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Electrical and Electronics Retailing in Brazil – Market Summary & Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020

Electrical and Electronics Retailing in Brazil – Market Summary & Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020

Summary

“Electrical and Electronics Retailing in Brazil – Market Summary & Forecasts” report provides a detailed analysis of retail sales from 2010 to 2020 across key channels in Brazil.

Key Findings

  •  Surge in the number of millionaires and the emerging middle class will continue to make Brazil a major retail destination
  •  Brazilian retail sales to reach BRL1,810 billion by 2020
  •  Brazil continues experiences nominal growth for electrical and electronics products which is forecast to grow at a CAGR of 1.77% in 2015-2020
  •  Technology advancements and the launch of sophisticated electronic gadgets will drive growth in electrical and electronics sector
  •  Extension of tax breaks until the end of 2018 for computers, smartphones, tablets, modems, and routers expected to support the growth of the market.
  •  Online retailers are performing significantly well and online sales of the category are forecast to witness a CAGR of 14.5% over 2015-2020
Synopsis

“Electrical and Electronics Retailing in Brazil – Market Summary & Forecasts” is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2020.

It contains:
  •  A thorough analysis of consumer trends changing economic and population factors
  •  Both qualitative and quantitative insights and analysis of the shifting electrical and electronics retail dynamics for communication equipment, computer hardware and software, consumer electronics, household appliances, photographic equipment from 2010 to 2020
  •  The report further covers the sales of electrical and electronics products through the following channels from 2010 to 2020: Electrical and electronics specialists; online; hypermarkets, supermarkets and hard-discounters; music, video, book, stationery and entertainment software specialists; value, variety stores and general merchandise retailers; department stores; other general and non-specialist direct retailers; cash and carries and warehouse clubs; other specialist retailers and convenience Stores (including Independents) and gas stations
  •  An overview of key electrical and electronics retailers operating across the product segment and their presence across channels
Reasons To Buy

Get immediate access to:
  •  Brazil electrical and electronics market performance across key channels – accurate, reliable data for companies already operating in and those wishing to enter the market
  •  Performance of individual product categories, across key channels from 2010, with forecasts until 2020 – pinpoint the fastest growing categories in a market witnessing robust growth
  •  Vital economic and population trends, key consumer and technology trends influencing the retail market –explore novel opportunities that allow you to align your product offerings and strategies to meet demand
  •  Critical insights into Brazil shoppers - what stores do shoppers prefer? Have the right insights to beat off the competition by effectively promoting to lucrative market segments
  •  Analysis of key international and domestic players operating in the electrical and electronics market – including store counts and revenues that give you a competitive edge - identify opportunities to improve market share


  • Introduction
    • What is this Report About?
  • Executive Summary & Outlook
  • Market Context
    • Brazil is an economy with many questions
      • Retail sector will experience a change in game plan
      • Consistent decline in savings rate is a good sign for retail spending
      • Service remains the dominant sector for employment
      • Fluctuations in unemployment rate are expected to continue
      • Roaring inflation is a cause of concern
      • Household consumption expenditure is driving the retail market
    • Steady increase in population is a healthy sign for the retail market
  • Brazil Shoppers
    • Olympics, FIFA World Cup and Carnivals- There's always a reason for retail sales to get bigger in Brazil
    • The strength of the Brazilian online commerce
    • Tourism and opportunities in Brazil's retail sector
    • The rise and fall of the best-selling electronics in Brazil
  • Doing Business in Brazil
    • Summary
      • Bureaucracy
      • Business culture
      • Geography
      • Infrastructure and logistics
    • Key taxation policies
      • Corporate income tax (IRPJ - Imposto de Renda sobre Pessoa Jurídica)
      • Withholding tax
      • Value added tax (VAT)
  • Retail - Product Sectors
    • Product Sector Analysis
      • Electrical and Electronics
    • Electrical and Electronics Category Overview
      • Electrical and Electronics by Channel
        • Table Brazil Electrical and Electronics Retail Sales (BRL mn), by Channel Group, 2010-2015
        • Table Brazil Electrical and Electronics Retail Sales Forecast (BRL mn), by Channel Group, 2015-2020
        • Table Brazil Electrical and Electronics Retail Sales (US$ mn), by Channel Group, 2010-2015
        • Table Brazil Electrical and Electronics Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
        • Table Brazil Electrical and Electronics Retail Segmentation (% value), by Channel Group, 2010-2020
      • Electrical and Electronics by Category
        • Table Brazil Electrical and Electronics Retail Sales (BRL mn), by Category 2010-2015
        • Table Brazil Electrical and Electronics Retail Sales Forecast (BRL mn), by Category 2015-2020
        • Table Brazil Electrical and Electronics Retail Sales (US$ mn), by Category 2010-2015
        • Table Brazil Electrical and Electronics Retail Sales Forecast (US$ mn), by Category 2015-2020
        • Table Brazil Electrical and Electronics Retail Segmentation (% value), by Category, 2010-2020
    • Electrical and Electronics Category Analysis
      • Communications Equipment
        • Table Brazil Communications Equipment Retail Sales (BRL mn), by Channel Group 2010-2015
        • Table Brazil Communications Equipment Retail Sales Forecast (BRL mn), by Channel Group, 2015-2020
        • Table Brazil Communications Equipment Retail Sales (US$ mn), by Channel Group 2010-2015
        • Table Brazil Communications Equipment Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
        • Table Brazil Communications Equipment Retail Segmentation, by Channel Group, 2010-2020
      • Computer Hardware and Software
        • Table Brazil Computer Hardware and Software Retail Sales (BRL mn), by Channel Group, 2010-2015
        • Table Brazil Computer Hardware and Software Retail Sales Forecast (BRL mn), by Channel Group, 2015-2020
        • Table Brazil Computer Hardware and Software Retail Sales (US$ mn), by Channel Group, 2010-2015
        • Table Brazil Computer Hardware and Software Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
        • Table Brazil Computer Hardware and Software Retail Segmentation, by Channel Group, 2010-2020
      • Consumer Electronics
        • Table Brazil Consumer Electronics Retail Sales (BRL mn), by Channel Group, 2010-2015
        • Table Brazil Consumer Electronics Retail Sales Forecast (BRL mn), by Channel Group, 2015-2020
        • Table Brazil Consumer Electronics Retail Sales (US$ mn), by Channel Group, 2010-2015
        • Table Brazil Consumer Electronics Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
        • Table Brazil Consumer Electronics Retail Segmentation, by Channel Group, 2010-2020
      • Household Appliances
        • Table Brazil Household Appliances Retail Sales (BRL mn), by Channel Group, 2010-2015
        • Table Brazil Household Appliances Retail Sales Forecast (BRL mn), by Channel Group, 2015-2020
        • Table Brazil Household Appliances Retail Sales (US$ mn), by Channel Group, 2010-2015
        • Table Brazil Household Appliances Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
        • Table Brazil Household Appliances Retail Segmentation, by Channel Group, 2010-2020
      • Photographic Equipment
        • Table Brazil Photographic Equipment Retail Sales (BRL mn), by Channel Group, 2010-2015
        • Table Brazil Photographic Equipment Retail Sales Forecast (BRL mn), by Channel Group, 2015-2020
        • Table Brazil Photographic Equipment Retail Sales (US$ mn), by Channel Group, 2010-2015
        • Table Brazil Photographic Equipment Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
        • Table Brazil Photographic Equipment Retail Segmentation, by Channel Group, 2010-2020
    • Major Retailers
      • Electrical and Electronics
        • Table Key Electrical and Electronics Retailers in Brazil
  • Appendix
    • Definitions
      • This report provides 2015 actual sales; while forecasts are provided for 2016-2020
        • Table Brazil Exchange Rate R$-US$ (Annual Average), 2010-2015
        • Table Brazil Exchange Rate R$-US$ (Annual Average), 2016-2020
        • Table Verdict Retail Channel Definitions
        • Table Verdict Retail Category Definitions
    • Summary Methodology
      • Overview
      • The triangulated market sizing method
      • Industry surveys in the creation of retail market data
      • Quality control and standardized processes
    • About Verdict Retail
    • Disclaimer

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