct demand drivers and product design imperatives across display technology, screen size, sales channel, price range, and end user. When considering display technology, manufacturers must weigh the strengths of LED, MicroLED, OLED, and QLED in terms of cost structure, lifetime characteristics, and achievable contrast and color performance; each technology path creates different supply dependencies and aftermarket service implications. In terms of screen size, consumer preferences and commercial specifications span Up To 40 Inch, 40 To 49 Inch, 50 To 59 Inch, 60 To 69 Inch, and 70 Inch And Above, with each band influencing distribution logistics, packaging complexity, and in-home installation requirements.
Examining sales channels clarifies route-to-customer dynamics: Online and Offline channels require differentiated marketing, warranty handling, and return logistics, and the Offline channel further subdivides into Hypermarket And Supermarket, Specialty Retailer, and Value Added Reseller formats, each with unique merchandising and promotional mechanics. Price Range segmentation across Entry Level, Mid Range, Premium, and Luxury underscores diverging feature sets and service expectations, from basic smart functionality to concierge-level installation and extended warranties. Finally, End User distinctions between Commercial and Residential create separate performance and procurement criteria, where commercial deployments prioritize durability, integrated signage capabilities, and lifecycle support, while residential buyers emphasize aesthetics, interoperability with personal ecosystems, and user experience polish. Together, these segmentation vectors inform differentiated product specs, channel investments, and go-to-market cadence.
Key regional dynamics dissected to show how demand profiles, manufacturing clusters, and regulatory environments across major geographies alter strategic imperatives
Regional dynamics continue to exert a strong influence on technology adoption patterns, supply chain design, and channel evolution. In the Americas, demand is shaped by a mature retail infrastructure and high uptake of streaming and gaming services, driving a steady market for mid-range to premium displays and encouraging OEMs to offer strong content integration and gaming-grade features. Meanwhile, Europe, Middle East & Africa exhibits high heterogeneity: Western European markets prioritize energy efficiency, regulatory compliance, and premium feature sets, while emerging markets within the region are more price-sensitive and driven by value-oriented offline channels. Regulatory frameworks and warranty practices across the region also affect aftermarket service models and cross-border warranty policies.
Asia-Pacific remains the primary locus for manufacturing scale and component innovation, producing a wide spectrum of product tiers while also hosting highly competitive domestic brands that aggressively pursue export opportunities. Regional consumers display rapid adoption of newer display form factors and smart capabilities, which in turn accelerates feature commoditization. This geography also features complex intra-regional trade relationships and localized supply clusters, prompting firms to develop differentiated regional strategies that balance cost efficiency with proximity to key markets and resilience against geopolitical and trade-policy shifts.
Strategic company behaviors and competitive postures that reveal how vertical integration, platform partnerships, and service strategies are reshaping rivalry in the 4K2K TV market
Leading companies in the 4K2K TV ecosystem are adopting distinct strategic postures that reflect differing balances between technological leadership, scale economies, and channel partnerships. Some manufacturers concentrate on vertically integrating panel and module production to protect margin and control quality, investing in capital-intensive fabs and long-term supplier contracts. Others prioritize lean manufacturing and strategic OEM/ODM relationships to retain flexibility and reduce capital exposure, enabling faster model refresh cycles and more aggressive pricing in competitive tiers.
Across the competitive set, we observe an emphasis on long-term software and content agreements to raise switching costs and extend revenue per device through service bundles. Strategic collaborations with chipset providers and imaging IP vendors are common, as companies seek to differentiate on processing capabilities and perceptual picture quality. In addition, several players are expanding their aftermarket and extended-service offerings to capture lifecycle value and improve customer retention. Firms that pair brand strength with robust distribution networks and superior warranty fulfillment demonstrate resilience in channel negotiations and clearer routes to premiumization.
Actionable strategic recommendations for industry leaders to strengthen supply chain resilience, prioritize platform differentiation, and optimize channel economics for durable advantage
Industry leaders must act decisively to convert disruption into opportunity by reinforcing supply chain resilience, aligning product roadmaps with platform-led value, and optimizing channel economics. First, companies should invest in end-to-end supply chain visibility and scenario planning that allow rapid reallocation of production and inventory in response to tariff changes and component shortages. Strategic supplier diversification and selective vertical integration of high-risk components will reduce single-source exposure while providing leverage in negotiations.
Second, organizations should prioritize software and content differentiation: investing in user interface refinement, on-device intelligence for perceptual quality, and curated service bundles that increase lifetime customer value. Third, channel strategies must be tailored-balancing online direct-to-consumer opportunities with offline partnerships such as hypermarket and specialty retail formats-to match target consumer segments and installation needs. Finally, firms should embed sustainability and regulatory compliance into product lifecycles to meet evolving standards and to unlock procurement opportunities with corporate and public-sector buyers. These combined actions create a defensible platform for both near-term resilience and longer-term competitive advantage.
Robust and transparent research methodology combining primary executive interviews, supplier mapping, patent and regulatory analysis, and rigorous triangulation to ensure accuracy
The research underpinning this report combines qualitative interviews with industry leaders, technical experts, and channel partners alongside structured secondary research into manufacturing practices, regulatory developments, and technology roadmaps. Primary engagements included discussions with senior executives across manufacturing, logistics, retail, and content partner organizations to validate strategic moves and to surface practical implications of policy shifts. These interviews were complemented by targeted supplier mapping exercises and case study reviews of production reconfigurations undertaken in response to recent trade policy changes.
Secondary inputs encompassed publicly available regulatory filings, patent activity, product specification sheets, and logistics intelligence, which were cross-referenced to ensure internal consistency and factual accuracy. Data triangulation and scenario analysis were employed to assess strategic sensitivity to tariffs, currency movements, and component supply variability. Throughout the process, findings were iteratively reviewed with domain specialists to refine assumptions and to ensure the analysis aligns with observable industry developments and best practices.
A decisive conclusion synthesizing the interplay of technology, trade policy, and commercial execution that will determine leadership trajectories in the 4K2K TV industry
The cumulative analysis underscores a market undergoing technological maturation, structural realignment, and intensified competition across multiple vectors. Technological progress is enabling superior visual performance across a broader range of product tiers, while platform and content integration are becoming essential determinants of consumer preference. Trade-policy interventions and supply-chain reconfiguration are increasing the strategic value of manufacturing flexibility and compliance automation. Together, these forces demand that organizations move beyond short-term optimization and adopt integrated strategies that align engineering investments, commercial models, and operational resilience.
Leaders who invest in differentiated user experiences, secure critical upstream capabilities, and cultivate adaptive channel partnerships will be better positioned to capture sustained value. Conversely, those that rely on legacy cost advantages alone risk margin erosion as features commoditize and service expectations rise. In sum, the ability to orchestrate technology, supply chain, and go-to-market execution coherently will determine market leadership in the next phase of 4K2K television evolution.
Note: PDF & Excel + Online Access - 1 Year
A clear and authoritative introduction to the evolving 4K2K television landscape where display innovation and platform economics reshape strategic priorities
The 4K2K television category now sits at the intersection of rapid technological maturation and shifting consumer expectations, creating a dynamic environment that demands strategic clarity. Recent innovations in display materials, image processing, and smart platform integration are altering value propositions across price tiers and use cases, while content ecosystem expansion continues to raise the bar for perceived display quality. Consequently, stakeholders from component suppliers to retail partners must reassess product roadmaps and channel strategies to remain relevant.
As the industry moves beyond incremental enhancements toward platform-driven experiences and differentiated hardware, manufacturers and commercial buyers face a more complex set of trade-offs. Decisions around supply chain localization, vertical integration of panel manufacturing, and long-term licensing for imaging technologies are increasingly consequential. With competition intensifying on both price-sensitive and premium fronts, clarity about target segments and operational resilience will determine which organizations convert technological capability into sustainable market positions.
How material breakthroughs, system-level intelligence, and platform economics are collectively transforming product strategies and competitive dynamics in the 4K2K TV sector
The 4K2K landscape has undergone transformative shifts driven by material science breakthroughs, new production paradigms, and a redefinition of consumer value derived from software and services. Advances in emissive and hybrid display architectures have changed engineering trade-offs, enabling thinner form factors, more efficient power consumption, and higher dynamic range performance that were previously constrained by traditional LED stacks. Simultaneously, system-level improvements-such as on-device machine learning for upscaling and adaptive picture tuning-have boosted perceived image quality even in mid-tier products, compressing the gap between entry-level and premium experience.
In parallel, the commercialization model has shifted from a purely hardware-first focus toward integrated platforms where operating systems, app ecosystems, and service bundles contribute materially to purchase decisions. Streaming proliferation and gaming platform requirements now influence refresh cycles and feature prioritization. Additionally, supply chain resilience has moved from an operational concern to a strategic imperative, prompting reconfiguration of supplier relationships and inventory strategies. These collective shifts mean that competitive advantage increasingly depends on the ability to orchestrate cross-functional capabilities-materials, software, content partnerships, and channel execution-rather than on isolated technical gains.
Assessing the layered operational and strategic consequences of the United States tariff interventions in 2025 and how firms are recalibrating sourcing and pricing approaches
The implementation of United States tariff measures in 2025 has introduced layered implications for pricing strategies, procurement decisions, and global manufacturing footprints across the 4K2K TV value chain. Tariff adjustments have compelled manufacturers to reevaluate where value is captured, with many repositioning assembly operations, renegotiating supplier contracts, and accelerating vertical integration of critical components to mitigate margin pressure. These structural responses are further influenced by currency fluctuations and freight cost volatility, so operational planning now requires scenario-based contingency models rather than static cost assumptions.
Moreover, tariffs have accelerated the emergence of localized production clusters and stimulated investment in alternative sourcing geographies. Retailers and distributors have had to redesign assortment strategies and promotional calendars to accommodate discrete cost regimes across regions. At the same time, compliance and customs complexity have raised transaction costs, making supply chain visibility and auditability critical for maintaining distributor relationships and protecting warranty economics. As a result, firms that optimize their logistics architecture, automate trade compliance workflows, and align pricing communications to preserve brand equity are better positioned to sustain demand while navigating the policy-driven constraints introduced in 2025.
In-depth segmentation insights revealing how display technology, screen size tiers, channel structures, price stratification, and end-use demands shape product and go-to-market strategies
Segmentation analysis reveals distinct demand drivers and product design imperatives across display technology, screen size, sales channel, price range, and end user. When considering display technology, manufacturers must weigh the strengths of LED, MicroLED, OLED, and QLED in terms of cost structure, lifetime characteristics, and achievable contrast and color performance; each technology path creates different supply dependencies and aftermarket service implications. In terms of screen size, consumer preferences and commercial specifications span Up To 40 Inch, 40 To 49 Inch, 50 To 59 Inch, 60 To 69 Inch, and 70 Inch And Above, with each band influencing distribution logistics, packaging complexity, and in-home installation requirements.
Examining sales channels clarifies route-to-customer dynamics: Online and Offline channels require differentiated marketing, warranty handling, and return logistics, and the Offline channel further subdivides into Hypermarket And Supermarket, Specialty Retailer, and Value Added Reseller formats, each with unique merchandising and promotional mechanics. Price Range segmentation across Entry Level, Mid Range, Premium, and Luxury underscores diverging feature sets and service expectations, from basic smart functionality to concierge-level installation and extended warranties. Finally, End User distinctions between Commercial and Residential create separate performance and procurement criteria, where commercial deployments prioritize durability, integrated signage capabilities, and lifecycle support, while residential buyers emphasize aesthetics, interoperability with personal ecosystems, and user experience polish. Together, these segmentation vectors inform differentiated product specs, channel investments, and go-to-market cadence.
Key regional dynamics dissected to show how demand profiles, manufacturing clusters, and regulatory environments across major geographies alter strategic imperatives
Regional dynamics continue to exert a strong influence on technology adoption patterns, supply chain design, and channel evolution. In the Americas, demand is shaped by a mature retail infrastructure and high uptake of streaming and gaming services, driving a steady market for mid-range to premium displays and encouraging OEMs to offer strong content integration and gaming-grade features. Meanwhile, Europe, Middle East & Africa exhibits high heterogeneity: Western European markets prioritize energy efficiency, regulatory compliance, and premium feature sets, while emerging markets within the region are more price-sensitive and driven by value-oriented offline channels. Regulatory frameworks and warranty practices across the region also affect aftermarket service models and cross-border warranty policies.
Asia-Pacific remains the primary locus for manufacturing scale and component innovation, producing a wide spectrum of product tiers while also hosting highly competitive domestic brands that aggressively pursue export opportunities. Regional consumers display rapid adoption of newer display form factors and smart capabilities, which in turn accelerates feature commoditization. This geography also features complex intra-regional trade relationships and localized supply clusters, prompting firms to develop differentiated regional strategies that balance cost efficiency with proximity to key markets and resilience against geopolitical and trade-policy shifts.
Strategic company behaviors and competitive postures that reveal how vertical integration, platform partnerships, and service strategies are reshaping rivalry in the 4K2K TV market
Leading companies in the 4K2K TV ecosystem are adopting distinct strategic postures that reflect differing balances between technological leadership, scale economies, and channel partnerships. Some manufacturers concentrate on vertically integrating panel and module production to protect margin and control quality, investing in capital-intensive fabs and long-term supplier contracts. Others prioritize lean manufacturing and strategic OEM/ODM relationships to retain flexibility and reduce capital exposure, enabling faster model refresh cycles and more aggressive pricing in competitive tiers.
Across the competitive set, we observe an emphasis on long-term software and content agreements to raise switching costs and extend revenue per device through service bundles. Strategic collaborations with chipset providers and imaging IP vendors are common, as companies seek to differentiate on processing capabilities and perceptual picture quality. In addition, several players are expanding their aftermarket and extended-service offerings to capture lifecycle value and improve customer retention. Firms that pair brand strength with robust distribution networks and superior warranty fulfillment demonstrate resilience in channel negotiations and clearer routes to premiumization.
Actionable strategic recommendations for industry leaders to strengthen supply chain resilience, prioritize platform differentiation, and optimize channel economics for durable advantage
Industry leaders must act decisively to convert disruption into opportunity by reinforcing supply chain resilience, aligning product roadmaps with platform-led value, and optimizing channel economics. First, companies should invest in end-to-end supply chain visibility and scenario planning that allow rapid reallocation of production and inventory in response to tariff changes and component shortages. Strategic supplier diversification and selective vertical integration of high-risk components will reduce single-source exposure while providing leverage in negotiations.
Second, organizations should prioritize software and content differentiation: investing in user interface refinement, on-device intelligence for perceptual quality, and curated service bundles that increase lifetime customer value. Third, channel strategies must be tailored-balancing online direct-to-consumer opportunities with offline partnerships such as hypermarket and specialty retail formats-to match target consumer segments and installation needs. Finally, firms should embed sustainability and regulatory compliance into product lifecycles to meet evolving standards and to unlock procurement opportunities with corporate and public-sector buyers. These combined actions create a defensible platform for both near-term resilience and longer-term competitive advantage.
Robust and transparent research methodology combining primary executive interviews, supplier mapping, patent and regulatory analysis, and rigorous triangulation to ensure accuracy
The research underpinning this report combines qualitative interviews with industry leaders, technical experts, and channel partners alongside structured secondary research into manufacturing practices, regulatory developments, and technology roadmaps. Primary engagements included discussions with senior executives across manufacturing, logistics, retail, and content partner organizations to validate strategic moves and to surface practical implications of policy shifts. These interviews were complemented by targeted supplier mapping exercises and case study reviews of production reconfigurations undertaken in response to recent trade policy changes.
Secondary inputs encompassed publicly available regulatory filings, patent activity, product specification sheets, and logistics intelligence, which were cross-referenced to ensure internal consistency and factual accuracy. Data triangulation and scenario analysis were employed to assess strategic sensitivity to tariffs, currency movements, and component supply variability. Throughout the process, findings were iteratively reviewed with domain specialists to refine assumptions and to ensure the analysis aligns with observable industry developments and best practices.
A decisive conclusion synthesizing the interplay of technology, trade policy, and commercial execution that will determine leadership trajectories in the 4K2K TV industry
The cumulative analysis underscores a market undergoing technological maturation, structural realignment, and intensified competition across multiple vectors. Technological progress is enabling superior visual performance across a broader range of product tiers, while platform and content integration are becoming essential determinants of consumer preference. Trade-policy interventions and supply-chain reconfiguration are increasing the strategic value of manufacturing flexibility and compliance automation. Together, these forces demand that organizations move beyond short-term optimization and adopt integrated strategies that align engineering investments, commercial models, and operational resilience.
Leaders who invest in differentiated user experiences, secure critical upstream capabilities, and cultivate adaptive channel partnerships will be better positioned to capture sustained value. Conversely, those that rely on legacy cost advantages alone risk margin erosion as features commoditize and service expectations rise. In sum, the ability to orchestrate technology, supply chain, and go-to-market execution coherently will determine market leadership in the next phase of 4K2K television evolution.
Note: PDF & Excel + Online Access - 1 Year
Table of Contents
185 Pages
- 1. Preface
- 1.1. Objectives of the Study
- 1.2. Market Segmentation & Coverage
- 1.3. Years Considered for the Study
- 1.4. Currency
- 1.5. Language
- 1.6. Stakeholders
- 2. Research Methodology
- 3. Executive Summary
- 4. Market Overview
- 5. Market Insights
- 5.1. Rapid adoption of Mini-LED and MicroLED backlight technology in premium 4K2K televisions enabling higher brightness and deeper blacks
- 5.2. Integration of AI-driven real-time upscaling engines to enhance lower resolution content on 4K2K TV panels
- 5.3. Proliferation of built-in streaming platforms and voice assistant compatibility in next generation 4K2K smart TVs
- 5.4. Emergence of variable refresh rate and HDMI 2.1 support to cater to the growing gaming community on 4K2K displays
- 5.5. Industry shift toward sustainable materials and energy efficient designs in 4K2K TV manufacturing processes
- 5.6. Expansion of localized content partnerships and OTT bundling strategies to drive 4K2K smart TV sales across emerging markets
- 5.7. Growth of ultra slim, bezel-less form factors combined with premium sound bar integrations in high-end 4K2K televisions
- 5.8. Advancements in HDR10 Plus and Dolby Vision IQ dynamic metadata standards optimizing picture performance for 4K2K content
- 6. Cumulative Impact of United States Tariffs 2025
- 7. Cumulative Impact of Artificial Intelligence 2025
- 8. 4K2K TV Market, by Display Technology
- 8.1. LED
- 8.2. MicroLED
- 8.3. OLED
- 8.4. QLED
- 9. 4K2K TV Market, by Screen Size
- 9.1. 40 To 49 Inch
- 9.2. 50 To 59 Inch
- 9.3. 60 To 69 Inch
- 9.4. 70 Inch And Above
- 9.5. Up To 40 Inch
- 10. 4K2K TV Market, by End User
- 10.1. Commercial
- 10.2. Residential
- 11. 4K2K TV Market, by Sales Channel
- 11.1. Offline
- 11.1.1. Hypermarket And Supermarket
- 11.1.2. Specialty Retailer
- 11.1.3. Value Added Reseller
- 11.2. Online
- 12. 4K2K TV Market, by Region
- 12.1. Americas
- 12.1.1. North America
- 12.1.2. Latin America
- 12.2. Europe, Middle East & Africa
- 12.2.1. Europe
- 12.2.2. Middle East
- 12.2.3. Africa
- 12.3. Asia-Pacific
- 13. 4K2K TV Market, by Group
- 13.1. ASEAN
- 13.2. GCC
- 13.3. European Union
- 13.4. BRICS
- 13.5. G7
- 13.6. NATO
- 14. 4K2K TV Market, by Country
- 14.1. United States
- 14.2. Canada
- 14.3. Mexico
- 14.4. Brazil
- 14.5. United Kingdom
- 14.6. Germany
- 14.7. France
- 14.8. Russia
- 14.9. Italy
- 14.10. Spain
- 14.11. China
- 14.12. India
- 14.13. Japan
- 14.14. Australia
- 14.15. South Korea
- 15. Competitive Landscape
- 15.1. Market Share Analysis, 2024
- 15.2. FPNV Positioning Matrix, 2024
- 15.3. Competitive Analysis
- 15.3.1. Acer Inc.
- 15.3.2. Curtis International Ltd.
- 15.3.3. Haier Group Corporation
- 15.3.4. Hisense
- 15.3.5. Hisense International Co., Ltd.
- 15.3.6. Koninklijke Philips N.V.
- 15.3.7. Konka Group Co., Ltd.
- 15.3.8. LG Corporation
- 15.3.9. Micromax Informatics
- 15.3.10. OnePlus Technology (Shenzhen) Co., Ltd.
- 15.3.11. Panasonic Holdings Corporation
- 15.3.12. Samsung Electronics Co., Ltd.
- 15.3.13. Sansui Electric Co., Ltd.
- 15.3.14. Seiki Digital, Inc.
- 15.3.15. Sharp Corporation
- 15.3.16. Shenzhen Skyworth Digital techonology Co. Ltd.
- 15.3.17. Sichuan Changhong Electric Co., Ltd.
- 15.3.18. Snap One, LLC
- 15.3.19. Sony Corporation
- 15.3.20. TCL Corporation
- 15.3.21. The Kroger Company
- 15.3.22. Toshiba Corporation
- 15.3.23. Videocon Industries Limited
- 15.3.24. Vizio Inc.
- 15.3.25. Xiaomi Technology
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