UK Travel Insurance: Distribution and Marketing
Travel insurance is a voluntary personal lines product that customers can buy to protect themselves against unforeseen events when on their travels. Covering expenses for a range of circumstances – including emergency medical treatment, trip cancellations, and lost or stolen property – the purchase of travel insurance allows customers to go abroad with peace of mind. A range of policy types allows cover to be tailored to the individual’s needs. It can be organized for a single trip or bought as a wider annual package, and customers can choose the locations and specific activities they wish to be covered for. Overall, the travel insurance market is highly competitive, and as UK residents are traveling abroad more frequently insurers need to do all they can to make purchasing travel insurance more convenient and efficient.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook