The UK accessories market is becoming more fragmented as clothing specialists, footwear specialists, and the general merchandisers broaden their ranges and intensify the competition – at the expense of the accessories specialists.
Women’s accessories continues to make up the lions share of the market, with the sales forecast to reach £2,078m in 2016 -68.2% of all spend on accessories in the UK.
Accessories specialists have continued to lose share, falling 2.5 percentage points to 10.5% in the five years to 2016, with just two players with significant scale remaining.
Shopper acquisition is essential, with 54% of all UK clothing and footwear shoppers purchasing accessories in 2015. Males, 45+s and DEs shop for accessories the least.
Online penetration will reach 15.2% of all accessories spend in 2016, versus 22.5% in clothing. By 2020, online sales will take a fifth of spend.
Males are triggered to spend on accessories due to replacement purchases, the highest trigger among males. This compares to females, with ‘wanting a treat’ the most common trigger at 45.5%.
The Accessories Sector report offers a comprehensive insight into the accessories market in the UK, analysing the market, the major players, the main trends, and consumer attitudes. It covers in detail various sectors within accessories, and provides forecasts to 2021.
It provides in-depth analysis of the following:
What people buy
Where people shop
How people shop
Why people shop
Reasons To Buy
Utilise the detailed market data and insight to help form an effective growth strategy across the accessories market
It covers forecasts to 2021, covering women’s, men’s and children’s accessories.
Identifies the drivers and inhibitors operating on the market helping to inform growth strategy.
Detailed look at channel and retailer shares in this market
Understand the opportunities in the market by learning who shops for accessories products, how frequently they shop and what drives their store selection.