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Global Alternative Online Payment Methods: Full Year 2016

Global Alternative Online Payment Methods: Full Year 2016

New yStats.com Report Projects Alternative Online Payment Methods to Outrank Credit Cards
Despite over half of worldwide online customers using credit cards to make purchases, more than 50% of E-Commerce sales are completed through alternative payment methods. Information cited in the yStats.com report estimates that the combined share of different alternative payment methods in global E-Commerce sales will rise, leaving the share of bank cards at a decrease.

Alternative payment methods are particularly favored over bank cards in emerging markets such as China. Here, E-Wallets like Alipay made up for more than half of online sales. Research within the yStats.com report also found that in Indonesia and Thailand, online consumers prefer bank transfers, but in Vietnam, this method comes second after cash on delivery. Cash on delivery is also the most favored method from E-Commerce consumers in many select developing markets due to the level of banking penetration being lower than in other advanced economies.

In advanced markets such as the USA, Canada, Japan, South Korea, the UK, and Sweden, credit card online payments remain in the lead. Notably, exceptions to this trend are in Germany and the Netherlands where alternative payment methods outrank bank card payments.

This key information from the new yStats.com report reveals that online retailers understand the necessity of providing different payment options to meet different customers’ needs in that two-thirds of these E-Commerce merchants provide a minimum of 3 varying payment methods.


1. Management Summary
2. Global Developments
Online and Mobile Payment Trends, H2 2016
Breakdown of E-Commerce Sales by Payment Methods, in %, 2015 & 2020f
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
Payment Methods Used in Online Shopping, by Regions, in % of Online Shoppers, October 2015
Breakdown of the Number of Online Payment Options Offered, in % of Online Merchants, January 2016
Top 3 Payment Methods Preferred in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, August 2016
Top 3 Considerations When Choosing a Payment Method in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, August 2016
Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, by Selected Regions, August 2016
3. Asia-Pacific
3.1. Regional
Breakdown of E-Commerce Sales by Payment Method, in %, 2015 & 2020f
3.2. Advanced Markets
3.2.1. Japan
Online and Mobile Payment Trends and News about Players, H1 2016
Online and Mobile Payment Trends and News about Players, H2 2016
Breakdown of Payment Methods Most Used in Online Shopping, in % of Online Shoppers, March 2016
Breakdown of Experience with Cases Where Preferred Payment Method Was Not Offered, in % of Online Shoppers, March 2016
3.2.2 South Korea
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, 2014 & 2015
3.2.3. Australia
Share of Credit Cards in Number of Domestic B2C E-Commerce Payments, in %, FY 2010/11 and FY 2015/16
3.3. Emerging Markets
3.3.1. China
Online and Mobile Payment Trends and News about Players, H1 2016
Online and Mobile Payment Trends and News about Players, H2 2016
E-Wallet’s Share of E-Commerce Sales, in %, 2015
Payment Methods Used in Online Shopping, in % of Online Shoppers, 2016
Third-Party Online Payment GMV, in CNY trillion, and in % Year-on-Year Change, 2012 - 2019f
Third-Party Online Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2015 – Q2 2016
Breakdown of Third-Party Online Payment GMV by Players, in %, by Two Comparative Estimates, Q1 2016
3.3.2. India
Online and Mobile Payment Trends and News about Players, H2 2016
Breakdown of E-Commerce Payment Volume by Payment Methods, in %, 2015 & 2020f
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
3.3.3. Indonesia
Breakdown of E-Commerce Payments by Payment Method, by Approximate Share in %, 2015
Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, December 2016
Breakdown of Reasons to Choose Payment via ATM, in % of Online Shoppers Who Pay for Online Purchases via ATM, December 2016
3.3.4. Thailand
Breakdown of E-Commerce Revenues of Retail and Wholesale Trade Companies by Payment Method, in %, 2015
Payment Methods Used in Online Shopping, in % of Online Shoppers, by Gender and Generation, May 2015
3.3.5. Vietnam
Payment Methods Used in Online Shopping, in % of Online Shoppers, 2014 & 2015
4. Europe
4.1. Regional
Payment Methods Preferred in Online Shopping, in % of Online Shoppers, by Belgium, Germany, France, Italy, the Netherlands, the Nordics, Poland, Spain and the UK, May 2016
Share of Online Shoppers Who Abandoned Shopping Cart Due to Lack of Favorite Payment Method, in %, by Benelux, Germany, Nordics and the UK, June 2016
4.2. Advanced Markets
4.2.1. UK
Online and Mobile Payment Trends and News about Players, H1 2016
Online and Mobile Payment Trends and News about Players, H2 2016
Top 3 Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
Payment Methods Most Trusted in Online Shopping, in % of Online Shoppers, November 2016
4.2.2. Germany
Online and Mobile Payment Trends and News about Players, H1 2016
Online and Mobile Payment Trends and News about Players, H2 2016
Breakdown of Online and Mail Order Sales, by Payment Methods, in % and in EUR million, 2014 & 2015
Breakdown of B2C E-Commerce Sales by Payment Methods, by incl. Amazon and excl. Amazon, in %, 2015
Payment Methods Used in Online Shopping, in % of Online Shoppers, July 2016
Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, 2014 & 2015
Most Important Criteria When Choosing a Payment Method to Purchase Online, in % of Online Shoppers, 2015
Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, May 2015
4.2.3. France
Payment Methods Most Used in B2C E-Commerce, in % of Online Shoppers, June 2015 & June 2016
Share of Respondents Who Trust PayPal with Personal Data, by Total, Ages 18-34, and Compared to a Bank, in %, June 2016
4.2.4. Spain
Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015 & 2016
Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, 2014 & 2015
Breakdown of Aspects Most Important for Payment Methods in Online Shopping, in % of Online Shoppers, 2015
4.2.5. Italy
Breakdown of B2C E-Commerce Sales, by Payment Methods, in %, 2012 - 2016f
Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2016
4.2.6. Netherlands
Breakdown of Online Purchases by Payment Methods, in %, H1 2015 & H1 2016
4.2.7. Sweden
Payment Methods Used and Preferred in Online and Mobile Shopping, in % of Online Shoppers, Q2 2016
Breakdown of Preferred Payment Methods in Online Shopping, in % of Online Shoppers, Q4 2014 & Q4 2015
4.3. Emerging Markets
4.3.1. Russia
Payment Methods Used in Online Shopping, in % of Online Shoppers, 2013 - 2015
Share of Online Shoppers Paying by Bank Card and by Cash on Delivery, in %, October 2016
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2016
Top 5 E-Money Services Used, in % of E-Money Users, December 2015
Online Payment Methods Used When Paying Online via Smartphone, in % of Users, March 2016
4.3.2. Poland
Payment Methods Used in Online Shopping, in % of Online Shoppers, 6 Months to December 2016
4.3.3. Greece
Payment Methods Used in Online Shopping, in % of Online Shoppers, 2016
4.3.4. Czech Republic
Payment Methods Used in Online Shopping, in % of Online Shoppers, Q2 2016
Payment Methods Preferred in Online Shopping, in % of Online Shoppers, 2015
5. North America
5.1. Regional
Payment Methods Preferred in Online Shopping, in % of Online Shoppers, October 2015
5.2. USA
Online and Mobile Payment Trends and News about Players, H1 2016
Online and Mobile Payment Trends and News about Players, H2 2016
General Payment Methods Used, in % of Internet Users, March 2016
Top 3 Payment Methods Preferred in Online Shopping, in % of Online Shoppers, 2015 & 2016
Payment Methods Most Trusted in Online Shopping, in % of Online Shoppers, November 2016
5.3. Canada
Breakdown of E-Commerce Transaction Value by Payment Method, in %, 2015
6. Latin America
6.1. Regional
Payment Methods Used in Online Shopping, in % of Online Shoppers With Bank Account, July 2016
6.2. Brazil
Online Payment Trends and News about Players, H1 2016
Online and Mobile Payment Trends and News about Players, H2 2016
Breakdown of B2C E-Commerce Sales by Payment Methods, in %, 2015
Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015
6.3. Mexico
Top 10 Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015 & 2016
Online Payment Methods Used in Online Shopping, by Device Used, in % of Online Shoppers, August 2016
Offline Payment Methods Used in Online Shopping, by Device Used, in % of Online Shoppers, August 2016
Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015
Reasons for Not Shopping Online, incl. Payment-Related, in % of Internet Users Who Do Not Shop Online, 2015
6.4. Argentina
Breakdown of E-Commerce Sales by Payment Methods, in %, 2015
6.5. Colombia
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
7. Middle East
7.1. Regional
Breakdown of Payment Methods Preferred in Online Shopping in MENA, in % of Online Shoppers, June 2016
Share of Online Shoppers in MENA Who Prefer to Pay with Cash on Delivery, in %, March 2016
Breakdown of Share of Cash On Delivery, in % of E-Commerce Companies in MENA, October 2016
Share of Online Shoppers in MENA Who Prefer to Pay with Cash on Delivery, in %, March 2016
Share of Cash On Delivery in Total Online Shopping in the Middle East, in %, 2015
Share of Consumers in the Middle East Who Would Opt for Alternative Payment Methods, in %, and Selected Alternative Payment Methods They Would Opt for, incl. “Mobile Wallet”, in %, May 2016
7.2. UAE
Breakdown of Online Shoppers by Shoppers Who Prefer to Pay Online and Who Prefer to Pay On Delivery, in %, November 2016
7.3. Saudi Arabia
Top Payment Method Preferred in Online Shopping, by Selected Product Categories, in % of Millennial Online Shoppers, 2015
8. Africa
8.1. Regional
Payment Methods Most Used in Online Shopping, in % of Online Shoppers, by Ghana, Kenya, South Africa, Uganda, December 2016
8.2. South Africa
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, March 2016
Share of Online Shoppers Who Would be Motivated to Shop Online More by Availability of the “On Delivery” Payment Method, in % of Online Shoppers, March 2016
8.3. Nigeria
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, August 2016
8.4. Egypt
Share of Online Shoppers Paying by Cash on Delivery, in %, June 2016
8.5. Morocco
Payment Methods Used in Online Shopping, in % of Online Shoppers, February 2016

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