The Future of the Grocery Retail Market in Cameroon to 2021
This report provides in depth data on the grocery retail market in Cameroon. It features historic data and five year forecasts for market value and per capita spend in the grocery market. Our data also includes the number of outlets in the store universe by channel and channel values for open market vendors, small stores and kiosks, medium stores, supermarkets, hypermarkets and forecourt retailers.
It also analyses the competitive landscape in Cameroon with data on the leading domestic and international store networks. Trendtype's proprietary data supports a detailed analysis of the risks and market opportunity in Cameroon and assesses its market attractiveness for retailers.
- Assess the key drivers of grocery retail market growth in Cameroon - Quantify the size of the grocery retail market with forecasts through to 2021 - Understand the size and structure of the store universe in Cameroon - Quantify sales by channel and the size of the modern and traditional channels - Identify the leading domestic and international supermarket chains and the competitive landscape - Analyse the market opportunity, attractiveness, risk factors and future outlook for Cameroon
- What are the key drivers of the grocery retail market in Cameroon? - What is the market size and value of the grocery retail market? - What is size and structure of the store universe? - What is the value of each grocery retail channel? - Who are the leading domestic and international supermarket chains? - What are the winning strategies for success in Cameroon? - How attractive is Cameroon as a grocery retail market compared to other countries in Africa and Central Africa? - How will grocery retail spend overall and per capita grow through to 2021?
- Cameroon is one of the most important grocery retail battlegrounds in Africa, with several multinational supermarket chains seeking to acquire market share. - At stake is a high growth, underdeveloped market typically viewed as a hub for expansion into Central Africa. - Per capita spend on grocery is also rising and will approach $300 by 2021. - We can already see this shift away from open market vendors and into small and medium traditional stores and eventually through to modern supermarkets. - Although the largest store networks belong to domestic supermarket chains, international retailers dominate large supermarkets and hypermarkets. - Our analysis suggests Cameroon's underlying market attractiveness may be more fragile than current investment from retailers indicates.