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Japan B2C E-Commerce Sales Forecasts 2016 to 2020

Japan B2C E-Commerce Sales Forecasts 2016 to 2020

Online retail sales in Japan will continue growth, per yStats.com report

Japan’s growth rate this year of slightly above 10% will allow Japan to maintain the fourth position in global B2C E-Commerce sales. Over a fourth of all households in Japan purchase online, with Rakuten and Amazon as the most popular sites, according to the yStats.com publication. The report points to M-Commerce as one factor boosting continued sales growth in the next few years, as about half of all online retail is predicted to be purchased on a mobile device by 2020. Increasing cross-border online sales also fosters the progress of B2C E-Commerce in Japan.


1. Management Summary
2. Market Overview and International Comparisons
B2C E-Commerce Market Overview and International Comparisons, November 2016
Global Retail E-Commerce Shares of Top 5 B2C E-Commerce Markets, incl. Japan, in %, 2016f & 2020f
CAGR of B2C E-Commerce Sales of Top 5 B2C E-Commerce Markets, incl. Japan, in %, by Minimum and Maximum CAGR Forecast, 2015 - 2020f
Share of Households Shopping Online, in %, 2011 – 2015
Breakdown of B2C E-Commerce Sales by Product Categories, incl. “Clothes and Related Goods”, in %, 2015
B2C E-Commerce Sales Imports from China and the USA to Japan, in JPY billion, 2015 – 2019f
M-Commerce Sales, in USD billion, and Share of B2C E-Commerce Sales, in %, 2013 – 2016f & 2020f
Market Shares of Top Four B2C E-Commerce Market Players, in %, 2015
3. Overview of Sales and Shares Forecasts
B2C E-Commerce Sales Forecasts, by Five Comparative Estimates, in USD billion and JPY trillion, 2014 - 2020f, and CAGR, in %, 2015 - 2020f
B2C E-Commerce Share of Total Retail Sales, in %, 2014 – 2019f
4. Sales Forecasts
B2C E-Commerce Sales, in JPY trillion, and Year-on-Year Change, in %, 2014 – 2020f
B2C E-Commerce Sales, in USD billion, 2014 - 2016f & 2020f
Retail E-Commerce Sales (incl. B2C and C2C), in USD billion, and Year-on-Year Change, in %, 2014 – 2018f
B2C E-Commerce Sales, in JPY trillion, and CAGR, in %, 2014 & 2017f

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