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BASF CompetitiveWatch 2016: Strategic Direction, Marketing Tactics and Technological Know-How in the Global Chemical Market

Strategic assessment of the competitive environment is widely recognized as one of the highest priority management responsibilities, the task crucial to business survival, growth and profitability.

This new report from provides strategic assessment of BASF's technological know-how, marketing tactics and strategic directions in the global chemical market.



Please note: The delivery time for the electronic version of this report is between 1-3 business days to allow the preparation of an updated version prior to dispatch.

Global Paints and Coatings Market Dynamics and Trends
Worldwide strategic overview of the paints and coatings market
Sales forecasts for major market segments
Sales forecasts for key geographic regions: North America, Europe, Asia
Pacific, Latin America, Africa, Mideast
Major U.S. and international regulatory, technological, economic, demographic, and social trends with potentially significant impact on the paints and coatings industry during the next five years
Industry consolidation
Market globalization
Environmental regulations
Strategic Directions
Specific business, new product development and marketing strategies
Major strengths and weaknesses, e.g., managerial, organizational, marketing and product development
Anticipated acquisitions, joint ventures and divestitures
Marketing Tactics
Promotional tactics
Distribution approaches
Product service and support
Customer relations
Technological Know-How
Internally developed and acquired technologies, processes, and related
Proprietary technologies and patent litigations
List of Tables
Table -1 Worldwide Paints and Coatings Market by Geographic Region
Table -2 Worldwide Paints and Coatings Market Growth by Geographic Region
Table -3 Worldwide Paints and Coatings Sales by Market Segment

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