The Future of the Grocery Retail Market in Sierra Leone to 2021
This report provides in depth data on the grocery retail market in Sierra Leone. It features historic data and five year forecasts for market value and per capita spend in the grocery market. Our data also includes the number of outlets in the store universe by channel and channel values for open market vendors, small stores and kiosks, medium stores, supermarkets, hypermarkets and forecourt retailers.
It also analyses the competitive landscape in Sierra Leone with data on the leading domestic and international store networks. Trendtype's proprietary data supports a detailed analysis of the risks and market opportunity in Sierra Leone and assesses its market attractiveness for retailers.
- Assess the key drivers of grocery retail market growth in Sierra Leone - Quantify the size of the grocery retail market with forecasts through to 2021 - Understand the size and structure of the store universe in Sierra Leone - Quantify sales by channel and the size of the modern and traditional channels - Identify the leading domestic and international supermarket chains and the competitive landscape - Analyse the market opportunity, attractiveness, risk factors and future outlook for Sierra Leone
- What are the key drivers of the grocery retail market in Sierra Leone? - What is the market size and value of the grocery retail market? - What is size and structure of the store universe? - What is the value of each grocery retail channel? - Who are the leading domestic and international supermarket chains? - What are the winning strategies for success in Sierra Leone? - How attractive is Sierra Leone as a grocery retail market compared to other countries in Africa and West Africa? - How will grocery retail spend overall and per capita grow through to 2021?
- Sierra Leone remains a complex, high risk and challenging market for grocery brands and retailers alike. - Market growth was also severely hampered by the ebola crisis from 2013 through to 2016. - We forecast the grocery retail market to fall again in 2017 in dollar terms. - However, we are starting to see clear signs of a recovery in both consumer spending and retailer expansion activity. - Through to 2021 both per capita spending and the overall grocery retail market will increase.