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Clothing & Footwear Retailing in Poland– Market Summary & Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020

Clothing & Footwear Retailing in Poland– Market Summary & Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020

Summary

Poland’s retail market for clothing and footwear is expected to grow at a CAGR of 8.55% and 6.80% over the next five years, to reach PLN49.5 billion and PLN17 billion by the end of 2020. The share of the clothing sector in overall retail sales will increase to 7.5% by 2020. Over the forecast period, per capita spending on clothing is forecast to grow at a CAGR of 8.55%. Online spending on clothing is expected to register a CAGR of 18.85% over the forecast period. This growth is largely driven by the increasing number of young consumers shopping online.

Key Findings

  • Increasing penetration of smartphones, wider choice of products and convenience is driving the sales of clothing and footwear through the online channel.
  • Women categories dominate the clothing and footwear market in 2015.
  • Footwear sales are expected to grow at a CAGR of 6.80% during 2015-2020.
  • Clothing, footwear, accessories and luxury goods specialists command the major share, accounting for 73.3% of total sales in the clothing sector.
Synopsis

“Clothing & Footwear Retailing in Poland – Market Summary & Forecasts” is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2020.

What else does this report offer?
  • A thorough analysis of consumer trends changing economic and population factors
  • Both qualitative and quantitative insights and analysis of the shifting clothing and footwear retail dynamics for men’s clothing, women’s clothing, children’s clothing, men’s footwear, women’s footwear, and children’s footwear from 2010 to 2020
  • Sales of clothing and footwear products through the following channels from 2010 to 2020: Clothing, footwear, accessories and luxury goods specialists; department stores; other specialist retailers; online; hypermarkets, supermarkets and hard-discounters; value, variety stores and general merchandise retailers; other general and non-specialist direct retailers; cash and carries and warehouse clubs and duty free retailers
  • An overview of key clothing and footwear retailers operating across Poland and their presence across distribution channels
Reasons To Buy
  • Gain a comprehensive knowledge on clothing and footwear sector in the Poland retail market and develop a competitive advantage from the start of your supply chain
  • Investigate current and forecast behaviour trends in clothing and footwear category to identify the best opportunities to exploit
  • Analyze the recommended actions to align your marketing strategies with the crucial trends influencing the consumer behavior
  • Understand the fastest growing categories including menswear, womenswear, childrenswear, men’s footwear, women’s footwear and children’s footwear in the market, with insights on performance across key channels from 2010, with forecasts until 2020
  • Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the clothing and footwear market
  • Analysis of key international and domestic players operating in the clothing and footwear market – including store counts and revenues that give you a competitive edge - identify opportunities to improve your market share


  • Introduction
    • What is this Report About?
  • Executive Summary & Outlook
  • Market Context
    • A growing economy offers new opportunities to retailers
      • Retail sales recorded healthy growth despite recession
      • Savings increased among Poles post-recession
      • Services sector continues to be the major sector for employment
      • Inflation levels declined to the lowest in the decade
      • Rise in consumption expenditure a positive sign for retailers
      • Increasing urbanization offers growth opportunities for retailers
    • Shrinking population impacts the labor force in the country
  • Poland Shoppers
    • Online shopping entices value conscious Poles
    • The luxury sector is gaining momentum with growing number of affluents
    • Private Labels and discount stores continue to increase
  • Doing Business in Poland
    • Summary
      • Bureaucracy
      • Infrastructure and logistics
    • Latest business reforms in Poland
    • Business culture
  • Retail – Product Sectors
    • Product Sector Analysis
      • Clothing
        • Table Poland Clothing Retail Sales (PLN billion), by Product Sub-Category, 2010–2015
        • Table Poland Clothing Retail Sales (PLN billion), by Product Sub-Category, 2015–2020
      • Footwear
        • Table Poland Footwear Retail Sales (PLN billion), by Product Sub-Category, 2010–2015
        • Table Poland Footwear Retail Sales (PLN billion), by Product Sub-Category, 2015–2020
    • Clothing Channel analysis
      • Table Poland Clothing Retail Sales (PLN mn), by Channel Group, 2010–2015
      • Table Poland Clothing Retail Sales Forecast (PLN mn), by Channel Group, 2015–2020
      • Table Poland Clothing Retail Sales (US$ mn), by Channel Group, 2010–2015
      • Table Poland Clothing Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020
      • Table Poland Clothing Retail Segmentation, by Channel Group, 2010–2020
      • Table Poland Clothing Retail Sales (PLN mn), by Sub-Category, 2010–2015
      • Table Poland Clothing Retail Sales Forecast (PLN mn), by Sub-Category, 2015–2020
      • Table Poland Clothing Retail Sales (US$ mn), by Sub-Category, 2010–2015
      • Table Poland Clothing Retail Sales Forecast (US$ mn), by Sub-Category, 2015–2020
      • Table Poland Clothing Retail Segmentation, by Sub-Category, 2010–2020
    • Footwear Channel analysis
      • Table Poland Footwear Retail Sales (PLN mn), by Channel Group, 2010–2015
      • Table Poland Footwear Retail Sales Forecast (PLN mn), by Channel Group, 2015–2020
      • Table Poland Footwear Retail Sales (US$ mn), by Channel Group, 2010–2015
      • Table Poland Footwear Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020
      • Table Poland Footwear Retail Segmentation, by Channel Group, 2010–2020
      • Table Poland Footwear Retail Sales (PLN mn), by Sub-Category, 2010–2015
      • Table Poland Footwear Retail Sales Forecast (PLN mn), by Sub-Category, 2015–2020
      • Table Poland Footwear Retail Sales (US$ mn), by Sub-Category, 2010–2015
      • Table Poland Footwear Retail Sales Forecast (US$ mn), by Sub-Category, 2015–2020
      • Table Poland Footwear Retail Segmentation, by Sub-Category, 2010–2020
    • Major Retailers
      • Clothing
        • Table Key Clothing Retailers in Poland
      • Footwear
        • Table Key Footwear Retailers in Poland
  • Appendix
    • Definitions
      • This report provides 2015 actual sales; while forecasts are provided for 2016–2020
        • Table Poland Exchange Rate PLN–USD (Annual Average), 2010–2015
        • Table Poland Exchange Rate PLN–USD (Annual Average), 2016–2020 Forecasts
        • Table Verdict Retail Channel Definitions
        • Table Verdict Retail Category Definitions
    • Summary Methodology
      • Overview
      • The triangulated market sizing method
      • Industry surveys in the creation of retail market data
      • Quality control and standardized processes
    • About Verdict Retail
    • Disclaimer

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