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2024 Perceptions in Environmental Sustainability in the Life Sciences
... 2024 Perceptions in Environmental Sustainability in the Life Sciences Discover Life Science customers ... ’ expectations and perceptions of environmental sustainability in the life science industry. ... In an effort to help suppliers understand customer preferences for environmentally sustainable options ... Read More
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Benchmarking for 2024: Understanding the Life Science Customer Experience
Benchmarking for 2024: Understanding the Life Science Customer Experience As life science researchers continue to elevate their expectations, understanding customer experience enables suppliers to identify areas of improvement and benchmark against their key competitors. In 2024, we continued a long ... Read More
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2024 Customer Loyalty and Switching: Library Prep Kits
2024 Customer Loyalty and Switching: Library Prep Kits Find out how loyal your customers are, compared with those of other suppliers, how to drive loyalty, and how to prevent switching! To help suppliers better understand loyalty and switching for NGS library prep consumables and develop strategies ... Read More
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2024 Digital Marketing & Advertising in the Life Sciences
2024 Digital Marketing & Advertising in the Life Sciences Learn how to effectively inform and influence your life science customers with a comprehensive understanding of their digital media habits! To help suppliers develop their digital marketing strategies within the life sciences, we designed a s ... Read More