Top 5 Country B2C E-Commerce Sales Forecasts: 2017 to 2021
The five nations leading in global B2C E-Commerce, including China, the USA, the UK, Japan and Germany, comprise over 75% of world-wide online retail sales. Projections cited in the yStats.com publication indicate that they will maintain their world leadership positions through the next five years, though most of them will lose a percentage of their share of the global sales due to much faster growth in developing economies. China, one the other hand, will see its share of global sales increase.
China, as well as the USA are projected to maintain double digit growth rates through the next five years. The compound annual increases in the other economies of the top five, the UK, Japan, and Germany, could be less than 10%, according to the sources cited the yStats.com report. However, even in these nations, the growth of online retail is expected to far outpace the growth of traditional store-based retail. In China and the United Kingdom, online shopping will likely account for one-fifth of total retail purchases within the forecast period.
In all of these E-Commerce leading nations, the rapid expansion of shopping through mobile devices is one of the principal components of online sales growth. Research cited in the yStats.com publication shows that M-Commerce already comprises over half of online shopping in China and is expected to reach that level in the USA and UK with the next few years and will continue rapid expansion in Japan and Germany as well.