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The Cards and Payments Industry in Peru: Emerging Trends and Opportunities to 2020

The Cards and Payments Industry in Peru: Emerging Trends and Opportunities to 2020

Synopsis

Timetric’s 'The Cards and Payments Industry in Peru: Emerging Trends and Opportunities to 2020' report provides detailed analysis of market trends in the Peruvian cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including check payments, payment cards, direct debits and credit transfers during the review period (2011–2015).

The report also analyzes various payment card markets operating in the industry, and provides detailed information on the number of cards in circulation, and transaction values and volumes during the review period and over the forecast period (2016–2020). It also offers information on the country's competitive landscape, including the market shares of issuers and schemes.

The report brings together Timetric’s research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers details of regulatory policy and recent changes in the regulatory structure.

Summary

Timetric’s 'The Cards and Payments Industry in Peru: Emerging Trends and Opportunities to 2020' report provides top-level market analysis, information and insights into the Peruvian cards and payments industry, including:

  • Current and forecast values for each market in the Peruvian cards and payments industry, including debit and credit cards.
  • Detailed insights into payment instruments including credit transfers, direct debits, checks and payment cards. It also, includes an overview of the country's key alternative payment instruments.
  • E-commerce market analysis.
  • Analysis of various market drivers and regulations governing the Peruvian cards and payments industry.
  • Detailed analysis of strategies adopted by banks and other institutions to market debit and credit cards.
  • Comprehensive analysis of consumer attitudes and buying preferences for cards.
  • The competitive landscape in the Peruvian cards and payments industry.
Scope
  • This report provides a comprehensive analysis of the Peruvian cards and payments industry.
  • It provides current values for the Peruvian cards and payments industry for 2015, and forecast figures to 2020.
  • It details the different demographic, economic, infrastructural and business drivers affecting the Peruvian cards and payments industry.
  • It outlines the current regulatory framework in the industry.
  • It details marketing strategies used by various banks and other institutions.
Reasons To Buy
  • Make strategic business decisions, using top-level historic and forecast market data, related to the Peruvian cards and payments industry and each market within it.
  • Understand the key market trends and growth opportunities in the Peruvian cards and payments industry.
  • Assess the competitive dynamics in the Peruvian cards and payments industry.
  • Gain insights into marketing strategies used for various card types in Peru.
  • Gain insights into key regulations governing the Peruvian cards and payments industry.
Key Highlights
  • The government of Peru developed the National Financial Inclusion Strategy (NFIS) in July 2015. It aims to provide access to financial accounts for at least 50% of the adult population by 2018, and 75% of the adult population by 2021. The strategy promotes access to savings, insurance and financing, consumer protection, financial education programs and the use of electronic payment instruments. A rise in bank penetration is expected to drive demand for products such as bank accounts and debit cards.
  • In line with government’s financial inclusion program, the national mobile payments system Modelo Peru launched Bim mobile money, a fully interoperable payments platform, in February 2016. Through this, Modelo Peru aims to provide much of the unbanked population with access to digital financial services. It enables Peruvians with a mobile phone to open a bank account, transfer funds and make utility payments, and can be accessed with any basic mobile phone. Modelo Peru plans to have more than 2 million active Bim mobile money users by 2020. Modelo Peru is formed by the partnership of 40 Peruvian financial institutions, including private-sector and state-owned banks, credit unions, microfinance institutions, non-bank electronic money issuers and telecommunication companies.
  • With high mobile penetration, companies in Peru are increasingly using mobile technology with a focus on financial inclusion. Movistar, a mobile operator in Peru, in collaboration with MasterCard, introduced the country’s first electronic mobile money service, Tu Dinero Movil (Your Mobile Money), in January 2015. The service is now available to Movistar’s more than 16 million customers, allowing them to conduct a number of transactions such as money transfers, purchases at MasterCard-affiliated establishments, and paying for mobile recharges. Similar to Bim, it can be accessed on smartphones as well as basic mobile phones.


  • Definitions and Methodology
    • Definitions
      • Table Key Definitions
    • Methodology
      • Table Annual Average Exchange Rate
  • Key Facts and Events
    • Table Peru - Key Facts, 2015
    • Table Regional Benchmarking of Peru's Payment Cards, 2015
  • Executive Summary
  • Payment Instruments
    • Current Payment Environment
  • E-Commerce
    • E-Commerce Market Analysis
  • Alternative Payments
    • Alternative Payment Instruments
      • Modelo Peru - Bim
      • Tu Dinero Movil
      • Pago Efectivo
      • SafetyPay
      • Paysafecard
  • Regulations in the Cards and Payments Industry
    • Regulatory Framework
      • Consumer protection
      • Retail agents
    • Anti-Money Laundering (AML)
    • Foreign Direct Investment (FDI) Regulations
      • Table Peru - Mode of Entry of Foreign Banks
  • Analysis of Cards and Payments Industry Drivers
    • Demographic Drivers
    • Economic Drivers
    • Infrastructure Drivers
    • Business Drivers
  • Market Segmentation
    • Market Segmentation and Targeting
      • Consumer cards
        • Table Cards for High-Income Consumers, 2016
        • Table Cards for Travelers, 2016
        • Table Cards for Online Shoppers, 2016
      • Commercial cards
        • Table Commercial Cards Comparison and Key Features, 2016
  • Payment Cards
    • Payment Cards Analysis
      • Volume and value of payment card transactions by type
  • Debit Cards
    • Debit Card Market Analysis
      • Turnover per debit card and transaction values by channel
      • Debit card scheme and issuer shares in terms of transaction value
      • Debit cards comparison
        • Table Peru - Debit Cards Comparison and Key Features, 2016
  • Pay Later Cards
    • Pay Later Cards Market Analysis
      • Turnover per pay later card and transaction values by channel
      • Pay later cards scheme and issuer shares in terms of transaction value
      • Pay later cards comparison
        • Table Peru - Gold Credit Cards Comparison and Key Features, 2016
        • Table Peru - Premium Credit Cards Comparison and Key Features, 2016
  • Commercial Pay Later Cards
    • Commercial Pay Later Cards Market Analysis
      • Commercial pay later cards comparison
        • Table Peru - Commercial Credit Cards Comparison and Key Features, 2016
  • Prepaid Cards
    • Prepaid Card Market Analysis
      • Prepaid cards comparison
        • Table Peru - Prepaid Cards Comparison and Key Features, 2016
  • Appendix
    • Tables
      • Table Peru - Payment Instrument Transaction Values (PEN Billion), 2011-2015
      • Table Peru - Payment Instrument Transaction Values (US$ Billion), 2011-2015
      • Table Peru - Payment Instrument Transaction Volumes (Million), 2011-2015
      • Table Peru - Number of Payment Cards in Circulation by Type (Million), 2011-2020
      • Table Peru - Volume of Payment Card Transactions by Type (Million), 2011-2020
      • Table Peru - Value of Payment Card Transactions by Type (PEN Billion), 2011-2020
      • Table Peru - Value of Payment Card Transactions by Type (US$ Billion), 2011-2020
      • Table Peru - Number of Debit Cards in Circulation (Million), 2011-2020
      • Table Peru - Debit Card Transaction Volumes and Frequency by Channel, 2011-2020
      • Table Peru - Debit Card Total and Average Transaction Values by Channel, 2011-2020
      • Table Peru - Number of Debit Cards in Circulation by Scheme (Million), 2011-2015
      • Table Peru - Debit Card Transaction Values by Scheme (PEN Billion), 2011-2015
      • Table Peru - Debit Card Transaction Values by Scheme (US$ Billion), 2011-2015
      • Table Peru - Debit Card Transaction Values by Issuer (PEN Billion), 2011-2015
      • Table Peru - Debit Card Transaction Values by Issuer (US$ Billion), 2011-2015
      • Table Peru - Number of Pay Later Cards in Circulation (Million), 2011-2020
      • Table Peru - Pay Later Cards Transaction Volumes and Frequency by Channel, 2011-2020
      • Table Peru - Pay Later Cards Total and Average Transaction Values by Channel, 2011-2020
      • Table Peru - Number of Pay Later Cards in Circulation by Scheme (Million), 2011-2015
      • Table Peru - Pay Later Cards Transaction Values by Scheme (PEN Billion), 2011-2015
      • Table Peru - Pay Later Cards Transaction Values by Scheme (US$ Billion), 2011-2015
      • Table Peru - Pay Later Cards Transaction Values by Issuer (PEN Billion), 2011-2015
      • Table Peru - Pay Later Cards Transaction Values by Issuer (US$ Billion), 2011-2015
      • Table Peru - Personal and Commercial Pay Later Card Transaction Volumes (Million), 2011-2020
      • Table Peru - Personal and Commercial Pay Later Card Transaction Values (PEN Billion), 2011-2020
      • Table Peru - Personal and Commercial Pay Later Card Transaction Values (US$ Billion), 2011-2020
      • Table Peru - Number of Commercial Pay Later Cards in Circulation (Thousand), 2011-2020
      • Table Peru - Commercial Pay Later Card Transaction Volumes (Million), 2011-2020
      • Table Peru - Commercial Pay Later Card Transaction Values (PEN Billion), 2011-2020
      • Table Peru - Commercial Pay Later Card Transaction Values (US$ Billion), 2011-2020
      • Table Peru - Number of Prepaid Cards in Circulation (Million), 2011-2020
      • Table Peru - Prepaid Card Transaction Values (PEN Billion), 2011-2020
      • Table Peru - Prepaid Card Transaction Values (US$ Billion), 2011-2020
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